SCHANKHALLE PFEFFERBERG

What SCHANKHALLE PFEFFERBERG does

Schankhalle Pfefferberg is a multi-concept hospitality and cultural venue located at the historic Pfefferberg industrial landmark site in Berlin's Prenzlauer Berg district (Schönhauser Allee 176, 10119 Berlin). Operated by VIA Schankhalle Pfefferberg gGmbH, a non-profit subsidiary of the social enterprise VIA Berlin, the venue functions as an inclusion business (Inklusionsbetrieb) employing staff with and without disabilities. The venue integrates four revenue-generating concepts under one roof: the Braugasthaus brewery restaurant, the 223+ seat Pfefferberg Theater, five event rental spaces (Glaspalast up to 120 guests, Loft up to 160, Spiegelsalon up to 60, Braugasthaus up to 80, Theatersaal up to ~200) with combined capacity for 10 to 200+ guests, and supporting experience products including brewery tours, brewing courses, beer tastings, and themed dining events (Escape Dinner, Crime Dinner).

The core operational technology is an on-site artisanal brewery run by Brewmaster Thorsten Schoppe, producing beer using only hops, malt, and water without heat treatment, filtration, or additives, with beer tapped fresh from the keg. Head Chef Mohammed Bashar leads a kitchen focused on newly interpreted brewery cuisine with regional and seasonal ingredients. The Pfefferberg Theater maintains a diversified programming slate covering New Circus, contemporary dance, children's theater, classic theater, literature readings (Literatur LIVE in cooperation with Thalia Buchhandlung, featuring authors such as Charlotte Link, Robert Harris, and Gregor Gysi), and the annual Parietè gala directed by choreographer Giorgio Madia since 2015. Resident/regular companies include the Berlin Hexenberg Ensemble and Coq au Vin.

Revenue is generated through five primary streams: restaurant transactions (food and beverage), theater ticket transactions, event rental fees, brewery experience transactions, and gift voucher sales. The venue serves individual diners, theater audiences, corporate event clients, and private celebration hosts. Distribution combines walk-in traffic, OpenTable restaurant reservations, Billeto theater ticket sales, Fareharbor experience bookings, and a detailed website inquiry form for event rentals and weddings. No public pricing is disclosed; event and venue rental pricing is handled through personalized inquiry. Marketing relies on organic social media (Facebook, Instagram) and TripAdvisor, with no paid advertising channels disclosed.

Name

SCHANKHALLE PFEFFERBERG

Legal name

VIA Schankhalle Pfefferberg gGmbH

Website

https://schankhalle-pfefferberg.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Schankhalle Pfefferberg is a Berlin non-profit hospitality and cultural venue combining an on-site brewery restaurant, a 223-seat theater, and multiple event rental spaces, operating as a social inclusion business under the VIA Berlin umbrella and serving individual diners, theater audiences, corporate event clients, and private celebration hosts.

Ownership category

akta.pro rank

Product category

Hospitality Venue & Event Spaces

NAICS

Drinking Places (Alcoholic Beverages) (722410), Breweries (31212), Restaurants and Other Eating Places (72251), Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810), Malt Beverages (2082), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)

akta.pro secondary industries

Craft Beer Bars & Taprooms (THAFAEAG), Venue & Banquet Hall Catering (THAFAIAC)

Keywords

• Brewery restaurant dining
• Event venue rental
• Craft beer brewing
• Theater performances
• Inclusive hospitality

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Restaurant (Braugasthaus): The Braugasthaus serves newly interpreted brewery-style cuisine with in-house brewed beers. Open Tuesday through Saturday, 5 PM to 10:30 PM. Revenue from food and beverage sales to dine-in guests.
2. Theater programming & ticket sales: The Pfefferberg Theater hosts over 223 seats and presents New Circus, contemporary dance, literature readings, children's theater, and theater productions. Tickets sold via Billeto GmbH. Also includes annual Parieté gala.
3. Event location rentals: Multiple event spaces (Glaspalast, Loft, Spiegelsalon, Braugasthaus, Theatersaal) rented for weddings, corporate parties, seminars, conferences, and workshops. Revenue from venue rental fees.
4. Brewery experiences (tours, courses, tastings): Brewery tours for up to 10 people, brewing courses with brewmaster Thorsten Schoppe, and beer tastings with 5 beer shots and small bites. Booked via Fareharbor platform.
5. Gift vouchers: Value vouchers for food and drink purchased via email, providing flexible gifting revenue.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Schankhalle Pfefferberg operates a multi-concept hospitality venue in Berlin combining a brewery restaurant (Braugasthaus) serving newly interpreted brewery cuisine with on-site brewed craft beer, a 223+ seat performing arts theater (Pfefferberg Theater), and multiple event spaces (Glaspalast, Loft, Spiegelsalon, Theatersaal) for corporate and private events. Supporting services include brewery tours, brewing courses, beer tastings, themed dining events, gift vouchers, and comprehensive wedding and conference hosting.

Product overview

Schankhalle Pfefferberg is an inclusive hospitality venue in Berlin's Prenzlauer Berg district operating as a multi-concept venue under one roof. The portfolio includes the Braugasthaus (brewery restaurant with house-brewed beers), the Pfefferberg Theater (223+ seat performance venue), and multiple event spaces (Glaspalast, Loft, Spiegelsalon, Theatersaal). Supporting services include brewery experiences (tours, brewing courses, tastings), themed dining events (Escape Dinner, Crime Dinner), and comprehensive wedding/conference hosting. The venue is part of VIA (a social enterprise operating inclusion businesses) and features accessible facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Braugasthaus Brewery restaurant serving newly interpreted traditional brewery cuisine with house-brewed artisanal beers. Open Tuesday through Saturday from 5 PM to 10:30 PM, featuring regional and seasonal ingredients. Targets dine-in guests and walk-in consumers in Berlin.
• Pfefferberg Theater Theater venue with over 223 seats and modern stage technology, hosting contemporary circus, dance, literature readings (Literatur LIVE with Thalia), children's theater, classic productions, the Berlin Hexenberg Ensemble, Coq au Vin, and the annual Pariet\u00e9 gala directed by Giorgio Madia. Targets individual theater-goers and performing arts audiences.
• Glaspalast Event Location Glass-enclosed event space of 112 m² with capacity for up to 120 guests, featuring stars visible through the ceiling. Equipped with screen and NEC PA500U projector. Suitable for parties, workshops, and conferences. Targets corporate and private event clients.
• Loft Event Space Industrial-designed event space of 130 m² accommodating up to 160 guests with historical charm and views of Berlin's city center. Includes ceiling projector with 4200 ANSI lumens. Targets corporate and private event clients.
• Spiegelsalon Versatile 51 m² mirrored space for smaller meetings and workshops, transformable from seminar room to dance studio, seating up to 60 guests. Targets corporate and private event clients.
• Theatersaal 155 m² theater space with approximately 200 seats plus 5 wheelchair spaces, revolving stage, wheelchair lift access, and conferencing equipment. Suitable for presentations, lectures, performances, and film screenings. Targets corporate and private event clients.
• Brewery Tours (Brauereiführungen) Guided tours of the on-site brewery led by Brewmaster Thorsten Schoppe, available for groups of up to 10 people. Booked via Fareharbor platform. Targets individual guests and small groups interested in craft beer.
• Brewing Courses (Braukurse) Hands-on brewing courses led by Brewmaster Thorsten Schoppe where participants learn the artisanal brewing process using hops, malt, and water without heat treatment or filtration. Booked via Fareharbor platform.
• Beer Tastings (Bier-Tastings) Beer tasting experiences featuring 5 beer shots paired with small bites, showcasing the house-brewed artisanal beers. Booked via Fareharbor platform.
• Escape-Dinner Interactive dining experience combining an exquisite multi-course menu with puzzle-solving gameplay where guests discover clues, crack codes, and uncover secrets through teamwork. Booked via das-kriminal-dinner.de.
• Crime Dinner (Krimi-Dinner) Crime-themed dining experience where guests become investigators during a theatrical performance set within the unique atmosphere of the brewery restaurant, featuring a multi-course menu. Booked via das-kriminal-dinner.de.
• Wedding Services Wedding hosting services offering event locations and arrangements for various styles from formal to rustic-elegant, including consultation and customizable arrangements. Targets couples planning weddings in Berlin.
• Conferences & Seminars (Tagungen & Seminare) Corporate event hosting including various meeting packages (full-day, half-day), equipment rental, and catering options for workshops, seminars, presentations, and conferences. Targets corporate clients.
• Gift Vouchers (Wertgutscheine) Value vouchers for food and drink purchased via email, with the purchaser determining the value. Targets individuals seeking flexible gifting for dining experiences at the Braugasthaus.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature1 record

Partnerships

Five partnerships are on record, tiered core and flagship.

• VIA (Via Berlin gGmbH)coreStrategic or Co-development PartnerVIA Schankhalle Pfefferberg gGmbH is a subsidiary of VIA (Via Berlin gGmbH). The Schankhalle is explicitly branded as part of the VIA group. VIA provides organizational, HR (including inclusive employment management), and strategic support. The company is registered as a charitable limited company (gGmbH) under the VIA umbrella.
• Thalia Buchhandlung (Thalia bookstores)flagshipStrategic or Co-development PartnerThe Literatur LIVE series of staged readings is presented in cooperation with Thalia Buchhandlung. The series features well-known authors including Charlotte Link, Robert Harris, Gregor Gysi, and others, creating a joint cultural programming initiative.
• Giorgio Madia (Choreographer)flagshipStrategic or Co-development PartnerThe annual Parieté gala is directed by award-winning choreographer Giorgio Madia. Since 2015, the event showcases first-class productions and world premieres across dance, artistry, music, drama, and comedy across three stages.
• Berlin Hexenberg EnsemblecoreOthersThe Berlin Hexenberg Ensemble is a regular guest at the Pfefferberg Theater, performing Grimm's fairy tale classics in winter and classic folk theater throughout the year.
• Coq au Vin (Theater Company)coreOthersCoq au Vin regularly performs on the Pfefferberg Theater stage, combining spectacular acrobatics with humorous drama in interactive shows for families.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Spinnboden Berlin (events): Industrial-heritage event venue in Berlin hosting weddings, corporate events, and cultural programming. Comparable to Schankhalle's Glaspalast and Loft as a flexible event-rental space in the Berlin market.
• BRÄU Pankow: Brewery restaurant in Berlin-Pankow combining house-brewed beer with traditional German cuisine. Comparable neighborhood brewpub model, serving a different Berlin district but in the same brewpub category.

Emerging players

• Sophiensaele: Berlin performing arts venue specializing in contemporary dance, theater, and performance. Directly comparable to the Pfefferberg Theater arm on programming, audience profile, and event-rental use.
• Radialsystem: Cultural and event venue in Berlin-Friedrichshain with flexible spaces for performance, conferences, and corporate events. Comparable to Schankhalle's event-location and theater business, though without the brewery restaurant anchor.

Direct peers

• BRLO Brwhouse: BRLO is a Berlin craft brewery with its own brewpub/restaurant in a converted shipping-container venue. Direct competitor on craft beer + restaurant inside Berlin, with comparable on-site brewing and dine-in service.
• Brauhaus Südstern: Neighborhood brewpub in Berlin-Kreuzberg combining house-brewed beer with traditional brewery cuisine. Closely comparable to Schankhalle's Braugasthaus concept as a beer-and-food focused Berlin brewpub.
• Vagabund Brauerei: Berlin craft brewery with taproom operations, comparable to Schankhalle on artisanal in-house brewing with on-site service, but with a broader distribution and taproom-as-bar model.
• Heidenpeters Brauerei: Berlin craft brewery with on-site taproom and a strong restaurant-style food offering. Comparable to Schankhalle on craft beer production paired with a dedicated food and on-premise experience.

Broad incumbents

• Hofbräuhaus Berlin: Large-scale beer hall and restaurant operated as a Berlin franchise of the Bavarian Hofbräuhaus. Comparable on the brewery-restaurant axis but at a much larger scale and with a more standardized tourism-oriented offering.
• Augustiner am Gendarmenmarkt: Traditional Bavarian-style brewery restaurant in central Berlin. Overlaps with Schankhalle on the brewery-restaurant-with-event-hosting model, although the beer is sourced rather than brewed on site.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/schankhalle.pfefferberg
• Instagraminstagram.com/schankhalle_pfefferberg
• LinkedInlinkedin.com/company/schankhalle-pfefferberg

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SCHANKHALLE PFEFFERBERG