Salvatore Cuomo Japan, Inc.

What Salvatore Cuomo Japan, Inc. does

Salvatore Cuomo Japan, Inc. operates an authentic Neapolitan pizza restaurant chain in Japan under the SALVATORE CUOMO brand. The company was established in 2005 as a subsidiary of Y's Table Corporation and opened its first restaurant in 2003, positioning itself as the pioneer of the Neapolitan pizza category in the Japanese market. Operations are headquartered in Minato-ku, Tokyo, and as of February 2024 the network comprised 78 stores: 48 directly managed locations plus 30 franchised locations. The brand portfolio spans multiple formats — pizzeria, bar, cafe, osteria, grill, and market — enabling capture across dayparts and use cases.

Name

Salvatore Cuomo Japan, Inc.

Legal name

株式会社ワイズテーブルコーポレーション

Website

https://salvatore.jp

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Salvatore Cuomo Japan operates ~78 authentic Neapolitan pizza restaurants across Japan (48 directly managed + 30 franchise) under the SALVATORE CUOMO brand, generating revenue from dine-in, delivery, catering, frozen pizza e-commerce, and Wine Club subscriptions.

Ownership category

akta.pro rank

Product category

Casual Italian Dining Restaurants

NAICS

Full-Service Restaurants (722511), Limited-Service Restaurants (722513), Special Food Services (7223)

SIC

Retail-Eating Places (5812), Food And Kindred Products (2000)

akta.pro primary industry

Pizza Fast Casual (THAFABAB)

akta.pro secondary industries

Pizza QSR (THAFAAAB), Frozen Pizza & Flatbreads (CRADADAB), Brasseries, Bistros & Trattorias (THAFACAI), Ethnic & Regional Cuisine Restaurants (THAFACAD)

Keywords

• Neapolitan pizza restaurants
• Italian dining Japan
• Restaurant franchise operations
• Frozen pizza e-commerce
• Corporate catering services

Headquarters

HQ city

Minato-ku, Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain

Revenue model

1. Restaurant Dine-In Sales: Revenue from customer dine-in at owned/restaurant locations across Japan. Multiple restaurant formats (pizzeria, bar, cafe, osteria) generate food, beverage, and course revenue. Includes lunch buffets, à la carte, and table service.
2. Delivery & Takeout: Dedicated delivery service using brand's own delivery app and phone orders. Covers pizza, pasta, and full menu items delivered to homes and offices nationwide. Takeout service also available at all restaurant locations.
3. Catering Services (Corporate Events): Catering for corporate events, receptions, parties — including both takeaway/delivery (オードブルデリバリー, from ¥60,000) and full-service catering with setup (設営あり, from ¥220,000). Covers businesses in Tokyo (11 wards) and parts of Kanagawa.
4. Franchise (FC) Fees & Royalties: Franchise partners pay an initial fee and ongoing royalties for the right to operate SALVATORE brand restaurants. The company operates 30 FC stores alongside 48 directly managed stores. FC partners benefit from brand recognition, ingredient sourcing, training, and operational support.
5. Frozen Pizza E-Commerce (PIZZA SALVATORE CASA): Direct-to-consumer sales of frozen authentic Neapolitan pizzas (PIZZA SALVATORE CASA) shipped nationwide. Complement to restaurant/delivery; allows customers to prepare restaurant-quality pizza at home.
6. Wine Club & Merchandise: Wine Club membership (free to join) offering premium wine selections and periodic coupons for wine purchases at restaurants. Associated with Salvatore Cuomo's wine expertise and Italian dining experience.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Salvatore Cuomo Japan operates a multi-format chain of authentic Neapolitan pizza restaurants across Japan (PIZZA SALVATORE CUOMO, SALVATORE CUOMO & BAR, Tavernetta Salvatore, OSTERIA SALVATORE, SALVATORE CUOMO Cafe, etc.) with wood-fired ovens at approximately 400-450°C. The company also runs a pizza delivery and takeout service via dedicated app, a frozen pizza e-commerce line (PIZZA SALVATORE CASA) shipped nationwide, a corporate catering service, and a franchise (FC) program for partner-operated SALVATORE-branded restaurants.

Product overview

Salvatore Cuomo Japan operates a multi-format restaurant portfolio centered on authentic Neapolitan pizza. The core product line includes PIZZA SALVATORE CUOMO standalone pizzerias, the SALVATORE CUOMO & BAR bar-pizzeria hybrid, Tavernetta Salvatore casual Italian cafes, and PIZZA & PASTA SALVATORE. Supporting concepts include SALVATORE CUOMO Cafe for all-day dining, OSTERIA SALVATORE for regional Italian dining, PIZZA SALVATORE CUOMO & GRILL combining pizza with grilled meats, Salvatore Cuomo 市場 market-style restaurants, and La Stagione 軽井沢 resort location. Beyond dine-in, the company offers PIZZA SALVATORE CUOMO Delivery for at-home pizza, PIZZA SALVATORE CUOMO Catering for corporate and private events, PIZZA SALVATORE CASA frozen pizza for nationwide shipping, and a Wine Club membership program. The franchise (FC) program enables partners to open branded locations. The company is operated by Y's Table Corporation (株式会社ワイズテーブルコーポレーション) headquartered in Tokyo.

Differentiator

Problem solved

Functional benefit

Brands

• PIZZA SALVATORE CUOMO: ナポリピッツァ専門ピッツェリアブランド
• SALVATORE CUOMO & BAR
• PIZZA & PASTA SALVATORE
• Tavernetta Salvatore
• OSTERIA SALVATORE
• La Stagione
• Salvatore Cuomo 白金高輪
• 毛利 Salvatore Cuomo
• Salvatore Cuomo 市場 博多
• 伊太利亜市場 BAR
• The BAR
• PIZZA SALVATORE CUOMO & GRILL
• SALVATORE CUOMO Cafe

Products and services

• PIZZA SALVATORE CUOMO (Restaurant) Full-service pizzeria offering authentic Neapolitan pizza baked in wood-fired ovens at approximately 450°C, along with pasta, antipasto, and Italian dishes. Features mozzarella di bufala imported twice weekly from Italy and a menu of traditional and seasonal pizzas.
• SALVATORE CUOMO & BAR Pizzeria and bar concept combining Neapolitan pizza with an extensive wine selection and aperitivo-style small plates.
• Tavernetta Salvatore Casual Italian cafe restaurant offering seasonal menus, Neapolitan pizza from wood-fired oven, and Italian cuisine from appetizers to desserts.
• PIZZA & PASTA SALVATORE Pizzeria and trattoria concept featuring an extensive selection of Neapolitan pizza and pasta dishes designed for everyday dining from casual lunches to special occasions.
• SALVATORE CUOMO Cafe Italian cafe restaurant concept offering casual all-day Italian dining with pizza, pasta, and desserts, from breakfast through dinner.
• OSTERIA SALVATORE Osteria-style Italian restaurant featuring Neapolitan pizza and seasonal pasta dishes, inspired by Italian trattorias where locals gather for regional cuisine and wine.
• PIZZA SALVATORE CUOMO & GRILL Pizzeria and grill concept combining Neapolitan pizza with charcoal-grilled meat dishes and Italian appetizers, with an adjacent cafe area.
• Salvatore Cuomo Market (Hakata) Market-style Italian restaurant featuring fresh ingredients sourced daily, particularly Kyushu regional produce, offering casual lunch and dinner service.
• La Stagione Karuizawa Italian restaurant located in Karuizawa outlet mall, featuring Shinshu local ingredients combined with Salvatore Cuomo's Neapolitan pizza and seasonal menus.
• PIZZA SALVATORE CUOMO Delivery Pizza delivery service bringing restaurant-quality Neapolitan pizza to homes and offices. Features mobile app ordering, coupon systems, and nationwide delivery coverage across Japan.
• PIZZA SALVATORE CUOMO Catering Catering service for corporate events, parties, and gatherings offering hors d'oeuvres delivery (from ¥60,000) and full catering with setup (from ¥220,000). Covers Tokyo's 11 wards and parts of Kanagawa.
• PIZZA SALVATORE CASA (Frozen Pizza) Frozen authentic Neapolitan pizza shipped nationwide for at-home consumption. Offers restaurant-quality pizza delivered to customers across Japan.
• SALVATORE CUOMO Wine Club Free wine club membership offering exclusive coupons and information about wine selections and periodic coupons for wine purchases at restaurants.
• The BAR Upscale bar and lounge featuring Salvatore Cuomo's authentic Italian cuisine alongside cocktails, premium wines, and original cocktails, with jazz and R&B live performances.

Quantifiable outcome

• 3 consecutive awards at PIZZA FEST world championship in Naples
• +3 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Dream Area Corporation (ドリームエリア株式会社)coreChannel Partner/ Reseller/ DistributorDream Area Corporation is a franchisee partner operating 4 SALVATORE brand restaurants: PIZZA SALVATORE CUOMO 天王洲, SALVATORE CUOMO & BAR 武蔵小山, SALVATORE CUOMO & BAR 大井町, and SALVATORE CUOMO & BAR 浦安. Originally a systems integration company (IT/software for restaurants) that discovered the brand through repeated delivery orders, and decided to franchise. Founder Terashita Takehide cited ingredient sourcing stability, the dual eat-in + delivery model, and brand's format adaptability as key partnership benefits. Operates as a multi-store franchisee.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Pronto: Major Japanese Italian cafe/bar chain with nationwide footprint. Comparable on Italian cuisine casual dining and bar+pizzeria hybrid formats (similar to SALVATORE CUOMO & BAR concept); broader daypart coverage (morning cafe to night bar).
• Saizeriya: Largest casual Italian dining chain in Japan (TSE-listed) with 1,000+ stores. Comparable on Italian cuisine casual dining, family/group occasion focus, and nationwide presence, though positioned at much lower price points with broader menu.
• JOYNT (Joyfull): Casual family restaurant chain in Japan. Comparable on casual dine-in Italian-leaning menu and nationwide Japanese footprint; competes for family dining occasions though positioned at lower price point.
• Italian Tomato Café: Italian casual dining/cafe chain in Japan with multiple formats. Comparable on Italian cuisine positioning, casual dining occasion, and Japanese nationwide footprint; overlaps with Salvatore Cuomo's cafe and casual Italian formats.

Direct peers

• Pizza Hut Japan: Long-established pizza chain in Japan operating dine-in, delivery, and takeout. Comparable on multi-channel pizza operations and nationwide footprint, but targets a more mass-market occasion than Salvatore Cuomo's authentic positioning.
• Domino's Pizza Japan: Japan's largest pizza delivery chain (TSE-listed). Directly comparable on pizza category, delivery-led model, and national Japanese footprint, though positioned at lower price point than Salvatore Cuomo's authentic Neapolitan offer.

Others

• Y's Table Corporation (Parent Group): Parent company of Salvatore Cuomo Japan and operator of multiple Japanese restaurant brands (Italian, Japanese, etc.). Not a direct competitor but the controlling group entity — relevant for comparable restaurant operator benchmarking and parent-group context.

Regional players

• Pizza-La (Hokkaido Pizza Chain): Hokkaido-headquartered pizza delivery/takeout chain with strong regional concentration but expanding nationally. Comparable on pizza delivery category and Japanese consumer base; competes most directly in Hokkaido/Tohoku regions.

Emerging players

• Pizzeria da Nao / Authentic Neapolitan Specialists: Specialty authentic Neapolitan pizza operators and AVPN-affiliated pizzerias in Japan. Comparable on authentic Neapolitan positioning, wood-fired technique, and Italian ingredient sourcing, though typically operating as small independent or single-unit restaurants rather than chains.
• Pizza Salvatore CASA-style Frozen Pizza Brands: Premium frozen authentic pizza e-commerce brands in Japan (including Salvatore Cuomo's own PIZZA SALVATORE CASA). Comparable on premium frozen Neapolitan pizza D2C channel and nationwide shipping; relevant for sizing the at-home Neapolitan opportunity.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/salvatorecuomorestaurants
• Instagraminstagram.com/salvatorecuomo_official
• LinkedInlinkedin.com/company/salvatore-cuomo-japan-inc-

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Salvatore Cuomo Japan, Inc.