What Road Safety Foundation does

Road Safety Foundation is an India-based not-for-profit organization registered under the Maharashtra Society Act and Bombay Public Trust Act 1950, operating as a charitable educational and research entity with 16 employees and 35 years of operating history. It is self-described as India's leading road safety research and training organization, delivering defensive driving training, journey risk assessment, first aid training, disaster management training, and road safety audits to corporate and government clients. A second major product line is forklift and material handling equipment (MHE) operator certification, including counterbalance, bendi (articulated), high reach truck, and pick-and-carry crane variants, delivered at owned training academies in Navi Mumbai-Taloja, Delhi NCR-Faridabad, and Mumbai-Bhiwandi.

The underlying technology consists of training methodology and courseware rather than software products, including a research-based 12-module defensive driving curriculum and an interactive training methodology designed to function with illiterate drivers through visual aids, video films, and multimedia presentations. Supporting digital infrastructure includes an online certificate validation portal, a forklift job portal, online self-assessment quizzes, and self-paced online courses. The organization holds formal associations with the US National Highway Traffic Safety Administration (NHTSA) and Monash Injury Research Institute (Australia), with trainers certified by Monash University.

The business model is professional services revenue on a quote-based model, with no publicly disclosed pricing. Distribution is direct enterprise field sales, combining on-site corporate training with delivery at owned training centers and supplementary Train-the-Trainer and online channels. The customer base spans 5,000+ corporate organizations including Tata Steel, JSW Steel, Adani Port, Reliance, Hindustan Unilever, NTPC, and Siemens, alongside central and state government partnerships (MoRT&H, Maharashtra, Gujarat, Rajasthan). Cumulative reach is reported at 17,20,000 corporate executives trained, 100,000+ independent forklift operators certified, 100,000+ km of route risk assessment conducted, and 250 road safety studies delivered.

Name

Road Safety Foundation

Legal name

Road Safety Foundation

Website

https://roadsafetyfoundation.in

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Road Safety Foundation is an India-based non-profit providing defensive driving, forklift operator certification, journey risk assessment, and road safety audit services to corporate and government clients across manufacturing, ports, energy, and logistics.

Ownership category

akta.pro rank

Product category

Road Safety and Occupational Safety Training Services

NAICS

Automobile Driving Schools (611692)

SIC

Services-Engineering Services (8711)

akta.pro primary industry

Transportation & Fleet Safety (DOT, Driver Safety) (EDABAEAM)

akta.pro secondary industries

Road Safety Audits, Engineering & Data Analytics Services (RSA, Blackspot Analysis, Vision Zero Programs) (TLAJAGAM), Fleet Safety Analytics, Benchmarking & Risk Scoring (TLAEANAI)

Keywords

• Road safety training
• Defensive driving courses
• Forklift operator training
• First aid training
• Road safety audits

Headquarters

HQ city

Navi Mumbai (Taloja)

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Corporate Training Services: Professional services revenue from providing defensive driving training, forklift training, and road safety programs to corporate clients. Training delivered at client sites or at training center facilities with certification upon completion.
2. Forklift Operator Certification: Training and certification programs for forklift operators including counterbalance, high reach truck, and bendi/articulating forklifts
3. Journey Risk Assessment Services: Route risk assessment services for transport operations, including hazard identification, risk mapping, and mitigation planning
4. Road Safety Audit Services: Systematic road safety audits at various stages of highway schemes, from preliminary design through post-opening monitoring

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Road Safety Foundation is a non-profit organization providing road safety training, audits, and consulting services to corporate and industrial clients. It delivers defensive driving training, journey risk assessments, forklift and material handling equipment operator training, road safety audits, first aid training, and disaster management training programs in India.

Product overview

Road Safety Foundation is India's leading road safety research and training organization offering a comprehensive portfolio of safety training services. The core offerings include Defensive Driving Training (3-hour program covering behavior-based safety, emergency control, and driving techniques), Journey Risk Assessment (route safety documentation and hazard mapping), First Aid Training, Disaster Management Training, and Road Safety Audit (4-stage systematic review process). The Forklift Training Center is a major product line providing certification programs including Counter Balance Forklift Training (Electric and Diesel variants), Bendi Operator Training for narrow aisle operations, High Reach Truck Operator Training, and Pick and Carry Crane training. Supporting services include Forklift Safety Rules education, Certificate Validation portal, and a Forklift Job Portal. Online offerings comprise Defensive Driving Tests, Forklift Tests, and Train-the-Trainer Programs. The organization maintains training centers in Mumbai (Taloja, Bhiwandi), Delhi NCR (Faridabad/Noida), Trivandrum, Bhubaneswar, and Dibrugarh, having trained over 17.2 lakh corporate executives from 5,000+ organizations and certified 30,000+ MHE operators.

Differentiator

Problem solved

Functional benefit

Products and services

• Defensive Driving Training Structured defensive driving program for corporate drivers, combining classroom instruction, on-road practice, and simulator-based learning, aimed at reducing road traffic incidents for employer fleets and professional drivers.
• Journey Risk Assessment Consulting engagement that assesses road travel risks across employee journeys and provides risk evaluation findings for corporate clients with mobile workforces.
• Road Safety Audit Audit service for identifying and reporting road safety hazards within an organization's premises, transport operations, and employee travel contexts.
• First Aid Training Workplace first aid training provided to employees and designated first aiders at client industrial and corporate sites.
• Disaster Management Training Disaster preparedness and response training delivered to corporate and industrial workforces to build organizational resilience to emergencies.
• Counter Balance Forklift Operator Training Specialized operator training for counter balance forklift equipment, certifying industrial personnel to operate counter balance forklifts safely.
• Bendi Operator Training Training and certification program for bendi (narrow aisle) forklift operators in warehouse and material handling operations.
• High Reach Truck Operator Training Operator training and certification for high reach trucks used in warehousing and high-bay material handling operations.
• Pick and Carry Crane Training Operator training and certification for pick and carry cranes used in industrial lifting and material movement applications.

Quantifiable outcome

• Trained 17,20,000 corporate executives across levels including drivers from 5000+ organizations
• +3 more outcomes

Named customers18 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered core, flagship and minor.

• National Highway Traffic Safety Administration (NHTSA), USAcoreStrategic or Co-development PartnerInternational regulatory body partnership for road safety standards and best practices. NHTSA is associated with Road Safety Foundation providing technical expertise and global road safety frameworks.
• Monash Injury Research Institute, Monash University, AustraliacoreStrategic or Co-development PartnerResearch partnership with Australian university for road safety training methodology development. Trainers are certified by Monash University, Australia.
• Ministry of Road Transport & Highways (MoRT&H), Government of IndiaflagshipStrategic or Co-development PartnerEntrusted by MoRT&H to lead road safety activities aimed at upping grass root level citizen involvement in road safety measures across the nation.
• Government of MaharashtracoreStrategic or Co-development PartnerState government partnership for road safety initiatives and programs in Maharashtra.
• Government of GujaratcoreStrategic or Co-development PartnerState government partnership for road safety initiatives and programs in Gujarat.
• Government of RajasthancoreStrategic or Co-development PartnerState government partnership for road safety initiatives and programs in Rajasthan.
• Regional Transport Office (RTO)minorStrategic or Co-development PartnerGovernment body partnership for regulatory compliance and driver certification programs.
• Education DepartmentsminorStrategic or Co-development PartnerPartnership with educational institutions for road safety awareness programs.
• Traffic PoliceminorStrategic or Co-development PartnerPartnership with traffic police departments for road safety enforcement and awareness initiatives.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Maruti Suzuki Driving School: India's largest organized automobile driving school chain operated by Maruti Suzuki. Directly comparable as it offers structured driver training programs across India; however, it focuses on consumer/passenger-vehicle drivers rather than the corporate/fleet defensive-driving niche that Road Safety Foundation serves.
• TVS Driving School: National chain of driving training schools operated by TVS group. Comparable to Road Safety Foundation as a driver training provider in India, though oriented toward consumer license preparation rather than corporate fleet safety and EHS-focused defensive driving.
• Ashok Leyland Driver Training Institute: Commercial vehicle OEM (Ashok Leyland) operates driver training programs for heavy commercial vehicle drivers. Comparable as a corporate-facing commercial driver training provider in India, directly overlapping with Road Safety Foundation's defensive driving and journey risk assessment offerings for fleet operators.

Broad incumbents

• British Safety Council: UK-headquartered EHS training and certification body with India operations. Comparable because it offers occupational safety training and certification programs that overlap with Road Safety Foundation's workplace safety and forklift training portfolio, though it is a much larger global entity covering broader EHS topics.
• National Skill Development Corporation (NSDC): Government of India-backed umbrella organization coordinating skilling across sectors including logistics and automotive. Comparable as an entity that influences driver and equipment-operator certification standards in India, with indirect competitive overlap to Road Safety Foundation through its affiliated training partners.
• National Safety Council of India: A larger, established Indian safety organization offering EHS training, audits, and safety promotion across industries. Comparable because it competes in the broader workplace/road safety training space, but its portfolio spans all EHS domains rather than specializing in road and forklift safety like Road Safety Foundation.

Emerging players

• Indian Institute of Occupational Health (IIOH): India-based occupational health and safety training institute offering workplace safety and EHS programs. Comparable to Road Safety Foundation as an EHS training provider, though it focuses more on industrial hygiene and occupational health rather than road transport safety specialization.
• Construction Industry Training Council (CITC): Indian council providing vocational and equipment-operator training for the construction sector, including MHE/forklift operator certification. Comparable to Road Safety Foundation's forklift training center line of business, with partial overlap in counterbalance and reach-truck operator training delivered to industrial clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/road-safety-foundation-india

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Road Safety Foundation