What Sanctuary does

Sanctuary is a private residential development company building Sanctuary Hill Country, a 104-acre wellness-oriented master-planned community located approximately 25 minutes west of central Austin in the Texas Hill Country. The development comprises 116 lots averaging roughly 1.6 acres each, on which the company offers 15 home plans ranging from a 520-square-foot single-bedroom casita (Maple Casita) to a 10-bedroom, 10-bathroom family residence (Oak Grove), with mid-tier configurations named after Texas trees (Cedar, Walnut, Cypress, Magnolia, Pine, etc.). The company serves affluent wellness-focused buyers, multi-generational family clusters, and biohacker/longevity-oriented households through a direct-to-consumer model that uses an online interest list, structured budget qualification (six tiers from $250K to $3M+), phone and email sales support, and branded Instagram and LinkedIn channels.

The community is differentiated by an integrated off-grid infrastructure stack: centralized rooftop and pergola rainwater harvesting with UV/ozone treatment (well-water backup), greywater collection processed through a community wastewater plant for non-potable reuse (toilets, irrigation, water features), septic systems, and solar-ready construction. Homes are built with mold-resistant, non-toxic, non-VOC materials, advanced air filtration, low-EMF design via wired alternatives and grounding, double-glazed windows, and natural/incandescent lighting options. Shared amenities include a biohacking gym, meditation dome, multiple swimming areas, edible gardens, nature trails, ponds, and wildlife viewing spaces. Revenue is generated exclusively through one-time home sales, augmented by three modular add-on packages (Outdoor enhancements such as pools, outdoor kitchens, and firepits; Wellness amenities such as barrel/box saunas, cold plunges to 39°F, and ozone-equipped hot tubs; and Spatial Upgrades including appliance packages, lighting packages, flex-spaces, 10kW Generac backup generators, and multi-room audio systems).

The go-to-market is digital-first and community-led, anchored by the sanctuary.co website, an Instagram presence (@sanctuaryhillcountry), a LinkedIn presence (villageliving), and a DTC sales office reachable at +1 (844) 844-2377 and [email protected]. Construction is in an early phase: Phase 1 road work is reported complete and water infrastructure is being installed. No public funding rounds, M&A activity, partnerships, patents, or third-party certifications have been disclosed; the leadership team consists of CEO Justin, and the entity is privately held with no parent company or subsidiaries identified.

Name

Sanctuary

Legal name

Sanctuary

Website

https://sanctuary.co

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Sanctuary is a private Austin-area residential developer building Sanctuary Hill Country, a 104-acre wellness-focused master-planned community with 116 lots and 15 home plans priced from $250K to $3M+, serving affluent buyers with off-grid infrastructure and toxin-free construction.

Ownership category

akta.pro rank

Product category

Wellness Residential Real Estate

akta.pro primary industry

Wellness & Retreat Stays (Yoga, Spa, Detox) (THAMADAJ)

akta.pro secondary industries

Large Group & Event-Friendly Homes (THAMAAAM), Luxury Farmhouses, Country Houses & Vineyard Estates (THAMAEAG)

Keywords

• Wellness residential community
• Off-grid sustainable homes
• Luxury custom home builder
• Healthy home construction
• Planned community development

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Home Sales: One-time purchase of custom-built homes in the Sanctuary Hill Country community. Homes range from 1-bedroom casitas (520 SF) to 10-bedroom multi-family residences. Purchasers select from 15 home plans and customize with add-ons including pools, outdoor kitchens, wellness features (saunas, hot tubs, cold plunges), and spatial upgrades.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Sanctuary develops and sells custom-built homes within Sanctuary Hill Country, a 104-acre wellness-focused residential community in Austin, Texas. The company offers 15 home plans ranging from 1-bedroom casitas (520 SF) to 10-bedroom multi-family homes, with off-grid sustainable infrastructure, toxin-free construction, and access to community amenities including biohacking facilities, pools, gardens, and nature trails. Homes are sold directly to consumers through an interest list model with prices ranging from $250k to $3M+.

Product overview

Sanctuary is a residential community development in Austin, Texas offering 15 distinct home plans (Maple Casita through Pine Home for single-family homes, plus Oak Grove multi-unit configuration) and multi-unit family homes (Red Oak, Live Oak, Post Oak, Burr Oak). The portfolio spans from 1-bedroom casitas (520 SF) to 10-bedroom family homes. Homebuyers can personalize their homes through three finish palettes (Air, Water, Earth themes) and add-on packages including Outdoor (pools, outdoor kitchen, firepits), Wellness (sauna, cold plunge, hot tub), and Spatial Upgrades (appliances, lighting, flex-spaces, generator, audio).

Differentiator

Problem solved

Functional benefit

Products and services

• Sanctuary Hill Country Residential Community 104-acre wellness-focused planned residential community located 25 minutes west of Austin, Texas, containing 116 home sites averaging 1.6 acres each. Offers off-grid sustainable infrastructure, community amenities, and a direct-to-consumer home sales model targeting affluent wellness-focused buyers.
• Custom-Built Wellness Homes A portfolio of 15 distinct home plans ranging from 1-bedroom casitas (520 SF) to 10-bedroom multi-family residences, built with toxin-free materials, advanced air filtration, low-EMF design, and off-grid sustainable infrastructure. Homes can be customized with three finish palettes (Air, Water, Earth) and various add-on packages.
• Outdoor Package Add-ons Optional outdoor enhancements for Sanctuary homes including swimming pools in multiple sizes (S to XL), pool enhancements (outdoor shower, electric heater), outdoor dining and kitchen areas, and firepits with optional heating.
• Wellness Package Add-ons In-home spa features including sauna (barrel and box styles for 2-4 persons), sunbathing deck, cold plunge (67"L and 72"L sizes, down to 39°F), and hot tub with ozone and temperature controls.
• Spatial Upgrades Add-ons Home enhancements including appliance packages (base to upgrade++), lighting packages (base to upgrade++ with optional ceiling fans), flex-spaces (home office, family lounge, kid's play-area, nursery, bar), 10kW Generac backup generator, and multi-room audio system with ceiling/wall-embedded speakers.

Quantifiable outcome

• Off-grid water self-sufficiency through rainwater harvesting and greywater recycling reduces dependence on municipal water systems
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Others

• Method Homes: Premium prefabricated home builder focused on sustainable, energy-efficient modular construction. Comparable to Sanctuary on healthy-home construction principles but operates in a different delivery model (factory-built rather than community developer).
• Plant Prefab: Custom sustainable prefab home company focused on healthy materials and energy efficiency. Comparable as a sustainable-home specialist but supplies homes individually rather than building an integrated community.
• Stillwater Dwellings: Design-build firm specializing in sustainable, passive-solar-inspired prefab homes with a focus on healthy indoor environments. Comparable to Sanctuary on the wellness-and-healthy-home narrative but in single-home delivery rather than community development.
• Deltec Homes: Specialty home builder of hurricane- and energy-resilient round-design homes with a strong sustainability and wellness framing. Comparable to Sanctuary on the renewable-energy and healthy-home stack rather than community/lifestyle design.

Broad incumbents

• Babcock Ranch: Solar-powered master-planned community in Southwest Florida with sustainability infrastructure and extensive amenities at scale. Comparable as a large-scale sustainable masterplan with resort amenities, though not focused on off-grid living or Austin's market.
• Alys Beach: Luxury New Urbanist coastal community in Florida with high-amenity shared spaces and a distinctive architectural language. Comparable to Sanctuary as a luxury planned community with strong shared amenities and design identity.
• Civita (Sudberry Properties): Mixed-use master-planned community in San Diego built on a former mining site with strong sustainability credentials and resort-style amenities. Comparable to Sanctuary as a sustainability-forward masterplan with amenity-driven lifestyle positioning.

Direct peers

• Serenbe: Wellness-focused biophilic community southwest of Atlanta spanning thousands of acres with edible gardens, wellness amenities, and nature-integrated homes. Direct conceptual peer to Sanctuary's blend of wellness amenities and nature-centric home design.
• Whisper Valley: Sustainable master-planned community in the Austin metro (Manor, TX) featuring geothermal infrastructure, solar, and EV-ready homes. It is the closest geographical and thematic comparable to Sanctuary Hill Country, also targeting wellness- and sustainability-conscious buyers with off-grid-adjacent home infrastructure.

Regional players

• Harvest (Hillwood Communities): Master-planned community in North Texas (Argyle) with shared amenities, pools, parks, and active lifestyle programming. Comparable regionally as an amenity-rich Hill Country/DFW masterplan though lacking the wellness-and-off-grid differentiation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/villageliving
• Instagraminstagram.com/sanctuaryhillcountry

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sanctuary