What San Diego Mojo does

San Diego Mojo is a professional volleyball team franchise competing in Major League Volleyball (MLV), a newly launched professional league in the United States. Founded in 2023 and headquartered in San Diego, California, the franchise operates with a staff of approximately 35 employees covering front-office, coaching, and game-day operations. The team's primary product is live professional volleyball match events, supplemented by digital fan engagement content distributed via Facebook, Twitter/X, Instagram, YouTube, TikTok, and an email newsletter ("Mojo Updates").

The franchise targets two customer segments: San Diego-area sports fans and volleyball enthusiasts seeking live professional sports entertainment (the primary segment), and corporate sponsors seeking regional marketing visibility (a secondary segment). Six premium partners are publicly disclosed, including KUSI (San Diego Fox 5 affiliate), Scripps Clinic, Innovision Marketing Group, Jazmin Cantley Realty, Kinetic Impact, and Royal Lines Charters. The team does not disclose ticket pricing, merchandise pricing, or financial results.

San Diego Mojo's business model relies on ticket sales, merchandise, and sponsorship revenue, with ticketing and merchandise commerce routed through the centralized MLV league website (provolleyball.com). The franchise operates as a member of a league that provides shared platform infrastructure (digital channels, website, schedule distribution, league-level marketing), allowing the team to concentrate its limited resources on local market activation and partnership development rather than standalone platform investment. No funding rounds, acquisitions, parent company, or ownership structure are disclosed in the available data.

Name

San Diego Mojo

Legal name

San Diego Mojo

Website

https://sandiegomojovb.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

San Diego Mojo is a professional volleyball team franchise in Major League Volleyball, founded in 2023, serving San Diego-area sports fans and volleyball enthusiasts through live match events, digital fan engagement, and regional corporate sponsorships.

Ownership category

akta.pro rank

Product category

Professional Sports Entertainment

NAICS

Sports Teams and Clubs (711211), Other Spectator Sports (711219), Promoters of Performing Arts, Sports, and Similar Events (7113)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Team Sports Clubs (Football/Soccer, Basketball, Baseball, Hockey, Rugby, Cricket, etc.) (MPAKABAA)

akta.pro secondary industries

Volleyball Leagues (MPAKAAAL), Professional Live Sports Leagues & Tours (MPAGAMAA), Licensing, Merchandising & Co-Branded Products (Sponsored Merchandise, Collabs) (MPAKALAE)

Keywords

• Professional volleyball team
• Live sports entertainment
• Sports ticketing services
• Team merchandise sales
• Volleyball league franchise

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels1 record

Marketing channels6 records

Core offering

San Diego Mojo operates a professional women's volleyball team competing in Major League Volleyball, offering live match experiences to San Diego-area fans. The team sells tickets (season, single-game, and VIP experiences) and merchandise through its official website and provides fan engagement through social media channels and an email newsletter. The organization also generates revenue through premium corporate sponsorship partnerships.

Product overview

San Diego Mojo is a professional volleyball team in Major League Volleyball (MLV). The organization offers live volleyball match experiences, team events, and fan engagement through its team website. The primary offering is the professional volleyball team competing in the league, with related fan content, schedule information, and team updates available through its digital platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• San Diego Mojo Volleyball Team (Major League Volleyball franchise) Professional women's volleyball team competing in Major League Volleyball, offering live match-day entertainment and fan engagement experiences to San Diego-area sports fans and visitors.
• Match Tickets (season, single-game, and VIP experiences) Ticketing products for San Diego Mojo home matches, including season tickets, single-game tickets, and VIP experiences, sold through the official Major League Volleyball website.
• Team Merchandise San Diego Mojo-branded merchandise sold to fans and supporters through the team's official channels.
• Corporate Sponsorship Partnerships (Premium Partner program) Premium sponsorship packages offered to local and national brands, providing marketing activation, brand visibility, and community engagement opportunities tied to the San Diego Mojo franchise.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• KUSIcoreGTM or Marketing PartnerKUSI is a San Diego television station (affiliated with Fox 5) listed as a Premium Partner of San Diego Mojo. KUSI provides media coverage and visibility for the team through broadcast and digital media exposure.
• Jazmin Cantley RealtyminorGTM or Marketing PartnerJazmin Cantley Realty is a real estate company listed as a Premium Partner. Provides real estate marketing and community connections for the San Diego Mojo team and fanbase.
• Innovision Marketing GroupcoreGTM or Marketing PartnerInnovision Marketing Group is a marketing and branding agency listed as a Premium Partner. Provides marketing expertise and promotional support for the team.
• Kinetic ImpactminorGTM or Marketing PartnerKinetic Impact is a company listed as a Premium Partner, potentially providing sports rehabilitation or performance services.
• Scripps CliniccoreGTM or Marketing PartnerScripps Clinic is a healthcare provider listed as a Premium Partner. Provides medical support and health services for athletes, with potential community health initiatives.
• Royal Lines ChartersminorGTM or Marketing PartnerRoyal Lines Charters is a charter transportation company listed as a Premium Partner. Provides travel and transportation services for the team.

Recent moves5 records

Expansion highlights3 records

Emerging players

• Athletes Unlimited Volleyball: Another U.S. professional volleyball property with a rotating-player format, competing for top volleyball talent and limited brand-sponsorship dollars in the same domestic market.
• League One Volleyball (LOVB): A competing professional women's volleyball organization in the U.S.; comparable target market of volleyball athletes and fans, though operating a different league model.

Direct peers

• Omaha Supernovas: A founding franchise of Pro Volleyball Federation, a competing U.S. women's professional volleyball league; comparable team-level business model and target market.
• Grand Rapids Rise: Direct MLV franchise peer with similar operational structure, team-based revenue model, and reliance on local sponsorship and ticketing.
• Atlanta Vibe: Another Major League Volleyball franchise and a direct peer in the same league, competing for league-level visibility, shared broadcast rights, and similar sponsorship categories.

Regional players

• San Diego Sockers: Established San Diego indoor soccer franchise with a similar small-team operating model, comparable venue-based ticketing economics, and a competitive bid for local sports sponsorships.
• San Diego FC: Upcoming MLS expansion club in San Diego, also a recent market entrant that will compete for local sponsorship inventory and multi-sport fan attention in the same geography.
• San Diego Wave FC: San Diego-based women's professional sports team (NWSL) competing for the same local female-sports fan demographic, sponsorship dollars, and regional media attention.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/mlvolley
• YouTubeyoutube.com/@majorleaguevolley
• Facebookfacebook.com/100087131632128
• Instagraminstagram.com/mlv
• TikToktiktok.com/@majorleaguevolley
• LinkedInlinkedin.com/company/sandiegomojo

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about San Diego Mojo