Regal furniture new

What Regal furniture new does

Regal Furniture is a Bangladesh-based furniture manufacturer and retailer founded in 2013, headquartered in Dhaka, with an owned manufacturing facility in Bhulta, Narayanganj. The company produces and sells a broad portfolio of more than 1,000 products spanning bedroom, living room, dining room, reading room, and home decor furniture, alongside dedicated office furniture (tables, chairs, storage, almirahs), hospital/medical furniture (ICU beds, trolleys, saline stands, waiting chairs), and industrial cable trays. Most products are flat-packed to facilitate showroom pickup and last-mile delivery. The product range is anchored by a core mass-market Regal Furniture brand and an internal premium sub-brand called Regal Comfort.

The business operates a direct-to-consumer dual-channel model, combining a network of physical showrooms across Bangladesh districts with an owned e-commerce storefront at regalfurniturebd.com featuring product categorization, wishlist, cart, and checkout. Pricing is unit-based and ranges from 0 to 200,000 BDT per product depending on category. Customers are segmented horizontally into residential homeowners (primary), healthcare facilities, commercial offices, and industrial/commercial cable management buyers, with no disclosed enterprise anchor customers. Revenue is generated through one-time product sales rather than subscriptions or recurring contracts. Headcount is reported at 34 employees and the company is privately held with no disclosed funding rounds, ownership structure, M&A, or leadership team information.

The company's vertical integration through in-house manufacturing, combined with its multi-category product breadth and omnichannel distribution, positions it as a mass-market domestic furniture platform rather than a specialist in any single category. Operations remain confined to Bangladesh, and the company self-describes as a 'Bangladeshi leader in life at home' and 'most loved and top selling furniture brand in Bangladesh,' though no independent validation, awards, or third-party brand metrics are provided.

Name

Regal furniture new

Legal name

Regal Furniture

Website

https://regalfurniturebd.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Regal Furniture is a Bangladesh-based furniture manufacturer and retailer producing and selling 1,000+ residential, office, hospital, and industrial cable-tray products through multi-district showrooms and a direct e-commerce platform, serving primarily homeowners and secondarily healthcare, commercial, and industrial buyers.

Ownership category

akta.pro rank

Product category

Home Furniture Manufacturing and Retail

NAICS

Furniture Retailers (449110), Household and Institutional Furniture Manufacturing (33712)

SIC

Retail-Home Furniture, Furnishings & Equipment Stores (5700), Household Furniture (2510)

akta.pro primary industry

Living Room Furniture Retail (Sofas, Sectionals, Recliners, Coffee/Side Tables, TV Consoles) (CRAIAAAA)

Keywords

• Home furniture retail
• Office furniture
• Hospital furniture
• Industrial cable trays
• Flat-pack furniture

Headquarters

HQ city

Dhaka

HQ country

Bangladesh

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Furniture Product Sales: One-time purchase model for furniture products sold through retail showrooms and e-commerce. Products include bedroom, living room, dining room, office furniture, hospital furniture, and industrial products. Most products are flat-packed for easy transport.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Regal Furniture manufactures and retails flat-packed home, office, hospital, and industrial furniture from its Dhaka headquarters and Bhulta, Narayanganj manufacturing facility. Its product portfolio spans bedroom, living room, dining room, reading room, office, home decor, hospital, and industrial categories, including customized cable trays. The company distributes through multiple physical showrooms across Bangladesh and a direct e-commerce website.

Product overview

Regal Furniture is a Bangladeshi furniture company offering a comprehensive portfolio of home and office furniture solutions. The product lineup spans multiple categories including bedroom furniture (beds, storage), living room furniture (sofas in wooden, fabric, L-shape, and sofa-cum-bed variants), dining room furniture (tables, chairs, dinner wagons, oven shelves), office furniture (tables, chairs, storage, almirahs), reading room furniture (reading tables, computer tables, shelves, chairs), home decor, industrial products (cable trays), and hospital furniture (ICU beds, cabin beds, trolleys). The company also offers a premium sub-brand called Regal Comfort. Most products are flat-packed for easy transport. The company operates manufacturing facilities in Bhulta, Narayanganj and offers more than a thousand products through their showrooms across Bangladesh.

Differentiator

Problem solved

Functional benefit

Products and services

• Bedroom Furniture Complete bedroom furniture collections including beds and storage solutions for residential homes.
• Living Room Furniture Furniture solutions for living spaces including sofas and complementary pieces.
• Dining Room Furniture Dining furniture including tables, chairs, dinner wagons, and oven shelves for residential dining spaces.
• Sofa Collection Modern sofas including Wooden Sofa, Fabric Sofa, Sofa Cum Bed, and L-Shape Sofa available in single and double options.
• Bed Collection Luxury beds including single and double options, designer wooden beds, minimalist designs with smart storage systems, and sofa-beds for guests.
• Office Furniture Complete office furniture including tables, chairs, storage, and almirahs for commercial workspace solutions.
• Office Chair Office seating including swivel chairs, visitor chairs, waiting chairs, and classroom chairs.
• Office Table Work desks and office tables for professional workspace environments.
• Office Storage Storage solutions for office spaces including cabinets and organizational furniture.
• Reading Room Furniture Furniture for reading spaces including reading tables, computer tables, storage shelves, and specialized chairs.
• Home Decor Decorative items and accessories for home decoration and interior styling.
• Industrial Cable Trays Customized cable trays for electrical cable management in industrial and commercial areas, manufactured at the Bhulta, Narayanganj facility.
• Hospital Furniture Ergonomic medical furniture including ICU beds, cabin beds, hospital trolleys, isolation screens, saline stands, cabinets, lockers, waste bins, and waiting chairs for healthcare facilities.
• Comfy Bedding Solutions Bedding products for comfortable sleeping solutions.
• Regal Comfort Premium comfort-focused furniture line marketed as the Regal Comfort sub-brand.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Urban Ladder: India-based multi-category furniture retailer with showrooms and e-commerce, serving similar middle-class urban customers. Relevant regional comparable for the omnichannel affordable furniture model.
• Durian Furniture: India-based integrated furniture manufacturer and retailer with showrooms and a full residential/office portfolio. Comparable in the South Asian manufacturing-plus-retail hybrid model.
• Pepperfry: India-based online furniture and home furnishings marketplace combining owned manufacturing with marketplace retail. Comparable as a South Asian furniture e-commerce + showroom hybrid model.

Direct peers

• Hatil Furniture: Bangladesh's largest furniture manufacturer and retailer with showrooms across the country. Most direct competitor to Regal in the residential and office furniture segment, also combining in-house manufacturing with a multi-channel retail footprint.
• Brothers Furniture (Bangladesh): Local Bangladeshi furniture retailer offering bedroom, living room, and office furniture. Competes in the same domestic market with similar price-segment positioning to Regal's core line.
• Otobi: Established Bangladeshi furniture brand offering household and office furniture through showrooms nationwide. Competes head-to-head with Regal on residential and office furnishing in the same Bangladesh market.
• Partex Furniture: Bangladesh-based furniture manufacturer and retailer serving residential and contract customers. Direct peer given overlapping product categories, in-country manufacturing, and showroom distribution model.

Broad incumbents

• Ashley Furniture: Largest US furniture manufacturer and retailer with showrooms and online sales across categories. Comparable in operating model (vertical manufacturing + broad assortment retail) and as a global benchmark.
• Pottery Barn: Multi-category home furnishings retailer with broad living room, bedroom, and dining assortments. Comparable in product breadth and showroom-plus-digital retail experience Regal is building.
• IKEA: Global flat-pack furniture leader whose site template and business model Regal appears to mirror. While not a direct in-country competitor, IKEA is the strategic archetype Regal's value proposition references and the long-term competitive benchmark.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/regal-furniture-new

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Regal furniture new