ReinventED Schools

What ReinventED Schools does

ReinventED Schools is a private, boutique K-12 education network founded in August 2020 in Quito, Ecuador, co-founded by Juan Carlos Pérez. The network operates four campuses: two open-admission K-12 schools — ReinventED Puembo and ReinventED Santa Clara in Sangolquí — and two exclusive sports-academic campuses — ReinventED IDV inside the Independiente del Valle sports complex in Ecuador and ReinventED Rímac inside Sporting Cristal's Ciudad Deportiva La Florida in Lima, Peru. The company teaches students aged 3 to 18 through a bilingual (English/Spanish) immersion model with small groups capped at 15 students, organized in multi-age workshops spanning Playschool through Change Makers.

Its core offering rests on a proprietary educational methodology: neuroeducation-based pedagogy grounded in a Learning Triangle of emotion, attention, and memory; a Perfil del Aprendiz (Learner Profile) competency framework tracking resilience, critical thinking, agility, communication, teamwork, and bilingual proficiency; SMART goals tied to demonstrated mastery rather than calendar progression; evidence-based portfolios replacing traditional exams; and a Dashboard de Alegría (Joy Dashboard) for socioemotional well-being monitoring. Technology is delivered through an internal platform that enables real-time tracking of student progress across academic, personal, and socioemotional dimensions, with shared visibility for families, mentors, and universities.

ReinventED earns revenue through three streams: recurring K-12 tuition at the open-admission Ecuador campuses; managed-services contracts where professional football clubs (Independiente del Valle and Sporting Cristal) pay for integrated academic services for their academy players and Dragonas women's team; and professional-services consulting under Gestión Educativa Integral, which packages the ReinventED methodology for external schools, clubs, and organizations seeking educational transformation across Latin America. Distribution combines a sales-led direct-admission funnel (campus visits scheduled via Calendly, online applications, family interviews, and an admissions committee) with a channel model that relies on football-club partnerships to source athletes exclusively for the sports-academic campuses. The network now educates more than 700 students, employs 49 people, and operates across Ecuador and Peru with stated ambitions to lead educational transformation across Latin America.

Name

ReinventED Schools

Legal name

ReinventED Schools

Website

https://reinventedschools.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

ReinventED Schools operates four K-12 campuses in Ecuador and Peru delivering bilingual, neuroeducation-based personalized education to families and elite young footballers via a proprietary tracking platform and a school transformation consulting service.

Ownership category

akta.pro rank

Product category

K-12 Private Education Services

NAICS

Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

akta.pro secondary industry

K–12 Core Curriculum Small-Group Tutoring Centers (Math/ELA/Science/Social Studies) (EDANAHAA)

Keywords

• K-12 bilingual education
• Personalized learning services
• Neuroeducation pedagogy
• School transformation consulting
• Integrated sports-academic programs

Headquarters

HQ city

Quito (Puembo)

HQ country

Ecuador

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. K-12 Tuition (ReinventED Puembo & Santa Clara): Primary revenue stream from tuition fees for students enrolled in the two open-admission campuses in Ecuador. The schools operate as boutique, personalized educational institutions with small group sizes, charging tuition for a full K-12 program that includes bilingual immersion, personalized learning paths, neuroeducation-based pedagogy, and comprehensive student development.
2. ReinventED Sports (IDV & Rímac): Revenue from sports-academic integrated programs for high-performance athletes at clubs Independiente del Valle (Ecuador) and Sporting Cristal (Peru). The clubs invest in the educational services for their academy players; the schools operate exclusively within the clubs' sports complexes for formative athletes only.
3. School Transformation / Institutional Management Consulting: ReinventED offers comprehensive educational management services to other schools, clubs, and organizations that want to modernize or create a new educational proposal. Services include academic management, pedagogical support, learning space design, and institutional strategy. Revenue is generated through service contracts with partner institutions.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

ReinventED Schools operates a network of boutique K-12 campuses delivering bilingual, personalized, neuroeducation-based education to families in Ecuador and Peru, with small group sizes (max 15 students), elimination of traditional exams in favor of competency-based assessment, total English immersion, and a proprietary platform for real-time academic and socioemotional tracking. The company also runs ReinventED Sports programs embedded in professional football clubs (Independiente del Valle and Sporting Cristal) for high-performance athletes, and offers Gestión Educativa Integral, a school transformation consulting service for external institutions seeking to modernize their educational model.

Product overview

ReinventED Schools is an innovative education network operating as a unified model with multiple campuses and a school transformation service. The core offering consists of four school campuses — ReinventED Puembo and ReinventED Santa Clara in Ecuador (open-enrollment K-12 schools), and two ReinventED Sports campuses for high-performance athletes (ReinventED IDV with Independiente del Valle and ReinventED Rímac with Sporting Cristal in Peru). All campuses share the same proprietary educational methodology centered on bilingual immersion, autonomy-based learning, neuroeducation, mastery-based progression, and well-being tracking via an internal technology platform. Additionally, the Gestión Educativa Integral service extends the methodology to external institutions seeking transformation.

Differentiator

Problem solved

Functional benefit

Products and services

• ReinventED Puembo A K-12 campus in Puembo, Quito, Ecuador offering bilingual, personalized, neuroeducation-based education with nature-integrated learning environments and small-group instruction (max 15 students). Open-enrollment campus for families seeking progressive alternative education from Playschool (ages 3-6) through Change Makers (ages 16-18).
• ReinventED Santa Clara A K-12 campus in Sangolquí, Quito, Ecuador housed in a heritage property with extensive gardens and Reggio Emilia-inspired learning spaces. Offers bilingual, personalized, multi-age workshop education from Playschool through Change Makers following the ReinventED methodology. Open-enrollment campus for families in the Quito metropolitan area.
• ReinventED IDV (Independiente del Valle) A specialized school for high-performance footballers of Independiente del Valle (Ecuador), integrating athletic training with a flexible bilingual academic curriculum. Operates exclusively within the club's Ciudad Deportiva Valle de los Chillos, available only to the club's formative players (men's and Dragonas women's team). Academic levels from Taller Investigador (8th grade) through Taller Emprendedor (6th curso).
• ReinventED Rímac (Sporting Cristal) A specialized school for Sporting Cristal academy footballers in Peru, launched in 2024, offering flexible secondary education that adapts to training and competition schedules. Operates exclusively within Sporting Cristal's Ciudad Deportiva La Florida, available only to the club's academy players. Bilingual methodology with focus on socioemotional development, autonomy, and bilingualism.
• Gestión Educativa Integral (School Transformation Service) A consulting and management service for external schools, clubs, and organizations across Latin America seeking to modernize or create an innovative educational proposal. Covers academic design, pedagogical support, learning space design, and institutional strategy. Engagements are structured as service contracts with partner institutions.

Quantifiable outcome

• 39% of current skills will become obsolete between 2025 and 2030 (World Economic Forum Future of Jobs Report 2025)
• +3 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eight partnerships are on record, tiered core, minor and flagship.

• Sporting Cristal (Club)coreStrategic or Co-development Partner · 1 January 2024Professional Peruvian football club partnered with ReinventED to open ReinventED Rímac in 2024 at Ciudad Deportiva La Florida, Lima. The school serves exclusively Sporting Cristal academy footballers with flexible academic programs adapted to athletes' training and competition schedules. This is a core partnership for the expansion into Peru, following the successful IDV model in Ecuador.
• Beyond EducationcoreStrategic or Co-development PartnerGlobal educational innovation organization providing pedagogical frameworks and methodologies that inform ReinventED's approach to personalized learning. ReinventED's network of schools displays Beyond Education's logo on its allies section, indicating a strategic alignment in educational philosophy and practices.
• Center for Curriculum Redesign (CCR)coreStrategic or Co-development PartnerInternational organization working on redesigning curriculum for 21st-century skills. Listed as an ally in ReinventED's educational transformation network, contributing to the curriculum framework and ensuring alignment with global best practices in educational innovation.
• Learning One to OnecoreStrategic or Co-development PartnerEducational organization specializing in personalized learning methodologies. Partnered with ReinventED to support the network's individualized education approach and one-to-one student tracking capabilities within the proprietary platform.
• Mastery Transcript ConsortiumcoreStrategic or Co-development PartnerGlobal consortium developing alternative credential systems to traditional transcripts for university admissions. ReinventED's Learner Profile (Perfil del Aprendiz) methodology aligns with the Mastery Transcript framework, positioning ReinventED graduates favorably for international university admissions.
• Red SolareminorStrategic or Co-development PartnerEducational network focused on solar and sustainable energy education. Listed as an ally in ReinventED's transformation ecosystem, contributing to project-based learning and sustainability content within the curriculum.
• CapaminorStrategic or Co-development PartnerEducational partner organization shown in ReinventED's allies section. Contribution to the educational network is focused on supporting the transformation methodology and providing resources for innovative educational practices.
• Independiente del Valle (Club)flagshipStrategic or Co-development PartnerProfessional Ecuadorian football club whose academy is served by ReinventED IDV, a specialized school inside the club's Ciudad Deportiva Valle de los Chillos. The club invests in the educational services for its academy players (men's and Dragonas women's team). This is the flagship partnership demonstrating how elite sports and quality education can coexist. Alumni include Moisés Caicedo, Piero Hincapie, and William Pacho. The partnership covers academic levels from Taller Investigador (8th grade) through Taller Emprendedor (6th curso).

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Markham College: Premium British-style K-12 school in Lima, Peru, offering English immersion and globally recognized credentials. Competes with ReinventED Rímac for premium Lima families and represents the established-incumbent benchmark ReinventED must differentiate against.
• Innova Schools: Large-scale technology-enabled private K-12 network in Peru operating a similar innovation-led, personalized-learning model at broader scale. Directly comparable as both an EdTech-flavored school network and as ReinventED's most relevant expansion benchmark in Peru.
• Colegio Menor: Premium private K-12 school in Quito, Ecuador, serving the same upper-middle-class Quito families seeking alternative or international-style education. Competes with ReinventED Puembo and Santa Clara for the same admission pool with a longer operating history and established reputation.
• Newton College: Premium bilingual K-12 school in Lima with a similar emphasis on individualized learning and English immersion. Comparable in pedagogy positioning and as a direct competitor for ReinventED Rímac's target family segment in Lima.
• Nido de Águilas: Premium international K-12 school in Lima, Peru, with decades of operating history and strong university placement track record. Directly comparable as ReinventED Rímac's primary premium-school competitor for families in Lima considering international-style education.
• Alliance Academy International: Long-established international school in Quito offering American-style K-12 education with English immersion. Competes with ReinventED Puembo and Santa Clara for the same bilingual Quito families and shares the premium tuition positioning.

Emerging players

• Kunskapsskolan: Swedish-founded personalized-learning K-12 operator with a globally recognized methodology centered on individualized learning paths — strongly aligned with ReinventED's pedagogical thesis. Comparable as a method-driven school operator rather than a direct LatAm competitor.

Broad incumbents

• Bridge International Academies: Large-scale, technology-enabled K-12 school network operating across multiple emerging markets in Africa and Asia. Comparable as a broad incumbent demonstrating the potential to scale a methodology-driven school model, though focused on a different geography and price tier.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/reinvented-schools
• Instagraminstagram.com/reinvented.schools

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ReinventED Schools