What re:school does

re:school is a Georgia-based non-formal technology education provider operating as an educational platform under the re:Invent Holding group. Founded in 2022 and headquartered in Tbilisi, the company runs five physical branches across Georgia (Tbilisi, Batumi, Kutaisi, Kaspi, and Ozurgeti), delivering in-person technology training primarily to children aged 7-15 with select adult programs. The curriculum covers computer basics, graphic and web design, front-end web programming (HTML, CSS, JavaScript, React), game development, UI/UX design, AI development, and 3D printing, structured as multi-month and multi-level programs with periodic free social projects for vulnerable groups.

The company's instructional surface spans foundational web development through to applied AI, including generative AI tools, prompt engineering, neural networks, computer vision, NLP, and AI agent-based digital product creation (the "Vibe Coding" track). Students build functional AI applications, deploy models, maintain GitHub portfolios, and present at Demo Day events. Core AI modalities covered are text, image, video, audio, and code generation, with all AI tooling sourced from third-party providers (OpenAI, Gemini) rather than proprietary models.

Revenue is generated through course tuition fees paid in Georgian Lari (GEL), with public pricing ranging from 300 to 550 GEL per month and 1,350 to 4,500 GEL per full course, depending on program and location. Payment options include lump sum, monthly installments, and partner-bank installment plans. The business operates a direct-to-consumer go-to-market with enrollment via online Google Forms and on-site visits, and distribution is entirely domestic within Georgia. The company is a private Georgian LLC with no disclosed external funding, revenue, or institutional customers.

Name

re:school

Legal name

შპს რე:სქული

Website

https://reschool.world

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

re:school is a Georgia-based non-formal technology education provider operating five physical branches, delivering in-person programming, AI, 3D printing, and creative-thinking courses primarily to children aged 7-15 with select adult programs.

Ownership category

akta.pro rank

Product category

Technology Education Services

NAICS

Educational Support Services (611710), Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Continuation & Credit Recovery Schools (EDAJAEAA)

Keywords

• Technology education courses
• Children coding school
• Non-formal tech education
• AI programming training
• 3D printing courses

Headquarters

HQ city

Tbilisi

HQ country

Georgia

HQ region

Asia

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Course Tuition Fees: re:school generates revenue primarily through course tuition fees. Students pay monthly or full course fees. The school offers paid courses with pricing varying by program. Payment can be made in one lump sum or through monthly installments, with installment plans agreed upon with the company. Partner bank installments are also available.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

re:school is an in-person non-formal education institution that delivers technology-focused courses for children aged 7-15 and select adults across five physical branches in Georgia. The school offers project-based curricula covering computer basics, programming (HTML/CSS/JavaScript/React, Python), AI and machine learning, 3D printing, UI/UX design, game development, and creative thinking, with course fees payable as monthly subscriptions, one-time payments, or partner bank installments.

Product overview

re:school is a non-formal education platform under re:invent holding, covering ages 7-15. The offering is a multi-module portfolio consisting of core technology courses for children (Computer Basic Skills, Graphic and Web Design, Web Programming/Front-end Development, Game Development, UI/UX Design) plus new AI-focused courses (Vibe Coding with AI Agents, 10-month AI Course, 3D Printing) and adult-focused courses (IDEA 101). Additional bonus modules on Emotional Intelligence, Life Planning, Cybersecurity, AI, Investment, and Earning with Technology are available as add-ons. The platform operates branches in Tbilisi (since 2022), Batumi (since 2023), and Kutaisi (since 2024), with additional locations in Kaspi and Ozurgeti.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Agents with Digital Product Creation (Vibe Coding) A 10-month programming course for students that teaches the new generation approach where ideas are directly transformed into real products using AI, without technical barriers. Students learn to work effectively with AI, use prompt engineering, create websites without coding, design complete web visuals with AI, and use databases.
• AI 10-Month Course (Kutaisi) A 10-month comprehensive AI course in Kutaisi covering AI working principles, Python, data processing, modern AI tools, AI APIs (OpenAI, Gemini), prompt engineering, Machine Learning, Neural Networks, Computer Vision, NLP, AI product building, deployment, GitHub portfolio creation, and AI photo/video/voice/animation generation.
• 3D Printing and Product Creation A 3-month course teaching 3D printing principles, 3D modeling, file preparation for printing (slicing), the real printing process, product costing, pricing, and order fulfillment. Students create and print their own 3D product, determine its price, and present at Demo Day.
• IDEA 101 - Creative Thinking in Practice An intensive 3-month practical course for adults 18+ on creative thinking. Covers how the brain works in the creative process, how ideas are born and turned into real products, branding, creative communication, storytelling, and AI as a creative tool. Students deliver a completed, thought-through, and professionally structured project with clear positioning and brand foundation.
• Computer Basic Skills Basic computer skills course for children aged 7 and above.
• Graphic and Web Design Graphic and web design course for children aged 9 and above, with additional bonus modules.
• Web Programming (Front-end Development) Web programming course for children aged 9 and above covering HTML, CSS, JavaScript, React. The course consists of 4 levels, each 4.5 months (18 weeks), with total duration of 18 months.
• Game Development Game development course for children aged 12 and above.
• UI/UX Design UI/UX design course for children aged 12 and above.

Quantifiable outcome

• Students complete the program having created their own functional website with AI-assisted design and development
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability12 records

Feature3 records

Partnerships

One partnership is on record.

• Partner BanksminorOthersre:school partners with banks to offer installment payment options for course fees, allowing families to pay for educational programs through bank installment plans rather than lump sum payments.

Scale indicators3 records

Recent moves9 records

Expansion highlights5 records

Emerging players

• Code.org: Nonprofit dedicated to expanding access to computer science in K–12 schools worldwide. Comparable on mission (K–12 tech literacy) and serves similar age bands, but operates as free curriculum provider rather than a fee-based enrichment school.
• Khan Academy: Free global learning platform covering computer programming, AI basics, and broader academics for school-age learners. Comparable as a no-cost competitor that caps how much families will pay for equivalent content re:school offers.

Direct peers

• Foxford: Major Russian online K–12 school offering enrichment courses in computer science, programming, and modern tech subjects for ages roughly 10–18. Comparable as a non-formal supplementary education provider serving similar age cohorts with structured curricula.
• Algorithmics: International coding school for kids aged 6–18 with a strong franchise footprint across CIS countries. Operates in-person and online programming courses for children, closely overlapping re:school's age band (7–15), tech curriculum, and physical classroom model.
• Skysmart: Russian/CIS online K–12 school covering math, languages, and tech/programming tracks with project-based tutors. Comparable in targeting school-age learners with structured, mentor-led tech education — though delivered online rather than in-branch.
• Lemon.school: Ukraine-born online school for school-age children and teens offering project-based courses including programming, design, and creative skills. Highly comparable in mission (turn young learners into creators) and curriculum breadth across tech and creative disciplines.

Broad incumbents

• Skillbox: Leading CIS online education platform with extensive programming, design, and AI curricula delivered via subscription model. Comparable business model (tuition-driven, structured project outputs) but operates at much larger scale and serves adults predominantly.
• Yandex Practicum: Yandex-backed online bootcamp for programming, data science, and AI with project-based pedagogy. Comparable on curriculum content (AI/ML, Python, project portfolios) and emphasis on mentor-led, outcome-driven learning, though aimed at adult career switchers.
• Codecademy: Global online interactive platform for learning programming, AI, and data skills. Comparable on core tech curriculum (HTML/CSS/JS, Python, AI tools), though delivered as self-serve content versus re:school's instructor-led in-person model.
• Geekbrains: Large Russian online tech education platform (part of Mail.ru/VK ecosystem) covering programming, AI, data science, and design across all ages. Comparable as a regional incumbent in tech upskilling, but serves a broader and older audience than re:school's K–12 focus.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/reschool2022

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about re:school