RTV Novi Pazar

What RTV Novi Pazar does

RTV Novi Pazar (legal name: Radio Televizija Novi Pazar), doing business as RTVNP, is a privately held regional radio and television broadcaster headquartered in Novi Pazar, Serbia. The company operates a newsroom of approximately 14 employees serving the Sandžak region — including Novi Pazar and surrounding municipalities such as Sjenica, Tutin, Prijepolje, Nova Varoš, Priboj, and Raška — with content produced primarily in Bosnian language for the local Bosniak community.

Its core product is a multi-platform broadcast and digital news operation: live television (TV UŽIVO) and live radio (RADIO UŽIVO) streaming distributed via the rtvnp.rs website, complemented by a WordPress-based news portal covering Politika, Ekonomija, Sport, Društvo, Hronika, Kultura, SciTech, and Zanimljivosti categories, plus dedicated Android (Google Play) and iOS (Apple App Store) mobile applications. The company also publishes branded Viber sticker packs — Pazarski Izrazi (local expressions) and Ramazanski Stikeri (Ramadan-themed) — as community engagement content. The technology stack is conventional web CMS plus mobile app wrappers and live streaming; no APIs, integrations, or proprietary technology are disclosed.

The business model is free-to-access to viewers and listeners (no pricing or subscription mechanism disclosed), implying monetization through conventional regional broadcasting channels — local advertising, sponsorships, and likely municipal or regional public-service contracts — though no revenue figures, customer lists, or contract terms are available in the source material. No parent company, holding structure, external investors, or funding rounds are disclosed, and the operator appears to function as an independent regional media outlet.

Name

RTV Novi Pazar

Legal name

Radio Televizija Novi Pazar

Website

https://rtvnp.rs

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

RTV Novi Pazar is a free-to-access regional radio and television broadcaster serving the Bosniak community in Serbia's Sandžak region via live TV, radio, news portal, and mobile apps.

Ownership category

akta.pro rank

Product category

Regional Broadcasting

NAICS

Television Broadcasting Stations (51612), Radio and Television Broadcasting Stations (5161)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Local/Regional News Channels (MPABAIAD)

akta.pro secondary industry

Multilingual/Diaspora News Channels (MPABAIAJ)

Keywords

• Regional broadcasting
• Local news coverage
• Television programming
• Radio broadcasting
• Regional journalism

Headquarters

HQ city

Novi Pazar

HQ country

Serbia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Distribution channels3 records

Marketing channels3 records

Core offering

RTV Novi Pazar is a regional radio and television broadcaster producing and distributing local news, politics, economy, sports, culture, and society content for the Sandžak region of Serbia. Its offerings include live TV broadcasting (TV UŽIVO), live radio broadcasting (RADIO UŽIVO), a categorized online news portal (rtvnp.rs), and mobile applications for Android and iOS. Content is delivered in Bosnian and Serbian, serving the local Bosniak community in Novi Pazar and surrounding municipalities.

Product overview

RTV Novi Pazar is a regional media company operating a unified offering of broadcast television, radio, and digital news services. The core products consist of TV Broadcasting (TV UŽIVO) and Radio Broadcasting (RADIO UŽIVO), complemented by mobile applications for Android and iOS, an online news portal (rtvnp.rs), and digital content products such as custom Viber sticker packs. All products serve the same core audience interested in regional news, culture, politics, economy, and sports from Novi Pazar and Sandžak region.

Differentiator

Problem solved

Functional benefit

Products and services

• RTVNP TV Broadcasting (TV UŽIVO) Live television broadcasting service delivering news, politics, economy, culture, sports, society, and regional stories from Novi Pazar and surrounding Sandžak municipalities to viewers in the region.
• RTVNP Radio Broadcasting (RADIO UŽIVO) Live radio broadcasting service providing audio programming and news content to listeners in the Sandžak region.
• rtvnp.rs News Portal Online news portal covering categories including Politics, Economy, Sport, Society, Chronicle, Culture, SciTech, Curiosities, Region, and World news for regional and international audiences.
• RTVNP Android App Official Android mobile application providing on-the-go access to RTV Novi Pazar news, TV, and radio content.
• RTVNP iOS App Official iOS mobile application providing access to RTV Novi Pazar news, TV, and radio content on iPhone and iPad devices.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights4 records

Direct peers

• RTV Vojvodina 1: Public regional broadcaster serving Vojvodina in Serbia with multi-language programming. Closely comparable to RTVNP in operating model (regional TV/radio + digital) and target audience (multi-ethnic regional community in Serbia).
• TV Most Novi Sad: Regional TV station based in Novi Sad, Serbia, focused on Vojvodina regional news and cultural programming. Comparable to RTVNP as a small regional TV outlet with local-language content in Serbia.

Broad incumbents

• TV Pink: Largest private commercial broadcaster in Serbia with national TV, cable, and digital distribution. A broad incumbent in Serbian TV that overlaps with RTVNP in format but operates at national scale rather than regional.
• N1 Serbia: National cable/online news channel operated by United Media in Serbia. Comparable as a news broadcaster but operates nationally and digitally rather than regionally; competes for the same ad budgets and audience attention.
• Radio Television of Serbia (RTS): Serbia's national public broadcaster operating TV, radio, and digital platforms nationwide. Comparable as a TV/radio broadcaster in Serbia but far larger and primarily Serbian-language, making it a broader incumbent rather than a direct competitor for RTVNP's Bosnian-language niche.

Regional players

• Al Jazeera Balkans: Regional news outlet covering Bosnia, Serbia, Croatia, Kosovo, Montenegro, and North Macedonia with Bosnian-language content. Comparable to RTVNP in serving Bosniak audiences in the Western Balkans, though at multi-country rather than sub-regional scale.
• BN TV (RTV BN): Bosnian-language broadcaster based in Bosnia and Herzegovina with cross-border reach into the Sandžak Bosniak diaspora. Directly comparable audience overlap with RTVNP given shared Bosnian-language and Bosniak community orientation.

Emerging players

• Sandžak Press: Online regional news outlet focused on the Sandžak Bosniak community in Serbia and Montenegro. Closely comparable audience to RTVNP, but operates purely digitally rather than as a TV/radio broadcaster.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/rtv-novi-pazar

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RTV Novi Pazar