PRT Motorsport | Kart Racing Team | Kart Dealer | On Line Shop

What PRT Motorsport | Kart Racing Team | Kart Dealer | On Line Shop does

PRT Motorsport is a Greek karting company headquartered in Aspropyrgos, Attica, operating since 2000 from privately-owned premises that house a retail storefront, offices, and a KartSim Pro simulator training center. The company functions as the exclusive Greek importer and distributor for the majority of the world's leading karting brands — including OTK Kart Group, Tonykart, Sodikart, Rotax, IAME, OMP Racing, Bell Helmets, ELF Lubricants, X-Ramic, Vortex, Righetti Ridolfi, and Lucky Design — and holds the official Rotax Service Center designation for Greece. Its core product offering spans complete racing karts, Rotax and IAME engines, spare parts, driver safety equipment (helmets, suits, gloves, shoes), racing tires, and consumables such as lubricants and chain sprays, distributed through both a physical store and a bilingual (Greek/English) WooCommerce-based e-commerce platform.

Beyond retail distribution, PRT operates an integrated ecosystem comprising a Racing Academy with simulator-plus-track training (priced at €270 per three lessons, twelve-session program), a Karting Holiday Camp tourism product, and a competitive racing team of approximately 31 active drivers that has logged 627 race participations, 256 wins, and 49 championships across Greek national series and international events such as the Rotax Max Challenge Grand Finals and the World Cup Karting in Cremona. Revenue is generated through three channels: B2C retail sales of karts, engines, parts and equipment to private karting enthusiasts; B2B sales of Sodikart rental fleet karts and commercial parts to Greek kart track operators; and professional services including coaching, academy training, holiday camp programs, and racing team management. The technology stack is non-proprietary — WordPress/WooCommerce for commerce and KartSim Pro (third-party) for simulation — with no disclosed AI capabilities, no external funding, and approximately 5 total employees.

Name

PRT Motorsport | Kart Racing Team | Kart Dealer | On Line Shop

Legal name

PRT Motorsport

Website

https://prt.gr

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

PRT Motorsport is a Greek karting company operating since 2000 as the exclusive importer of leading global karting brands (Tonykart, Sodikart, Rotax, IAME, OMP, Bell), running a retail store, e-commerce shop, racing academy, and 31-driver racing team serving Greek hobbyists, track operators, and competitive drivers.

Ownership category

akta.pro rank

Product category

Kart Racing Equipment

NAICS

Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227), Automotive Parts and Accessories Retailers (44133)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Motorsports Teams & Entrants (Factory & Independent) (MPAKAGAB)

akta.pro secondary industries

Go-Kart & Recreational Kart Manufacturing (IMACAEAI), Riding Boots & Foot Protection Retail (CRAMANAD), Racing & Flight Simulation Hardware (Wheels, Pedals, HOTAS) (HDACANAE)

Keywords

• Kart racing equipment
• Motorsport engines
• Kart dealership
• Driver safety gear
• Racing team services

Headquarters

HQ city

Aspropirgos, Attica

HQ country

Greece

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Retail Sales - Karts, Engines & Parts: Sale of complete racing karts (Tonykart, Sodikart brands), engines (Rotax, IAME), spare parts, kart equipment (OTK), helmets (Bell), racing suits, gloves, lubricants, tyres, and accessories through the online e-shop and physical store.
2. Rental Kart Sales for Track Operators: Supply of professional rental karts (Sodikart rental fleet models) to Greek kart tracks. Sodikart rental karts are sold to track operators as B2B customers.
3. Racing Academy & Training Programs: Revenue from structured kart racing training programs including 12-session beginner courses (€270 per 3 lessons), karting holiday camps (fully personalized packages), simulator training, and professional coaching. Individual sessions and group packages available.
4. Racing Team Services: Management and participation of the PRT Motorsport racing team in national and international karting championships, supported by technical expertise of team manager and experienced drivers.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

PRT Motorsport is a Greek kart dealership and racing team that sells complete racing karts (Tonykart, Sodikart), engines (Rotax, IAME), spare parts, safety equipment (OMP, Bell), lubricants, and racing tires through a bilingual e-commerce platform and physical storefront. The company also operates an authorized Rotax Service Center, runs a Racing Academy with KartSim Pro simulator training, offers personalized Karting Holiday Camp programs, and competes with a racing team of more than 22 drivers in national and international kart championships.

Product overview

PRT Motorsport is a Greek kart racing company offering a comprehensive portfolio of products and services for kart racing enthusiasts. The product line includes racing karts (Tonykart Racer 401 T, Tonykart Racer 401T with various Rotax engine packages, Tonykart MINI Rookie EVM, Tonykart Racer 401T KZ and DD2 variants) and Sodikart racing karts (Sigma RS3, Sigma KZ, Sigma DD2). They also supply rental karts for commercial tracks (Sodikart LR6, SR6, RT10, SR5, SR4, 2DRIVE, Kid, RSX, LRX). Engine offerings include ROTAX (Senior Max, Junior Max, Mini Max, Micro Max, DD2 Max) and IAME (X30 Senior, X30 Junior, X30 Mini, OK N Reedster). Driver equipment includes OMP Racing suits, shoes, gloves, and helmets (OMP KS-3X, KS-4 suits; KS-3, KS-2F, KS-2X FIA shoes; KS-3 gloves; OMP GP-R K helmet), plus Bell helmets (KC-7 CMR Lando Norris, Ayrton Senna; RS7-K Pro; KC-7 Pro CMR), Bengio rib protectors, and EVS racing collars. Consumables include lubricants (XERAMIC, ELF, Motul), chain sprays, brake fluids, and racing tires (MOJO, VEGA, KOMET) plus rental kart tires (DURO, ITAKA, MEKAONE). Services include a Racing Academy with KartSim Pro simulator training, Karting Holiday Camp programs, official Rotax Service Center, and an e-commerce online shop for all products.

Differentiator

Problem solved

Functional benefit

Products and services

• Tonykart Racer 401 T Racing Kart Flagship racing kart model suitable for Senior and Junior categories, featuring 30mm tube chassis, newly homologated BWD/BWZ braking systems, M11 fairings, and aluminum chain tensioner. Has won over 10 world championships.
• Sodikart Sigma RS3 Racing Kart Racing kart designed for Rotax and IAME categories with medium tire compounds, new homologated tube design, Tekneex Elite Fiber seat, and Douglas magnesium rims.
• Sodikart Sigma KZ 2026 Racing Kart Racing kart designed for KZ shifter category with new brake system featuring 140mm front brake discs and Low Volume Douglas magnesium rims.

Quantifiable outcome

• 627 race participations, 256 wins, 49 championships, 31 active drivers
• +4 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

13 partnerships are on record, tiered core and minor.

• OTK Kart GroupcoreChannel Partner/ Reseller/ DistributorPRT Motorsport is the Greek importer/distributor for OTK Kart Group, which manufactures OTK kart chassis components, Tonykart racing karts, and related equipment. OTK is one of the world's leading kart manufacturers.
• TonykartcoreChannel Partner/ Reseller/ DistributorPRT Motorsport is the Greek importer for Tonykart racing karts. Tonykart is one of the most successful kart brands globally with over 10 world championships won by the Racer 401T model. PRT sells Tonykart Racer 401T, Mini Rookie, and related models.
• SodikartcoreChannel Partner/ Reseller/ DistributorPRT Motorsport is the Greek importer for Sodikart, described as the world leader in rental and racing kart manufacturing. Sodikart produces the rental fleet (LR6, SR4, SR5, SR6, RT10, RSX) and racing karts (Sigma RS3, KZ, DD2).
• RotaxcoreChannel Partner/ Reseller/ DistributorPRT Motorsport is an authorized Rotax dealer and Rotax Service Center in Greece. They sell the full Rotax engine range (Micro Max, Mini Max, Junior Max, Senior Max, DD2 Max) and provide official Rotax service, spare parts, and technical support.
• IAMEcoreChannel Partner/ Reseller/ DistributorPRT Motorsport is the Greek importer for IAME X30 engines and related products, serving the Senior, Junior, and Mini karting categories.
• OMP RacingcoreChannel Partner/ Reseller/ DistributorPRT Motorsport is the Greek distributor for OMP Racing karting safety equipment including racing suits (KS-3X, KS-4, KS-3), shoes (KS-3, KS-2X, KS-2F), gloves, and helmets.
• Bell HelmetscoreChannel Partner/ Reseller/ DistributorPRT Motorsport is the Greek distributor for Bell karting helmets including the KC-7 CMR (Lando Norris edition, Ayrton Senna edition, Pro version) and RS7-K Pro models.
• ELF LubricantsminorChannel Partner/ Reseller/ DistributorPRT Motorsport distributes ELF lubricants including ELF HTX 909 semi-synthetic oil and other products for kart engines.
• X-RamicminorChannel Partner/ Reseller/ DistributorPRT Motorsport distributes X-Ramic brand karting products including chain spray, bearing lubricant, brake fluid DOT 5.1, Synmax Full Synthetic 2T oil, and Castor Evolution oil.
• SFI KartingcoreStrategic or Co-development PartnerSFI Karting is the primary track used for PRT Motorsport's racing team training and competition events. Located in Spata, approximately 10 minutes from Athens International Airport and 10 minutes from the beach. Hosts the Greek Kart Championship rounds and Rotax Max Challenge events. PRT Motorsport conducts track sessions and competition events at this facility.
• VortexminorChannel Partner/ Reseller/ DistributorPRT Motorsport represents Vortex kart engines and components in the Greek market.
• Righetti RidolfiminorChannel Partner/ Reseller/ DistributorPRT Motorsport represents Righetti Ridolfi karting components and equipment in Greece.
• Lucky DesignminorChannel Partner/ Reseller/ DistributorPRT Motorsport represents Lucky Design karting equipment and components in the Greek market.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sodikart: French-based world leader in kart manufacturing for both racing and rental applications. Sodikart operates its own factory racing team and global distribution, and is one of the principal brands PRT distributes in Greece — the two compete directly on the racing team side and overlap as kart suppliers/dealers.
• Parolin: Italian kart manufacturer with an active factory racing team and international dealer network. Parolin is comparable to PRT in combining chassis manufacturing/sponsorship with on-track racing team participation.
• Birel ART: Italian kart manufacturer with a long-running factory racing team and international distribution. Birel ART competes directly with PRT drivers in international karting events and serves the same category of karting customers globally.
• Mach1 Kart: German kart chassis manufacturer with a factory racing team and international dealer footprint. Mach1 competes in the same CIK-FIA karting events as PRT drivers and serves overlapping customer segments.
• IPKarting / Praga Kart: Czech/Italian kart chassis brand (also tied to the Praga automotive group) that operates a factory racing team and global distributor network. Comparable to PRT in the kart-team-plus-distribution model.
• CRG: Italian kart chassis manufacturer with an active factory racing team and global dealer network. CRG is comparable to PRT as a kart manufacturer/racing team combination competing in the same CIK-FIA karting championships that PRT drivers participate in.
• Kart Republic: Czech kart manufacturer that has rapidly risen to top-level factory team status in international karting. Kart Republic's chassis, racing team and global dealer model directly parallel PRT's kart-team-plus-distribution structure.
• Tonykart / OTK Kart Group: Italian kart manufacturer (OTK Kart Group) whose Tonykart and Vortex brands are distributed by PRT in Greece. OTK runs a factory racing team and global dealer network, making it a direct peer in both the kart-team and kart-distribution categories.

Broad incumbents

• Rotax (BRP): Austrian engine manufacturer (BRP subsidiary) whose kart engines are sold and serviced by PRT as an authorized Rotax Service Center. Rotax is the broader incumbent whose authorized service/dealer designation underpins much of PRT's recurring revenue, but operates as an OEM rather than as a peer retailer.
• IAME: Italian engine manufacturer whose X30 and OK-N engines are distributed by PRT in Greece. IAME is comparable as a broader motorsport incumbent with overlapping product/customer base, but operates upstream as an OEM rather than as a direct retail competitor.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/prt_motorsport
• YouTubeyoutube.com/channel/UC6V5Zb63yXMh741eFojFcXA
• Facebookfacebook.com/prtmotorsport
• Instagraminstagram.com/prt.motorsport
• Pinterestgr.pinterest.com/prtmotorsport/_created
• LinkedInlinkedin.com/company/prt-motorsport

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PRT Motorsport | Kart Racing Team | Kart Dealer | On Line Shop