Save the Children Japan

What Save the Children Japan does

Save the Children Japan (セーブ・ザ・チルドレン・ジャパン) is a Japanese public interest incorporated association (公益社団法人) and the national Japanese affiliate of the Save the Children International federation. Founded in 1985 and headquartered in Chiyoda-ku, Tokyo, the organization delivers child-focused humanitarian and development programs across emergency and humanitarian relief, health and nutrition, education, child protection, disaster risk reduction, and child poverty, both domestically in Japan and across approximately 100 countries worldwide. The organization operates under the framework of the UN Convention on the Rights of the Child, with programs supporting over 37 million children globally as of 2025.

The organization's core offerings span donation products (SC Support monthly recurring donations starting at ¥1,500/month and one-time donations of ¥3,000 minimum), direct support services (Hello! Baby Box for vulnerable expectant mothers, Children's Food Support Box delivering food to economically struggling households, Children's Grant Programs including enrollment support for 1,034 new middle and high school students), and educational platforms such as the Asu no Compass website. The organization also distributes educational materials and learning kits to schools and community groups, and operates an emergency donation program (Life and Future Savings Box) for rapid disaster response, including active campaigns for the Noto Peninsula earthquake (2024) and Venezuela earthquake (2026). Technology is not a focus area; the value proposition rests on brand credibility, UN Convention alignment, field implementation, and partnership ecosystem rather than proprietary technology.

Save the Children Japan operates a donation-monetization revenue model funded by individual supporters through recurring and one-time contributions, complemented by corporate partnerships, employee giving programs, and cause-marketing campaigns with companies donating portions of product and service revenues. The organization has cultivated more than 3,500 corporate partnerships over the past decade across retail (FamilyMart, Ogo Industry, IKEA), technology (Sony Group, Sony Bank), insurance (Sompo Japan), pharmaceuticals (GlaxoSmithKline), beverages (Suntory), luxury (Bulgari Foundation), media (TOKYO FM), and local government (Suita City). Its go-to-market combines direct-to-consumer digital engagement (website, email newsletter, LINE, Twitter/X, Facebook, Instagram, YouTube) with school/community networks and a dedicated Partnership Relations Department. A 39-person headquarters team executes these programs from Tokyo.

Name

Save the Children Japan

Legal name

公益社団法人セーブ・ザ・チルドレン・ジャパン

Website

https://savechildren.or.jp

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Save the Children Japan is a Tokyo-based public interest incorporated association and Japanese affiliate of Save the Children International, delivering child welfare programs across health, education, emergency relief, protection, and disaster risk reduction in Japan and approximately 100 countries worldwide.

Ownership category

akta.pro rank

Product category

Humanitarian Aid and Child Welfare Services

NAICS

Child and Youth Services (62411), Emergency and Other Relief Services (624230), Educational Support Services (611710)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Child Protection & Child Rights (BPAGABAG)

akta.pro secondary industries

Education in Emergencies (EiE) & Safe Schools (BPADAKAJ), Maternal, Child & Family Health Program Funding (HLAJALAG), Protection Services (GBV, Child Protection, Safeguarding) (BPADAHAF)

Keywords

• Child welfare services
• Humanitarian aid programs
• International NGO
• Disaster relief support
• Corporate CSR partnerships

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: Monthly recurring donations (SCサポート) starting at 1,500 yen per month, and one-time donations from individual supporters. Regular reports and newsletters provided to donors.
2. Corporate Partnerships: Partnerships with corporations for revenue donations, employee giving programs, and cause-marketing campaigns. Over 3,500 corporate partnerships in the past decade.
3. Product/Service Donations: Companies donate portions of product/service revenues, with sales of charity merchandise (notebooks, pens) at events.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Save the Children Japan is a humanitarian NGO that raises funds through individual donations and corporate partnerships to deliver child-focused programs in Japan and internationally. Core activities include emergency/humanitarian response, health and nutrition, education, child protection, disaster risk reduction, and child poverty alleviation. The organization also develops educational resources on children's rights and SDGs for schools and community groups.

Product overview

Save the Children Japan operates as a humanitarian NGO offering a portfolio of child-focused support programs rather than a unified software product. The core offerings include SC Support (monthly donations), one-time donations, and specialized support boxes (baby supplies and food assistance). Educational platforms like 'あすのコンパス' provide rights-based learning resources, while grant programs support economically vulnerable children. The organization also provides educational materials and learning resources to schools and communities, all unified by the mission to protect children's rights to survival, development, protection, and participation.

Differentiator

Problem solved

Functional benefit

Products and services

• SC Support (SCサポート)
• One-time Donation (今回寄付)
• Hello! Baby Box (ハロー！ベビーボックス)
• Children's Food Support Box (子どもの食 応援ボックス)
• Children's Grant Programs (子ども給付金)
• Asu no Compass (あすのコンパス)
• Life and Future Savings Box (いのち・みらい貯金箱)
• Educational Materials and Support (教育支援・教材)

Quantifiable outcome

• Supported over 37 million children across approximately 100 countries (2025)
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and minor.

• Bulgari FoundationcoreStrategic or Co-development Partner · 30 October 2025Partnership resulting in tangible outcomes in the field, combining resonance, action, and implementation of child welfare programs.
• FamilyMart Co., Ltd.coreStrategic or Co-development Partner · 1 September 2024Joint disaster prevention workshops during disaster prevention month at FamilyMart Children's Cafeteria locations. SDG education support for middle and high school students including Ishinomaki Sakura-zaka High School.
• Suntory Holdings LimitedcoreStrategic or Co-development Partner · 4 August 2024Celebrity endorsement partnership with actress Sahel Rose and UN Public Information Center Director Kao Nemoto for 'Safe Schools Declaration' campaign to promote education protection from attacks.
• Sompo Japan Insurance Inc. (損保ジャパン)coreStrategic or Co-development Partner · 11 July 2024Joint initiatives for children's safety, security, and health protection. Conducted disaster prevention workshops in Saga Prefecture for child-related facilities and staff.
• Sony Group CorporationcoreStrategic or Co-development Partner · 14 September 2023Strategic partnership to promote disaster-resilient community building in Japan and internationally. Focus on child protection and resilience improvement in regional and school communities. Established 'Children's Emergency/Recovery Fund' for disaster response.
• GlaxoSmithKline plccoreStrategic or Co-development Partner · 13 March 2023Employee-targeted disaster prevention workshops and child protection training programs including sessions with after-school childcare club operators in Kumamoto.
• TOKYO FMcoreGTM or Marketing Partner · 10 December 2021First media partnership to strengthen public relations for domestic and international child support initiatives through radio broadcasts and joint campaigns.
• Osaka Prefecture Suita CityminorStrategic or Co-development Partner · 22 September 2021Disaster-resilient city development partnership integrating child-centered disaster prevention measures and community resilience building.
• Sony Bank Co., Ltd.minorGTM or Marketing Partner · 11 March 2021Social contribution activity through 'Children's Support Fund Donation Fixed-term Deposit' product, with proceeds supporting disaster-affected children.
• IKEA JapancoreStrategic or Co-development Partner · 9 August 2019'Let's Play for Change' campaign supporting play freedom for all children. Historical partnership with global IKEA soft toy campaign generating approximately 1.3 billion yen in donations supporting education for 8 million children across 40 countries.
• BASF JapanminorStrategic or Co-development Partner · 17 July 2019West Japan Heavy Rain Recovery Support through 'BASF Children's Science Class' held in Kurashiki City, Okayama Prefecture.
• Kumamoto Gakuen UniversityminorStrategic or Co-development Partner · 5 March 2019Joint development of digital content 'Your Partner! Rights Understanding Makes the World Wonderful' to educate youth on child rights and poverty issues.
• Ogo Industry Co., Ltd.coreGTM or Marketing Partner · 30 April 201517-year partnership (as of 2025) through school uniform sales with logo branding. Sales contribute to donations while creating awareness among children about charitable activities.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key highlights6 records

Customer concentration

• Xx.com/scjapan
• YouTubeyoutube.com/user/SaveTheChildrenJpn
• Facebookfacebook.com/SCJ.SavetheChildrenJapan
• Instagraminstagram.com/savethechildren_japan
• LinkedInlinkedin.com/company/save-the-children-japan

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Save the Children Japan