UC Berkeley SafeTREC
- Company typePrivate
- Founded2000
- Headquarters—
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
UC Berkeley SafeTREC firmographics
Firmographics- Name
- UC Berkeley SafeTREC
- Legal name
- The Regents of the University of California
- Website
- https://safetrec.berkeley.edu
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
UC Berkeley SafeTREC industry classification
Industry- Product category
- Transportation Safety Research
- akta.pro primary industry
- Pedestrian Safety Infrastructure (Crosswalks, Refuge Islands, Ped Signals, Sidewalk Safety Treatments) (TLAJAGAE)
Keywords
UC Berkeley SafeTREC business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Distribution channels3 records
Marketing channels4 records
UC Berkeley SafeTREC product offering
Product offeringCore offering
UC Berkeley SafeTREC is a nonprofit university research center that develops and operates free, publicly accessible data analysis and mapping tools (TIMS, Street Story, CATSIP, California Active Transportation Data Portal, California Autonomous Vehicle Crash Dashboard, California Safe Speeds Toolkit) for traffic safety visualization, analysis, and community reporting, and delivers training and assessment programs (Community Pedestrian and Bicycle Safety Training, Complete Streets Safety Assessments, California Safe System Institute for Road Safety) for California communities, government agencies, and academic researchers.
Product overview
UC Berkeley SafeTREC operates as a research center affiliated with UC Berkeley's School of Public Health and Institute of Transportation Studies. The organization offers a portfolio of data analysis tools, community engagement platforms, and safety programs. Core products include the Transportation Injury Mapping System (TIMS) for traffic safety data visualization and analysis, and Street Story for community-reported safety data collection. Additional tools include CATSIP, the California Active Transportation Data Portal, and the California Safe Speeds Toolkit. SafeTREC also administers several safety programs including the Community Pedestrian and Bicycle Safety Training Program, Complete Streets Safety Assessments, and the California Safe System Institute for Road Safety. The organization produces annual Traffic Safety Facts publications covering various road safety topics. Research emphasis areas include Data Analysis and Data Tools, Technology for Road Safety, and Policy Analysis and Community Outreach.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- In 2024, traffic crashes caused 3,376 preventable deaths statewide in California, of which 950 were pedestrians and 148 bicyclists. Additionally, in 2024, there were 16,142 people seriously injured in traffic crashes in California, including 2,531 pedestrians and 1,255 bicyclists.
- +2 more outcomes
Companies that use UC Berkeley SafeTREC
Customer profileSegments3 records
Ideal customer profiles3 records
UC Berkeley SafeTREC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
UC Berkeley SafeTREC partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights5 records
UC Berkeley SafeTREC competitors and assessment
Company assessmentRegional players
- Washington Traffic Safety Commission: WTSC is Washington's state-level traffic safety coordination body that funds research, training, and community programs in traffic safety. It performs a similar role to SafeTREC but is a state agency in Washington rather than a California-focused university research center.
Broad incumbents
- National Highway Traffic Safety Administration (NHTSA): NHTSA is the federal agency responsible for reducing deaths and injuries from motor vehicle crashes, publishing national crash data (e.g., FARS, CRSS) and funding safety research. SafeTREC's TIMS and AV Crash Dashboard analyze NHTSA data, and the two operate in adjacent portions of the same traffic safety research ecosystem.
- National Safety Council (NSC): NSC is a nonprofit safety advocacy and research organization covering traffic, workplace, and home safety. NSC publishes traffic safety injury data and policy reports that parallel SafeTREC's fact sheet series, though its scope extends well beyond road safety.
- Governors Highway Safety Association (GHSA): GHSA represents state highway safety offices and provides national coordination, training, and policy guidance on traffic safety programs. It overlaps with SafeTREC's public-sector traffic safety research and training mission but operates as a national membership association rather than a single-state research center.
Direct peers
- AAA Foundation for Traffic Safety: AAA Foundation is a nonprofit research body that publishes traffic safety research, crash data analyses, and policy recommendations. Its function closely parallels SafeTREC's combination of public-interest research, data tools, and traffic safety fact sheet publications serving government and public audiences.
- Insurance Institute for Highway Safety (IIHS): IIHS is a nonprofit traffic safety research organization that produces evidence-based research and data on crash risk, vehicle safety, and roadway design. Like SafeTREC, IIHS provides tools and data used by government agencies and the public to reduce traffic injuries, though it operates nationally and is privately funded.
- Virginia Tech Transportation Institute (VTTI): VTTI is a leading university transportation safety research center known for naturalistic driving studies, automated vehicle research, and large-scale data analysis. Both centers conduct federally- and state-funded traffic safety research with significant AV-related programs.
- Texas A&M Transportation Institute (TTI): TTI is one of the largest university-based transportation research centers in the U.S., providing crash data analysis, safety research, and traffic engineering evaluations to government agencies. Like SafeTREC, TTI functions as both a research hub and a technical advisor to state DOTs on transportation safety.
- University of Michigan Transportation Research Institute (UMTRI): UMTRI is a university-affiliated transportation safety research center conducting crash data analysis, naturalistic driving studies, and policy research. Both SafeTREC and UMTRI operate as academic research units producing data tools and policy analysis for traffic safety.
Others
- Institute of Transportation Engineers (ITE): ITE is a professional association for transportation engineers that publishes standards, guidance, and best-practice documents for traffic safety and operations. It overlaps with SafeTREC's traffic engineering policy work but represents practitioners and consultants rather than conducting primary research.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
UC Berkeley SafeTREC social profiles
Digital presenceUC Berkeley SafeTREC financial estimates
Financial estimateRevenue estimate
Valuation estimate
UC Berkeley SafeTREC leadership team
Management profileNumber of profiles
Profiles1 record
UC Berkeley SafeTREC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
UC Berkeley SafeTREC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about UC Berkeley SafeTREC
What does UC Berkeley SafeTREC do?
UC Berkeley SafeTREC is a nonprofit university research center that develops and operates free, publicly accessible data analysis and mapping tools (TIMS, Street Story, CATSIP, California Active Transportation Data Portal, California Autonomous Vehicle Crash Dashboard, California Safe Speeds Toolkit) for traffic safety visualization, analysis, and community reporting, and delivers training and assessment programs (Community Pedestrian and Bicycle Safety Training, Complete Streets Safety Assessments, California Safe System Institute for Road Safety) for California communities, government agencies, and academic researchers.
Is UC Berkeley SafeTREC a public or private company?
UC Berkeley SafeTREC is a private company. It is classified as state government owned and is currently operating.
When was UC Berkeley SafeTREC founded?
UC Berkeley SafeTREC was founded in 2000. It employs 11 to 50 people.
Who are UC Berkeley SafeTREC's main competitors?
Washington Traffic Safety Commission is listed as a regional player. Broad incumbents are National Highway Traffic Safety Administration (NHTSA), National Safety Council (NSC) and Governors Highway Safety Association (GHSA). Direct peers are AAA Foundation for Traffic Safety, Insurance Institute for Highway Safety (IIHS), Virginia Tech Transportation Institute (VTTI), Texas A&M Transportation Institute (TTI) and University of Michigan Transportation Research Institute (UMTRI). Institute of Transportation Engineers (ITE) is listed as an others.
Does UC Berkeley SafeTREC have an API?
No public API is recorded for UC Berkeley SafeTREC.
What industry is UC Berkeley SafeTREC in?
UC Berkeley SafeTREC's product category is Transportation Safety Research. Its primary akta.pro industry code is TLAJAGAE, Pedestrian Safety Infrastructure (Crosswalks, Refuge Islands, Ped Signals, Sidewalk Safety Treatments).