SARD

What SARD does

SARD is an independent non-governmental humanitarian organization founded in 2012, operating primarily from Mersin, Türkiye with a fundraising/event presence in Pantin, France. The organization delivers assistance to populations affected by armed conflict and natural disasters across Syria, Lebanon and Türkiye, organized around four core service lines: Emergency Response (food, water, shelter, hygiene kits, non-food items, psychological first aid), Resilience Building (multipurpose cash assistance, shelter solutions and livelihood training), Community Development (rehabilitation of schools, markets, WASH infrastructure, parks and social cohesion programs), and Child Protection (Child Friendly Spaces, an Interim Alternative Care Center for unaccompanied and separated children, mobile psychosocial services and case management). SARD is HQAI-certified against the Core Humanitarian Standard (CHS-26-02) and is an active member of NEAR plus endorser of the Charter for Change and Charter for Accountability, positioning it within the formal localization movement.

The organization's revenue model is donation-driven, with three streams: charitable contributions from individuals, institutional donors (EU, UNDP, SIDA, Swiss SDC, Syria Humanitarian Fund, CAFOD, Welthungerhilfe, Choose Love) and corporate partners (collected via HelloAsso); merchandise sales through an online store (€27 t-shirts, €18 notebooks featuring artwork from children at its emergency shelter, produced on demand); and event ticketing through recurring fundraising events such as concerts and cultural evenings. Go-to-market is direct-to-supporter, combining digital channels (YouTube, social media, Mailchimp-managed bilingual flash reports covering Syria and Türkiye) with in-person events at partner venues in France. Strategic partners include CRS, Oxfam, multiple Caritas entities, UN-Habitat and Habitat for Humanity for implementation, and Politecnico di Milano for research collaboration. Technology footprint is limited to standard nonprofit tooling (Squarespace, Donorbox, HelloAsso, Mailchimp, WhatsApp); no proprietary platform, AI/ML capability, or app product is disclosed.

Name

SARD

Legal name

SARD

Website

https://sardngo.org

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

101–250 employees

Short description

SARD is an independent humanitarian NGO founded in 2012, delivering emergency response, resilience-building, community development and child protection services to conflict- and disaster-affected populations across Syria, Lebanon and Türkiye, funded primarily by institutional and individual donations.

Ownership category

akta.pro rank

Product category

Humanitarian Aid Services

NAICS

Individual and Family Services (6241), Child and Youth Services (62411), Community Food and Housing, and Emergency and Other Relief Services (6242)

SIC

Services-Social Services (8300)

akta.pro primary industry

Disaster Response & Search and Rescue (SAR) (BPADADAA)

akta.pro secondary industries

Emergency Response & Search-and-Rescue (SAR) (BPAGAAAA), Protection Services (GBV, Child Protection, Safeguarding) (BPADAHAF), Child Protection & Child Rights (BPAGABAG)

Keywords

• Humanitarian aid services
• Emergency response programs
• Child protection services
• Community development programs
• Resilience building programs

Headquarters

HQ city

Pantin

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donations and Charitable Contributions: SARD raises funds from individual donors, institutional donors (foundations, governments, UN agencies), and corporate partners to fund humanitarian programs in conflict and disaster-affected areas.
2. Merchandise Sales: SARD sells merchandise including t-shirts and notebooks featuring artwork from children at their emergency shelters. All products are made on demand to reduce overproduction. Products are priced at €27 for t-shirts and €18 for notebooks.
3. Event Ticketing: SARD organizes fundraising events such as concerts and cultural evenings where ticket proceeds support emergency response programs. Events are held at partner venues like Les Relais Solidaires in Pantin, France.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

SARD is an independent humanitarian NGO delivering community-driven assistance to populations affected by conflict and natural disasters across four core service pillars: Emergency Response, Resilience Building, Community Development, and Child Protection. Programs span early recovery, protection, WASH, shelter, livelihoods, food security, non-food items, multipurpose cash assistance, and dedicated services for unaccompanied and separated children. The organization supplements program funding through an online merchandise store featuring artist-designed products.

Product overview

SARD is an independent NGO providing humanitarian assistance across four core service areas: Emergency Response (rapid, life-saving assistance during crises), Resilience Building (multipurpose cash assistance, shelter solutions, and livelihood programs to reduce aid dependency), Community Development (infrastructure rehabilitation including schools, markets, WASH, and social cohesion), and Child Protection (child-friendly spaces, emergency shelter at the Interim Alternative Care Center, mobile psychosocial services, and case management for unaccompanied and separated children). The organization also operates a merchandise store selling artist-designed products including the For A Brighter Day Special Edition merchandise line featuring artwork created by children at their emergency shelter.

Differentiator

Problem solved

Functional benefit

Products and services

• Emergency Response Rapid, life-saving assistance to communities impacted by crises, ensuring timely access to essential resources including food, water, shelter, hygiene kits, non-food items, and psychological first aid. Program activities include Emergency Cash Assistance, Emergency Food, Emergency Shelter, Hygiene kits, Non-Food Items, and Psychological First Aid. Target users are conflict-affected and disaster-affected populations in Syria, Lebanon, and Türkiye.
• Resilience Building Program helping individuals reduce their dependence on humanitarian aid and strengthen capacity to withstand future crises. Activities include Multipurpose Cash Assistance, Shelter Solutions, and Livelihood vocational training projects. Target users are vulnerable households in conflict and disaster-affected areas seeking self-reliance.
• Community Development Program addressing systemic challenges and empowering communities to drive their own development. Activities include School Rehabilitation, Market Rehabilitation, Water/Sanitation/Hygiene infrastructure, Park and Playground Rehabilitation, and Social Cohesion programs. Target users are local communities in conflict and disaster-affected areas.
• Child Protection Program providing critical protection services for children at protection risk or unaccompanied and separated. Activities include Child Friendly Spaces, an Emergency Shelter (Interim Alternative Care Center), Mobile Psychosocial Services, Case Management, and an Emergency Case Fund. Target users are children affected by conflict and disasters, especially those separated from family care.
• For A Brighter Day Special Edition V-neck T-shirt Special edition V-neck t-shirt featuring drawings created by children at SARD's emergency shelter for unaccompanied and separated children. Made of 100% Airlume combed and ring-spun cotton, priced at €27.00, with proceeds supporting the shelter and vulnerable children.
• For A Brighter Day Special Edition T-shirt Special edition t-shirt featuring drawings created by children at SARD's emergency shelter for unaccompanied and separated children. Made of 100% combed and ring-spun cotton, available in multiple colors, priced at €27.00, with proceeds supporting the shelter and vulnerable children.
• For A Brighter Day Notebook Spiral notebook featuring drawings created by children at SARD's emergency shelter for unaccompanied and separated children. Features soft-touch coating, metal wire-o binding, and 140 dotted pages, priced at €18.00, with proceeds supporting the shelter and vulnerable children.
• Our Shared Sky Unisex T-shirt by Allegra Lockstadt Artist-designed unisex t-shirt inspired by the universal connection of stars, designed by Allegra Lockstadt. Features manufacturing traceability details (Nicaragua, Mexico, Honduras, or US), priced at €27.00, with proceeds supporting SARD's humanitarian programs.
• Reflecting Syria Unisex T-shirt by Sedki Alimam Artist-designed unisex t-shirt featuring artwork reflecting Syria, designed by Syrian artist Sedki Alimam. Priced at €27.00, with proceeds supporting SARD's humanitarian programs.

Quantifiable outcome

• Provided face masks and hygiene e-vouchers to 20,000+ people during COVID-19
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Catholic Relief Services (CRS)coreStrategic or Co-development PartnerInternational humanitarian organization partnering with SARD to implement community development and emergency response projects.
• Caritas Czech RepubliccoreStrategic or Co-development PartnerCzech Catholic charitable organization implementing humanitarian projects with SARD.
• Caritas LuxembourgcoreStrategic or Co-development PartnerLuxembourg's leading Catholic development organization partnering with SARD.
• Caritas GermanycoreStrategic or Co-development PartnerGerman Catholic charitable organization working with SARD on humanitarian initiatives.
• OxfamcoreStrategic or Co-development PartnerGlobal organization working to end the injustice of poverty, partnering with SARD on development programs.
• UN-HabitatcoreStrategic or Co-development PartnerUN program for sustainable urban development, collaborating with SARD on shelter and settlement programs.
• Habitat for HumanitycoreStrategic or Co-development PartnerInternational housing organization partnering with SARD on shelter solutions.
• Politecnico di MilanominorStrategic or Co-development PartnerTechnical university providing research and innovation partnerships for humanitarian programs.
• NEARcoreOthersSARD is an active member of NEAR (Network for Empowered Aid Response), a network of local and national NGOs working to transform the humanitarian system.
• Charter for ChangecoreOthersSARD is an endorser of the Charter for Change, committing to locally led humanitarian action.
• Charter for AccountabilitycoreOthersSARD is an endorser of the Charter for Accountability, committing to accountability standards in humanitarian work.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Oxfam: Large international confederation that is both an active SARD partner and a broader humanitarian actor operating in the same geographies. Comparable in program verticals (WASH, livelihoods, protection) but at materially larger scale.
• Catholic Relief Services (CRS): US-based international humanitarian agency partnering with SARD on community development and emergency response. Comparable program verticals but materially larger operating footprint and budget.
• Relief International: International humanitarian agency operating across the Middle East with emergency response, WASH, and livelihoods programming. Comparable verticals and geographies but a much larger, US-headquartered INGO structure.
• Welthungerhilfe: One of Germany's largest private humanitarian organizations, listed as a core financial partner of SARD. Comparable on WASH, food security, and emergency response, but operating at much larger scale across many countries.
• People in Need: Large Central European humanitarian and development organization operating in Syria and the Middle East. Comparable on emergency response, livelihoods, and shelter programming, though at substantially greater scale.

Direct peers

• Molham Volunteering Team: Syrian diaspora-led NGO providing humanitarian relief inside Syria and refugee support in neighboring countries. Comparable scale and locally-led model with similar emergency-response focus.
• Syria Civil Defence (White Helmets): Syrian volunteer-led emergency response organization focused on search-and-rescue and humanitarian relief in conflict zones. Closely comparable on emergency response mandate and locally-led identity, though more narrowly focused on SAR.
• Independent Doctors Association (IDA): Syrian-led medical and humanitarian organization operating inside Syria with emergency response and health programming. Comparable locally-led model delivering life-saving assistance in the same conflict context.
• Bahar Organization: Syrian humanitarian NGO delivering community development, livelihoods, and protection services in northwest Syria. Operates with similar localization profile and donor base in the same geographic corridor as SARD.
• Syria Relief and Development (SRD): Syrian-led humanitarian NGO operating in Syria and neighboring countries with similar scope across emergency response, livelihoods, and community development. Directly comparable as a locally-led Syrian humanitarian organization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/SARDngo
• LinkedInlinkedin.com/company/sardngo

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SARD