Wisconsin Department of Revenue

What Wisconsin Department of Revenue does

The Wisconsin Department of Revenue (DOR) is a state government agency headquartered at 2135 Rimrock Road in Madison, Wisconsin, with 679 employees and a digital service portfolio built around its unified My Tax Account (MTA) portal. The agency administers Wisconsin's major tax programs — individual income tax, corporate franchise and income tax, sales and use tax, withholding tax, excise taxes, and property-related taxes — and distributes the collected revenue to state and local government programs. Core products include WisTax (free individual online filing), My Tax Account (24/7 business and individual account management), the Real Estate Transfer Return (RETR) electronic filing system, the Where's My Refund status tool, QuickPay electronic payments, ID Verification with Identity Protection PIN enrollment, the Volunteer Income Tax Assistance (VITA) and Tax Counseling for the Elderly (TCE) programs, and the Tax Refund Intercept Program (TRIP) for government debt collection.

The underlying technology platform is a multi-channel tax administration system combining web-based self-service portals, interactive voice response (Sales TeleFile), XML-based electronic file transmission for forms such as WT-7, SFTP batch debt file submission for TRIP, and API/web services documentation for RETR. Payment processing is handled through integrations with Tyler Technologies (credit card, Apple Pay, PayPal) and CheckFreePay (cash payments at retail locations), with Google Translate providing multilingual website access. Mandatory electronic filing applies to multiple business return types (Forms 3, 4, 5S, 6, ST-12, WT-6, WT-7). The agency is led by Secretary David Casey and Deputy Secretary Maria Guerra Lapacek and is owned and operated by the State of Wisconsin.

As a government entity, DOR does not generate revenue in the commercial sense; most taxpayer services are free, with limited administrative fees for payment plans ($20), delinquent collection (6.5% or $35 minimum plus 18% annual interest), and third-party payment processor fees. The go-to-market is direct-to-citizen through online portals, physical offices, and community outreach via the VITA/TCE network, supplemented by cooperative partnerships with the IRS (Federal/State Electronic Filing Program), AARP Foundation Tax-Aide, United Way, and Wisconsin professional associations including the Wisconsin Association of Assessing Officers, Wisconsin Bar Association, Wisconsin County Treasurers' Association, Wisconsin Real Property Listers, and Wisconsin Register of Deeds Association. Customer segments are exclusively Wisconsin-resident individuals, Wisconsin-based businesses, and local government entities.

Name

Wisconsin Department of Revenue

Legal name

Wisconsin Department of Revenue

Website

https://revenue.wi.gov

Company type

Private

Operating status

Operating

Headcount range

501–1,000 employees

Short description

The Wisconsin Department of Revenue is a state government agency headquartered in Madison, Wisconsin, that administers Wisconsin's tax laws — including individual income, corporate, sales/use, withholding, and property taxes — for the State's residents, businesses, and local governments through online portals (My Tax Account, WisTax, RETR) and community-based assistance programs.

Ownership category

akta.pro rank

Product category

State Tax Administration

NAICS

Regulation, Licensing, and Inspection of Miscellaneous Commercial Sectors (926150), Other General Government Support (92119)

SIC

Services-Computer Processing & Data Preparation (7374)

akta.pro primary industry

Tax Return Filing, Processing & Assessment (BPAIADAC)

akta.pro secondary industries

Excise, VAT/Sales Tax & Indirect Tax Administration (BPAIADAH), Dispute Resolution, Appeals & Tax Tribunals (BPAIADAK), Municipal Tax & Revenue Administration (Local) (BPAIACAD), State/Provincial Licensing, Permitting & Regulatory Administration (Cross-sector) (BPAIABAO)

Keywords

• State tax administration
• Tax filing services
• Revenue collection
• Property tax management
• Business tax compliance

Headquarters

HQ city

Madison

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Tax Collection and Administration: As a state government agency, DOR collects various taxes including individual income tax, corporate franchise/income tax, sales and use tax, withholding tax, excise taxes, and property-related taxes. The agency administers these tax programs and distributes revenue to state and local governments.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

The Wisconsin Department of Revenue (DOR) is a state government agency that administers Wisconsin's tax laws by collecting individual income tax, corporate franchise/income tax, sales and use tax, withholding tax, excise taxes, and property-related taxes. It provides electronic filing and payment platforms (My Tax Account, WisTax, QuickPay), administers property taxes and unclaimed property, processes real estate transfer returns, and distributes collected revenue to state and local governments.

Product overview

The Wisconsin Department of Revenue operates a unified platform of tax administration services centered around My Tax Account (MTA), the primary online portal for businesses and individuals. The core product portfolio includes WisTax (free individual tax filing), My Tax Account (comprehensive business tax management), and the Real Estate Transfer Return (RETR) system for property transactions. Supporting services include the Where's My Refund status tool, QuickPay for electronic payments, ID Verification for identity protection, and VITA/TCE free tax assistance programs. DOR also provides TRIP for government agency debt collection and publishes public transparency tools like the Delinquent Taxpayers List. Tax filing is supported through multiple forms (Form 1, 1NPR, 3, 4, 5S, 6, ST-12, WT-6, WT-7) with mandatory electronic filing requirements for most business tax types.

Differentiator

Problem solved

Functional benefit

Brands

• WisTax: Wisconsin's free online filing system for Wisconsin residents to file state tax returns
• My Tax Account
• Real Estate Transfer Return (RETR)

Products and services

• WisTax Wisconsin's free online tax filing system that allows residents to enter tax document information to determine tax liability or refund amounts. Supports filing using Form 1 for full-year Wisconsin residents.
• My Tax Account (MTA) Free online business tax service providing access to file and amend returns, make payments, view account status, and manage tax account information. Available 24/7 for businesses to handle corporate, partnership, sales, withholding, and other business taxes.
• Real Estate Transfer Return (RETR) Online system for filing Real Estate Transfer Returns electronically. Allows users to file, amend, view, make payments, search Wisconsin property data, and download historical RETR data.
• Volunteer Income Tax Assistance (VITA) / Tax Counseling for the Elderly (TCE) Free tax preparation assistance programs for low-to-moderate income individuals, persons with disabilities, non-English speakers, military personnel, seniors, and those qualifying for homestead or earned income credits. Operated in partnership with IRS and AARP Foundation.
• Tax Refund Intercept Program (TRIP) Program allowing government agencies to submit debts to DOR for intercepting tax refunds. Agencies can add, change, and manage debt submissions through My Tax Account.
• Delinquent Taxpayers List Public listing of delinquent taxpayers with outstanding balances exceeding $5,000 unpaid for more than 90 days after appeal rights expired, as well as revoked sellers. Includes Top 100 list of largest liabilities.

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Wisconsin Association of Assessing OfficerscoreStrategic or Co-development PartnerProfessional association partnership supporting real estate property assessment administration in Wisconsin. DOR provides RETR (Real Estate Transfer Return) resources and coordination with assessors.
• Wisconsin Bar AssociationcoreStrategic or Co-development PartnerPartnership providing legal professional resources and guidance on tax-related legal matters for Wisconsin attorneys and taxpayers.
• Wisconsin County Treasurers' AssociationcoreStrategic or Co-development PartnerPartnership supporting county-level tax collection and treasury functions, including real estate transfer fee processing and property tax administration.
• Wisconsin Real Property ListerscoreStrategic or Co-development PartnerPartnership for property listing and classification coordination, supporting accurate property tax assessments across Wisconsin municipalities.
• Wisconsin Register of Deeds AssociationcoreStrategic or Co-development PartnerPartnership for real estate record-keeping coordination, supporting the Real Estate Transfer Return (RETR) system and property transaction documentation.
• Internal Revenue Service (IRS)coreStrategic or Co-development PartnerFederal/state cooperative electronic filing program allowing combined federal and state income tax return transmission. DOR participates in the Federal/State Electronic Filing Program coordinated by IRS.
• AARP Foundation Tax-AidecoreStrategic or Co-development PartnerCooperative program providing free tax preparation assistance for elderly and qualifying individuals through trained AARP Foundation volunteers. DOR provides training and coordination for Wisconsin sites.
• United WayminorStrategic or Co-development PartnerReferral partner for VITA/TCE program, directing callers to United Way 211 for tax assistance site locations and community resources.

Recent moves6 records

Expansion highlights6 records

Others

• Federation of Tax Administrators: Industry association representing state tax agencies and facilitating multi-state cooperation. Not a competing agency but the principal coordinating body for state revenue agencies like DOR.

Direct peers

• Pennsylvania Department of Revenue: Administers Pennsylvania state taxes including personal income, corporate, sales/use, and inheritance taxes. Comparable federal-state e-filing integration and online portal model.
• New York State Department of Taxation and Finance: Administers New York state taxes including personal income, corporate, sales, and property taxes. Comparable in scale to Wisconsin DOR and operates substantially similar digital services.
• California Franchise Tax Board: California's state tax administration agency, providing a closely comparable model of individual income tax, corporate franchise/income tax, and e-filing services. Most directly comparable by scope and scale among state revenue agencies.
• Illinois Department of Revenue: State tax administration for Illinois with similar mix of individual income, corporate, sales, and withholding taxes. Operates parallel MyTax Illinois online portal analogous to DOR's My Tax Account.
• Minnesota Department of Revenue: Neighboring Midwest state revenue agency with comparable tax structure, e-filing systems, and property tax administration. Strongest regional comparison for Wisconsin DOR.
• Texas Comptroller of Public Accounts: Manages state revenue collection, tax administration, and unclaimed property for Texas. Comparable in scope including non-personal-income tax structure and digital service offerings.
• Ohio Department of Taxation: State tax administrator for Ohio providing individual, business, and school district income tax administration. Strong analogue given similar Midwest economic base and tax structure.
• Michigan Department of Treasury: Michigan's state revenue agency combining tax administration with broader treasury functions. Comparable in scope and operates similar digital tax services.

Broad incumbents

• Internal Revenue Service (IRS): Federal tax administrator with which DOR partners for federal-state e-filing. While federal rather than state, IRS sets the technical standards, forms, and e-file protocols that DOR's systems must align with.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/wi_revenue
• YouTubeyoutube.com/user/WIDeptRevenue
• Facebookfacebook.com/wisrevenue
• LinkedInlinkedin.com/company/wirevenue

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wisconsin Department of Revenue