Riel GmbH & Co. KG Kunststoffverarbeitung

What Riel GmbH & Co. KG Kunststoffverarbeitung does

Riel GmbH & Co. KG Kunststoffverarbeitung is a family-owned German plastics processor founded in 1967 and headquartered in Oberderdingen, Baden-Württemberg. The company operates a 9,500 m² single-site production facility equipped with 50 Arburg injection molding machines with clamping forces up to 550 tons, supported by an in-house precision tool and mold construction (Präzisionsformenbau) capability and a finishing/assembly service line covering galvanizing, painting, multiple printing methods, ultrasonic welding, laser marking, and full assembly. It processes standard thermoplastics and elastomers including ABS, PA, PC, PP, PE, POM, and bio-plastics. The firm is ISO 9001:2015 certified by SKZ and holds an FEI certificate for equestrian safety equipment.

Riel runs two distinct revenue streams. The primary B2B stream is custom injection molding sold as a full-service manufacturing partnership covering construction/engineering, rapid prototyping, mold making, injection molding, finishing, and assembly, with a go-to-market described as direct enterprise field sales and a "Beratungs-Sprint" consultation engagement. The secondary stream is proprietary standardized products (equestrian safety surfaces, keyhole rails, obstacle flags, knobs and rotary controls, ID/key holders, adjustable feet rated 500kg+, deposit markers) sold partly through the dedicated riel-sicherheitsauflage.de e-commerce shop. Customer segments span automotive, white goods, industrial machinery, medical technology, electronics, kitchen technology, measurement/control technology, and wind/renewable energy, with no named logos disclosed. The company also participates in industry networks including the "Netzwerk of Excellence - KI im Mittelstand" and has integrated ROB.CO AI camera systems into multiple manufacturing and packaging lines.

Operationally, the company employs approximately 115-130 people and is led by Managing Director Markus Riel with J. Diestl as Prokurist and T. Rübenacker as Plant Manager. It is registered as a limited partnership (GmbH & Co. KG) in the Amtsgericht Mannheim commercial register. Since 2011, an on-site photovoltaic system has covered roughly 20% of energy needs, saving approximately 127 tonnes of CO2 annually. There is no disclosed external funding, ownership change, M&A activity, or public revenue. The firm is a bootstrapped, founder-owned Mittelstand business.

Name

Riel GmbH & Co. KG Kunststoffverarbeitung

Legal name

Riel GmbH & Co. KG

Website

https://riel.de

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

1–10 employees

Short description

Riel is a family-owned German plastics injection molder in Oberderdingen operating 50 Arburg machines across 9,500 m², serving B2B customers in automotive, medical, electronics, white goods, and renewable energy, and selling proprietary equestrian and hardware products through an e-commerce shop.

Ownership category

akta.pro rank

Product category

Plastic Injection Molding / Contract Plastic Manufacturing

NAICS

Industrial Mold Manufacturing (333511)

SIC

Plastics Products, Nec (3089)

akta.pro primary industry

Custom Injection Molding & Contract Manufacturing (Job Shops/CMs) (IMANAFAJ)

akta.pro secondary industries

Consumer Products Injection Molding (Housewares, Toys, Personal Care) (IMANAFAE), Industrial & Machinery Injection Molded Components (Gears, Wear Parts) (IMANAFAF)

Keywords

• Plastic injection molding
• Custom plastic parts
• Contract manufacturing
• Injection molded components
• Plastic product manufacturing

Headquarters

HQ city

Oberderdingen, Baden-Württemberg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Custom Injection Molding Services: Full-service injection molding manufacturing partner providing construction, prototyping, mold making, injection molding, and finishing services for customer-specific plastic components across multiple industries
2. Proprietary Product Sales: Sale of standardized plastic products including safety surfaces, knobs, control and rotary knobs, ID and key holders, adjustable feet, obstacle accessories, and keyhole rails through e-commerce shop
3. Precision Mold Making: In-house tool and mold construction for injection molding and assembly tools, producing high-precision molds as part of comprehensive manufacturing services

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Riel GmbH & Co. KG Kunststoffverarbeitung operates a plastic injection molding business based in Oberderdingen, Germany, producing custom technical plastic parts and assemblies for industrial B2B customers using approximately 50 Arburg injection molding machines across a 9,500 m² production area. In addition to contract manufacturing, the company sells its own standardized product lines, including plastic knobs, adjustable leveling feet, and safety surfaces for equestrian sports, both directly to enterprises and via its own e-commerce shop.

Product overview

Riel GmbH & Co. KG is a plastic injection molding company offering a portfolio of own-brand products and comprehensive manufacturing services. The own products include knobs and rotary controls for domestic appliances, ID/key holders, adjustable feet, and equestrian safety equipment (safety supports, obstacle flags, keyhole rails). The services cover the entire value chain: construction/engineering, rapid prototyping, tool and mold making, injection molding on 50 Arburg machines (up to 550 tons clamping force), and finishing/refinement operations (galvanizing, painting, printing, welding, laser marking, assembly). The company serves industries including automotive, white goods, industrial equipment, medical technology, electronics, and kitchen technology.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Plastic Injection Molding Service Contract manufacturing of custom technical plastic parts and assemblies using approximately 50 Arburg injection molding machines, produced for industrial B2B customers across small to mid-volume series.
• Riel Plastic Knobs (Riel-Knöpfe) Standardized plastic knobs (Riel-Knöpfe) sold under the company's own brand for industrial and end-user applications.
• Riel Adjustable Leveling Feet (Riel-Standfüße) Adjustable plastic leveling feet (Riel-Standfüße) marketed under the company's own brand, for equipment, furniture, and general industrial use.
• Riel Safety Surface for Equestrian Sports (Riel-Sicherheitsbelag) Plastic safety surface (Riel-Sicherheitsbelag) developed for equestrian sports applications, sold under the Riel brand to riding facilities and individual riders.

Quantifiable outcome

• CO2 savings of approximately 127 tonnes per year through photovoltaic energy generation
• +1 more outcomes

Named customers2 records

Segments8 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• SKZ | Das Kunststoff-ZentrumcoreOthersSKZ | Das Kunststoff-Zentrum is the certification body that certifies Riel's quality management system according to DIN EN ISO 9001:2015 standard
• MProtect 365 GmbHcoreOthersData protection officer (Datenschutzbeauftragter) designated by Riel, located in Leipzig, providing GDPR compliance support
• KLIK EDV-Dienstleistungen GmbHminorImplementation/ SI/ Consulting PartnerResponsible for technical conception and implementation of Riel's website, located in Cleebronn, Germany
• ROB.COcoreTechnology or IntegrationProvider of AI camera system (KI-Kamerasystem) successfully integrated into multiple manufacturing and packaging processes at Riel, enabling complex recognition and decision tasks
• VDWF (Verband Deutscher Werkzeug- und Formenbau)minorGTM or Marketing PartnerRiel participates in trade shows on the VDWF joint stand at events including Fakuma and MedtecLIVE

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Röchling SE & Co. KG: Large German plastics processing group operating across industrial, automotive, and medical segments with injection molding, extrusion, and machining. Broader portfolio than Riel but directly overlapping in custom plastic components for industrial/automotive customers.

Direct peers

• Rose Plastic AG: German family-owned manufacturer of custom injection-molded plastic packaging and protective components for industrial and consumer customers. Comparable to Riel in being a German Mittelstand injection molder producing both custom and proprietary products.
• Schneider Kunststofftechnik GmbH: Mid-sized German custom injection molding and mold-making company serving industrial, automotive, and electronics customers. Closely comparable to Riel in custom services, in-house tooling, and Mittelstand positioning.
• Ensinger GmbH: Large German family-owned plastics processor offering custom injection molding, extrusion, and machined plastic components for medical, automotive, and industrial customers. Directly comparable to Riel in custom injection molding services, though at materially larger scale.
• Gubesch Group: German mid-sized plastics injection molding and surface finishing specialist serving automotive, medical, and industrial customers. Comparable to Riel as a similar-sized Mittelstand custom injection molder with integrated finishing capabilities.
• Oechsler AG: German plastic injection molding manufacturer serving automotive, medical, and industrial customers with high-precision components and assembly. Closely comparable to Riel in vertical mix (medical/automotive) and custom component services.

Others

• Wittmann Battenfeld GmbH: Austrian/German manufacturer of injection molding machines and automation/robots. Comparable as an adjacent technology and automation provider whose offerings define the competitive set in injection molding production technology.
• ARBURG GmbH + Co KG: Riel's primary injection molding machine supplier (50 machines). Not a direct competitor, but a critical technology partner; comparable as an indicator of the premium German injection molding ecosystem Riel operates within.
• Engel Austria GmbH: Austrian manufacturer of injection molding machines and integrated automation cells. Relevant as a technology/equipment supplier whose automation roadmap shapes the competitive floor for German injection molding service providers.

Emerging players

• FDTECH GmbH: Smaller German plastics processor focused on technical/engineering plastic components, including for medical and electronics customers. Comparable to Riel as a regional Mittelstand peer pursuing high-precision, smaller-batch custom injection molding.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/RielKunststoffprodukte
• LinkedInlinkedin.com/company/riel-gmbh-co-kg-kunststoffverarbeitung
• Instagraminstagram.com/riel_gmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Riel GmbH & Co. KG Kunststoffverarbeitung