Ragn-Sells Estonia

What Ragn-Sells Estonia does

Ragn-Sells Estonia (legal entity Ragn-Sells AS, registration code 10306958) is the Estonian operating subsidiary of Ragn-Sellsføretagen AB, a family-owned Nordic environmental and circular economy group. Founded in 1989 and headquartered in Tallinn's Lasnamäe district (Suur-Sõjamäe 50A, relocating to Suur-Sõjamäe 31A in September 2026), the subsidiary employs approximately 25 people and provides waste collection, hazardous waste handling, environmental remediation, and circular economy services to three customer groups: business clients (Ärikliendid), residential customers (Erakliendid), and Estonian municipal governments. Service coverage spans six counties — Harjumaa, Tartumaa, Ida-Virumaa, the Pärnu region, Lääne-Virumaa, and Järvamaa — supported by regional offices in Tallinn, Tartu, Pärnu, and Kiviõli, plus a dedicated waste treatment facility in Väätksa.

The company's technical asset base centers on proprietary physical infrastructure for waste collection and handling. Flagship products include the patented "Ohtlikult Lihtne!" hazardous waste collection system with integrated automatic fire suppression, leak-proof double-bottom containment, spark grounding, and ventilation; the MolokClassic underground container family (5m³, 3m³, 1.3m³, 800L and other sizes) and MolokDomino modular underground system; and the SORTER moisture-resistant plywood office sorting solutions. Service capabilities extend to document destruction (international-standard compliant), construction waste removal, contaminated soil cleaning, industrial cleaning, sewage and blockage removal, and medical waste handling. Beyond haulage, the company offers higher-value advisory through its reThink sustainability certification and the "What a Waste!" e-learning course, plus paid in-person training starting at 249 EUR + VAT.

Revenue mechanics blend three models: subscription-based organized municipal waste collection with published price lists per municipality and 3-5 year contract durations (e.g., Kose Vald through February 2028, Saue Vald through April 2030, Pärnu Linn through August 2027); transactional professional services for hazardous waste, construction debris, and environmental remediation under quote-based pricing; and fee-based training plus certification revenue. Distribution combines direct sales to enterprise clients, an e-contract self-serve portal for residential customers, a customer service center ([email protected], +372 60 60 439), and tendered municipal contracts. The parent Ragn-Sells Group reported ~812M EUR revenue across 2,700 employees in 2025, but Estonian subsidiary financials are not separately disclosed.

Name

Ragn-Sells Estonia

Legal name

Ragn-Sells AS

Website

https://ragnsells.ee

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Ragn-Sells Estonia (Ragn-Sells AS) is the Estonian subsidiary of family-owned Nordic environmental group Ragn-Sellsføretagen AB, providing waste collection, hazardous waste handling, environmental remediation, and circular economy services to businesses, residents, and municipal governments across multiple Estonian counties.

Ownership category

akta.pro rank

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales, Others

Revenue model

1. Waste Collection and Management Services: Regular waste collection services for both residential and business clients, including container services, scheduled pickups, and organized municipal waste collection contracts.
2. Specialized Waste Handling: Handling of hazardous waste, medical waste, construction waste, contaminated soil cleaning, and industrial cleaning services.
3. Training Services: Sustainability training for businesses covering climate change, waste sorting, and responsible consumption. Also includes e-learning course 'What a Waste!' on circular economy.
4. Certification and Consulting: reThink certification service to help businesses assess and improve their sustainability, along with sustainability consulting services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Ragn-Sells Estonia provides end-to-end waste management and circular economy services, including regular and hazardous waste collection, construction and medical waste handling, document destruction, contaminated soil cleaning, industrial cleaning, underground container installations, sustainability certification (reThink), and corporate training. The company serves both business customers via direct contracts and residential customers through municipal organized waste collection programs across multiple Estonian counties.

Product overview

Ragn-Sells Estonia is a leading circular economy and environmental services company operating across multiple service categories. For business customers, the portfolio includes waste collection and transport services (construction waste, hazardous waste, medical waste), waste treatment solutions (document destruction, contaminated soil cleaning, industrial cleaning), specialized equipment (deep container systems MolokClassic and MolokDomino, office sorting solutions SORTER), and advisory services (reThink certification, sustainability training, What a Waste! e-learning). For private customers, the company provides organized municipal waste transport and waste containers. The services are accessed through a customer service center, self-service portal, and offices in Tallinn, Tartu, Pärnu, and Kiviõli. The company also operates a waste reception facility in Väätsa.

Differentiator

Problem solved

Functional benefit

Products and services

• Dokumentide h\u00e4vitus (Document Destruction) International standard-compliant document and data carrier destruction service that directs shredded paper to recycling. Designed for business clients needing secure disposal of confidential materials.
• Ehitusprahi \u00e4ravedu (Construction Waste Removal) Full-service construction waste removal for businesses, including container rental, transport, and environmentally friendly disposal of construction debris.
• J\u00e4\u00e4tmearuanded (Waste Reports) Documentation services providing regulatory-grade evidence that business waste has been handled in accordance with environmental standards, suitable for submission to authorities.
• J\u00e4\u00e4tmete vastuv\u00f5tmine V\u00e4\u00e4tsal (Waste Reception at V\u00e4\u00e4tsa) Drop-off acceptance at the V\u00e4\u00e4tsa Waste Treatment Center for regular and hazardous waste, pre-sorted construction and biodegradable waste, packaging waste, and problem product waste from businesses.
• Meditsiini-j\u00e4\u00e4tmed (Medical Waste) Responsible collection and handling of healthcare and medical waste meeting the highest requirements for waste management, targeted at healthcare providers and medical facilities.
• Ohtlikud j\u00e4\u00e4tmed (Hazardous Waste) Collection and handling of hazardous waste that is harmful to human health and the environment, requiring special treatment, for industrial and commercial clients.
• Ohtlikult Lihtne! (Dangerously Simple!) Hazardous Waste Collection Solution Patented safe collection solution for hazardous waste featuring automatic fire suppression, leak-proof double bottom, spark grounding, and integrated ventilation to minimize environmental, fire, and health risks.
• S\u00fcvamahutid (Deep Containers \u2014 MolokClassic and MolokDomino) Modern underground waste collection containers that are odorless, aesthetically discreet, and space-efficient. Includes MolokDomino modular units (up to three waste types in one container) and MolokClassic round units in multiple sizes (5m\u00b3, 3m\u00b3, 1.3m\u00b3, 800L, Plus 3m\u00b3, Light 2.5m\u00b3).
• Saastunud pinnase puhastamine (Contaminated Soil Cleaning) Soil decontamination services using modern technologies to clean contaminated soil effectively and in an environmentally friendly manner.
• T\u00f6\u00f6stuslik puhastamine (Industrial Cleaning) Industrial cleaning services including sewage unclogging, sand and oil separator cleaning, pressure washing, and environmental pollution remediation.
• Ummistuste likvideerimine (Blockage Removal) Unclogging and cleaning services including storm drain cleaning, pipe cleaning, blockage removal, sand trap cleaning, grease trap cleaning, and oil separator cleaning for businesses.
• Sorteerimise lahendused kontorisse (SORTER Office Sorting Solutions) Sorting solutions for offices including Sorters for paper, packaging, and batteries, made from moisture-resistant plywood with clear icons and sorting instructions; available in white and brown with multiple widths (90L single, triple, quadruple, quintuple).
• reThink sertifikaat (reThink Certificate) Certification service that helps companies map and manage their environmental impact as the first step toward a more sustainable future, providing a structured sustainability assessment and credential.
• Koolitus (Sustainability Training) Instructor-led sustainability training covering climate change, waste sorting, and responsible consumption, priced from 249 EUR + VAT, targeted at businesses seeking employee education on circular economy.
• What a Waste! e-koolitus (e-Learning Course) Free e-learning course exploring misconceptions about waste, resources, and sustainability through five short modules, available online.
• Korraldatud j\u00e4\u00e4tmevedu (Organized Waste Transport) Municipal organized waste collection service providing scheduled container and waste bag removal for residential and apartment building customers in designated Estonian service areas (Harjumaa, Tartumaa, Ida-Virumaa, P\u00e4rnumaa, L\u00e4\u00e4ne-Virumaa, J\u00e4rvamaa), with published price lists per municipality.

Quantifiable outcome

• Recycling rate of municipal waste reached approximately 36% in 2024, exceeding EU average for circular material rate

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• PreZero: European environmental services company (part of Schwarz Group) operating waste collection, sorting, and recycling across multiple European countries - an emerging broad incumbent with comparable circular economy ambitions.
• Kuusakoski: Finnish metals recycling and industrial waste services company - comparable Nordic circular economy operator serving B2B customers with similar waste streams (hazardous, metal, industrial).
• Veolia Environmental Services: Global environmental services giant operating waste management, hazardous waste treatment, and circular economy solutions across Europe - a broad incumbent with overlapping capabilities in industrial cleaning, soil remediation, and hazardous waste.
• Stena Recycling: Nordic-based recycling and environmental services company with broad industrial waste, metal recycling, and circular economy offerings - a sister Nordic peer with overlapping hazardous waste and recycling capabilities.
• Renewi: European waste-to-product company operating across multiple countries with municipal, commercial, and hazardous waste collection capabilities - similar multi-country service platform with circular economy positioning.

Direct peers

• Utilitas: Estonian energy and waste management operator running district heating and waste-to-energy infrastructure, competing for both municipal waste contracts and industrial waste streams in Estonia.
• Eesti Keskkonnateenused (EKT): Estonian waste management company offering municipal organized waste collection, hazardous waste, and recycling services in direct competition with Ragn-Sells Estonia for the same county-level contracts.
• Paikre: Tartu-region waste management company providing organized municipal waste collection, recycling, and hazardous waste services - directly comparable given Ragn-Sells Estonia's strong Tartu County presence.

Regional players

• Eco Baltia: Leading Baltic environmental services group operating across Latvia and Lithuania in waste collection, recycling, and circular economy solutions - comparable business model with similar regulatory and ESG dynamics in the Baltic region.

Others

• Cleanaway: Australia-based waste management company with commercial, industrial, and hazardous waste services - comparable business model and service mix though primarily operating in a different geographic region.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Customer concentration

• Xx.com/ragnsellseesti
• Facebookfacebook.com/RagnSellsEst
• LinkedInlinkedin.com/company/ragn-sells-estonia
• Instagraminstagram.com/ragnsellseesti

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ragn-Sells Estonia