Read Write Think
Read Write Think is a Direct Instruction tutoring and learning centre in Vaughan, Ontario, serving K-12 students with learning gaps and special needs through evidence-based, scripted academic programs delivered in-person and online across five countries.
- Company typePrivate
- Founded2012
- HeadquartersConcord (Vaughan), Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Read Write Think does
Read Write Think is a Direct Instruction tutoring and learning centre headquartered in Concord (Vaughan), Ontario, Canada, founded in 2012 by Julia Paykin (Academic Director) and Yulia Gorinsky (Director of Finances, Head of Operations). The company delivers evidence-based, teacher-led academic intervention for K-12 students using the Direct Instruction (DI) methodology — a scripted, explicit, mastery-based pedagogical framework with roots in the Project Follow Through research. Service offerings span reading (Reading Mastery, Corrective Reading, Corrective Comprehension), writing (Expressive Writing, High Performance Writing, Essentials for Writing), spelling (Spelling Mastery), oral language (Language for Learning), and math (Connecting Math Concepts, Prism Math), alongside a specialized Psychologically Informed Direct Instruction (PIDI) therapy program co-developed with PsychoEd Clinic. Delivery modes include in-person at the Concord location and the new Maple campus, online tutoring reaching five countries (USA, Australia, Great Britain, New Zealand, South Africa), and a partner private school relationship (Read Write Think Private School) hosting full-time and part-time programs.
The business operates on a recurring subscription model with pricing of $1,265/month for Part-Time Direct Instruction (6-month minimum), $1,850/month for the BCBA-Supervised Program, a $150 one-time intake assessment, and weekly summer program rates ($550/week for DI groups, $975/course for Grade 9 credits). Customer segments include K-12 students with academic gaps, students diagnosed with learning disabilities (LD), ADHD, autism spectrum disorder, gifted learners, and families seeking a private school alternative. The company employs approximately 14 people (with some sources indicating a larger team including clinical supervisors and administrative staff), maintains a 4.9 Google rating, and is entirely founder-owned with no external institutional investment.
Go-to-market is direct-to-consumer and sales-led, relying on assessment-driven lead generation via Calendly, website forms, organic social media (Facebook, Instagram, LinkedIn, X), SEO, and word-of-mouth referrals from satisfied families. The company also has a separate entity-level partnership with Read Write Think Private School, which provides a full-time channel for the Bridge Program. The competitive positioning rests on a niche specialization in Direct Instruction — an evidence-based but commercially less mainstream framework — combined with BCBA-supervised behavioral support and the novel PIDI clinical-pedagogical integration, giving the firm differentiated expertise in remediating learning difficulties, particularly for students with special needs.
Read Write Think firmographics
Firmographics- Name
- Read Write Think
- Legal name
- Read Write Think
- Website
- https://readwritethink.ca
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Read Write Think is a Direct Instruction tutoring and learning centre in Vaughan, Ontario, serving K-12 students with learning gaps and special needs through evidence-based, scripted academic programs delivered in-person and online across five countries.
- Ownership category
- akta.pro rank
Read Write Think industry classification
Industry- Product category
- K-12 Tutoring and Educational Services
- NAICS
- Exam Preparation and Tutoring (611691), Educational Support Services (611710), Educational Support Services (61171)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- K–12 Remedial Reading & Literacy Intervention (EDANAJAA)
- akta.pro secondary industries
- Reading Comprehension & Close Reading Enrichment (EDAMAJAB), Writing Skills & Composition Enrichment (EDAMAJAC), Dysgraphia/Writing & Handwriting Support Tutoring (EDANAFAF), Literacy & Reading Intervention Technology (EDAJAMAF)
Keywords
Where Read Write Think is headquartered
LocationHeadquarters
- HQ city
- Concord (Vaughan)
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Read Write Think business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Part-Time Direct Instruction Program: Monthly subscription-based small group instruction on Tuesdays and Thursdays. Includes placement assessment, ongoing progress monitoring, and materials.
- BCBA-Supervised Program: Enhanced monthly subscription adding behavioral consultation, individualized programming support, staff coaching, and data review by Board Certified Behaviour Analyst.
- Summer Academic Programs: Weekly enrollment for summer programs including Direct Instruction groups ($550/week) and Grade 9 credit courses ($975/course). Optional extended care and materials fees.
- Private School Tuition: Full-time and part-time private school programs at the partner Read Write Think Private School location.
- PIDI Therapy Program: 12-session therapy program combining Direct Instruction with psychological support, including intake assessment, customized treatment plan, and optional exit assessment.
- High School Tutoring: Subject-specific tutoring for English, Calculus, Physics, Biology, and Chemistry aligned with Ontario curriculum.
- Test Preparation: SAT, SSAT, IELTS, CELPI, CanTest preparation courses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Direct Instruction Program - Part-Time |
| Subscription | Monthly | BCBA-Supervised Program |
| One time/ perpetual license | Pay-as-you-go | Intake & Placement Assessment |
| Subscription | Pay-as-you-go | Summer DI Groups |
| One time/ perpetual license | Pay-as-you-go | Grade 9 Credit Courses |
| Subscription | Pay-as-you-go | Clinical Supervisor Option |
| Subscription | Pay-as-you-go | Summer Camps (Handwriting, Writing, Executive Functioning, Character Development) |
| Subscription | Pay-as-you-go | Workshop Programs |
| Subscription | Pay-as-you-go | PIDI Therapy Program |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Read Write Think product offering
Product offeringCore offering
Read Write Think is a learning centre and tutoring service that delivers Direct Instruction-based academic intervention programs for K-12 students. The company provides one-on-one tutoring, small group classes, online tutoring, full-time and part-time private school programs, summer academic programs, and specialized services for students with learning disabilities, ADHD, autism, and giftedness. Programs cover reading, writing, math, spelling, language, and high school subjects using evidence-based Direct Instruction methodology.
Product overview
Read Write Think is an educational tutoring and private school organization offering a portfolio of Direct Instruction-based programs and services. The core offering includes structured academic intervention programs: Reading Mastery, Corrective Reading, Corrective Comprehension, Expressive Writing, High Performance Writing, Essentials for Writing, Spelling Mastery, Language for Learning, Connecting Math Concepts, and Prism Math. These are delivered through multiple service formats: 1-on-1 tutoring, small group classes, online tutoring, full-time and part-time private school programs, and seasonal summer programs. The specialized PIDI (Psychologically Informed Direct Instruction) Therapy Program integrates psychological support with academic instruction. Services are available for students from kindergarten through high school, addressing learning disabilities, ADHD, autism, and giftedness.
Differentiator
Problem solved
Functional benefit
Products and services
- Reading Mastery Direct Instruction reading program for K-grade 5 teaching initial word attack skills using a special orthography approach to enable students to become fluent readers.
- Corrective Reading Direct Instruction reading remediation program for grades 3 and up that helps struggling readers overcome reading difficulties through systematic decoding and comprehension instruction.
- Corrective Comprehension Direct Instruction program for grades 3+ designed for students with language learning disability, autism, and ELL learners to improve reading comprehension and connect abstract and practical concepts.
- Expressive Writing Direct Instruction writing program for grades 2-5 that teaches writing skills in manageable chunks using explicit strategies, visuals, and picture sequences.
- High Performance Writing Writing program for grades 5-7 covering practical, descriptive, narrative, expository, persuasive, and report writing using a three-step instruction model.
- Essentials for Writing Writing program designed to help struggling middle/high school students write with clarity and purpose, covering planning, organization, structure, grammar, and conventions.
- Spelling Mastery Six-level Direct Instruction spelling program using whole word, phonemic, and morphemic approaches to achieve spelling mastery for grades 1-6.
- Language for Learning Direct Instruction language program for grades K-2 that teaches oral expression, vocabulary, concepts, and sentence forms used in typical classroom settings.
- Connecting Math Concepts Direct Instruction math program for K-grade 5 that helps students catch up on problem solving and numeration through explicit, teacher-directed lessons.
- Prism Math Canadianized Direct Instruction supplemental math curriculum for grades 1-8 covering geometry, algebra, number sense, measurement, data management, and probability.
- Psychologically Informed Direct Instruction (PIDI) Therapy Program Innovative program combining Direct Instruction with psychological support strategies including mindfulness, self-regulation, and anxiety-reduction techniques for children with learning challenges; includes 12 one-hour therapy sessions overseen by licensed psychologists.
- 1-on-1 Tutoring Individualized tutoring sessions using Direct Instruction methods for students who need systematic approach to their learning needs, including math, French, science, reading, writing, and spelling.
- Online Tutoring One-on-one online tutoring delivered via video conferencing platform (Microsoft Teams, Zoom, Skype, Google Meet), allowing students to learn from home with the same tutor across Canada, USA, Australia, Great Britain, New Zealand, and South Africa.
- Small Group Classes Small group learning for students who benefit from group environment instruction, targeting all areas of academic intervention with low student-to-instructor ratios.
- Full-Time Direct Instruction Program Full-time Bridge Program hosted at partner institution Read Write Think Private School for students in Grades 1-12 with small-group instruction.
- Part-Time Direct Instruction Program Structured small-group Direct Instruction program with sessions on Tuesdays and Thursdays, covering reading, writing, spelling, math, social skills, and executive function support.
- Summer Academic Programs Summer programs including Academic Intervention (reading, math, writing, spelling in small groups) and Grade 9 Credit Courses (Math, English, Science, Business, Geography).
- Read Write Think Private School Private school in Vaughan, Ontario providing enhanced learning environment for students in Grades 1-12 with individualized instruction using Direct Instruction methodology.
- Special Education Services Specialized education services for students with learning disabilities, ADHD, autism, giftedness, and behavioral difficulties using individualized Direct Instruction approaches.
- High School Tutoring Subject-specific tutoring for English, Calculus, Physics, Biology, and Chemistry aligned with Ontario curriculum, plus test preparation for SAT, SSAT, IELTS, CELPI, and CanTest.
Companies that use Read Write Think
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles4 records
Read Write Think technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature10 records
Read Write Think partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- PsychoEd CliniccoreStrategic partnership with PsychoEd Clinic to deliver the Psychologically Informed Direct Instruction (PIDI) Therapy Program. PsychoEd Clinic provides licensed psychologists for clinical oversight and assessment services, while Read Write Think provides Direct Instruction teaching. This innovative collaboration integrates evidence-based teaching with psychological support strategies for children with learning challenges.
- Read Write Think Private SchoolcoreFull-time Bridge Program hosted at partner institution Read Write Think Private School (rwtschool.ca). New campus at 9500 Dufferin St, Maple provides enhanced learning environment for students in Grades 1-12. The private school operates as a separate entity with shared founding/ownership.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Read Write Think competitors and assessment
Company assessmentBroad incumbents
- Sylvan Learning: Large established North American tutoring franchise offering reading, math, writing, and test prep. Comparable in core K-12 remediation category but at much larger scale and broader footprint.
- Kumon: Global supplemental education franchise focused on math and reading. Comparable in standardized instructional methodology and recurring subscription model, though Kumon is parent-led rather than teacher-led.
Direct peers
- Tutor Doctor: Canadian-origin 1-on-1 in-home tutoring franchise with similar direct-to-consumer model and geographic reach across North America, UK, Australia, and New Zealand.
- Mathnasium: Math-focused tutoring franchise with similar small-group, mastery-based model. Comparable in subscription-driven, evidence-based supplemental instruction for K-12 students.
- Huntington Learning Center: US tutoring chain offering diagnostic testing, individualized instruction, and test prep. Comparable in K-12 academic intervention and structured learning plans.
- Prep Academy Tutors: Canadian 1-on-1 in-home tutoring service with similar private-tutor model and K-12 academic focus. Comparable in custom learning plans and direct-to-parent sales motion.
- Oxford Learning: Canadian tutoring and supplemental education chain with similar K-12 academic intervention focus. Closest comparable in geography, customer segment, and full-time/part-time program structure.
- Lindamood-Bell Learning Processes: Specialized literacy and reading intervention provider with proprietary sensory-cognitive programs. Comparable in focus on students with learning disabilities and explicit instructional methodology.
Emerging players
- Dyslexia Canada: Canadian nonprofit connecting families with dyslexia and learning-disability resources. Comparable in addressing the same special-needs student segment, though resource-broker rather than direct service provider.
Regional players
- Geistown School of Learning: Specialized learning centre for students with learning disabilities, ADHD, and autism. Comparable in special-needs focus and explicit instructional methodology, though serves a different geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Read Write Think social profiles
Digital presenceRead Write Think financial estimates
Financial estimateRevenue estimate
Valuation estimate
Read Write Think leadership team
Management profileNumber of profiles
Profiles3 records
Read Write Think funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Read Write Think M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Read Write Think
What does Read Write Think do?
Read Write Think is a learning centre and tutoring service that delivers Direct Instruction-based academic intervention programs for K-12 students. The company provides one-on-one tutoring, small group classes, online tutoring, full-time and part-time private school programs, summer academic programs, and specialized services for students with learning disabilities, ADHD, autism, and giftedness. Programs cover reading, writing, math, spelling, language, and high school subjects using evidence-based Direct Instruction methodology.
Is Read Write Think a public or private company?
Read Write Think is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Read Write Think founded?
Read Write Think was founded in 2012. It employs 11 to 50 people.
Where is Read Write Think based?
Read Write Think is headquartered in Concord (Vaughan), Canada, in the North America region.
How does Read Write Think make money?
Seven revenue lines are on record. Part-Time Direct Instruction Program is the primary driver. The others are BCBA-Supervised Program, summer Academic Programs, private School Tuition, PIDI Therapy Program, high School Tutoring and test Preparation.
Who are Read Write Think's main competitors?
Broad incumbents on record are Sylvan Learning and Kumon. Direct peers are Tutor Doctor, Mathnasium, Huntington Learning Center, Prep Academy Tutors, Oxford Learning and Lindamood-Bell Learning Processes. Dyslexia Canada is listed as an emerging player. Geistown School of Learning is listed as a regional player.
Does Read Write Think have an API?
No public API is recorded for Read Write Think.
What industry is Read Write Think in?
Read Write Think's product category is K-12 Tutoring and Educational Services. Its primary akta.pro industry code is EDANAJAA, K–12 Remedial Reading & Literacy Intervention, with a secondary code of EDAMAJAB, Reading Comprehension & Close Reading Enrichment. Its NAICS code is 611691 and its SIC code is 8200.