SafetyConsult GmbH

What SafetyConsult GmbH does

SafetyConsult GmbH is a privately held German fire protection and safety services company founded in 1993 and headquartered across Kelkheim and Glashütten-Schloßborn. The company delivers external fire protection officer services, fire protection concepts, fire protection orders, evacuation concepts, fire brigade plans, escape and rescue plans, safety markings, and photoluminescent long-glow safety guidance systems. It also runs the SafetyFireXpert training academy for fire protection assistants and evacuation helpers, and operates the SafetyShop24.de e-commerce platform for fire protection hardware. Its customer base spans enterprise accounts (Lufthansa, Deutsche Börse, Frankfurt Airport), government and public institutions, schools, clinics, and SMB buyers nationwide.

The core technology stack is engineering-led: CAD-based creation of evacuation and fire brigade plans, plus exclusive regional distribution (since 2005) of EverGlow photoluminescent safety systems in South-West Germany, supported by a DemoMobil demonstration vehicle for simulated-smoke product trials. Internal certified specialists (Fachplaner Brandschutz, EIPOS-certified planners, Nachweisberechtigte nach NBVO) handle planning, installation, and documentation of safety guidance systems. The firm holds membership in major national and international fire protection standards committees, giving it early visibility into regulatory changes. Underlying product lines include Evakuierungskoffer, EVAC+CHAIR evacuation chairs (Models 300H, 500H, 600H), Feuerwehr-Laufkartendepots, SafetyFrame P/SE aluminum frames, and wall cabinets for fire brigade plans.

The business model combines professional services revenue (consulting engagements, recurring fire protection officer placements, and recurring training) with hardware resale (SafetyShop24 e-commerce and EverGlow distribution). Pricing is quote-based, not publicly disclosed, with 30-day offers and payment via advance bank transfer, invoice, or PayPal. The company is sales-led, using direct field sales, dedicated area managers, and a multi-channel digital marketing stack (Google Ads, Bing remarketing, SEO, YouTube, newsletter marketing). It is wholly founder-controlled, with Jürgen Bauer serving as Managing Director; there are no disclosed funding rounds or external investors.

Name

SafetyConsult GmbH

Legal name

SafetyConsult GmbH

Website

https://safetyconsult.de

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

SafetyConsult GmbH is a German fire protection consultancy providing external fire protection officer services, evacuation and fire brigade plans, photoluminescent safety guidance systems, training (SafetyFireXpert), and hardware distribution (SafetyShop24) to enterprise, government, education, and healthcare clients nationwide.

Ownership category

akta.pro rank

Product category

Fire Protection Services

NAICS

Security Systems Services (56162)

akta.pro primary industry

Fire & Life Safety Code Compliance Inspections & Consulting (AHJ Support) (BPABAHAJ)

akta.pro secondary industries

Fire Alarm Systems (Inspection/Testing/Monitoring/Service) (IMAIAJAC), Fire & Life Safety Services (Inspection/Testing/Sprinklers/Alarms) (IMAIAAAI)

Keywords

• Fire protection consulting
• Evacuation planning services
• Safety guidance systems
• Fire safety equipment
• Fire protection training

Headquarters

HQ city

Glashütten-Schloßborn

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Professional Services - Fire Protection Consulting: External fire protection officer services, fire protection concepts, evacuation concepts, fire protection orders, fire brigade plans, fire brigade run cards, escape and rescue plans. One-time project-based consulting engagements with repeat client relationships.
2. E-Commerce Product Sales (SafetyShop24): Online shop sales of evacuation equipment, fire extinguisher cabinets, fire brigade plan cabinets, frames for escape and rescue plans, safety markings, and other fire protection products. Direct B2B sales to businesses, government, schools, and public institutions.
3. Training and Certification Services (SafetyFireXpert Academy): Training academy for fire protection helpers, evacuation assistants, and combined fire protection certifications. Conducted annually, with approximately 150 fire protection briefings per year.
4. EverGlow Product Distribution: Distribution of EverGlow long-glow safety products as exclusive regional partner in South-West Germany, including planning, installation, and documentation of photoluminescent safety systems.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

SafetyConsult GmbH provides preventive and organizational fire protection consulting, planning, and execution services including fire protection concepts, fire protection officer placement, evacuation concepts, fire brigade plans, escape and rescue plans, and safety markings. The company also distributes EverGlow photoluminescent safety guidance systems as exclusive regional partner, operates the SafetyShop24.de e-commerce platform for fire protection products, and runs the SafetyFireXpert training academy for fire protection certification.

Product overview

SafetyConsult GmbH is a leading Germany-wide company specializing in preventive and organizational fire protection as well as long-lasting glow safety guidance systems. The company operates a platform of physical products and professional services: core services include fire protection officer placement, fire protection concepts, fire protection regulations, evacuation concepts, fire brigade plans, fire brigade route cards, escape and rescue plans, safety markings, and training. The product portfolio includes Evakuierungskoffer/Evakuierungsbox (evacuation kits), EVAC+CHAIR evacuation chairs (Models 300H, 500H, 600H), Feuerwehr-Laufkartendepots (fire brigade map depos), frames for escape and rescue plans (Klapprahmen, SafetyFrame P, SafetyFrame SE), wall cabinets for fire brigade plans, and the EverGlow branded long-glow safety product line. The company also operates two sub-brands: SafetyShop24.de (e-commerce shop) and SafetyFireXpert.de (training academy). All products are regularly updated, further developed, and expanded.

Differentiator

Problem solved

Functional benefit

Brands

• SafetyFrame P: Stabiler Alurahmen mit optionaler Diebstahlsicherung - Stable aluminum frame with optional anti-theft protection
• SafetyFrame SE
• SafetyMarking
• SignPlus
• SignSystems
• signsafety
• EverGlow
• euro|SIGNAL
• euro|SIGNALISATION

Products and services

• Fire Protection Consulting Services Comprehensive fire protection consulting and planning services for businesses, government agencies, schools, clinics, and public institutions, including creation of fire protection concepts, evacuation concepts, fire brigade plans, and escape and rescue plans.
• Evacuation Kits and Boxes (Evakuierungskoffer und Evakuierungsbox)

Quantifiable outcome

• Approximately 150 fire protection briefings conducted annually with increasing trend
• +1 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core and minor.

• EverGlowcoreTechnology or Integration · 1 January 2005Since 2005, SafetyConsult has been the exclusive partner for EverGlow in South-West Germany. The partnership includes customer support, project execution on-site, and distribution of photoluminescent safety products. SafetyConsult uses the DemoMobil to demonstrate EverGlow products in simulated smoke situations, enhancing customer acceptance of the products.
• National and International Standards CommitteescoreStrategic or Co-development PartnerSafetyConsult is a member in all major national and international standards committees, enabling early awareness and implementation of regulatory changes in fire protection and safety standards.
• Firma WolkminorStrategic or Co-development PartnerCollaboration with Firma Wolk for fire protection orders and rescue route and fire protection marking planning.

Scale indicators5 records

Recent moves10 records

Expansion highlights5 records

Broad incumbents

• Johnson Controls International: Global building technology incumbent with a substantial fire detection, suppression, and life safety portfolio serving enterprise and industrial customers. Overlaps with SafetyConsult's enterprise fire protection offering but as part of a much broader integrated building portfolio.
• Siemens Smart Infrastructure: Major building technology division offering fire safety, security, and building automation systems. Competes for large enterprise fire protection mandates but typically bundles these into wider smart building contracts.
• Bosch Sicherheitssysteme (Bosch Building Technologies): Major German security and fire safety systems provider serving commercial and industrial customers. Direct overlap with SafetyConsult's fire alarm, evacuation, and life safety systems business, though typically at larger project scale.
• Honeywell Building Technologies: Global provider of fire alarm, detection, and building management systems. Comparable in fire safety systems but operates as a diversified incumbent rather than a German regional specialist.

Regional players

• Securitas (Fire Safety Services): Swedish-headquartered security group with a German fire safety services arm providing fire protection officer services and consulting. Comparable service model in Germany, though embedded in a much larger security conglomerate.
• D+H Mechatronic AG: German specialist in smoke and heat exhaust ventilation systems and natural ventilation for life safety. Adjacent in fire/life safety building services, often specified together with SafetyConsult's evacuation planning on the same projects.

Direct peers

• Wagner Group (part of Minimax): German fire detection and alarm systems specialist focused on early warning fire detection for high-risk environments. Comparable in German-market fire protection engineering, though more weighted to detection hardware than consulting.
• Minimax Viking Group: Germany-based fire protection specialist offering fire detection, suppression, and life safety services across Europe. Directly comparable to SafetyConsult in fire protection consulting, servicing, and compliance work, though at substantially larger scale.
• Hekatron Technik GmbH: German fire detection and alarm systems manufacturer with related service offerings. Comparable as a German fire protection specialist with both product and service components.

Emerging players

• TÜV SÜD (Building & Infrastructure Safety Services): German testing and certification body with fire protection inspection and safety consulting services. Comparable in regulatory compliance and inspection work, though typically larger and broader in scope than SafetyConsult.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/safetyconsult-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SafetyConsult GmbH