METALVERSE
METALVERSE is the bilingual German/English B2B digital media brand of Vulkan-Verlag GmbH (founded 1926, Essen), operating prozesswaerme.net to deliver news, analysis, and event coverage on metallurgy, thermal process technology, and heat treatment to senior decision-makers in the global steel and non-ferrous metals industry.
- Company typePrivate
- Founded1926
- HeadquartersEssen, Germany
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What METALVERSE does
METALVERSE is the B2B digital media brand of Vulkan-Verlag GmbH, an Essen-based German publishing company founded in 1926 that was rebranded and relaunched in 2024. The platform operates prozesswaerme.net as a German/English bilingual online news portal targeting top decision-makers in steel, non-ferrous metal, and thermal process technology industries. Its product portfolio comprises the prozesswaerme.net news portal, the PROZESSWÄRME trade magazine (German) and heat processing (English), the METALMINDS newsletter, an industry event calendar, and the legacy Jahrbuch Schleifen, Honen, Läppen und Polieren reference annual.
The platform's technology is a conventional multi-language content management system (WordPress) with editorial taxonomy spanning 15+ specialized topics including Green Steel, hydrogen (Wasserstoff), industrial furnace construction, heat treatment, burner technology, additive manufacturing, and refractory technology. Vulkan-Verlag GmbH is itself a subsidiary of the diversified ACM Unternehmensgruppe GmbH, with management led by Jürgen Franke as authorized managing director. Content distribution is multi-channel: the digital portal, email newsletter, LinkedIn presence (metalverse-online), and on-site coverage of major industry trade fairs (Thermotec, AMB, ALUMINIUM, GIFA/METEC/THERMPROCESS/NEWCAST, EUROBLECH).
Revenue is generated through two streams: recurring subscriptions for the digital (ePaper PDF) and print editions of the trade magazines, and B2B advertising sold to industry suppliers and technology providers. A freemium tier is offered via complimentary sample issues (Probeheft) to convert prospects. The company maintains a lean headcount of 11 employees and operates without any disclosed funding, acquisitions, patents, or external investors. Geographic reach spans at least eight countries across Europe, Asia, and the Americas.
METALVERSE firmographics
Firmographics- Name
- METALVERSE
- Legal name
- Vulkan-Verlag GmbH
- Website
- https://prozesswaerme.net
- Company type
- Private
- Founded year
- 1926
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- METALVERSE is the bilingual German/English B2B digital media brand of Vulkan-Verlag GmbH (founded 1926, Essen), operating prozesswaerme.net to deliver news, analysis, and event coverage on metallurgy, thermal process technology, and heat treatment to senior decision-makers in the global steel and non-ferrous metals industry.
- Ownership category
- akta.pro rank
Where METALVERSE is headquartered
LocationHeadquarters
- HQ city
- Essen
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
METALVERSE business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Subscription-based media publications: Metalverse operates through Vulkan-Verlag GmbH, publishing specialist magazines including PROZESSWÄRME (German) and heat processing (English). Offers both digital (ePaper PDF) and print subscriptions. Free sample issues available for prospective customers.
- Advertising and marketing services: B2B advertising platform reaching top decision-makers in the metallurgy and thermal processing industry. Provides marketing visibility for industry suppliers and technology providers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | One-time | Free sample issue (Probeheft) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
METALVERSE product offering
Product offeringCore offering
Metalverse operates a German/English bilingual B2B digital media platform serving decision-makers in the metallurgy and thermal process technology industries. The company publishes an online news portal (prozesswaerme.net), the PROZESSWÄRME and heat processing trade magazines, and the METALMINDS newsletter, providing industry news, technical articles, event coverage, and market intelligence on steel, non-ferrous metals, industrial furnace construction, and heat treatment.
Product overview
Metalverse is a German/English online platform for the metallurgy and thermal processing industry. The platform consists of the prozesswaerme.net news portal, the PROZESSWÄRME trade magazine, the METALMINDS newsletter service, and an event calendar. It provides comprehensive coverage of steel and non-ferrous metallurgy technology, industrial furnace construction, heat treatment, and related topics through news articles, industry reports, and event listings for top decision-makers in the metal industry.
Differentiator
Problem solved
Functional benefit
Products and services
- Metalverse Online Platform Bilingual (German/English) B2B online news portal providing in-depth coverage and orientation ('Metalligence') in steel and non-ferrous metallurgy technology, industrial furnace construction, heat treatment, and thermal process technology. Targets top decision-makers in the metal industry.
- PROZESSWÄRME Magazine German-language trade magazine covering thermal processing technology, industrial furnace construction, and heat treatment topics. Available in both digital (ePaper PDF) and print subscription formats, with a free sample issue (Probeheft) offered to prospective subscribers.
- heat processing Magazine English-language edition of the PROZESSWÄRME trade magazine, covering thermal processing technology, industrial furnace construction, and heat treatment for an international audience of metal industry decision-makers.
- METALMINDS Newsletter Email newsletter service delivering industry news, technical updates, and market intelligence to subscribers in the metallurgy and thermal processing sector.
- Event Calendar (Termine) Directory of industry events, trade fairs, and congresses related to thermal processing, metallurgy, and steel production, including events such as Thermotec, AMB Stuttgart, GIFA/METEC/THERMPROCESS/NEWCAST, ALUMINIUM, and EUROBLECH.
- Jahrbuch Schleifen, Honen, Läppen und Polieren Annual reference yearbook covering grinding, honing, lapping, and polishing technologies for the metalworking industry. The 71st edition was released in March 2026, continuing a publication tradition dating back to 1926.
Companies that use METALVERSE
Customer profileSegments1 record
Ideal customer profiles1 record
METALVERSE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
METALVERSE partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights5 records
METALVERSE competitors and assessment
Company assessmentBroad incumbents
- Fastmarkets (formerly Metal Bulletin): Global price reporting agency and news provider for steel, non-ferrous metals, and raw materials. Comparable as a B2B information and intelligence provider for the metals industry, competing for advertising and subscription wallet.
- Argus Media: Independent price reporting and market intelligence provider covering metals, energy, and commodities. Comparable for its subscription-based intelligence model serving metals industry decision-makers.
- S&P Global Commodity Insights (Platts): Global information services business providing news, analytics, and pricing for metals and commodities. Comparable in the B2B metals intelligence space serving enterprise decision-makers.
- Vogel Communications Group: Largest German B2B media house for industrial and technical sectors, with titles covering metallurgy, automation, and process industries. Comparable as a multi-brand German B2B trade publisher serving the same industrial decision-maker audience.
Direct peers
- SteelOrbis: Online news and pricing platform for the global steel industry. Direct peer in delivering digital news, market intelligence, and advertising to steel and metals decision-makers.
- Foundry-Planet: Digital B2B media platform for the foundry and metalcasting industry. Directly comparable as a niche online trade publication serving metallurgy and metal-processing professionals in Europe.
- Industrial Heating: Trade publication dedicated to heat treatment and thermal processing technology. Highly comparable given Metalverse's focus on Wärmebehandlung, Härtereitechnik, and industrial furnace content.
- AT Mineral Processing: European B2B trade publication covering mining, quarrying, and mineral processing. Comparable as a niche German–English B2B media brand serving industrial mineral and metal sector decision-makers.
Emerging players
- IndustryArena (euro-industry): Online B2B marketplace and content portal for the metalworking and industrial sectors. Comparable as a digital platform aggregating news, supplier directories, and advertising for European industrial buyers.
- MEPS (steel prices): Independent supplier of steel price intelligence and market reports. Comparable as a subscription-based B2B intelligence provider focused on European steel markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
METALVERSE social profiles
Digital presenceMETALVERSE financial estimates
Financial estimateRevenue estimate
Valuation estimate
METALVERSE leadership team
Management profileNumber of profiles
Profiles1 record
METALVERSE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
METALVERSE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about METALVERSE
What does METALVERSE do?
Metalverse operates a German/English bilingual B2B digital media platform serving decision-makers in the metallurgy and thermal process technology industries. The company publishes an online news portal (prozesswaerme.net), the PROZESSWÄRME and heat processing trade magazines, and the METALMINDS newsletter, providing industry news, technical articles, event coverage, and market intelligence on steel, non-ferrous metals, industrial furnace construction, and heat treatment.
Is METALVERSE a public or private company?
METALVERSE is a private company. It is classified as corporate owned and is currently operating.
When was METALVERSE founded?
METALVERSE was founded in 1926. It employs 11 to 50 people.
Where is METALVERSE based?
METALVERSE is headquartered in Essen, Germany, in the Europe region.
How does METALVERSE make money?
Two revenue lines are on record. Subscription-based media publications are the primary driver. The others are advertising and marketing services.
Who are METALVERSE's main competitors?
Broad incumbents on record are Fastmarkets (formerly Metal Bulletin), Argus Media, S&P Global Commodity Insights (Platts) and Vogel Communications Group. Direct peers are SteelOrbis, Foundry-Planet, Industrial Heating and AT Mineral Processing. Emerging players are IndustryArena (euro-industry) and MEPS (steel prices).
Does METALVERSE have an API?
No public API is recorded for METALVERSE.