Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya is a privately operated, CBSE-affiliated English-medium K-12 school in Kanpur, Uttar Pradesh, delivering education from Play Group to Class 10+2 to local families, with annual tuition and registration fees as its primary revenue model.
- Company typePrivate
- Founded1970
- HeadquartersKanpur, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya does
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya (operating as PDDUSDV) is a privately operated, English-medium, CBSE-affiliated K-12 school located at 3A/252 Nawabganj, Kanpur, Uttar Pradesh, India. Founded on 23 February 1970 on land provided by Shri Brahmawart Sanatan Dharm Mahamandal with its foundation laid by RSS founder Madhav Sadashivrao Golwalkar, the institution delivers education from Play Group through Class 10+2 under CBSE Affiliation No. 2131647 (School Code 70784), recognized as an Inter College for science stream by Madhyamik Shiksha Parishad UP. The school positions its pedagogy as a blend of Indian cultural values and modern CBSE curriculum, with reported outcomes of 100% board pass rates over three consecutive years and multiple high-percentile IIT JEE placements.
The school's core products span four horizontal segments: a Pre-Primary program (Play Group through Senior KG), a Primary Wing (Classes I-V) with computer education from Class 1, a Senior Wing (Classes VI-XII) offering Science, Commerce, and Humanities streams, and residential Hostel facilities from Class 5 onwards across three named dormitories. Supporting infrastructure includes 81 classrooms within a 60,702 sq mtr campus, 7 laboratories (two computer labs with 55 multimedia computers at a 1:2 student-to-computer ratio, plus Physics, Chemistry, Biology labs), an Atal Tinkering Lab established under the Atal Innovation Mission partnership with NITI Aayog, a well-stocked library with a mobile library service, co-curricular programs (music, debates, yoga, sports), and a 113+ teaching staff. The school has cumulatively served 25,000+ students.
The business model is direct-to-consumer with annual tuition fees charged for a full 12-month session (no deductions for absences or holidays) as the primary recurring revenue stream, supplemented by a one-time INR 800 registration fee per new admission and ancillary hostel fee revenue. Admissions are processed in-person at the school office through structured registration, written assessments, and parent interviews. Marketing is primarily organic, relying on the official website, on-campus orientation programmes, alumni word-of-mouth, and public announcements of student achievements. There is no external investment, no parent company, and no recorded funding rounds; the institution is governed by a Management Committee led by President Shri Yogendra Bhargava and Principal Mr. Rakesh Tripathi, the latter having received the Dr. Sarvepalli Radhakrishnan National Awards (Principal of the Year) in June 2026.
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya firmographics
Firmographics- Name
- Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya
- Legal name
- PT. DEEN DAYAL UPADHYAYA SANATAN DHARMA VIDYALAYA KANPUR
- Website
- https://ptdeendayal.edu.in
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya is a privately operated, CBSE-affiliated English-medium K-12 school in Kanpur, Uttar Pradesh, delivering education from Play Group to Class 10+2 to local families, with annual tuition and registration fees as its primary revenue model.
- Ownership category
- akta.pro rank
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya industry classification
Industry- Product category
- K-12 Education
- NAICS
- Elementary and Secondary Schools (6111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Nonsectarian Independent Day Schools (EDAJABAA)
Keywords
Where Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya is headquartered
LocationHeadquarters
- HQ city
- Kanpur
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Others
Revenue model
- Tuition Fees: Primary revenue stream from tuition fees paid by parents/guardians for one full session (12 months). No exemption or deduction for broken periods, holidays, or absence.
- Registration Fees: One-time registration form fee of INR 800 for new admissions
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Registration Fee - INR 800 |
| Subscription | Annual | Tuition Fee - Session-based |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya product offering
Product offeringCore offering
Pt. Deen Dayal Upadhyaya Sanatan Dharma Vidyalaya is an English medium school in Kanpur, Uttar Pradesh, affiliated to the Central Board of Secondary Education (CBSE). It delivers classroom-based education from Play Group through 10+2 (Senior Secondary), supported by computer labs, science laboratories, an Atal Tinkering Lab, library services, co-curricular activities, sports facilities, and on-campus hostel/boarding facilities.
Product overview
Pt. Deen Dayal Upadhyaya Sanatan Dharma Vidyalaya offers a unified educational program from Play Group to 10+2 level, affiliated with CBSE (Affiliation No. 2131647). The school provides a comprehensive portfolio of educational offerings including Pre Primary (Nursery to Senior KG), Primary (Class I-V), and Senior Wing (Class VI-XII with Science, Commerce, and Humanities streams). Supporting infrastructure includes Computer Education Labs (55 computers, 1:2 ratio), Science Laboratories (Physics, Chemistry, Biology), Atal Tinkering Lab, Library with mobile library service, Co-Curricular Activities (music, debates, elocution), Sports/Playground, and Hostel facilities. The school integrates technology-based education with Indian cultural values, focusing on all-round development of students.
Differentiator
Problem solved
Functional benefit
Products and services
- Play Group to 10+2 Education Program Comprehensive CBSE-affiliated English medium educational program spanning Play Group through 10+2 (senior secondary) level, providing all-round development with focus on academics, moral values, and Indian cultural traditions.
- Pre Primary Program (Nursery, Junior KG, Senior KG) Early childhood education program for children aged 3+ to 5+, focusing on a fun-filled, safe environment, nurturing self-confidence, independence, and high-quality care and education below statutory school age.
- Primary Wing (Class I-V) CBSE pattern-based primary education (Class I-V) with interactive and activity-based teaching of all subjects, including computer education from Class 1, STEM classes, value education, and general knowledge sessions.
- Senior Wing (Class VI-XII) Upper primary to senior secondary education (Class VI to XII) with learner-centered pedagogy, subject-specific teaching, and preparation for board examinations with Science, Commerce, and Humanities streams.
- Computer Education Labs Two modern computer laboratories with 55 multimedia computers (Windows OS, 1:2 student-computer ratio), UPS, generator backup, scanner, camera, inkjet printer, internet access, and LAN network for teaching and examinations.
- Science Laboratories (Physics, Chemistry, Biology) Fully equipped science laboratories for Physics, Chemistry, and Biology providing hands-on practical learning experience aligned with CBSE curriculum, supporting students in performing scientific procedures and experiments.
- Atal Tinkering Lab (ATL) Central government initiative under Atal Innovation Mission to foster scientific temperament, innovation, and creativity among students through hands-on maker activities and exposure to emerging technologies.
- Library Services Well-stocked library with curriculum materials, competitive examination resources, books on Science, History, Arts, Philosophy, plus journals, periodicals, newspapers, and a mobile library serving classrooms.
- Co-Curricular Activities Activity program including extempore, elocution, debates, recitations, singing, dancing, one-act plays, and music training (tabla, sitar, harmonium, synthesizer, drums) for both vocal and instrumental music education.
- Sports and Playground Facilities Big playground on campus enabling competitive athletics and co-scholastic activities, with inter-house competitions held every Saturday to assess student performance in various sports.
- Hostel/Boarding Facilities Residential facility from Class 5 onwards with three dormitories (Narendra Niwas, Bhaurao Bhawan, Vivekananda Nivas), vegetarian meals, 24/7 medical care, structured daily routine from 5 AM to 10:30 PM.
Quantifiable outcome
- 100% pass rate in CBSE Class X and XII board examinations for consecutive years (2023-24, 2024-25, 2025-26)
- +3 more outcomes
Companies that use Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles1 record
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- City Montessori School (CMS Group)minorCMS Group, Lucknow led by Dr. Sunita Gandhi, who felicitated Principal Mr. Rakesh Tripathi with the Principal of the Year Award at the Dr. Sarvepalli Radhakrishnan National Awards ceremony held at World Unity Convention Centre, City Montessori School, Lucknow.
- V.P. Aditya & Company (CA Firm)minorChartered Accountants firm led by CA Virendra Jeet Singh ji, one of the most eminent Chartered Accountants of the country and distinguished member/mentor of the School Management Committee. CA Kartikey Tiwari (alumnus) completed his articleship at this firm.
- VSSD CollegeminorEducational institution governed by the same management body as Pt. Deen Dayal Upadhyaya Sanatan Dharma Vidyalaya. CA Kartikey Tiwari pursued higher studies at this college after completing schooling.
- Atal Innovation Mission (NITI Aayog)coreAtal Tinkering Lab established as an initiative by the Central Government of India through Atal Innovation Mission, NITI Aayog to create an environment of scientific temperament, innovation, and creativity amongst Indian students.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya competitors and assessment
Company assessmentBroad incumbents
- Ryan International School: Ryan operates 130+ K-12 schools across India under CBSE/ICSE curricula. Comparable as a private English-medium school chain serving similar aspirational middle-class families, with stronger digital marketing and franchise-driven scale advantages.
- Bal Bharati Public School (BBPS): BBPS is a Delhi-based chain of CBSE K-12 schools with strong board-exam and competitive exam outcomes. Comparable on CBSE curriculum delivery and academic rigor, with stronger brand in North India.
- Amity International School: Amity operates premium CBSE/IB schools across India with strong STEM infrastructure and international exposure. Comparable on technology integration, premium fee positioning, and competitive-exam focus, though at materially higher scale and price point.
- Delhi Public School (DPS) Society: DPS is India's largest private K-12 network with 200+ schools under CBSE affiliation. Comparable as a private CBSE English-medium day school serving similar parent demographics and offering competitive-exam preparation; PDDUSDV is a single-campus analog of DPS's operating model.
Direct peers
- City Montessori School (CMS), Lucknow: CMS Lucknow is one of the world's largest schools by enrollment with CBSE affiliation in Uttar Pradesh. Most direct geographic and curricular peer; the two schools share the same state regulatory environment and are explicitly mentioned in PDDUSDV's recognition ceremony.
- Seth Anandram Jaipuria School: Jaipuria operates a growing network of CBSE private K-12 schools in North India with smart classrooms, ATL labs, and STEM focus. Comparable on infrastructure quality, CBSE affiliation, and tier-2 city positioning.
- DAV (Dayanand Anglo-Vedic) Public Schools: DAV operates a large network of CBSE schools with explicit Hindu cultural-values orientation (Arya Samaj roots). Most directly comparable to PDDUSDV on values-based positioning, CBSE affiliation, and tier-2/3 city presence.
- Kendriya Vidyalaya Sangathan (KVs): KVs are the largest network of CBSE-affiliated schools in India, central government-run, serving similar student segments. Comparable on CBSE curriculum, board-exam preparation, and competitive exam (IIT JEE) outcomes, though publicly funded versus PDDUSDV's private model.
- Vidya Bharati Schools: Vidya Bharati operates 12,000+ schools across India with explicit Hindu cultural values orientation (RSS-affiliated). Most directly comparable to PDDUSDV on values-based positioning, RSS roots, and Sanskriti/Hindu cultural curriculum overlay on CBSE framework.
- Seth M.R. Jaipuria School, Kanpur: A CBSE private K-12 school located in Kanpur itself, the same catchment as PDDUSDV. Most direct head-to-head local competitor on geography, fee tier, and parent demographics.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya social profiles
Digital presencePt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya compliance and trust
Trust signalCompliance1 record
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya leadership team
Management profileNumber of profiles
Profiles2 records
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya
What does Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya do?
Pt. Deen Dayal Upadhyaya Sanatan Dharma Vidyalaya is an English medium school in Kanpur, Uttar Pradesh, affiliated to the Central Board of Secondary Education (CBSE). It delivers classroom-based education from Play Group through 10+2 (Senior Secondary), supported by computer labs, science laboratories, an Atal Tinkering Lab, library services, co-curricular activities, sports facilities, and on-campus hostel/boarding facilities.
Is Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya a public or private company?
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya founded?
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya was founded in 1970. It employs 11 to 50 people.
Where is Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya based?
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya is headquartered in Kanpur, India, in the Asia region.
How does Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya make money?
Two revenue lines are on record. Tuition Fees are the primary driver. The others are registration Fees.
Who are Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya's main competitors?
Broad incumbents on record are Ryan International School, Bal Bharati Public School (BBPS), Amity International School and Delhi Public School (DPS) Society. Direct peers are City Montessori School (CMS), Lucknow, Seth Anandram Jaipuria School, DAV (Dayanand Anglo-Vedic) Public Schools, Kendriya Vidyalaya Sangathan (KVs), Vidya Bharati Schools and Seth M.R. Jaipuria School, Kanpur.
Does Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya have an API?
No public API is recorded for Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya.
What industry is Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya in?
Pt. Deen Dayal Upadhayay Sanatan Dharam Vidalaya's product category is K-12 Education. Its primary akta.pro industry code is EDAJABAA, Nonsectarian Independent Day Schools. Its NAICS code is 6111 and its SIC code is 8200.