What Rose Hill School does

Rose Hill School is an independent preparatory school located on a 16-acre campus in Royal Tunbridge Wells, Kent, England. Operating since 1832 as a non-profit institution, it serves approximately 58 staff and a pupil roll from Nursery through Year 8 (ages 3-13), drawn predominantly from Royal Tunbridge Wells and the wider South East of England. The school's core product is its bespoke Compass Curriculum, which integrates academic rigour with a character education framework known as the 5 Keys to Success & Happiness (confidence, resilience, organisation, persistence, getting along), delivered across age-staged programmes: Nursery, PrePrep, and Prep & Senior Prep. Specialist teaching begins in the early years across sports, sciences, music, languages, performing arts and STEAM (including coding and robotics), supported by purpose-built facilities including a 220-seat theatre, 15-metre heated swimming pool, astro pitch, art studios with kiln, and outdoor woodland and Forest School spaces.

The business model is a subscription/recurring termly tuition model charging families on a per-pupil basis, with co-curricular clubs (approximately 70 per week) included within fees and an extended day from 7:30am to 6:15pm providing wraparound care. Bursaries and scholarships are available based on financial need and academic/sporting/artistic/dramatic promise. Adjacent revenue streams are limited but include a Facilities Hire programme renting the campus venues to community organisations, and a uniform shop. The senior school destination programme prepares pupils for 11+ and 13+ entry to selective grammar and independent senior schools including Judd, Tonbridge, Benenden and Sevenoaks, with cumulative outcomes including a 100% 11+ pass rate (multi-year average), 100% 13+ success to first-choice school, and multiple scholarships awarded.

Go-to-market is direct-to-consumer via the school website, open days, personal tours, taster days, an admissions team, and word-of-mouth referrals through an established Parents' Association. The school holds a British Council Foundation Level International School Award and uses ParentMail/Parent Portal for in-year family communications; the TES platform is used for vacancy posting only. No AI/ML, app, API, or disclosed proprietary technology underpins the operation. No acquisitions, funding rounds, mergers or leadership changes beyond continuation of the incumbent Head and Bursar are disclosed.

Name

Rose Hill School

Legal name

Rose Hill School

Website

https://rosehillschool.co.uk

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Rose Hill School is an independent preparatory school in Royal Tunbridge Wells, Kent, serving children aged 3-13 via a bespoke Compass Curriculum, 11+/13+ preparation and wraparound care, funded primarily through termly tuition fees.

Ownership category

akta.pro rank

Product category

Independent Preparatory Education

NAICS

Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200), Services-Child Day Care Services (8351)

akta.pro primary industry

Public High Schools (EDAJAAAD)

akta.pro secondary industries

Head Start & Public Pre-K Programs (EDACABAK), Community & Nonprofit Before/After Care Programs (Early Years) (EDACAHAD)

Keywords

• Preparatory education
• Independent schooling
• Primary education
• Childcare services
• Early years education

Headquarters

HQ city

Tunbridge Wells

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Tuition fees: Rose Hill School operates as an independent preparatory school charging termly tuition fees to families. The school offers wraparound care services from 7:30am to 6:15pm as an additional offering. Co-curricular clubs are largely included within standard fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Rose Hill School delivers independent preparatory education for children aged 3 to 13 through a bespoke Compass Curriculum, structured across Nursery, PrePrep, and Prep & Senior Prep stages. The school provides wraparound care from 7:30am to 6:15pm, approximately 70 co-curricular clubs, specialist teaching in STEAM, arts, music and drama, and dedicated preparation for 11+ and 13+ senior school entrance examinations. The school also offers facilities hire to community organisations.

Product overview

Rose Hill School is an independent prep school offering a unified educational programme for children aged 3 to 13. The core product is the bespoke Compass Curriculum, which encompasses all teaching and learning across the school. This is delivered through distinct age-based programmes: Nursery (ages 3-4), PrePrep (ages 4-7), and Prep & Senior Prep (ages 7-13). The school provides extensive integrated services including wraparound care (7:30am-6:15pm), approximately 70 co-curricular clubs, and specialist teaching in STEAM, Arts, Music, Drama, and Outdoor Learning. Senior students receive dedicated 11+/13+ examination preparation, culminating in the Rose Hill Diploma and ISEB Independent Project Qualification. The school also offers facilities hire to the local community.

Differentiator

Problem solved

Functional benefit

Products and services

• Compass Curriculum Bespoke, forward-thinking curriculum for children aged 3-13 combining academic excellence, creativity and personal growth through hands-on, inquiry-led learning, encompassing the 5 Keys to Success and strands including Curiosity, Leadership and Innovation.
• Nursery Programme Early years education for children aged 3-4 with play-based learning, Forest School sessions, creative exploration and gentle routines that build early confidence.

Quantifiable outcome

• 100% 11+ pass rate (multi-year average)
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• TES (Times Educational Supplement)minorChannel Partner/ Reseller/ DistributorRose Hill School uses the TES platform for posting and managing job vacancies. Prospective applicants are directed to TES for viewing full vacancy details and submitting applications.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• King's College School, Wimbledon: Independent day prep school for boys aged 7-18 in Wimbledon, London. Comparable to Rose Hill on academic outcomes, prep-to-senior single-site model and strong feeder positioning to top UK senior schools and universities.
• Colet Court: Independent day prep school for boys aged 7-13 in Barnes, London, feeding St Paul's School. Comparable to Rose Hill on prep-to-senior feeder model, strong academic outcomes and small-class premium positioning.
• Westminster Under School: Independent day prep school for boys aged 7-13 in central London, feeding Westminster School. Comparable to Rose Hill on prep-only model, selective academic outcomes and feeder-to-senior-school positioning.
• Dulwich Prep Schools: Independent day prep schools in Dulwich, London, covering ages 3-16 across separate boys' and co-ed sites. Comparable to Rose Hill on age range, premium day-prep positioning, broad curriculum offering and feeder relationships to senior independent schools.
• Yardley Court: Independent day prep school for boys aged 3-13 in Tonbridge, Kent. Directly comparable to Rose Hill on age range, single-site day model and feeder positioning to Tonbridge School, one of Rose Hill's cited destination schools.
• Sussex House School: Independent day prep school for boys aged 8-13 in Chelsea, London. Comparable to Rose Hill on academic-outcome focus, prep-school positioning feeding top London senior schools and small-class-size premium model.
• Somerhill: Independent co-educational day school in Tonbridge, Kent, covering ages 3-13. Comparable to Rose Hill on co-ed day model, age range, regional positioning in West Kent and prep-to-senior transition focus.
• The New Beacon School: Independent boys' day prep school in Sevenoaks, Kent, covering ages 3-13. Comparable on age range, regional catchment, academic outcomes and feeder relationships to Sevenoaks School - one of Rose Hill's named destination schools.
• Bickley Park School: Independent co-educational day prep school in Bickley, Kent, serving ages approximately 2-13. Highly comparable to Rose Hill on geography (West Kent), age range, co-ed day model and feeder positioning to local senior schools.

Broad incumbents

• Brighton College: Major independent co-educational day and boarding school in Brighton covering ages 3-18. Comparable to Rose Hill on prep-to-senior pipeline and regional South East positioning, but materially larger and broader in scope than a single-site prep school.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/rose-hill-school

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rose Hill School