Santeria Produtora
Santeria Produtora is a São Paulo-based boutique film production company founded in 2020, offering commercial, music video, and documentary production through a six-director roster serving major Brazilian and international brands including Itaú, Brahma, Mercedes-Benz, Samsung, and Nubank.
- Company typePrivate
- Founded-
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Santeria Produtora does
Santeria Produtora is a privately held Brazilian commercial and branded-content production company headquartered in Itaim Bibi, São Paulo, operating since 2020 with approximately 21 employees. The company's core offering is film production services delivered through a six-director roster covering commercials, music videos, documentaries, and television content: Aisha Mbikila, Diego Lisboa, Drico Mello, Felipe Luchi (co-founder and partner), Gustavo Leme, and Rafa Damy. Directors bring differentiated credentials including 40 Cannes Lions (Felipe Luchi, including one Grand Prix), three Cannes Lions in Film (Rafa Damy, named most awarded Brazilian director globally in 2022), UCLA cinema training (Gustavo Leme, 700+ commercials over 20+ years), FAAP training (Drico Mello, 500+ commercials and 100+ music videos), Salvador-based authorial cinema (Diego Lisboa, including work for Embratur), and Forbes Brasil Under 30 recognition at age 21 (Aisha Mbikila, WME Best Music Video Director 2023).
The company's go-to-market is project-based work-for-hire directed at advertising agencies and brand marketing teams; pricing is not publicly disclosed. Customer segmentation is horizontal, spanning national and international brands in automotive (Mercedes-Benz, Volkswagen, Ford, Citroën), telecommunications (TIM, Claro, Vivo), banking and financial services (Itaú, Banco do Brasil, Nubank, Diners Club), beverages (Brahma, Amstel), beauty (Natura, L'Oréal, O Boticário), technology (Samsung, TikTok), tourism/government (Embratur), and music (Karol Conka, Projota, Luedji Luna). Recent work signals incremental expansion into streaming/long-form content (2024 VEVO series with Projota, Globoplay doc-reality for Devassa) and public-sector briefs.
Santeria is founder/partner-managed, with Felipe Luchi as the named co-founder. No external investors, parent company, subsidiaries, public listing, or disclosed revenue figures were identified in the source data. The company's competitive identity is built on a "syncretism"-inspired positioning emphasizing cultural plurality and director diversity representing the Brazilian population.
Santeria Produtora firmographics
Firmographics- Name
- Santeria Produtora
- Legal name
- Santeria
- Website
- https://santeria.tv
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Santeria Produtora is a São Paulo-based boutique film production company founded in 2020, offering commercial, music video, and documentary production through a six-director roster serving major Brazilian and international brands including Itaú, Brahma, Mercedes-Benz, Samsung, and Nubank.
- Ownership category
- akta.pro rank
Santeria Produtora industry classification
Industry- Product category
- Advertising Film Production
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Experiential, Event & Sponsorship Marketing (BPAFAAAH)
- akta.pro secondary industry
- Music Producers & Production Teams (MPAIAHAB)
Keywords
Where Santeria Produtora is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Santeria Produtora business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Santeria Produtora product offering
Product offeringCore offering
Santeria Produtora is a Brazilian film production company offering creative advertising film production and content creation services. The company provides a roster of six directors (Aisha Mbikila, Diego Lisboa, Drico Mello, Felipe Luchi, Gustavo Leme, and Rafa Damy) specializing in commercials, music videos, documentaries, and branded content for major national and international brands such as Itaú, Brahma, TIM, Samsung, Mercedes-Benz, Nubank, and Natura.
Product overview
Santeria is a single-service film production company offering creative production of advertising films and branded content. The portfolio consists of six director profiles (Aisha Mbikila, Diego Lisboa, Drico Mello, Felipe Luchi, Gustavo Leme, and Rafa Damy) who create commercials, music videos, documentaries, and TV content for clients including Itaú, Brahma, TIM, Samsung, Mercedes, Nubank, Natura, and other national and international brands.
Differentiator
Problem solved
Functional benefit
Products and services
- Film Production Services End-to-end creative film production services for advertising campaigns, music videos, documentaries, and branded content, delivered through a roster of six directors (Aisha Mbikila, Diego Lisboa, Drico Mello, Felipe Luchi, Gustavo Leme, Rafa Damy) for national and international brands across banking, telecom, automotive, beverage, cosmetics, retail, and technology sectors.
Quantifiable outcome
- Rafa Damy named most awarded Brazilian director in the world in 2022
- +3 more outcomes
Companies that use Santeria Produtora
Customer profileNamed customers22 records
Segments3 records
Ideal customer profiles6 records
Santeria Produtora technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Santeria Produtora partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
Santeria Produtora competitors and assessment
Company assessmentDirect peers
- MJZ: Premier commercial production company with a large international director roster producing award-winning advertising campaigns — same premium commercial production positioning as Santeria.
- Somesuch & Co: International commercial production house representing a curated roster of award-winning directors for advertising and branded content — directly comparable business model and roster structure.
- Stink Studios: Global commercial and film production company with a multi-director roster model, producing advertising, music videos, and branded content for major brands worldwide — directly comparable in business model and offering to Santeria.
- Anonymous Content: Production company with director representation across commercials, music videos and feature films — directly comparable multi-format, talent-led commercial production model.
- Smuggler: Globally distributed commercial and film production company with a multi-director roster — directly comparable in offering, scale and business model to Santeria.
- Iconoclast: International commercial production company representing a roster of directors for advertising campaigns and music videos — same talent-driven commercial production business model as Santeria.
- Radical Media: Globally recognized production company spanning commercials, documentaries, music videos and branded content with a multi-director roster — closely comparable offering and client base.
- Prettybird: Creative production company representing directors and talent for commercials, music videos and branded content — directly comparable multi-director roster and client base to Santeria.
- Partizan: Global production company with offices in multiple countries producing commercials, music videos and branded content with a multi-director roster — directly comparable business model at greater scale.
- Pulse Films: London-based production company producing commercials, music videos, documentaries and feature films with a diverse director roster — same talent-driven commercial/content production model as Santeria.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Santeria Produtora social profiles
Digital presenceSanteria Produtora financial estimates
Financial estimateRevenue estimate
Valuation estimate
Santeria Produtora leadership team
Management profileNumber of profiles
Profiles6 records
Santeria Produtora funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Santeria Produtora M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Santeria Produtora
What does Santeria Produtora do?
Santeria Produtora is a Brazilian film production company offering creative advertising film production and content creation services. The company provides a roster of six directors (Aisha Mbikila, Diego Lisboa, Drico Mello, Felipe Luchi, Gustavo Leme, and Rafa Damy) specializing in commercials, music videos, documentaries, and branded content for major national and international brands such as Itaú, Brahma, TIM, Samsung, Mercedes-Benz, Nubank, and Natura.
Is Santeria Produtora a public or private company?
Santeria Produtora is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Santeria Produtora founded?
Santeria Produtora was founded in -1. It employs 11 to 50 people.
Where is Santeria Produtora based?
Santeria Produtora is headquartered in São Paulo, Brazil, in the Latin America region.
Who are Santeria Produtora's main competitors?
Direct peers on record are MJZ, Somesuch & Co, Stink Studios, Anonymous Content, Smuggler, Iconoclast, Radical Media, Prettybird, Partizan and Pulse Films.
Does Santeria Produtora have an API?
No public API is recorded for Santeria Produtora.
What industry is Santeria Produtora in?
Santeria Produtora's product category is Advertising Film Production. Its primary akta.pro industry code is BPAFAAAH, Experiential, Event & Sponsorship Marketing, with a secondary code of MPAIAHAB, Music Producers & Production Teams. Its SIC code is 7812.