Rumu Studio

What Rumu Studio does

Rumu Studio is a Barcelona-based art direction studio founded in 2020 by Creative Director Gerard Solé Navarro, delivering creative services to fashion, luxury, and lifestyle brands across Europe. Its core offerings are set design, event production, prop buying and styling, space design, and retail furniture creation, with a sub-brand called Rumu Beauty focused on beauty-sector still life and set design. The studio operates from a primary location in Barcelona and a secondary studio in Paris, working with enterprise clients including Mango, Massimo Dutti, Louis Vuitton, Burberry, Hermès, Loewe, Bershka, Missoni, Biotherm, OYSHO, and Casa Batlló, plus editorial titles such as Vogue Portugal and Vogue Ukraine.

The business model is project-based professional services: revenue is earned from quote-based project fees for set design, art direction, event production, prop buying, space design, and retail furniture creation, delivered directly to brand clients without intermediaries. Go-to-market is sales-led and relationship-driven, with the portfolio website (rumustudio.com) functioning as the primary marketing surface and new work acquired through industry reputation and direct client contacts. The studio is privately held and founder-owned, with no disclosed external investment, subsidiaries, or acquisitions. No proprietary technology, software products, or AI/ML capabilities are disclosed; the value proposition is grounded in the creative team's aesthetic judgment, hands-on fabrication, and an established track record with luxury clients.

Name

Rumu Studio

Legal name

Rumu Studio

Website

https://rumustudio.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Rumu Studio is a Barcelona-based art direction studio that delivers set design, event production, prop styling, space design, and retail furniture services to fashion, luxury, and lifestyle brands, operating from Barcelona and Paris.

Ownership category

akta.pro rank

Product category

Creative Services / Art Direction Studio

NAICS

Interior Design Services (54141)

akta.pro primary industry

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

akta.pro secondary industry

Event Theming, Mood Boards & Concept Design (HSACAOAH)

Keywords

• Set design services
• Art direction studio
• Prop styling
• Event production design
• Visual merchandising

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Creative Services: Project-based fees for set design, art direction, event production, prop buying, space design, and retail furniture creation services for fashion and luxury brands.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Rumu Studio is an art direction and set design studio that delivers creative services to fashion, luxury, and lifestyle brands. Its core offerings include set design for editorial shoots and retail environments, event production including booth and furniture design, prop buying and styling, space design for retail and brand spaces, and custom retail furniture creation. The studio also operates a sub-brand, Rumu Beauty, focused on beauty-sector visual projects.

Product overview

Rumu Studio is an art direction studio offering a unified suite of creative services rather than a software product. The studio's core offerings include set design, event production, prop buying, space design, and retail furniture creation. Their work spans fashion editorial, retail installations, and cultural events for international brands including Mango, Massimo Dutti, Burberry, Louis Vuitton, Hermès, and Loewe. The studio also operates a sub-brand, Rumu Beauty, specializing in beauty sector visual projects.

Differentiator

Problem solved

Functional benefit

Products and services

• Set Design Services Creative set design services for fashion brands, including editorial shoots, retail spaces, and visual merchandising installations. The studio designs and builds sets for campaigns, product launches, and seasonal presentations for clients such as Mango, Massimo Dutti, Burberry, and Louis Vuitton.
• Event Production End-to-end event production including booth design, furniture creation, and event installations for fashion brands and cultural institutions. Spans brand activations, retail events, and collaborative event projects such as the Casa Batlló x Etnia collaboration.
• Prop Buying & Styling Prop acquisition, styling, and procurement services for photoshoots, retail displays, and event environments. Provides curated props for fashion campaigns, editorial shoots, and brand activations for clients such as Organic Basics, Family Style, Desigual, and Amina Muaddi.
• Space Design Spatial design services for retail environments, showrooms, and brand spaces, focusing on aesthetic and functional spatial experiences. Includes store design work for clients such as Bobo Choses and Massimo Dutti's retail furniture and space design projects.
• Retail Furniture Creation Custom furniture design and creation for retail spaces, stores, and brand environments. Delivers bespoke furniture pieces for retail installations and brand activations, including the NTS x Bershka event booth and furniture project.
• Rumu Beauty Beauty-focused still life and set design services for cosmetics and beauty brands. Operates as a specialized sub-brand delivering set design, art direction, and still life visual projects for beauty clients such as Biotherm, with dedicated portfolio pages on the Rumu Studio website.

Named customers28 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Pentagram: Largest independently owned design firm, with multiple partners handling fashion/luxury identity, environmental, and retail design — overlaps with Rumu in brand visual systems and retail environment design.
• FutureBrand: Global branding consultancy (Interpublic) with luxury and fashion practice across identity, retail, and experience — comparable in retail environment and brand experience work for premium clients.
• Anomaly: Global independent creative agency with significant fashion/luxury work (e.g., Budweiser, Nike, Converse) — broader portfolio than Rumu but overlapping art direction and campaign execution for premium consumer brands.
• Stink Studios: Independent global creative studio with fashion and culture clients across film, design, and experiential work — comparable boutique-style creative production for premium lifestyle brands.
• Serviceplan Group: Largest independent owner-operated creative agency group in Europe, with fashion and luxury clients across multiple agency brands — competitor for larger integrated creative engagements but at significantly greater scale.

Direct peers

• M/M (Paris): Legendary Paris art direction studio that has defined visual identities for fashion and luxury houses including LVMH brands, Yohji Yamamoto, and Hermès — directly comparable in client base, scope, and creative-service model to Rumu Studio.
• Mother Design: Design arm of Mother agency, working with global brands on art direction, brand identity, and campaign systems for fashion, beauty, and lifestyle — comparable boutique-style creative model with fashion luxury clients.
• Bureau Borsche: Berlin/Paris-based design and art direction studio serving fashion and luxury brands across editorial, retail, and brand identity — closely aligned with Rumu's set design and art direction model for high-end fashion houses.
• Studio Dumbar: Dutch creative agency specializing in visual identity, art direction, and spatial design — comparable in combining brand, spatial, and creative direction under one roof for premium and consumer brands.

Emerging players

• Universal Everything: Independent creative studio producing brand experiences, digital, and motion work for fashion and culture clients including Nike, Apple, and The Met — overlap on visual storytelling and brand experience production.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/rumu-studio

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rumu Studio