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Salmon Tasmania

Full company profile

uuid0059598

Namestring
Salmon Tasmania
Legal namestring
Tasmanian Salmonid Growers Association Limited
Company typeenum
Private
Founded yearint
1990
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersBattery Point, Australia
HQ citystring
Battery Point
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
salmon aquaculture, marine fish farming, aquaculture industry advocacy, environmental monitoring programs, fish health management
Industry3 codes
1Finfish Farming (e.g., salmon, tilapia, catfish)
CodeAFAEAAAAPrimaryYes
2Aquaculture Health, Biosecurity & Veterinary Services
CodeAFAEAAAKPrimaryNo
3Aquaculture & Fish Health Services
CodeAFAEANAEPrimaryNo
NAICS code2 codes
  • Finfish Farming and Fish Hatcheries112511
  • Aquaculture11251
SIC code1 code
  • Prepared Fresh Or Frozen Fish & Seafoods2092
Product category
Salmon Aquaculture Industry Association
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Salmon Product Sales
TypeHardware Sales
Description

The Tasmanian salmon industry generates revenue through the production and sale of farmed Atlantic salmon as a food product. The industry supports 5,103 full-time equivalent jobs and generates $888 million in gross production value.

salmontasmania.au
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Operations, Technology or R&D, Personnel, Marketing or Sales, Supply Chain
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Salmon Tasmania is the peak industry body representing Tasmanian salmon aquaculture, founded in 1990 (rebranded to Salmon Tasmania in 2022) with three member companies — Tassal Group, Huon Aquaculture, and Petuna Aquaculture. It coordinates industry-wide environmental programs (including the Macquarie Harbour Oxygenation Offset Program), public transparency dashboards, science-led research partnerships, and community engagement such as the Ripple Effect campaign, in support of responsible salmon farming across Tasmania.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • Feed Conversion Ratio (FCR) of 1.2-1.5:1 - one of the lowest among all major farmed animal proteins
+3 more records
Product overview1 text field

Salmon Tasmania is the peak industry body (Tasmanian Salmonid Growers Association Limited / TSGA) representing the Tasmanian salmon aquaculture industry. Rather than offering a software product or platform, it provides industry advocacy, public transparency dashboards, environmental reporting, community engagement resources, and access to science and regulatory information for stakeholders. The organization coordinates with member companies (Huon Aquaculture, Petuna Aquaculture, Tassal Group) and government/research partners to support responsible salmon farming across Tasmania. Key initiatives include the Oxygenation Offset Program in Macquarie Harbour (OOPMH), the Broadscale Environmental Monitoring Program (BEMP), wildlife exclusion technology programs, and the Ripple Effect community campaign.

Product and service2 records
1Industry Representation and Advocacy
CategoryIndustry association services
2Macquarie Harbour Oxygenation Offset Program (OOPMH)
Scale indicator13 records

Each record includes

Type, Value, Description, Source

Partnership13 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

One of three member companies of Salmon Tasmania. Tassal Group is a major salmon farming company operating in Tasmania and is a key participant in the Oxygenation Offset Program in Macquarie Harbour (OOPMH), contributing expertise in remote marine operations, engineering, and environmental management.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

One of three member companies of Salmon Tasmania. Huon Aquaculture is a major salmon farming company contributing to the Oxygenation Offset Program in Macquarie Harbour with combined workforce expertise in remote marine operations.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

One of three member companies of Salmon Tasmania. Petuna Aquaculture participates in the Oxygenation Offset Program in Macquarie Harbour, bringing expertise in environmental management for salmon farming operations.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Australian Government department that is a key partner in the Oxygenation Offset Program in Macquarie Harbour (OOPMH), providing funding and regulatory oversight.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Provides independent scientific oversight and direction for the oxygenation program. Conducts ecological response tracking and guides operational decisions. Part of the adaptive management framework with regulatory oversight.

6CSIRO
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Australia's national science agency providing independent scientific oversight and research. Works with IMAS to direct the oxygenation program with regulatory oversight from State and Federal authorities.

salmontasmania.au
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Tasmania's environmental regulator providing regulatory oversight of the oxygenation program and aquaculture operations. Oversees BEMP program and environmental compliance.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

FRDC Project 2025-041 supports the Oxygenation Offset Program. Established project agreement with FRDC for the OOPMH. Long-standing partnership since the early 1990s with tens of millions invested in research.

9Centre for Aquatic Animal Health and Vaccines (CAAHV)
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Tasmanian Government centre established to develop locally tailored fish vaccines for the salmon industry. Over 30 years of partnership in vaccine research and innovation.

salmontasmania.au
Strategic tierMinorTypeOthers
Description

Specialist feed manufacturer producing salmon feed to exact nutritional specifications for Tasmania's salmon industry.

Strategic tierMinorTypeOthers
Description

Specialist feed manufacturer supplying salmon feed to Tasmania's salmon farming companies with ongoing innovation in formulations.

12Maugean Skate National Recovery Team
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Collaboration to support the health of the Maugean skate habitat in Macquarie Harbour through the oxygenation program.

salmontasmania.au
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Natural Resource Management organisation engaged in community consultation for Macquarie Harbour environmental management.

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
1Scottish Salmon Producers Organisation
TypeDirect peer
Description

UK industry body representing Scottish farmed salmon producers. Closest functional peer in terms of representing an entire national salmon farming industry, advancing sustainability and engaging with regulators.

TypeDirect peer
Description

Third member company operating Tasmanian salmon and trout farming. Directly comparable as a regional Atlantic salmon producer within the same regulatory and geographic environment.

TypeDirect peer
Description

One of three member companies and Australia's largest Atlantic salmon producer, operating marine farming in Tasmania. Directly comparable as a vertically integrated Tasmanian salmon farmer selling into retail and food service channels.

TypeDirect peer
Description

Member company and second major Tasmanian salmon farmer. Operates marine farming leases and processing in Tasmania, contributing to the same industry body and participating in the Oxygenation Offset Program.

TypeBroad incumbent
Description

World's largest Atlantic salmon producer, vertically integrated across Norway, Scotland, Chile, and Canada. A broad incumbent — Salmon Tasmania's members operate at a smaller scale within Mowi's global footprint and face similar biological, regulatory, and market dynamics.

TypeBroad incumbent
Description

Vertically integrated Faroese salmon producer with significant processing and feed operations. Operates in a similarly restrictive regulatory environment (Faroese waters) and competes in the same premium export markets as Tasmanian salmon.

TypeBroad incumbent
Description

Major global salmon farming company operating in Norway, Chile, and Canada. Comparable as a large incumbent salmon producer competing in the same global Atlantic salmon market as Tasmanian producers.

TypeBroad incumbent
Description

Vertically integrated Canadian salmon farming and seafood company. Operates salmon farming in Atlantic Canada with similar biological, environmental, and regulatory constraints to Tasmania.

TypeDirect peer
Description

International coalition of salmon producers focused on environmental and social sustainability. Salmon Tasmania's members participate in similar collaborative frameworks, making this a direct industry-level peer for advocacy coordination.

TypeDirect peer
Description

Industry body representing Norway's seafood sector (which dominates global salmon farming). Most structurally similar peer to Salmon Tasmania in terms of mandate: industry advocacy, market promotion, and sustainability communications.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses3 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Salmon Tasmania

Salmon Aquaculture Industry Associationsalmontasmania.au

Salmon Tasmania firmographics

Firmographics
Name
Salmon Tasmania
Legal name
Tasmanian Salmonid Growers Association Limited
Website
https://salmontasmania.au
Company type
Private
Founded year
1990
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Salmon Tasmania industry classification

Industry
Product category
Salmon Aquaculture Industry Association
NAICS
Finfish Farming and Fish Hatcheries (112511), Aquaculture (11251)
SIC
Prepared Fresh Or Frozen Fish & Seafoods (2092)
akta.pro primary industry
Finfish Farming (e.g., salmon, tilapia, catfish) (AFAEAAAA)
akta.pro secondary industries
Aquaculture Health, Biosecurity & Veterinary Services (AFAEAAAK), Aquaculture & Fish Health Services (AFAEANAE)

Keywords

  • Salmon aquaculture
  • Marine fish farming
  • Aquaculture industry advocacy
  • Environmental monitoring programs
  • Fish health management

Where Salmon Tasmania is headquartered

Location

Headquarters

HQ city
Battery Point
HQ country
Australia
HQ region
Oceania

Offices2 records

Markets served

Salmon Tasmania business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Operations, Technology or R&D, Personnel, Marketing or Sales, Supply Chain

Revenue model

  1. Salmon Product Sales: The Tasmanian salmon industry generates revenue through the production and sale of farmed Atlantic salmon as a food product. The industry supports 5,103 full-time equivalent jobs and generates $888 million in gross production value.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Salmon Tasmania product offering

Product offering

Core offering

Salmon Tasmania is the peak industry body representing Tasmanian salmon aquaculture, founded in 1990 (rebranded to Salmon Tasmania in 2022) with three member companies — Tassal Group, Huon Aquaculture, and Petuna Aquaculture. It coordinates industry-wide environmental programs (including the Macquarie Harbour Oxygenation Offset Program), public transparency dashboards, science-led research partnerships, and community engagement such as the Ripple Effect campaign, in support of responsible salmon farming across Tasmania.

Product overview

Salmon Tasmania is the peak industry body (Tasmanian Salmonid Growers Association Limited / TSGA) representing the Tasmanian salmon aquaculture industry. Rather than offering a software product or platform, it provides industry advocacy, public transparency dashboards, environmental reporting, community engagement resources, and access to science and regulatory information for stakeholders. The organization coordinates with member companies (Huon Aquaculture, Petuna Aquaculture, Tassal Group) and government/research partners to support responsible salmon farming across Tasmania. Key initiatives include the Oxygenation Offset Program in Macquarie Harbour (OOPMH), the Broadscale Environmental Monitoring Program (BEMP), wildlife exclusion technology programs, and the Ripple Effect community campaign.

Differentiator

Problem solved

Functional benefit

Products and services

  • Industry Representation and Advocacy
  • Macquarie Harbour Oxygenation Offset Program (OOPMH)

Quantifiable outcome

  • Feed Conversion Ratio (FCR) of 1.2-1.5:1 - one of the lowest among all major farmed animal proteins
  • +3 more outcomes

Companies that use Salmon Tasmania

Customer profile

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Salmon Tasmania technology and API

Technology

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Salmon Tasmania partnerships and signals

Strategic signal

Partnerships

13 partnerships are on record, tiered core and minor.

  • Tassal GroupcoreStrategic or Co-development PartnerOne of three member companies of Salmon Tasmania. Tassal Group is a major salmon farming company operating in Tasmania and is a key participant in the Oxygenation Offset Program in Macquarie Harbour (OOPMH), contributing expertise in remote marine operations, engineering, and environmental management.
  • Huon AquaculturecoreStrategic or Co-development PartnerOne of three member companies of Salmon Tasmania. Huon Aquaculture is a major salmon farming company contributing to the Oxygenation Offset Program in Macquarie Harbour with combined workforce expertise in remote marine operations.
  • Petuna AquaculturecoreStrategic or Co-development PartnerOne of three member companies of Salmon Tasmania. Petuna Aquaculture participates in the Oxygenation Offset Program in Macquarie Harbour, bringing expertise in environmental management for salmon farming operations.
  • Department of Climate Change, Energy, the Environment and Water (DCCEEW)coreStrategic or Co-development PartnerAustralian Government department that is a key partner in the Oxygenation Offset Program in Macquarie Harbour (OOPMH), providing funding and regulatory oversight.
  • Institute for Marine and Antarctic Studies (IMAS)coreStrategic or Co-development PartnerProvides independent scientific oversight and direction for the oxygenation program. Conducts ecological response tracking and guides operational decisions. Part of the adaptive management framework with regulatory oversight.
  • CSIROcoreStrategic or Co-development PartnerAustralia's national science agency providing independent scientific oversight and research. Works with IMAS to direct the oxygenation program with regulatory oversight from State and Federal authorities.
  • Environment Protection Authority (EPA)coreStrategic or Co-development PartnerTasmania's environmental regulator providing regulatory oversight of the oxygenation program and aquaculture operations. Oversees BEMP program and environmental compliance.
  • Fisheries Research and Development Corporation (FRDC)coreStrategic or Co-development PartnerFRDC Project 2025-041 supports the Oxygenation Offset Program. Established project agreement with FRDC for the OOPMH. Long-standing partnership since the early 1990s with tens of millions invested in research.
  • Centre for Aquatic Animal Health and Vaccines (CAAHV)coreStrategic or Co-development PartnerTasmanian Government centre established to develop locally tailored fish vaccines for the salmon industry. Over 30 years of partnership in vaccine research and innovation.
  • BioMarminorOthersSpecialist feed manufacturer producing salmon feed to exact nutritional specifications for Tasmania's salmon industry.
  • SkrettingminorOthersSpecialist feed manufacturer supplying salmon feed to Tasmania's salmon farming companies with ongoing innovation in formulations.
  • Maugean Skate National Recovery TeamcoreStrategic or Co-development PartnerCollaboration to support the health of the Maugean skate habitat in Macquarie Harbour through the oxygenation program.
  • NRM Cradle CoastminorStrategic or Co-development PartnerNatural Resource Management organisation engaged in community consultation for Macquarie Harbour environmental management.

Scale indicators13 records

Expansion highlights4 records

Salmon Tasmania competitors and assessment

Company assessment

Direct peers

  • Scottish Salmon Producers Organisation: UK industry body representing Scottish farmed salmon producers. Closest functional peer in terms of representing an entire national salmon farming industry, advancing sustainability and engaging with regulators.
  • Petuna Aquaculture: Third member company operating Tasmanian salmon and trout farming. Directly comparable as a regional Atlantic salmon producer within the same regulatory and geographic environment.
  • Tassal Group: One of three member companies and Australia's largest Atlantic salmon producer, operating marine farming in Tasmania. Directly comparable as a vertically integrated Tasmanian salmon farmer selling into retail and food service channels.
  • Huon Aquaculture: Member company and second major Tasmanian salmon farmer. Operates marine farming leases and processing in Tasmania, contributing to the same industry body and participating in the Oxygenation Offset Program.
  • Global Salmon Initiative: International coalition of salmon producers focused on environmental and social sustainability. Salmon Tasmania's members participate in similar collaborative frameworks, making this a direct industry-level peer for advocacy coordination.
  • Norwegian Seafood Council: Industry body representing Norway's seafood sector (which dominates global salmon farming). Most structurally similar peer to Salmon Tasmania in terms of mandate: industry advocacy, market promotion, and sustainability communications.

Broad incumbents

  • Mowi ASA: World's largest Atlantic salmon producer, vertically integrated across Norway, Scotland, Chile, and Canada. A broad incumbent — Salmon Tasmania's members operate at a smaller scale within Mowi's global footprint and face similar biological, regulatory, and market dynamics.
  • Bakkafrost: Vertically integrated Faroese salmon producer with significant processing and feed operations. Operates in a similarly restrictive regulatory environment (Faroese waters) and competes in the same premium export markets as Tasmanian salmon.
  • Cermaq: Major global salmon farming company operating in Norway, Chile, and Canada. Comparable as a large incumbent salmon producer competing in the same global Atlantic salmon market as Tasmanian producers.
  • Cooke Aquaculture: Vertically integrated Canadian salmon farming and seafood company. Operates salmon farming in Atlantic Canada with similar biological, environmental, and regulatory constraints to Tasmania.

Market position

Strengths4 records

Weaknesses3 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Salmon Tasmania social profiles

Digital presence

Salmon Tasmania financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Salmon Tasmania leadership team

Management profile

Number of profiles

Salmon Tasmania funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Salmon Tasmania M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Salmon Tasmania

What does Salmon Tasmania do?

Salmon Tasmania is the peak industry body representing Tasmanian salmon aquaculture, founded in 1990 (rebranded to Salmon Tasmania in 2022) with three member companies — Tassal Group, Huon Aquaculture, and Petuna Aquaculture. It coordinates industry-wide environmental programs (including the Macquarie Harbour Oxygenation Offset Program), public transparency dashboards, science-led research partnerships, and community engagement such as the Ripple Effect campaign, in support of responsible salmon farming across Tasmania.

Is Salmon Tasmania a public or private company?

Salmon Tasmania is a private company. It is classified as corporate owned and is currently operating.

When was Salmon Tasmania founded?

Salmon Tasmania was founded in 1990. It employs 1 to 10 people.

Where is Salmon Tasmania based?

Salmon Tasmania is headquartered in Battery Point, Australia, in the Oceania region.

How does Salmon Tasmania make money?

One revenue line is on record: salmon Product Sales.

Who are Salmon Tasmania's main competitors?

Direct peers on record are Scottish Salmon Producers Organisation, Petuna Aquaculture, Tassal Group, Huon Aquaculture, Global Salmon Initiative and Norwegian Seafood Council. Broad incumbents are Mowi ASA, Bakkafrost, Cermaq and Cooke Aquaculture.

Does Salmon Tasmania have an API?

No public API is recorded for Salmon Tasmania.

What industry is Salmon Tasmania in?

Salmon Tasmania's product category is Salmon Aquaculture Industry Association. Its primary akta.pro industry code is AFAEAAAA, Finfish Farming (e.g., salmon, tilapia, catfish), with a secondary code of AFAEAAAK, Aquaculture Health, Biosecurity & Veterinary Services. Its NAICS code is 112511 and its SIC code is 2092.

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Live signals
ABCTasmanian man with online gambling addiction stole $220,000 from employer, court hearsChristopher Lee William Ford Brown, an administration officer at Salmon Tasmania, stole over $220,000 from his employer between February and May 2024 by creating false bank account details for supplier payments and transferring the funds to online gambling accounts within Sportsbet, Neds, and Bet365 within 20 minutes. After self-reporting the theft to CEO Luke Martin, he was fired, KPMG conducted an audit, and the matter was referred to Tasmania Police. Brown pleaded guilty to 20 offences including 15 counts of fraud and was sentenced in the Supreme Court in Hobart to two years imprisonment with 18 months suspended, ordered to repay insurer AIG which had indemnified Salmon Tasmania for the losses.ABCAdverse decision on Salmon Tasmania advertisement overturned on appealSalmon Tasmania successfully appealed a decision by the Ad Standards Community Panel that had ruled its "Tasmanians depend on salmon" advertising campaign violated environmental claims standards, with the panel originally ordering the ads withdrawn over allegations they made untrue claims about salmon farming's impact on the marine environment. An independent review found the panel had overreached by extending interpretation of the ads beyond the specific Nubeena location depicted, and the panel subsequently overturned its decision, finding the ad was factually correct for the area shown and can continue to be used. The case highlights the regulatory scrutiny facing Tasmania's salmon farming industry amid ongoing calls for the sector to be shut down.The AdvocateCould this farm hold the key to the future of Tassie's salmon industry?41 Degrees South, a land-based salmon farm in Tasmania, uses flow-through tanks with Western Creek water, producing about 2,000 fish annually. The family says it is the only such farm in Australia, but industry leaders say full transition is not feasible due to cost and mortality risks.