Partido Verde

What Partido Verde does

Partido Verde (PV) is a Brazilian political party founded in 1986 and headquartered in Brasília, Distrito Federal, at Edifício OK Office Tower, Asa Sul. The party is organized as a non-profit political organization with approximately 155 employees, governed by a National Executive Commission and National Directory, and operating through state directories across all Brazilian states. PV describes itself as "an instrument of political ecology" and advances a 12-value ideological program spanning ecology, citizenship, democracy, social justice, liberty, municipalism, spirituality, pacifism, diversity, internationalism, feminine citizenship, and knowledge. The party is a member of the Global Greens federation and has signed the Liverpool Declaration.

The party operates a community-led go-to-market focused on member recruitment (filiação) through its Sistema de Gestão Partidária, candidate nomination across municipal, state, and federal elections, and maintenance of parliamentary representation in the Chamber of Deputies, state legislatures, and municipal chambers. Its revenue model is government-funded through Brazil's Fundo Partidário and election-cycle allocations distributed by the Tribunal Superior Eleitoral based on votes received; no commercial products or services are sold to customers. PV sustains an ecosystem of five wholly-owned affiliated wings: PV Mulher (women's wing), Fundação Verde (foundation and think tank), Bancada Verde (parliamentary caucus), JPV Juventude Verde (youth organization), and Afro-Verdes (Black members organization), alongside the TV do PV video platform and a candidate-mapping digital tool.

PV's primary customer segment is Brazilian citizens supporting environmental, progressive, and social-justice political values. The party addresses pain points including environmental degradation, lack of ecological representation in politics, social inequality, and democratic deficits. Marketing channels include the official website (pv.org.br), TV do PV, WhatsApp direct contact, news and articles, and grassroots events. Recent strategic activity (2026) indicates active preparation for the 2026 election cycle, with announced majority-Black candidate slates, diversity commitments, legislative output on digital markets reform (PL 4675/25), and approval of the Prêmio Ângela Diniz for women's anti-violence policies.

Name

Partido Verde

Legal name

Partido Verde

Website

https://pv.org.br

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

101–250 employees

Short description

Partido Verde is a Brazilian green political party founded in 1986, headquartered in Brasília, with approximately 155 employees. It serves environmentally and progressively oriented Brazilian citizens through electoral candidacies, parliamentary representation, and an ecosystem of five affiliated wings spanning women's, youth, and racial-equality causes.

Ownership category

akta.pro rank

Product category

Political Party

NAICS

Political Organizations (813940), Business, Professional, Labor, Political, and Similar Organizations (8139)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ)

Keywords

• Political party
• Electoral campaigns
• Green politics
• Parliamentary representation
• Party affiliation

Headquarters

HQ city

Brasília

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Public Election Funding: Brazilian political parties receive public funding for electoral campaigns and party activities based on votes received in elections.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Partido Verde (PV) is a Brazilian political party that operates as an instrument of political ecology, advancing ecological ideas through political participation. It enrolls members via party affiliation, nominates candidates for municipal, state, and federal elections, and provides parliamentary representation through elected officials in legislatures across Brazil.

Product overview

Partido Verde (PV) is a Brazilian political party that functions as an instrument of political ecology. The party operates various internal platforms and systems for party management, electoral activities, and member engagement, including the Sistema de Gestão Partidária (Party Management System), Plataforma Eleitoral (Electoral Platform), TV do PV (party television), and candidate mapping tools. These are internal organizational tools rather than commercial products or services offered to external customers.

Differentiator

Problem solved

Functional benefit

Brands

• TV do PV: Party television and video content platform

Products and services

• TV do PV Party-affiliated video and television content platform delivering party news, political commentary, and ideological programming to Brazilian citizens and supporters.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core.

• Fundação VerdecoreStrategic or Co-development PartnerAffiliated foundation (fundacaoverde.org.br) supporting the party's ideological and educational activities related to environmental sustainability and ecological politics.
• PV MulhercoreStrategic or Co-development PartnerWomen's wing of the party (pvmulher.com.br) focusing on feminine citizenship, gender equality, and women's political participation.
• Bancada VerdecoreStrategic or Co-development PartnerThe party's parliamentary bench organization (bancadaverde.org.br) representing elected officials and coordinating legislative activities.
• Afro-VerdescoreStrategic or Co-development PartnerAffiliated group focused on Afro-Brazilian representation and racial equality initiatives within the party's political framework.
• JPV - Juventude VerdecoreStrategic or Co-development PartnerYouth organization of the party engaging young people in environmental politics and party activities.

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Partido dos Trabalhadores (PT): Brazil's largest center-left party and a major progressive incumbent. Operates a much larger national apparatus with substantially more parliamentary representation and public funding, but overlaps with PV on progressive values, social justice, and grassroots mobilization.

Others

• Global Greens: International federation of Green parties of which Partido Verde is a member. As the umbrella network, it shapes the strategic coordination, training, and policy frameworks that underwrite PV's positioning.
• Green Party of England and Wales: UK Green Party, fellow Global Greens member, with a comparable focus on environmentalism, social justice, and progressive values. Provides a useful international benchmark for green party operations, candidate pipelines, and member growth strategy.
• Bündnis 90/Die Grünen (Germany): German Green Party and the most electorally successful Green party globally. As a co-member of the Global Greens federation, it provides a model for how a green party can scale from protest movement to governing party, informing PV's long-term trajectory.
• Partido Verde de Colombia: Colombian Green Party and another regional counterpart in the Global Greens network. Offers a Latin American peer for green party governance, parliamentary strategy, and electoral positioning.

Direct peers

• PSOL: Brazilian left-leaning party with comparable size and a similar progressive base. Direct competitor for left and progressive voters in municipal and federal elections, with overlap in social justice and environmental positioning.
• REDE Sustentabilidade: Brazilian political party founded by Marina Silva, with an explicit sustainability and progressive platform. Directly competes with Partido Verde for the same environmentally minded Brazilian voter base and operates at a comparable national scale.

Regional players

• Partido Verde (Mexico): Mexican Green Ecologist Party shares the same Partido Verde branding and is a Latin American counterpart in the global greens movement. Operates in a different national context but provides a useful regional benchmark for green party scaling in Latin America.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/partido-verde

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Partido Verde