Crowne Plaza Resort Saipan

What Crowne Plaza Resort Saipan does

Crowne Plaza Resort Saipan is a luxury beachfront hotel property on Micro Beach in downtown Garapan, Saipan, Northern Mariana Islands. Originally established in 1989 as Fiesta Resort Saipan, the property was rebranded under IHG's upscale Crowne Plaza brand in October 2022 and now operates under a management agreement with IHG (Japan) Pty Ltd, while ownership sits with Asia Pacific Hotels Group (APHI). The resort encompasses 422 guest rooms across 8 floors with a maximum capacity of 832 guests, complemented by five food and beverage venues (The Terrace buffet, Mari Bar, Market Place cafe, Ataari Dinner Show, Mai Teppanyaki), three swimming pools (including a kids pool with water slide), a fitness center, a Kids Club, marine sports operations, and event venues (Hibiscus Hall, Azucena, Beachside Garden, Poolside) capable of hosting up to 400 guests for weddings, meetings, and conferences. The property was recognized as Micronesia's Leading Resort by the World Travel Awards for three consecutive years.

The company generates revenue across four streams: accommodation (six room categories ranging from Mountain View through One Bedroom Oceanfront Suite, priced nightly in USD with IHG One Rewards points earning 10 points per USD spent), food and beverage (per-meal and per-order pricing across the restaurants and bars), events and weddings (indoor and outdoor venue rental), and activities and tours (Managaha Island trips, lagoon cruises, marine sports rentals). Distribution runs through IHG's global booking platform and 24/7 call center across 6,000+ hotels in nearly 100 countries, the resort's own multi-language website (English, Japanese, Korean, Simplified Chinese) and mobile app integration, third-party OTAs, and walk-in/tourist traffic. Customer segments are skewed toward leisure travelers and families as primary markets, with business travelers, wedding guests, and CNMI local residents as secondary segments. Technology integrations include TableCheck for restaurant reservations and The Terrace Club App (launched July 2024) for F&B loyalty, all sitting atop IHG's cloud-based hotel management and loyalty infrastructure.

Name

Crowne Plaza Resort Saipan

Legal name

Crowne Plaza Resort Saipan

Website

https://saipan.crowneplaza.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Crowne Plaza Resort Saipan is a 422-room luxury beachfront resort on Micro Beach in Saipan's downtown Garapan, managed by IHG under the Crowne Plaza brand. It serves leisure travelers, families, and event planners with accommodations, five dining venues, pools, a kids club, and wedding and meeting facilities.

Ownership category

akta.pro rank

Product category

Beachfront Resort & Hospitality

NAICS

Casino Hotels (721120)

SIC

Retail-Eating & Drinking Places (5810), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Beachfront & Island Luxury Resorts (THAGACAA)

Keywords

• Beachfront resort services
• Luxury hotel accommodation
• Wedding event venues
• Fine dining restaurants
• Marine sports tours

Headquarters

HQ city

Garapan, Saipan

HQ country

Northern Mariana Islands

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Accommodation: Room rental revenue from 422 guest rooms including mountain view, ocean view, oceanfront rooms, family rooms, and suites. Standard check-in at 3 PM, check-out at 12 PM.
2. Food & Beverage: Revenue from 5 restaurants and bars: The Terrace (buffet restaurant), Mari Bar (sunset bar), Ataari Dinner Show, Mai Teppanyaki, and The Marketplace (cafe). Includes room service.
3. Events & Weddings: Revenue from hosting weddings, meetings, conferences, and special events. Venue rental including indoor spaces (Hibiscus Hall, Azucena) and outdoor spaces (Beachside Garden, Poolside).
4. Activities & Tours: Revenue from tour packages (Managaha Island, lagoon cruises), marine sports rentals, and recreational activities.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Crowne Plaza Resort Saipan operates a 422-room, 8-floor beachfront resort in Garapan, Saipan offering guest accommodation, multiple restaurants and bars, swimming pools, a kids club, fitness center, gift shop, event and wedding venues, and marine sports tours. The property is owned by Asia Pacific Hotels Group (APHI) and managed under IHG's Crowne Plaza brand following its October 2022 rebrand from Fiesta Resort Saipan.

Product overview

Crowne Plaza Resort Saipan is a luxury beachfront resort in Saipan's downtown Garapan area, part of IHG's upscale hotel brand portfolio. The resort offers a comprehensive portfolio of accommodation products (6 room types ranging from Mountain View to Oceanfront Suites), dining venues (The Terrace buffet, Mari Bar, Market Place, Ataari Dinner Show, Mai Teppanyaki), recreational facilities (3 pools, Kids Club, Fitness Center, Marine Sports, Tour Packages), event and wedding services, and IHG One Rewards loyalty program integration. The resort features 422 rooms across 8 floors with a guest capacity of 832.

Differentiator

Problem solved

Functional benefit

Products and services

• Guest Room Accommodation Beachfront guest accommodation comprising 422 rooms on 8 floors, available for leisure, family, business, and group stays in Garapan, Saipan.
• On-site Restaurants and Bars Multiple restaurants and bars within the resort offering in-house dining, drinks, and casual fare for resort guests and outside visitors.
• Wedding and Event Venues Dedicated indoor and beachfront venues for weddings, social events, and corporate functions, supported by on-site catering and event services.
• Marine Sports Tours Guided marine sports and water-based excursion services arranged by the resort for guests visiting Saipan.
• Swimming Pools and Kids Club Resort swimming pools and a supervised kids club providing recreational amenities for families and leisure guests.
• Fitness Center and Gift Shop On-site fitness center for guest workouts and a gift shop selling souvenirs and convenience items to resort guests.
• IHG One Rewards Loyalty Program Enrollment and redemption of IHG One Rewards points and benefits for guests staying at the Saipan resort, linking it to IHG's global loyalty ecosystem.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

One partnership is on record.

• IHG (InterContinental Hotels Group)coreStrategic or Co-development Partner · 1 January 2022IHG manages the Crowne Plaza Resort Saipan property. The resort is owned by APHI (Asia Pacific Hotels Group) and managed by IHG (Japan) Pty Ltd. IHG provides global distribution, loyalty program integration (IHG One Rewards), booking technology, and brand standards. Crowne Plaza is an upscale IHG brand with over 400 locations globally.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Marriott International: Global multi-brand hotel company with strong Pacific presence (Sheraton, Westin, Marriott). Comparable as a broad incumbent whose distribution, loyalty, and brand standards shape competitive benchmarks for upscale beachfront resorts in the region.
• IHG Hotels & Resorts: Global multi-brand parent/operator (Crowne Plaza, InterContinental, Holiday Inn, etc.) that manages this property. Comparable as a broad incumbent because IHG's scale, loyalty, and distribution system define the competitive frame in which this resort operates.

Direct peers

• Hilton Guam Resort & Spa: Beachfront full-service resort in Tumon Bay, Guam with comparable room count, multiple dining outlets, and event facilities. Closest regional luxury-resort benchmark for Micronesia inbound tourism from East Asia.
• Hyatt Regency Guam: Upscale beachfront resort in Tumon, Guam targeting similar Asian inbound leisure and MICE segments. Comparable luxury-resort product with strong brand distribution.
• Mariana Resort & Spa: Long-established beachfront resort on Saipan with multiple dining venues, pools, and event space. Comparable in market, scale, and full-service leisure/resort positioning.
• Dusit Thani Guam Resort: Upscale beachfront resort in Tumon Bay, Guam with multiple dining venues and event space. Comparable full-service resort competitor for Asian inbound leisure travelers.
• Pacific Islands Club Saipan: Saipan's other major family-oriented beachfront resort with extensive water-park and activity amenities. Directly comparable to Crowne Plaza Resort Saipan in destination, customer mix (families and Asian inbound), and full-service resort offering.
• Outrigger Guam Beach Resort: Beachfront resort in Tumon, Guam with strong Asia-Pacific feeder markets. Comparable family- and leisure-oriented Pacific resort product.
• Lotte Hotel Guam: Upscale beachfront hotel in Tumon, Guam with Korean-group brand strength that overlaps with Korean inbound demand — directly comparable to Crowne Plaza Saipan on the East Asian feeder axis.
• Holiday Inn Resort Guam: IHG-managed beachfront resort in Guam; sits inside the same IHG distribution and loyalty system, making it a direct funnel competitor for the same IHG One Rewards members booking Pacific island stays.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/CrownePlaza
• Instagraminstagram.com/crowneplazaresortguam
• LinkedInlinkedin.com/company/crowne-plaza-resort-saipan

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crowne Plaza Resort Saipan