Resource Generation
- Company typePrivate
- Founded2000
- HeadquartersNew York, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
Resource Generation firmographics
Firmographics- Name
- Resource Generation
- Legal name
- Resource Generation
- Website
- https://resourcegeneration.org
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Resource Generation industry classification
Industry- Product category
- Social Justice Organizing
- NAICS
- Civic and Social Organizations (8134), Social Advocacy Organizations (8133), Human Rights Organizations (813311)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Youth Leadership, Civic Education & Service-Learning Nonprofits (BPAGADAI)
- akta.pro secondary industry
- Social Justice & Human Rights Grantmaking Foundations (BPAGAKAN)
Keywords
Where Resource Generation is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices14 records
Markets served
Resource Generation business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Membership Dues: RG is 95%+ member-funded, relying on membership dues from its 1,100+ members. Different membership tiers have different dues structures.
- Donations: The organization accepts donations via check, ACH transfer, wire transfer, donor-advised funds, and stock transfers. Members and supporters can make additional donations beyond membership dues.
- Event Registration Fees: Revenue from programs and conferences including the annual Making Money Make Change (MMMC) conference and regional leadership retreats.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Advocate membership for poor, working, or middle class individuals |
| Subscription | Annual | Constituent membership for ages 18-35 with current wealth or high income |
| Subscription | Annual | Stepping Stone membership for ages 18-35 with future wealth but limited income |
| Subscription | Annual | Alumni membership for members 36+ years old |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels8 records
Resource Generation product offering
Product offeringCore offering
Resource Generation organizes young people ages 18-35 with access to wealth and class privilege in the U.S. to become transformative leaders working toward the equitable distribution of wealth, land, and power. The organization runs tiered membership programs, an annual Making Money Make Change (MMMC) conference, regional leadership retreats, local chapters, college organizing, and educational resource toolkits (Redistribution Pledge, TIPS, Interpersonal Giving Guide, Land Reparations Toolkit, Financial Professionals Database) supporting members in redistributing wealth to social justice movements.
Product overview
Resource Generation is a nonprofit social justice organization (not a technology company) that operates a membership-based programs portfolio focused on organizing young wealthy people (ages 18-35) to redistribute wealth. The core offerings include tiered membership programs, the annual Making Money Make Change (MMMC) conference, the Creating Change Through Family Philanthropy (CCTFP) retreat, a Redistribution Pledge program with a $100M annual collective goal, local chapter networks, college organizing, a Partners Program, and C4 campaign work through sibling organization RG Action. Supporting resources include educational toolkits (TIPS, Land Reparations, Interpersonal Giving Guide) and a Financial Professionals Database. The organization does not offer a software product, API, or technology platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Membership Programs Tiered membership for young people ages 18-35 with wealth or class privilege. Members gain access to community, organizing resources, and collective redistribution efforts toward social justice movements.
- Redistribution Pledge Annual pledge program where members commit to redistributing a specific amount of money to social justice movements, with a collective goal of moving $100M annually to grassroots organizations.
- Making Money Make Change (MMMC) Conference Annual national conference bringing together young people with wealth for political education, leadership development, and collective action planning around wealth redistribution and social justice.
- Creating Change Through Family Philanthropy (CCTFP) Retreat A retreat for young people involved in or wanting to engage with family philanthropy, focused on aligning family giving with social justice values.
- Local Chapters Geographic-based community groups where members organize locally around wealth redistribution, campaigns, and mutual support across U.S. cities.
- College Organizing Fellowship Program organizing college students with class privilege to engage in wealth redistribution and social justice work on campus.
- Partners Program Program organizing partners of young people with wealth (those raised poor, working, or middle class in relationships with wealthy partners) for collective action.
- Campaigns (RG Action) C4 organizational campaigns focused on tax justice, wealth redistribution policy, and systemic change, operated through sibling organization RG Action.
Quantifiable outcome
- $100M+ moved to social justice movements annually by RG members
- +3 more outcomes
Companies that use Resource Generation
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles3 records
Resource Generation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Resource Generation partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core, secondary and minor.
- Bread and Roses Community FundcoreYahya A., RG's Executive Director (and later Interim Executive Director with Aarati K.), sits on the board of Bread and Roses Community Fund, Philadelphia's social justice foundation. This represents deep organizational ties to movement infrastructure.
- RG ActioncoreRG Action is Resource Generation's sibling organization focused on electoral and political organizing (C4 work). The homepage mentions RG Action as a separate but affiliated entity at rgaction.org.
- Movement for Black LivescoreRG's Redistribution Pledge and reparations work is informed by their national campaign partner, the Movement for Black Lives. The organization explicitly supports M4BL's policy platform and Reparations Now Toolkit.
- Social Justice Fund NWsecondaryRG members participate in Giving Projects with Social Justice Fund NW, a regional community foundation supporting social justice movements in the Pacific Northwest.
- Next UpsecondaryEm B., now RG's Membership Manager, previously led fundraising at Next Up, a youth-led nonprofit advancing racial and economic justice in Oregon. This represents staff movement between aligned organizations.
- KavodsecondaryLeah V., RG's Resource Mobilization Director, organizes with Kavod, a community of progressive young Jews in Boston, where she co-founded their JOCISM caucus.
- Survived & Punished NYsecondaryNicole F., RG's Senior Organizer for Mid-Atlantic, also organizes with Survived & Punished NY to end the criminalization of survivors of domestic and sexual violence.
- National Lawyers GuildminorPeatmoss E. helped coordinate the Collective Defense Committee with support from the National Lawyers Guild during the George Floyd Uprising in Detroit.
- Third Wave FundsecondaryMentioned in plenary context at RG's Making Money Make Change conference as a partner organization in the movement ecosystem.
- SolidairesecondarySolitaire (Solidaire) is mentioned as a partner organization at RG events, focused on moving money to social justice movements.
- Anne Braden Anti-Racist Organizer Training ProgramminorMeg H., RG's Senior High Net Wealth Organizer, participated in the Anne Braden Anti-Racist Organizer Training Program, which supports white organizers in becoming accountable anti-racist change-makers.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Resource Generation competitors and assessment
Company assessmentEmerging players
- Native Americans in Philanthropy: Native Americans in Philanthropy is a membership network promoting giving and investment in Indigenous communities. It overlaps with RG's Land Reparations & Indigenous Solidarity Toolkit framing and redistribution mission, though its primary constituency is institutional funders rather than individual young wealthy members.
- ABFE: A Philanthropic Partnership for Black Communities: ABFE is a membership network of philanthropic professionals and institutions committed to Black communities and movement building. It is comparable to RG as an organized constituency within philanthropy channeling resources to Black-led social justice work, though ABFE centers institutional funders and grantmakers rather than individual young wealthy members.
- Asian Americans/Pacific Islanders in Philanthropy (AAPIP): AAPIP is a national membership organization of philanthropic professionals and donors advancing AAPI communities through grantmaking and movement support. Comparable to RG as an identity- and movement-aligned philanthropic infrastructure organization that mobilizes resources toward racial justice, though it spans all ages and is more professionally focused.
- Liberation Ventures: Liberation Ventures is a donor organizing and philanthropic infrastructure organization focused specifically on reparative giving to descendants of enslaved people. It overlaps with RG's redistribution thesis and Movement for Black Lives alignment but is narrower in scope, focused exclusively on Black reparative giving rather than broad social justice redistribution.
- Emerging Practitioners in Philanthropy (EPIP): EPIP is a national network of emerging philanthropic professionals, particularly young people of color, working to transform philanthropic practice. It is comparable to RG in mobilizing a younger generation around movement-aligned giving, though EPIP serves professionals inside foundations rather than wealthy individual donors.
Direct peers
- Solidaire: Solidaire is a donor organizing network mobilizing wealthy individuals, particularly those with inherited or high-income wealth, to give boldly to movements for racial, economic, and climate justice. It is the closest US counterpart to RG in mission, member demographic, and redistribution methodology, and is explicitly referenced as a partner in RG's event programming.
- Threshold Foundation: Threshold is a giving circle and donor organizing network of predominantly young LGBTQ+ individuals with wealth, channeling pooled resources to grassroots social justice movements. It mirrors RG's model of organizing young wealthy donors toward movement-aligned grantmaking, with comparable chapter and pledge infrastructure.
- Resource Movement (Canada): Resource Movement is the Canadian counterpart organization organizing young people with wealth and class privilege to redistribute resources to social justice movements. It shares RG's name lineage, age cohort (18-35), redistribution framework, and movement-aligned grantmaking approach, operating as a near-identical model in a different geography.
Others
- Bread & Roses Community Fund: Bread & Roses is a Philadelphia-based community foundation supporting grassroots social justice organizing in the greater Philadelphia region. RG's Executive Director sits on its board, and it is a primary recipient of RG member redistribution flows, making it a tightly linked movement partner rather than a direct peer in donor organizing.
Broad incumbents
- National Committee for Responsive Philanthropy (NCRP): NCRP is a research and advocacy organization working to shift philanthropic practice toward social justice, equity, and movement accountability. It is comparable to RG as a sector-level actor pushing funders toward redistribution-style grantmaking, though NCRP focuses on reforming institutional philanthropy rather than organizing individual young wealthy donors.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Resource Generation social profiles
Digital presenceResource Generation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Resource Generation leadership team
Management profileNumber of profiles
Profiles16 records
Resource Generation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Resource Generation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Resource Generation
What does Resource Generation do?
Resource Generation organizes young people ages 18-35 with access to wealth and class privilege in the U.S. to become transformative leaders working toward the equitable distribution of wealth, land, and power. The organization runs tiered membership programs, an annual Making Money Make Change (MMMC) conference, regional leadership retreats, local chapters, college organizing, and educational resource toolkits (Redistribution Pledge, TIPS, Interpersonal Giving Guide, Land Reparations Toolkit, Financial Professionals Database) supporting members in redistributing wealth to social justice movements.
Is Resource Generation a public or private company?
Resource Generation is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Resource Generation founded?
Resource Generation was founded in 2000. It employs 101 to 250 people.
Where is Resource Generation based?
Resource Generation is headquartered in New York, United States, in the North America region.
How does Resource Generation make money?
Three revenue lines are on record. Membership Dues are the primary driver. The others are donations and event Registration Fees.
Who are Resource Generation's main competitors?
Emerging players on record are Native Americans in Philanthropy, ABFE: A Philanthropic Partnership for Black Communities, Asian Americans/Pacific Islanders in Philanthropy (AAPIP), Liberation Ventures and Emerging Practitioners in Philanthropy (EPIP). Direct peers are Solidaire, Threshold Foundation and Resource Movement (Canada). Bread & Roses Community Fund is listed as an others. National Committee for Responsive Philanthropy (NCRP) is listed as a broad incumbent.
Does Resource Generation have an API?
No public API is recorded for Resource Generation.
What industry is Resource Generation in?
Resource Generation's product category is Social Justice Organizing. Its primary akta.pro industry code is BPAGADAI, Youth Leadership, Civic Education & Service-Learning Nonprofits, with a secondary code of BPAGAKAN, Social Justice & Human Rights Grantmaking Foundations. Its NAICS code is 8134 and its SIC code is 8200.