British American School

What British American School does

British American School is a private K-12 trilingual educational institution founded in 1990 and located in Puerto Vallarta, Jalisco, Mexico. The school serves families seeking international-standard education from kindergarten through high school, offering total English immersion beginning in kindergarten, French as a second language leading to DELF/DALF certification, and a Spanish program endorsed by Mexico's Secretaría de Educación Pública (SEP). Its curriculum combines SEP-approved Spanish content with Common Core-aligned English content delivered through the Knotion digital learning platform, which provides an 80,000-book library and iPad-based delivery. The high school program is affiliated with the US College Board, enabling Advanced Placement courses in English, French, Spanish, and Calculus, alongside preparation for TOEFL and international university placement.

The business model is a recurring annual tuition subscription covering full K-12 instruction, supplementary after-school programming, and international school trips. Go-to-market is a four-step admissions funnel beginning with WhatsApp contact, followed by scheduled in-person or video-conference tours with academic evaluation, evaluation results, and enrollment. The school engages families through its website, WhatsApp, and the proprietary British APP (iOS and Android), which provides notifications, photo albums, service payments, calendar access, grade viewing, and cafeteria management. The institution operates from two physical campuses in Puerto Vallarta — one for Kinder/Primary and another for Junior High and High School — and is privately held with no disclosed ownership, investors, or parent company.

Revenue figures, enrollment counts, tuition pricing, and ownership details are not publicly disclosed. The stated headcount of 11 is implausibly low for a two-campus K-12 school and likely reflects administrative or web-listed staff only, excluding teaching faculty. The school positions itself as a multicultural environment serving Mexican, American, Canadian, and other expatriate families, with graduates placed in universities worldwide. No funding rounds, acquisitions, M&A activity, geographic expansion beyond Puerto Vallarta, or AI/ML capabilities are documented in the available data.

Name

British American School

Legal name

British American School

Website

https://pv.british.edu.mx

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

British American School is a privately held trilingual K-12 school in Puerto Vallarta, Mexico, serving local and expatriate families with English immersion, French instruction, SEP-certified Spanish curriculum, College Board AP courses, and iPad-based learning on the Knotion platform.

Ownership category

akta.pro rank

Product category

Private K-12 Education

NAICS

Elementary and Secondary Schools (611110), Language Schools (611630)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Language Immersion & Bilingual Private Schools (EDAJABAL)

akta.pro secondary industries

International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG), Bilingual/Language-Immersion Preschools (EDACABAH)

Keywords

• Private K-12 education
• Trilingual education
• International school programs
• Advanced placement courses
• Language immersion schooling

Headquarters

HQ city

Puerto Vallarta

HQ country

Mexico

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Tuition and Academic Services: Private school tuition covering kindergarten through high school education with trilingual instruction in English, French, and Spanish, including access to educational technology platform and advanced placement courses

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

British American School delivers trilingual K-12 private education from Pre-Nursery through High School in Puerto Vallarta, Mexico, with total English immersion from kindergarten onward, French as a second language leading to DELF/DALF certification, and SEP-endorsed Spanish curriculum. Curriculum is delivered through the Knotion digital platform and iPad-based learning, with the British APP supporting parent engagement, payments and communication.

Product overview

British American School offers a comprehensive trilingual education system for students from kindergarten through high school in Puerto Vallarta, Mexico. The school operates as a unified educational institution with the British APP mobile application serving parents and students, the Knotion digital learning platform powering curriculum delivery, and various academic programs across four levels (Kindergarten, Elementary, Jr High, High School). Supplementary programs include Extended School (after-school care) and international school trips, all unified under a trilingual approach teaching English, French, and Spanish with total immersion methodology.

Differentiator

Problem solved

Functional benefit

Products and services

• Kindergarten Program Early childhood education from Pre-Nursery (starting at 18 months) through Pre-Primary, featuring full English immersion, introduction to French, technology integration, and cognitive development through play.
• Elementary School Program Six-year elementary program (grades 1-6) combining half-day English immersion and half-day SEP-certified Spanish curriculum via the Knotion digital platform, developing trilingual skills.
• Junior High School Program Secondary education featuring trilingual multicultural curriculum with SEP-approved Spanish and Common Core English via the Knotion platform, delivered on iPad with collaborative and independent learning approaches.
• High School Program College Board-affiliated high school offering Advanced Placement courses in English, French, Spanish, and Calculus, with preparation for TOEFL and DELF/DALF international exams and admission to universities worldwide.
• Trilingual Education Program Comprehensive trilingual education system offering total English immersion from kindergarten through high school, French as a second language starting in kindergarten leading to DELF/DALF certification, and Spanish programs endorsed by Mexico's Ministry of Public Education (SEP).
• Extended School Program After-school program running Monday to Thursday 3:00pm-5:00pm offering homework club, arts and cultural activities, balanced nutritional meals, and sports as a lifestyle.
• British APP Mobile application for parents and students enabling phone notifications, photo album access, service payments, calendar viewing, grade checking, and cafeteria management.
• Knotion Educational Platform Award-winning digital curriculum platform with over 20 years of experience in educational ecosystems, providing SEP-approved Spanish curriculum aligned with Common Core English standards and featuring 80,000 digital books with tablet-based learning.

Quantifiable outcome

• Graduates accepted to universities worldwide including programs in medicine, architecture, and business management

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature2 records

Partnerships

Three partnerships are on record, tiered core.

• KnotioncoreTechnology or IntegrationAward-winning educational technology platform with over 20 years experience in educational ecosystems. Provides digital curriculum with SEP-approved Spanish content and Common Core aligned English content, 80,000 books library, based on UN Millennial goals.
• College BoardcoreStrategic or Co-development PartnerUS-based organization providing Advanced Placement (AP) program affiliation. Students can take college-level courses for credit while in high school in English, French, Spanish and Calculus.
• Secretaría de Educación Pública (SEP)coreStrategic or Co-development PartnerMexican Ministry of Public Education certification. Spanish language program endorsed and certified by SEP. Curriculum meets national educational standards alongside international requirements.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• GEMS Education: World's largest operator of premium private K-12 schools, with a heavy presence in the Middle East and selective international campuses. Comparable as a global incumbent in premium private K-12 with international curriculum offerings targeting globally mobile families.
• Nord Anglia Education: One of the world's largest operators of premium international K-12 schools with campuses across the Americas, Europe, and Asia. A broad incumbent for British American School: competes for expat families globally and validates the premium international K-12 model BAS operates, but at much larger scale.
• SEK International Schools: Spain-origin operator of international K-12 schools (including a presence in Mexico) offering IB and bilingual curricula. Comparable to British American School as a multi-country operator of premium international K-12 programs with bilingual instruction.
• Cognita Schools: Global operator of over 80 premium private schools across Europe, the Americas, and Asia, including bilingual and international programs. Comparable to British American School as an established institutional operator of premium private K-12, though at significantly greater scale and geographic breadth.
• Dulwich College International: Premium international K-12 school network originating from the UK, operating campuses across Asia and increasingly in other regions. A broad incumbent comparable to British American School in premium international K-12 positioning and expat-family target market.
• ACS International Schools: Network of four premium international K-12 schools serving globally mobile families in the greater London area and Doha. A broad incumbent comparable in international K-12 premium positioning and expat-family target customer, though operating primarily in different geographies.

Direct peers

• Maple Bear: Canadian-origin bilingual school network operating K-12 and preschool programs across Latin America with an English-immersion model. Comparable to British American School in private bilingual K-12 delivery, Latin American footprint, and immersion-first methodology.
• Liceo Mexicano Japonés: A trilingual (Spanish-English-Japanese) private K-12 school in Mexico City endorsed by Japan's Ministry of Education. Directly comparable to British American School as a private K-12 institution using a foreign-government-endorsed curriculum alongside SEP-aligned Spanish instruction.
• American School Foundation (ASF): One of Mexico's most established international K-12 schools, ASF offers bilingual instruction and US-aligned college-prep programming in Mexico City. Directly comparable to British American School as a private international K-12 institution serving globally mobile families in Mexico with a similar AP/college-prep value proposition.
• American School of Guadalajara: A long-standing private international K-12 school in Guadalajara serving both Mexican and expatriate families with English-language and US-standard curricula. Directly comparable to British American School in model (private international K-12), geography (Mexico), and target customer (expat + globally-oriented Mexican families).

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks4 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pv-british-american-school

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about British American School