Qasr Al Watan

Name

Qasr Al Watan

Legal name

Qaser Experiences L.L.C.

Website

https://qasralwatan.ae

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Cultural Heritage Tourism

NAICS

Historical Sites (71212), Museums (712110)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Heritage & Palace Luxury Hotels (THAGACAF)

Keywords

• Cultural heritage tourism
• Presidential palace tours
• Visitor experience services
• Educational school programs
• Light and sound shows

Headquarters

HQ city

Abu Dhabi

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. General Admission Tickets: One-time admission tickets providing full access to palace zones including the Great Hall, Presidential Gifts, Qasr Al Watan Library, and Palace in Motion show. Tickets are dated and non-refundable.
2. Palace in Motion Show Tickets: Separate exclusive access tickets for the evening light and sound show, priced independently from general admission.
3. Guided Tours (Add-on): Tour add-ons including Standard Guided Tour (60 minutes), Architectural Craftsmanship Tour (30 minutes), and Private Guided Tour. Tours are add-ons to general admission tickets.
4. Photography Services: Traditional Emirati costume photography services: AED 250 for inside palace photos, AED 350 for outside palace photos with various photo options.
5. Valet Parking: Valet parking service at Visitor Centre car park for AED 35.
6. Rental Services: Stroller rental (AED 20) and wheelchair rental (free of charge) services.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Qasr Al Watan operates the UAE Presidential Palace in Abu Dhabi as a paid cultural heritage attraction, selling dated general admission tickets and separate Palace in Motion show tickets that grant access to palace zones such as the Great Hall, Presidential Gifts, House of Knowledge, Library, Presidential Banquet, and Spirit of Collaboration. The offering is completed by add-on guided tours, an audio-guided tour in five languages, photography services, school educational programs, dining outlets, valet parking, and mobility equipment rentals.

Product overview

Qasr Al Watan is a presidential palace and cultural landmark in Abu Dhabi offering a unified visitor experience combining heritage tourism, educational programs, and diplomatic exhibitions. The core product is the General Admission Ticket, which provides access to all palace zones including The Great Hall, Presidential Gifts Exhibition, House of Knowledge, Qasr Al Watan Library, The Presidential Banquet, and Spirit of Collaboration. The Palace in Motion light and sound show is included with general admission or available as a standalone ticket. Add-on modules include guided tours (Standard Guided Tour at 60 minutes, Architectural Craftsmanship Tour at 30 minutes, Private Guided Tour), audio-guided tours in 5 languages, school educational programs, photography services with traditional Emirati clothing, and ancillary services such as valet parking and wheelchair rental. Dining options include Diyafa restaurant and Maqha Al Maktaba café. Operated by Qaser Experiences L.L.C. under Miral Experiences LLC.

Differentiator

Problem solved

Functional benefit

Products and services

• Qasr Al Watan General Admission Ticket Dated, non-refundable full-day admission ticket granting access to all palace zones (Great Hall, Presidential Gifts, Library, House of Knowledge, Presidential Banquet, Spirit of Collaboration), the Palace in Motion show, complimentary WiFi, shuttle bus, and parking. Available for individual tourists, families, and groups visiting the Presidential Palace in Abu Dhabi.
• Palace in Motion Show Ticket Separate exclusive evening ticket for the Palace in Motion light and sound show, which tells the story of the UAE's past, present, and future vision in three acts. Aimed at cultural entertainment visitors and tourists seeking an evening experience.
• Standard Guided Tour A 60-minute comprehensive guided tour exploring the majestic hallways, exhibitions, and artifacts of Qasr Al Watan. Add-on to general admission for visitors seeking deeper context.
• Architectural Craftsmanship Tour A 30-minute guided tour highlighting key architectural features and the Arabian artistry of Qasr Al Watan. Add-on to general admission.
• Private Guided Tour Private tour providing exclusive access to all palace zones and facilities. Aimed at visitors seeking a private, premium experience.
• Audio-Guided Tour Self-paced audio-guided tour available in 5 languages, allowing visitors to explore the palace at their own pace for up to two hours.
• School Program Educational program for school groups blending culture and education, with activity books for students, complimentary educational booklets for teachers, and one complimentary chaperone per 10 students. Aimed at UAE schools across all seven emirates.
• Qasr Al Watan Library Public library within Qasr Al Watan featuring over 50,000 book titles across 12 themed wings, including approximately 1,800 rare titles and manuscripts, with about 80% of the collection in Arabic. Aimed at researchers, students, and knowledge-seeking visitors.
• The Presidential Banquet Diplomatic banquet hall showcasing Emirati hospitality, hosting world leaders with traditional cuisine and protocols, and displaying a collection of over 100,000 serveware pieces including bespoke crystal, silverware, and bone china, seating up to 300 dignitaries. Used for state functions and corporate events.
• Spirit of Collaboration Summit room where UAE leaders meet for policy decisions, hosting the Federal Supreme Council, Arab League, and Gulf Cooperation Council, featuring a chandelier crafted from 350,000 crystal pieces. Available as part of general admission viewing.
• Presidential Gifts Exhibition Exhibition showcasing diplomatic gifts received by the UAE from world nations, including samurai armors from Japan, falcon masks from Germany, Phoenician-era artifacts, Turkmenistan carpets, and religious manuscripts.
• Traditional Emirati Costume Photography Service Photography service where visitors can dress in traditional Emirati clothing (Abayah and jalabiya for women; Kandoora and bischt for men) for photos inside the palace (AED 250) or outside the palace (AED 350) using the PhotoFinder identification system.
• Valet Parking Valet parking service at the Visitor Centre car park priced at AED 35 per visit.
• Wheelchair and Stroller Rental Mobility equipment rental including wheelchairs (free of charge for People of Determination and elderly visitors) and strollers (AED 20).
• Diyafa Restaurant Dining outlet located at the Palace exit offering Emirati cuisine and refreshments to visitors.
• Maqha Al Maktaba Café Café located within Qasr Al Watan Library offering refreshments to visitors and library users.

Quantifiable outcome

• First-of-its-kind experience in the region offering insight into Arab heritage and governance

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Miral Experiences LLCcoreStrategic or Co-development PartnerQasr Al Watan is operated by Qaser Experiences LLC and managed by Miral Experiences LLC. Miral manages multiple leisure facilities including Ferrari World Yas Island, Warner Bros. World Abu Dhabi, Yas Waterworld, CLYMB, SeaWorld Abu Dhabi, and Qasr Al Watan. The legal documents reference Miral's cookie policy and privacy practices governing the website.

Scale indicators6 records

Direct peers

• Alhambra: Historic Moorish palace and fortress complex in Granada, Spain, operating as a major ticketed cultural attraction. Comparable as a historic palace open to public visitation with guided tours, cultural exhibits, and high-volume international tourism — a globally recognized benchmark for palace-tourist experiences.
• Emirates Palace: Iconic luxury palace-hotel in Abu Dhabi offering cultural hospitality experiences and state-level hosting. Comparable as a high-prestige Abu Dhabi palace asset offering premium experiences to tourists and dignitaries with significant overlap in customer demographic.
• Topkapi Palace: Historic Ottoman palace in Istanbul operating as one of Turkey's most-visited museums. Comparable as a former seat of governance converted to cultural attraction with palace architecture, library collections, treasury/gifts exhibition, and significant diplomatic heritage.
• Palace of Versailles: Former royal residence near Paris operating as a major ticketed cultural attraction. Comparable as a historic seat of governance with palace architecture, library, and formal gardens open to public; benchmark for palace-based heritage tourism model.
• Louvre Abu Dhabi: Museum and cultural attraction located in Abu Dhabi's Saadiyat Island, operated within Miral's wider cultural portfolio. Both Qasr Al Watan and Louvre Abu Dhabi target tourists seeking cultural/heritage experiences in Abu Dhabi and compete directly for the same visitor segment.
• Qasr Al Hosn: Historic palace and museum in downtown Abu Dhabi and the oldest stone building in the city. Most directly comparable as a palace-turned-cultural-attraction model within the same emirate, offering ticketed heritage tourism with similar target visitors.
• Burj Al Arab: Iconic luxury hotel in Dubai operating as both hospitality venue and tourist attraction. Comparable as a UAE palace-style luxury landmark attracting international tourists seeking premium cultural/lifestyle experiences, with overlapping target demographic.
• Sheikh Zayed Grand Mosque: Majestic religious and cultural landmark in Abu Dhabi serving as a top-tier tourist attraction. Operates as a heritage/cultural visitor destination in the same Abu Dhabi tourism ecosystem, competing for the same cultural tourist mindshare and visitor time.

Broad incumbents

• Ferrari World Abu Dhabi: Theme park on Yas Island operated by the same Miral portfolio. Comparable as a sister attraction within the same operator family targeting Abu Dhabi tourists; while product offering differs, it competes for tourist time and household ticket wallet within Miral's ecosystem.
• Smithsonian National Museum of Asian Art: Major cultural institution with extensive library, manuscript collections, and rotating exhibits. Comparable in operating model (heritage institution with library/galleries open to public via ticketed admission) though different geography and category scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/QasrAlWatanTour
• Facebookfacebook.com/qasralwatantour
• Instagraminstagram.com/qasralwatantour
• TikToktiktok.com/@qasralwatantour
• LinkedInlinkedin.com/company/qasr-al-watan

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Qasr Al Watan