Reno Tahoe International Art Show

What Reno Tahoe International Art Show does

The Reno Tahoe International Art Show (RTIA Show) is a privately held annual destination art fair held at the Reno-Sparks Convention Center in Reno, Nevada. Founded in 2022 by Kevin O'Keefe (CEO) and Briana Dolan (COO), the event operates as the anchoring fair for Peaks Art Fairs and presents itself as the "Destination Art Fair of the West," set beneath the Sierra Nevada. The 2026 edition will mark the show's 5th Edition, scheduled for September 17-20, 2026.

RTIA Show is a single, unified annual event product rather than a multi-product business. The show brings together world-class galleries, independent artists, sculptors, bespoke furniture designers, and Indigenous artists across multiple integrated programming pillars: a main exhibition floor, the Post Playa Burning Man Art Feature, the Indigenous Artists Pavilion and Fashion Show, and ancillary cultural programming including talks, tastings, film screenings, live music, and dance. The organization claims the largest sculpture presentation in the nation. Sponsorship and media partners include PBS Reno, ARTnews, American Fine Art Magazine, Western Art & Architecture, Tahoe Quarterly, ArtFair Magazine, Peppermill, and TMCC.

The business model is event-driven with three revenue streams: exhibitor booth fees (galleries and artists pay for booth space), ticket sales to attendees (with early bird discounts available), and corporate sponsorships providing visibility in exchange for funding and promotional support. Distribution occurs through direct website sales (rtiashow.com), on-site purchases at the convention center, and social media channels including Facebook, LinkedIn, YouTube, and Instagram. The organization operates with approximately 5 employees, is founder-led, has no disclosed institutional funding, and is positioned within the Western US market.

Name

Reno Tahoe International Art Show

Legal name

Reno Tahoe International Art Show

Website

https://rtiashow.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Reno Tahoe International Art Show is a privately held annual destination art fair held at the Reno-Sparks Convention Center in Reno, NV, serving galleries, independent artists, sculptors, Indigenous artists, and art collectors across four days each September under the Peaks Art Fairs umbrella.

Ownership category

akta.pro rank

Product category

Art Fairs

NAICS

Convention and Trade Show Organizers (56192), Art Dealers (459920)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYTHAHABAJ

Retail, Consumer Goods & Lifestyle Shows Organizers

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Exhibition & Trade Show Organizers

SECONDARYTHAHAHAI

Lighting, LED Walls & Digital Signage for Booths

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Booth Design, Exhibition Stand Builders & Show Services

SECONDARYMPAGAFAG

Beauty, Fashion & Pop-Culture Conventions

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Exhibitions, Fairs & Expos (Consumer/Public)

Keywords

• Art fair events
• Fine art exhibitions
• Sculpture presentations
• Exhibitor booth rentals
• Cultural event management

Headquarters

HQ city

Reno

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Others, Technology or R&D

Revenue model

1. Exhibitor Booth Fees: Galleries and artists pay to exhibit at the annual art show, providing booth space at the Reno-Sparks Convention Center.
2. Ticket Sales: Event tickets sold to attendees for the four-day art fair, including early bird discounts and standard pricing.
3. Sponsorships: Corporate sponsors pay for visibility at the show, appearing in sponsorship sections on the website and promotional materials.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

RTIA Show is an annual destination art fair held at the Reno-Sparks Convention Center in Reno, NV, bringing together world-class galleries, independent artists, monumental sculptors, and bespoke furniture designers for four days. The fair sells attendee tickets (including early bird discounts) and charges exhibitor booth fees to participating galleries and artists, with corporate sponsorships providing additional support. It also includes integrated programming such as the Post Playa Burning Man Art Feature, an Indigenous Artists Pavilion and Fashion Show, and ancillary cultural events (talks, tastings, film, live music, dance).

Product overview

Reno Tahoe International Art Show is a single, unified annual event product — a destination art fair held at the Reno-Sparks Convention Center in Nevada. The show serves as the anchoring event for Peaks Art Fairs and features multiple integrated programming elements including the main exhibition of galleries and artists, the Post Playa Burning Man Art Feature, the Indigenous Artists Pavilion and Fashion Show, and ancillary cultural programming including talks, tastings, film, live music, and dance. The event is entering its 5th Edition in September 2026.

Differentiator

Problem solved

Functional benefit

Products and services

• Reno Tahoe International Art Show (RTIA Show) - Annual Event Admission Four-day annual destination art fair admission ticket product for attendees, providing access to world-class galleries, independent artists, monumental sculpture installations, the Post Playa Burning Man Art Feature, the Indigenous Artists Pavilion and Fashion Show, and ancillary cultural programming (talks, tastings, film, live music, dance) at the Reno-Sparks Convention Center in Reno, NV.
• RTIA Show Exhibitor Booth Space Booth/space rental service for galleries, independent artists, monumental sculptors, and bespoke furniture designers to exhibit and sell their work at the annual Reno Tahoe International Art Show, including access to the event's collectors and art enthusiasts audience in the Reno-Tahoe region.
• RTIA Show Sponsorship Packages Sponsorship packages that give corporate sponsors visibility on the RTIA Show website, in promotional materials, and at the Reno-Sparks Convention Center venue in exchange for funding and promotional support of the annual art fair.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Peaks Art FairscoreStrategic or Co-development PartnerRTIA Show is the anchoring event for Peaks Art Fairs, the parent organization or umbrella brand for the art fair circuit.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Art Basel: Global leader in art fairs with Basel, Miami Beach, Hong Kong, and Paris editions. Directly comparable as a high-end art fair targeting galleries and collectors, but operates at far greater scale and brand recognition than RTIA.
• The Armory Show: Established New York-based art fair featuring modern and contemporary galleries. Operates the same destination art fair model as RTIA but with a global gallery roster and major institutional backing.
• Frieze Art Fair: Major international art fair with editions in London, New York, Los Angeles, and Seoul. Comparable as a destination art fair serving galleries and collectors, but with global brand reach well beyond RTIA's Western US focus.

Direct peers

• Texas Contemporary Art Fair: Houston-based contemporary art fair serving galleries and regional collectors. Comparable to RTIA as a regional US destination art fair with similar exhibitor and audience composition, though now operated through ArtSy.
• Affordable Art Fair: International art fair franchise with multiple editions globally, focused on accessible contemporary art. Comparable to RTIA in gallery-attracting and consumer-ticketed model, but with a regional edition approach that mirrors RTIA's destination strategy.
• Art Palm Beach: Annual art fair in Florida featuring modern and contemporary galleries. Comparable destination art fair model targeting galleries and collectors, though serving a different regional market.
• LA Art Show: Annual art fair held in Los Angeles featuring galleries, contemporary and modern art, and programming. Most directly comparable Western US art fair to RTIA, with similar gallery and collector base, though significantly larger in scale and tenure.

Others

• Western Art & Architecture Events: Media partner and event organizer in the Western US art space. Comparable through overlapping audience and Western US cultural positioning, functioning as a media platform rather than a direct competing fair.
• Peaks Art Fairs (parent): Parent organization for RTIA Show, branded as the umbrella for art fair events. Most directly comparable as the strategic operating company that owns and manages the RTIA brand and event portfolio.

Regional players

• Scottsdale Art Fair: Regional art fair in the Southwest US. Similar Western US positioning and gallery-attracting model as RTIA, but with a different geographic base and art market focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UChC--hVfxtHZFJWliLHkItg
• Facebookfacebook.com/rtiashow
• LinkedInlinkedin.com/company/reno-tahoe-international-art-show
• Instagraminstagram.com/rtiashow

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reno Tahoe International Art Show