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Rotorua Lakes High School

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Namestring
Rotorua Lakes High School
Legal namestring
Rotorua Lakes High School
Company typeenum
Private
Founded yearstring
-
Descriptiontext

Rotorua Lakes High School (also referred to as Te Kura Tuarua O Ngā Moana, DBA: RLHS) is a New Zealand state secondary school located at Porikapa Road in the Owhata suburb of Rotorua. It delivers a five-year secondary education program for students aged approximately 13 to 18 across Years 9 through 13, aligned with the National Certificate of Educational Achievement (NCEA) at Levels 1, 2, and 3. The curriculum combines compulsory core subjects (English, Mathematics, Science, Health) with electives spanning Digital Technologies, Robotics, Design, Performing Arts, Trades/Technology, and Māori language programs, including a specialized Te Reo Rumaki immersion pathway delivered 80% in Te Reo Māori. The school is guided by four cultural values — whanaungatanga (relationships), whakapapa (connection), wairuatanga (purpose), and manaakitanga (care and respect) — and operates dedicated facilities including a wharenui, library, health and wellness centre, technology labs, and sports fields.

The school is governed by a Board of Trustees under the New Zealand Ministry of Education framework and is funded primarily through the government's operational funding formula for state schools. It does not charge tuition fees for domestic students. An international student program provides a secondary revenue stream from fee-paying non-NZ students seeking cultural exchange and NCEA-aligned study. Enrollment is managed through both paper forms and the SchoolBridge online platform. The school's go-to-market is community-led, relying on local reputation, word-of-mouth referrals, its website (rotorualakes.school.nz), weekly digital newsletters (Pānui), prospectus materials, and participation in community events. Distribution of educational services is exclusively through the single on-campus site in Rotorua, supplemented by charter bus services on five routes that extend the effective enrollment area across the Rotorua Lakes district.

Technically, Rotorua Lakes High School uses standard, non-proprietary educational technology — NCEA-aligned curriculum delivery tools, SchoolBridge for enrollment, and conventional classroom and office technology. There are no proprietary technology systems, APIs, SDKs, or AI/ML capabilities disclosed. The school does not have a mobile app, public API, or published integrations, and it holds no patents, trademarks of commercial significance, or third-party compliance accreditations beyond what is required by the New Zealand education regulatory framework. Principal Gwyneth Cooper (Tumuaki) leads the school community and oversees educational programs.

Short descriptiontext

Rotorua Lakes High School is a New Zealand state secondary school in Rotorua delivering Years 9–13 NCEA-aligned education to local students, with a Te Reo Rumaki Māori immersion program and an international student intake, funded primarily through government operational funding.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersRotorua, New Zealand
HQ citystring
Rotorua
HQ countrystring
New Zealand
HQ regionstring
Oceania
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
secondary education, NCEA curriculum, Māori language immersion, student enrollment services, vocational guidance
Industry2 codes
1Charter Indigenous/Culturally Focused & Community-Based Schools
CodeEDAJACAMPrimaryYes
2Charter Language Immersion & Bilingual Schools
CodeEDAJACAIPrimaryNo
NAICS code2 codes
  • Elementary and Secondary Schools6111
  • Elementary and Secondary Schools611110
SIC code1 code
  • Services-Educational Services8200
Product category
Secondary Education
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Government Funding
TypeSubscription Recurring
Description

As a New Zealand state secondary school, Rotorua Lakes High School is primarily funded through the New Zealand government's operational funding formula for schools. This covers teacher salaries, facilities maintenance, and educational resources.

rotorualakes.school.nz
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Infrastructure, Others
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Rotorua Lakes High School provides secondary education for students aged 13-18 across Years 9 through 13, delivering the New Zealand NCEA (National Certificate of Educational Achievement) curriculum at Levels 1, 2, and 3. The school offers compulsory core subjects (English/Māori, Mathematics, Science) plus a wide range of electives spanning Digital Technologies, Robotics, Design, Performing Arts, Trades, and a Te Reo Rumaki Māori language immersion pathway, alongside enrollment services, careers and vocational guidance, and co-curricular programs in arts, sports, and culture.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Rotorua Lakes High School is a secondary educational institution offering a comprehensive curriculum across Years 9-13 with NCEA qualifications at Levels 1-3. The school provides a unified educational programme including compulsory core subjects (English, Mathematics, Science, Health) alongside diverse elective subjects spanning Digital Technologies, Robotics, Arts, Performing Arts, Trades/Technology, and Māori language programmes including a specialized Te-Reo Rumaki immersion option. The school also provides student support services including enrolment management, career guidance, and international student support.

Product and service8 records
1Year 9 Curriculum
CategoryEducational Program
Description

Year 9 compulsory subjects covering core curriculum areas including Health, Financial Literacy, and introductory courses in Digital Technologies, Robotics, Art, Music, Drama, Te Reo Māori, and Materials Technology, designed for students entering secondary education.

2Year 10 Curriculum
CategoryEducational Program
Description

Year 10 curriculum offerings building on Year 9 foundations with streamed class options and preparation for NCEA Level 1.

3Year 11 / NCEA Level 1 Curriculum
CategoryEducational Program
Description

NCEA Level 1 courses with three compulsory subjects (English/Māori, Mathematics, Science) plus four elective subjects chosen by students.

4Year 12 / NCEA Level 2 Curriculum
CategoryEducational Program
Description

NCEA Level 2 courses with no compulsory subjects; students select six subjects with consideration for University Entrance Literacy requirements.

5Year 13 / NCEA Level 3 Curriculum
CategoryEducational Program
Description

NCEA Level 3 courses with no compulsory subjects; students study six subjects preparing for tertiary education.

6Te Reo Rumaki Programme
CategorySpecialized Educational Program
Description

An immersive Māori language program delivered 80% in Te Reo Māori, designed for students from total immersion or bilingual backgrounds, working towards NCEA pathways.

7Student Enrolment Services
CategorySupport Service
Description

Enrolment services providing paper and online enrolment forms, enrolment scheme documentation, and Rumaki application processes for prospective students and families.

8Careers and Vocational Guidance
CategorySupport Service
Description

Career guidance and vocational pathway planning services including CV creation, Careersnz navigation, and subject-to-career planning support.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeTechnology or Integration
Description

SchoolBridge provides the online enrollment platform used by Rotorua Lakes High School. This technology partnership enables paperless, streamlined enrollment processing for prospective students and families.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Integrated Catholic secondary school in Rotorua covering Years 9–13 with NCEA pathways. Competes for the same Rotorua families and operates a comparable breadth of co-curricular and academic programmes.

TypeDirect peer
Description

Rotorua state secondary school offering NCEA-aligned curriculum to local boys. Competes for the same regional student pool and operates under the same NZ government funding model.

TypeBroad incumbent
Description

High-performing NZ state secondary school with broad academic and co-curricular programme. Useful reference point for the upper end of the NZ state secondary spectrum.

TypeBroad incumbent
Description

Larger NZ state secondary school with broad NCEA delivery and co-curricular breadth. Useful as a scaled benchmark for a more established NZ state secondary model.

TypeBroad incumbent
Description

Established NZ state secondary school with extensive co-curricular, sporting, and academic programmes under NCEA. Represents a scaled-up version of the NZ state secondary model.

TypeDirect peer
Description

State co-educational secondary school serving Years 9–13 in Rotorua. Direct competitor for the same domestic catchment and NCEA pathway, making it the closest peer in the local market.

TypeDirect peer
Description

Rotorua-based Māori-medium school offering immersion Te Reo Māori education. Overlaps directly with RLHS's Te Reo Rumaki programme for the same culturally aligned student segment.

TypeEmerging player
Description

Māori-medium school in the wider Bay of Plenty region offering Te Reo Māori immersion. Comparable culturally aligned delivery model, though at a different geographic and possibly smaller scale.

TypeRegional player
Description

State secondary school in nearby Taupō delivering Years 9–13 NCEA programmes. Comparable scale and operating model in the wider central North Island region.

TypeDirect peer
Description

Rotorua state secondary school for girls with NCEA programmes. Shares the same local catchment, funding mechanism, and Years 9–13 delivery model as RLHS.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Rotorua Lakes High School

Secondary Educationrotorualakes.school.nz

Rotorua Lakes High School is a New Zealand state secondary school in Rotorua delivering Years 9–13 NCEA-aligned education to local students, with a Te Reo Rumaki Māori immersion program and an international student intake, funded primarily through government operational funding.

What Rotorua Lakes High School does

Rotorua Lakes High School (also referred to as Te Kura Tuarua O Ngā Moana, DBA: RLHS) is a New Zealand state secondary school located at Porikapa Road in the Owhata suburb of Rotorua. It delivers a five-year secondary education program for students aged approximately 13 to 18 across Years 9 through 13, aligned with the National Certificate of Educational Achievement (NCEA) at Levels 1, 2, and 3. The curriculum combines compulsory core subjects (English, Mathematics, Science, Health) with electives spanning Digital Technologies, Robotics, Design, Performing Arts, Trades/Technology, and Māori language programs, including a specialized Te Reo Rumaki immersion pathway delivered 80% in Te Reo Māori. The school is guided by four cultural values — whanaungatanga (relationships), whakapapa (connection), wairuatanga (purpose), and manaakitanga (care and respect) — and operates dedicated facilities including a wharenui, library, health and wellness centre, technology labs, and sports fields.

The school is governed by a Board of Trustees under the New Zealand Ministry of Education framework and is funded primarily through the government's operational funding formula for state schools. It does not charge tuition fees for domestic students. An international student program provides a secondary revenue stream from fee-paying non-NZ students seeking cultural exchange and NCEA-aligned study. Enrollment is managed through both paper forms and the SchoolBridge online platform. The school's go-to-market is community-led, relying on local reputation, word-of-mouth referrals, its website (rotorualakes.school.nz), weekly digital newsletters (Pānui), prospectus materials, and participation in community events. Distribution of educational services is exclusively through the single on-campus site in Rotorua, supplemented by charter bus services on five routes that extend the effective enrollment area across the Rotorua Lakes district.

Technically, Rotorua Lakes High School uses standard, non-proprietary educational technology — NCEA-aligned curriculum delivery tools, SchoolBridge for enrollment, and conventional classroom and office technology. There are no proprietary technology systems, APIs, SDKs, or AI/ML capabilities disclosed. The school does not have a mobile app, public API, or published integrations, and it holds no patents, trademarks of commercial significance, or third-party compliance accreditations beyond what is required by the New Zealand education regulatory framework. Principal Gwyneth Cooper (Tumuaki) leads the school community and oversees educational programs.

Rotorua Lakes High School firmographics

Firmographics
Name
Rotorua Lakes High School
Legal name
Rotorua Lakes High School
Website
https://rotorualakes.school.nz
Company type
Private
Operating status
Operating
Headcount range
11–50 employees
Short description
Rotorua Lakes High School is a New Zealand state secondary school in Rotorua delivering Years 9–13 NCEA-aligned education to local students, with a Te Reo Rumaki Māori immersion program and an international student intake, funded primarily through government operational funding.
Ownership category
akta.pro rank

Rotorua Lakes High School industry classification

Industry
Product category
Secondary Education
NAICS
Elementary and Secondary Schools (6111), Elementary and Secondary Schools (611110)
SIC
Services-Educational Services (8200)
akta.pro primary industry
Charter Indigenous/Culturally Focused & Community-Based Schools (EDAJACAM)
akta.pro secondary industry
Charter Language Immersion & Bilingual Schools (EDAJACAI)

Keywords

  • Secondary education
  • NCEA curriculum
  • Māori language immersion
  • Student enrollment services
  • Vocational guidance

Where Rotorua Lakes High School is headquartered

Location

Headquarters

HQ city
Rotorua
HQ country
New Zealand
HQ region
Oceania

Offices1 record

Markets served

Rotorua Lakes High School business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Others

Revenue model

  1. Government Funding: As a New Zealand state secondary school, Rotorua Lakes High School is primarily funded through the New Zealand government's operational funding formula for schools. This covers teacher salaries, facilities maintenance, and educational resources.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Rotorua Lakes High School product offering

Product offering

Core offering

Rotorua Lakes High School provides secondary education for students aged 13-18 across Years 9 through 13, delivering the New Zealand NCEA (National Certificate of Educational Achievement) curriculum at Levels 1, 2, and 3. The school offers compulsory core subjects (English/Māori, Mathematics, Science) plus a wide range of electives spanning Digital Technologies, Robotics, Design, Performing Arts, Trades, and a Te Reo Rumaki Māori language immersion pathway, alongside enrollment services, careers and vocational guidance, and co-curricular programs in arts, sports, and culture.

Product overview

Rotorua Lakes High School is a secondary educational institution offering a comprehensive curriculum across Years 9-13 with NCEA qualifications at Levels 1-3. The school provides a unified educational programme including compulsory core subjects (English, Mathematics, Science, Health) alongside diverse elective subjects spanning Digital Technologies, Robotics, Arts, Performing Arts, Trades/Technology, and Māori language programmes including a specialized Te-Reo Rumaki immersion option. The school also provides student support services including enrolment management, career guidance, and international student support.

Differentiator

Problem solved

Functional benefit

Products and services

  • Year 9 Curriculum Year 9 compulsory subjects covering core curriculum areas including Health, Financial Literacy, and introductory courses in Digital Technologies, Robotics, Art, Music, Drama, Te Reo Māori, and Materials Technology, designed for students entering secondary education.
  • Year 10 Curriculum Year 10 curriculum offerings building on Year 9 foundations with streamed class options and preparation for NCEA Level 1.
  • Year 11 / NCEA Level 1 Curriculum NCEA Level 1 courses with three compulsory subjects (English/Māori, Mathematics, Science) plus four elective subjects chosen by students.
  • Year 12 / NCEA Level 2 Curriculum NCEA Level 2 courses with no compulsory subjects; students select six subjects with consideration for University Entrance Literacy requirements.
  • Year 13 / NCEA Level 3 Curriculum NCEA Level 3 courses with no compulsory subjects; students study six subjects preparing for tertiary education.
  • Te Reo Rumaki Programme An immersive Māori language program delivered 80% in Te Reo Māori, designed for students from total immersion or bilingual backgrounds, working towards NCEA pathways.
  • Student Enrolment Services Enrolment services providing paper and online enrolment forms, enrolment scheme documentation, and Rumaki application processes for prospective students and families.
  • Careers and Vocational Guidance Career guidance and vocational pathway planning services including CV creation, Careersnz navigation, and subject-to-career planning support.

Companies that use Rotorua Lakes High School

Customer profile

Segments2 records

Ideal customer profiles2 records

Rotorua Lakes High School technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Rotorua Lakes High School partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • SchoolBridgecoreTechnology or IntegrationSchoolBridge provides the online enrollment platform used by Rotorua Lakes High School. This technology partnership enables paperless, streamlined enrollment processing for prospective students and families.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Rotorua Lakes High School competitors and assessment

Company assessment

Direct peers

  • John Paul College (Rotorua): Integrated Catholic secondary school in Rotorua covering Years 9–13 with NCEA pathways. Competes for the same Rotorua families and operates a comparable breadth of co-curricular and academic programmes.
  • Rotorua Boys' High School: Rotorua state secondary school offering NCEA-aligned curriculum to local boys. Competes for the same regional student pool and operates under the same NZ government funding model.
  • Western Heights High School: State co-educational secondary school serving Years 9–13 in Rotorua. Direct competitor for the same domestic catchment and NCEA pathway, making it the closest peer in the local market.
  • Te Kura Kaupapa Māori o Rotorua: Rotorua-based Māori-medium school offering immersion Te Reo Māori education. Overlaps directly with RLHS's Te Reo Rumaki programme for the same culturally aligned student segment.
  • Rotorua Girls' High School: Rotorua state secondary school for girls with NCEA programmes. Shares the same local catchment, funding mechanism, and Years 9–13 delivery model as RLHS.

Broad incumbents

  • Auckland Grammar School: High-performing NZ state secondary school with broad academic and co-curricular programme. Useful reference point for the upper end of the NZ state secondary spectrum.
  • Tauranga Boys' College: Larger NZ state secondary school with broad NCEA delivery and co-curricular breadth. Useful as a scaled benchmark for a more established NZ state secondary model.
  • Hamilton Boys' High School: Established NZ state secondary school with extensive co-curricular, sporting, and academic programmes under NCEA. Represents a scaled-up version of the NZ state secondary model.

Emerging players

  • Te Kura Kaupapa Māori o Whakatāne: Māori-medium school in the wider Bay of Plenty region offering Te Reo Māori immersion. Comparable culturally aligned delivery model, though at a different geographic and possibly smaller scale.

Regional players

  • Taupo-nui-a-Tia College: State secondary school in nearby Taupō delivering Years 9–13 NCEA programmes. Comparable scale and operating model in the wider central North Island region.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Rotorua Lakes High School social profiles

Digital presence

Rotorua Lakes High School financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Rotorua Lakes High School leadership team

Management profile

Number of profiles

Profiles1 record

Rotorua Lakes High School funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Rotorua Lakes High School M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rotorua Lakes High School

What does Rotorua Lakes High School do?

Rotorua Lakes High School provides secondary education for students aged 13-18 across Years 9 through 13, delivering the New Zealand NCEA (National Certificate of Educational Achievement) curriculum at Levels 1, 2, and 3. The school offers compulsory core subjects (English/Māori, Mathematics, Science) plus a wide range of electives spanning Digital Technologies, Robotics, Design, Performing Arts, Trades, and a Te Reo Rumaki Māori language immersion pathway, alongside enrollment services, careers and vocational guidance, and co-curricular programs in arts, sports, and culture.

Is Rotorua Lakes High School a public or private company?

Rotorua Lakes High School is a private company. It is classified as state government owned and is currently operating.

When was Rotorua Lakes High School founded?

Rotorua Lakes High School was founded in -1. It employs 11 to 50 people.

Where is Rotorua Lakes High School based?

Rotorua Lakes High School is headquartered in Rotorua, New Zealand, in the Oceania region.

How does Rotorua Lakes High School make money?

One revenue line is on record: government Funding.

Who are Rotorua Lakes High School's main competitors?

Direct peers on record are John Paul College (Rotorua), Rotorua Boys' High School, Western Heights High School, Te Kura Kaupapa Māori o Rotorua and Rotorua Girls' High School. Broad incumbents are Auckland Grammar School, Tauranga Boys' College and Hamilton Boys' High School. Te Kura Kaupapa Māori o Whakatāne is listed as an emerging player. Taupo-nui-a-Tia College is listed as a regional player.

Does Rotorua Lakes High School have an API?

No public API is recorded for Rotorua Lakes High School.

What industry is Rotorua Lakes High School in?

Rotorua Lakes High School's product category is Secondary Education. Its primary akta.pro industry code is EDAJACAM, Charter Indigenous/Culturally Focused & Community-Based Schools, with a secondary code of EDAJACAI, Charter Language Immersion & Bilingual Schools. Its NAICS code is 6111 and its SIC code is 8200.

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