Le Saint James Bouliac

What Le Saint James Bouliac does

Le Saint James Bouliac is a privately held luxury design hotel and restaurant operated by the Saint-James Hotel legal entity (SIRET 920 589 348), located at 3 place Camille Hostein, Bouliac, Gironde, France. The business was created in 1989 by Bordeaux restaurateur Jean-Marie Amat in collaboration with architect Jean Nouvel as the first contemporary hotel-restaurant of its kind, joining Relais & Châteaux in 1992. The 24-employee operation runs accommodation across Classic, Deluxe, and Prestige rooms plus five signature suites (Amber, Jean Nouvel, Horizon, Eden, Celeste), four F&B outlets (Michelin-starred Restaurant Le Saint-James, bistronomic Restaurant Orama, panoramic Bar Hauterive, and the Miele-equipped Côté Cours cooking school), corporate and private event hosting in the 90 m² Saxon meeting room, and an exclusive on-site organic vineyard (Vin du Jardin, certified since 2020) producing 400-600 bottles of Merlot annually.

The core product is a hospitality experience grounded in architectural heritage (Jean Nouvel's original vision, refreshed by Laurent Maugoust), Bordeaux-region gastronomy (a 1,700+ reference wine list curated by Head Sommelier Frédéric Rouglan, with 25% Bordeaux focus), and the "Balcony of Bordeaux" panoramic location 15 minutes from the city. Business model revenue is diversified across room-night sales, F&B transactions, corporate seminars and private celebrations, gift box packages via Secretbox.fr, and exclusive on-property wine sales; the company explicitly characterizes pricing as quote-based with reservations handled by phone, email, and website rather than publicly listed rates.

Go-to-market combines direct booking (website, +33 5 57 97 06 00, [email protected]), travel trade via GDS codes (Amadeus WB BODSTJ, Sabre WB 40684, Galileo/Apollo WB 12151, Worldspan WB SW20), the Relais & Châteaux global network, organic social (Instagram, Facebook, LinkedIn), earned media, and a gift experience marketplace. The company serves affluent luxury travelers, oenotourists exploring Bordeaux appellations (Saint-Émilion, Médoc, Pessac-Léognan, Cité du Vin), corporate event planners, private celebration buyers, and culinary enthusiasts, with no disclosed named enterprise customers. Following a seven-month renovation completed in 2024 that expanded the property along the hillside, the company is repositioning as a refreshed luxury destination, with the website displaying a reopening announcement at time of extraction.

Name

Le Saint James Bouliac

Legal name

Saint-James Hotel

Website

https://saintjames-bouliac.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Le Saint James Bouliac is a privately held, 24-employee Relais & Châteaux design hotel and Michelin-starred restaurant in Bouliac near Bordeaux, France, founded in 1989 with architect Jean Nouvel. It serves affluent travelers, oenotourists, corporate event clients, and private celebration buyers across accommodation, four F&B venues, a cooking school, and an on-site organic vineyard.

Ownership category

akta.pro rank

Product category

Luxury Boutique Hotel & Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Full-Service Restaurants (722511)

SIC

Hotels & Motels (7011), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Heritage & Palace Luxury Hotels (THAGACAF), Luxury Farmhouses, Country Houses & Vineyard Estates (THAMAEAG), Fine Dining Restaurants (THAFACAA), Restaurant Progressive Dining Tours (THAJAGAB)

Keywords

• Luxury boutique hotel
• Design hotel accommodation
• Michelin-starred gastronomy
• Wine tourism Bordeaux
• Culinary cooking school

Headquarters

HQ city

Bouliac

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Hotel Accommodation: Luxury hotel with rooms and suites (Classic, Deluxe, Prestige rooms and 5 specialty suites) offering panoramic views, featuring amenities such as pool, jacuzzi, garden access, room service, and spa facilities.
2. Gastronomic Restaurant Le Saint-James: Michelin-starred gourmet restaurant with open kitchen, creative and sensorial culinary journey, wine list of over 1,700 references. Open Tuesday to Saturday from 7:30pm to 9pm.
3. Bistronomic Restaurant Orama: Bistronomic restaurant featuring fresh, local and seasonal produce with terrace dining. Open 7 days a week for lunch and dinner, plus Sunday brunch from 11:30am to 2pm.
4. Bar Hauterive: Intimate bar open daily from 10am to midnight, offering panoramic views, signature cocktails, and sweet/savory offerings. Available for private and corporate event hire.
5. Cooking School (Côté Cours): Culinary classes equipped by Miele, offering professional techniques and culinary know-how. Open 7 days a week for lunch and dinner. Fully equipped by partner Miele.
6. Vin du Jardin (On-site Wine Production): Exclusive vineyard producing organic Merlot wine (400-600 bottles annually), sold exclusively at the hotel property.
7. Events and Celebrations: Corporate events (seminars, study days, corporate evenings) and private celebrations (weddings, galas, birthdays, private parties) in the hotel's exceptional setting.
8. Gift Boxes: Gift box packages available through Secretbox.fr for hotel stays, dining experiences, and cooking classes.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Le Saint James Bouliac is a Relais & Châteaux design hotel offering luxury accommodation (rooms and signature suites), two restaurants (Michelin-starred Restaurant Le Saint-James and bistronomic Restaurant Orama), a panoramic bar (Hauterive), and a cooking school (Côté Cours). The property also hosts corporate and private events, sells exclusive on-site organic Merlot (Vin du Jardin), and offers gift boxes, wine tourism, and concierge services to affluent travelers and gastronomy enthusiasts visiting the Bordeaux region.

Product overview

Le Saint James Bouliac is a Relais & Châteaux design hotel complex offering a portfolio of hospitality services. The core offerings include hotel accommodation across multiple room categories (Classic, Deluxe, Prestige rooms) and signature suites (Amber, Jean Nouvel, Horizon, Eden, Celeste), alongside multiple dining venues: the Michelin-starred Restaurant Le Saint-James for gourmet cuisine, Restaurant Orama for bistronomic dining, and Bar Hauterive for panoramic views. Culinary education is provided through Côté Cours cooking school. The property also supports events and seminars, private celebrations, concierge services, wine tourism experiences, and gift box packages through a partner platform.

Differentiator

Problem solved

Functional benefit

Brands

• Restaurant Le Saint-James: The Michelin-starred gourmet restaurant offering a unique gastronomic experience with panoramic views of Bordeaux and the Garonne valley.
• Restaurant Orama
• Bar Hauterive
• Côté Cours

Products and services

• Hotel Le Saint-James Accommodation
• Restaurant Le Saint-James
• Restaurant Orama
• Bar Hauterive
• Côté Cours Cooking School
• Vin du Jardin Organic Wine
• Events & Private Celebrations
• Gift Boxes
• Wine Tourism Experiences

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Relais & ChâteauxcoreStrategic or Co-development Partner · 1 January 1992Prestigious global association of luxury hotels and restaurants. Le Saint-James joined in 1992. The association focuses on Art de vivre, gastronomy, commitment to local culture and heritage, excellence in service, sustainable development and ethics. Provides global distribution, booking platform, and brand credibility through the Relais & Châteaux network.
• Médiation Tourisme et VoyageminorImplementation/ SI/ Consulting PartnerFrench consumer mediation service for tourism and travel disputes. In accordance with French consumer law (Articles L.611-1 et seq. of the Consumer Code), provides free mediation for disputes. Website: https://www.mtv.travel, Address: 34 rue de la Fédération, 75015 Paris, France.

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• Le Bristol Paris: Palace hotel in Paris with three-Michelin-star restaurant and broader luxury amenities. Competes indirectly for international luxury travelers considering France but operates at much larger scale and urban luxury positioning.
• InterContinental Bordeaux – Le Grand Hôtel: Large historic luxury hotel in central Bordeaux offering rooms, restaurants, bar, spa and events. Competes with Le Saint James for Bordeaux-region business and leisure travelers but as part of a much wider global hospitality portfolio.

Direct peers

• Hôtel La Co(o)rniche: Boutique design hotel on the Arcachon Bay with a renowned restaurant, competing for the same luxury short-stay and gastronomy travelers visiting the wider Bordeaux region. Comparable on design-driven hospitality, restaurant reputation, and affluent leisure demand.
• Château de la Treyne: Relais & Châteaux château-hotel with a Michelin-starred kitchen in southwest France. Closely comparable on association membership, heritage property narrative, and Michelin gastronomy positioning.
• Maison Pic: Three-Michelin-star gastronomy destination with an associated hotel in the Rhône Valley. Comparable as a chef-led boutique hospitality concept where the restaurant anchors the property's identity and pricing power.
• Le Petit Nice – Passedat: Relais & Châteaux boutique hotel on the Marseille coast with a three-Michelin-star restaurant by Gérald Passedat. Comparable on association membership, small-scale boutique format, and chef-anchored luxury positioning.
• Domaine des Hauts de Loire: Relais & Châteaux country hotel with a two-star Michelin restaurant in the Loire Valley. Comparable on small-scale heritage luxury, Relais affiliation, and Michelin gastronomy as the core proposition.
• Les Sources de Caudalíe: Luxury boutique hotel near Bordeaux with a Michelin-starred restaurant and strong wine-tourism positioning on a vineyard estate. Directly comparable to Le Saint James on Bordeaux location, gastronomy-led concept, and wine estate narrative.
• Domaine de Manville: Luxury five-star hotel and spa in Provence with gastronomy, golf, and event offerings. Comparable on independent luxury positioning, multi-revenue hospitality model, and event/private celebration focus.
• La Bastide de Gordes: Five-star Palace hotel in Provence with multiple restaurants including a Michelin-starred venue. Comparable on luxury hospitality, multi-restaurant model, and event/private celebration business mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Hotel.Le.Saint.James.Bouliac
• LinkedInlinkedin.com/company/saint-james-bouliac
• Instagraminstagram.com/stjamesbordeaux

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Le Saint James Bouliac