Robinsons Supermarket
Robinsons Supermarket is a Philippine grocery retail chain headquartered in Quezon City, founded in 1985 with approximately 1,835 employees, serving everyday consumer shoppers through multi-store supermarket operations across the Philippines.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Robinsons Supermarket does
Robinsons Supermarket is a grocery retail chain headquartered in Quezon City, Philippines, founded in 1985. The firm employs approximately 1,835 people and operates under the domain robinsons-supermarket.com.ph, indicating a consumer-facing supermarket business serving the Philippine retail market. The name and category place it within the multi-format grocery segment, alongside other domestic chains such as SM Supermarket, Puregold, and S&R, though the input data does not specify store count, banner sub-brands, private-label assortment, or geographic footprint beyond the Quezon City headquarters.
The business model implied by the available data is a traditional supermarket operator generating revenue through in-store sales of groceries and household goods to walk-in consumers; no e-commerce channel, app, delivery model, or membership program is disclosed in the provided sources, and the primary website is currently a parked/redirect page with no functional product surface. There is no information on pricing strategy, private-label penetration, sourcing arrangements, supply-chain structure, or technology stack in the input, and the ownership structure (parent group, public/private status) is explicitly noted as undetermined from the available data.
The most material data gaps for any diligence exercise are: (i) absence of revenue, GMV, or store-count figures; (ii) no management team disclosure; (iii) no record of funding rounds, M&A, or strategic transactions; (iv) no certifications, partnerships, or product launches documented; and (v) no information on technology infrastructure beyond a confirmed non-existent public API. Any investment thesis built on this entity would require primary-source collection of financial statements, store-level KPIs, and competitive positioning before a defensible view could be formed.
Robinsons Supermarket firmographics
Firmographics- Name
- Robinsons Supermarket
- Website
- https://robinsons-supermarket.com.ph
- Company type
- Private
- Headcount range
- 1,001–5,000 employees
- Short description
- Robinsons Supermarket is a Philippine grocery retail chain headquartered in Quezon City, founded in 1985 with approximately 1,835 employees, serving everyday consumer shoppers through multi-store supermarket operations across the Philippines.
- Ownership category
- akta.pro rank
Robinsons Supermarket industry classification
Industry- Product category
- Supermarket Retail
- NAICS
- Supermarkets and Other Grocery Retailers (except Convenience Retailers) (44511), Supermarkets and Other Grocery Retailers (except Convenience Retailers) (445110)
- SIC
- Retail-Grocery Stores (5411)
- akta.pro primary industry
- Full-Line Supermarkets (National/Regional Chains) (CRAHAAAA)
- akta.pro secondary industry
- Supermarket Operators with In-Store Foodservice/Prepared Foods Focus (CRAHAAAJ)
Keywords
Robinsons Supermarket business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Robinsons Supermarket product offering
Product offeringCore offering
Robinsons Supermarket operates a chain of physical supermarket stores in the Philippines, founded in 1985 and headquartered in Quezon City. The business sells groceries, fresh produce, household goods, and related consumer staples to retail customers through its network of supermarket locations, employing approximately 1,835 staff.
Differentiator
Problem solved
Functional benefit
Companies that use Robinsons Supermarket
Customer profileIdeal customer profiles1 record
Robinsons Supermarket technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Robinsons Supermarket competitors and assessment
Company assessmentDirect peers
- Landers Superstore: Membership warehouse superstore operating in the Philippines, combining grocery with general merchandise. Comparable to Robinsons Supermarket in grocery offering and Metro Manila catchment.
- Metro Supermarket (MetroStores): Mid-scale supermarket chain serving Metro Manila and key provincial cities. Directly comparable grocery format, assortment, and target demographic to Robinsons Supermarket.
- Shopwise: Supermarket/hypermarket format operated by the same parent retail group as Rustans. Comparable in grocery focus and Metro Manila store presence to Robinsons Supermarket.
- S&R Membership Shopping: Warehouse-club style grocery and general merchandise retailer in the Philippines. Comparable on grocery category and Filipino consumer base, though differing on membership-based bulk format.
- Puregold Price Club: Major Philippine supermarket and hypermarket chain focused on value-oriented grocery retail. Closely comparable to Robinsons Supermarket on customer base and core grocery merchandising.
- Waltermart Supermarket: Philippine supermarket and department store chain operating across Luzon. Comparable multi-format grocery retailer targeting similar middle-class Filipino households.
- Rustans Supermarket: Premium Philippine supermarket chain under the Rustan Group. Comparable as a full-service supermarket operator targeting urban Filipino shoppers with a similar store format and product breadth.
- SM Supermarket: Supermarket chain operated by SM Retail, part of the SM Group, and one of the largest grocery retailers in the Philippines. Directly comparable to Robinsons Supermarket in format, target market, and parent-affiliated mall-based footprint.
Emerging players
- Pick.A.Roo: Philippine online grocery delivery platform. Emerging direct competitor to traditional supermarket baskets, especially in Metro Manila where Robinsons Supermarket is anchored.
Regional players
- Gaisano Grand: Visayas- and Mindanao-based supermarket and department store chain. Comparable grocery retail format but operates in different Philippine regions than the NCR-centric Robinsons Supermarket.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat3 records
Key risks4 records
Key highlights4 records
Customer concentration
Robinsons Supermarket social profiles
Digital presenceRobinsons Supermarket financial estimates
Financial estimateRevenue estimate
Valuation estimate
Robinsons Supermarket leadership team
Management profileNumber of profiles
Robinsons Supermarket funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Robinsons Supermarket M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Robinsons Supermarket
What does Robinsons Supermarket do?
Robinsons Supermarket operates a chain of physical supermarket stores in the Philippines, founded in 1985 and headquartered in Quezon City. The business sells groceries, fresh produce, household goods, and related consumer staples to retail customers through its network of supermarket locations, employing approximately 1,835 staff.
When was Robinsons Supermarket founded?
Robinsons Supermarket was founded in -1. It employs 1,001 to 5,000 people.
Who are Robinsons Supermarket's main competitors?
Direct peers on record are Landers Superstore, Metro Supermarket (MetroStores), Shopwise, S&R Membership Shopping, Puregold Price Club, Waltermart Supermarket, Rustans Supermarket and SM Supermarket. Pick.A.Roo is listed as an emerging player. Gaisano Grand is listed as a regional player.
Does Robinsons Supermarket have an API?
No public API is recorded for Robinsons Supermarket.
What industry is Robinsons Supermarket in?
Robinsons Supermarket's product category is Supermarket Retail. Its primary akta.pro industry code is CRAHAAAA, Full-Line Supermarkets (National/Regional Chains), with a secondary code of CRAHAAAJ, Supermarket Operators with In-Store Foodservice/Prepared Foods Focus. Its NAICS code is 44511 and its SIC code is 5411.