Scherer Reisen

What Scherer Reisen does

Scherer Reisen Omnibus Gesellschaft mbH is a second-generation, family-owned private bus and mobility group headquartered in Gemünden, Hunsrück, Germany, operating continuously since 1973 under the leadership of authorized representative Frank Scherer. The group employs approximately 550 staff across drivers, dispatchers, and workshop personnel, and is organized as a holding of wholly-owned operating brands: Scherer Reisen (bus charter and touring), SVG Scherer Verkehrs GmbH (ÖPNV scheduled public-transport services running approximately 200 modern city buses in the Mainz, Koblenz, and Trier regions), Nette Reisen (acquired 2022) and Römer Reisen (package travel and group trips across Germany and Europe), Scherer Rentme (truck, trailer, and 9-seater minibus rental), and Bus-LKW Service-Center (in-house master workshop for maintenance, diagnostics, bodywork, and safety inspections, also serving external customers).

The group's core technology is its physical fleet and supporting operational infrastructure rather than software. The fleet spans Mercedes Benz Citaro low-floor city buses, Mercedes Benz Tourismo E and Neoplan Cityliner touring coaches, Setra double-deckers, VIP-Sprinters, and electric Mercedes Benz eVito Tourer minibuses, equipped with Euro 6 engines, USB/WLAN, climate control, reclining seats, on-board galley/WC, and camera systems. Differentiating operational assets include an in-house Meister-Werkstatt that handles end-to-end vehicle maintenance for the group and external customers, and an in-house BOKraft driver training and safety center that delivers continuous driver qualification, including emergency braking, evasive maneuver, and slippery-surface testing. Distribution is direct-to-consumer via multilingual (DE/EN/ES/RO) website inquiry forms and phone consultation, with charter and travel pricing primarily quote-based and Scherer Rentme commercial-rental pricing publicly disclosed per day or half-day with mileage allowances. Revenue is generated through four transaction-fee streams: bus charter and rental, scheduled ÖPNV services, package holidays and group travel, and commercial vehicle rental — addressing group travelers, public-transport commuters, individual travelers, and SMB/commercial rental customers across the Hunsrück, Mainz, Koblenz, and Trier geographies.

Name

Scherer Reisen

Legal name

Scherer Reisen Omnibus Gesellschaft mbH

Website

https://scherer-reisen.de

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

11–50 employees

Short description

Scherer Reisen is a second-generation, family-owned German bus and mobility group (founded 1973, ~550 employees) operating bus charter, ÖPNV scheduled services, package travel, and commercial vehicle rental across the Hunsrück, Mainz, Koblenz, and Trier regions via subsidiaries SVG Scherer, Nette Reisen, Römer Reisen, and Scherer Rentme.

Ownership category

akta.pro rank

Product category

Passenger Transportation Services

NAICS

Interurban and Rural Bus Transportation (48521), All Other Travel Arrangement and Reservation Services (561599)

SIC

Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)

akta.pro primary industry

Special Needs & Senior Transportation Services (TLAFAKAI)

akta.pro secondary industries

Non-Emergency Medical Transportation (NEMT) (HSABAOAA), National Intercity Coach Operators (Scheduled Network) (THAIADAA)

Keywords

• Bus charter services
• Scheduled bus services
• Group travel transport
• Passenger transportation
• Public transit services

Headquarters

HQ city

Gemünden

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Bus Charter and Rental Services: Rental of various bus types including Kleinbusse (minibuses), VIP-Sprinter, Reisebusse (tour buses), and Linienbusse (city buses) for group travel, company outings, school trips, and senior transportation. Revenue generated through rental fees based on duration and distance.
2. Scheduled Bus Services (Linienverkehr): Public scheduled bus transport services operated through subsidiary SVG Scherer Verkehrs GmbH. Regular routes in the Mainz, Koblenz, and Trier regions.
3. Package Holidays and Travel Services: Travel packages and group travel services offered through subsidiaries Nette Reisen and Römer Reisen. Includes day trips and multi-day trips to destinations in Germany and across Europe.
4. Vehicle Rental (Scherer Rentme): Rental of trucks (LKW), box trailers, and 9-seater minibuses for transport needs. Pricing includes daily rates and half-day rates with mileage allowances.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Scherer Reisen is a private bus company providing passenger transport services including bus charter for group travel (school trips, company outings, club events, senior trips), public scheduled bus services (Linienverkehr) through subsidiary SVG Scherer in Mainz, Koblenz, and Trier regions, and travel package offerings through Nette Reisen and Römer Reisen. The company also rents trucks, trailers, and minibuses via Scherer Rentme, and operates an in-house master workshop for vehicle maintenance.

Product overview

Scherer Reisen is a second-generation family-owned private bus company founded in 1973, providing passenger transport services in the Hunsrück region and beyond. The company operates under a platform-plus-subsidiary model, with the core Scherer Reisen brand offering bus charter and scheduled services, supported by subsidiary SVG Scherer for public transport (ÖPNV) in the Mainz/Koblenz/Trier regions. Additional brands include Nette Reisen and Römer Reisen for travel packages (acquired in 2022), Scherer Rentme for truck and equipment rental, and an in-house Bus-LKW Service-Center for fleet maintenance. The fleet spans minibuses (Kleinbusse, including electric Mercedes eVito), VIP Sprinters, touring buses (Mercedes Tourismo, Neoplan Cityliner, Setra double-decker), and city Linienbusse (Mercedes Citaro).

Differentiator

Problem solved

Functional benefit

Brands

• SVG Scherer: Public transport (ÖPNV) scheduled bus services operating in Mainz, Koblenz, and Trier regions with approximately 200 city buses.
• Nette Reisen
• Römer Reisen
• Scherer Rentme
• Bus-LKW Service-Center

Products and services

• Buscharter (Bus Charter Services) Flexible bus charter services for group travel, including day trips, multi-day trips, school excursions, club outings, and corporate events. Offers solo buses, articulated buses, minibuses, and touring coaches.
• SVG Scherer (Linienverkehr/Scheduled Bus Services) Public scheduled bus transport (ÖPNV) operated by subsidiary SVG Scherer Verkehrs GmbH, serving the regions of Mainz, Koblenz, and Trier with approximately 200 modern city buses.
• Reisen (Travel Packages) Package travel offerings through partner brands Nette Reisen and Römer Reisen, including city trips, nature vacations, and group travel across Germany and Europe.
• Nette Reisen Travel brand offering diverse bus travel programs and group trips, including city breaks, Alpine nature vacations, and individual group travel planning.
• Römer Reisen Bus rental and travel brand under Scherer Group offering comfortable transport experiences and group travel packages.
• Scherer Rentme Transport rental service offering trucks (e.g., MB Atego 818 box truck), trailer rentals, and 9-seater minibuses for various transport requirements with daily and half-day rates.
• Scherer Bus-LKW Service-Center In-house master workshop providing vehicle maintenance, repair, diagnostics, bodywork, and safety inspections for the Scherer Group fleet. Also provides services to external customers.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• National Express Germany: International bus and rail operator with German regional bus services. Comparable to Scherer Reisen as a mid-to-large private/public operator running scheduled regional bus routes under German concession frameworks.
• Schauinsland-Reisen: German package tour operator with associated coach operations. Comparable to the Nette Reisen / Römer Reisen arm of Scherer Reisen in bundling bus transportation with package holidays for German customers.
• Hahn Reisen: German family-owned bus company running charter, school, and senior trips as well as scheduled services. Closely comparable mid-sized family operator to Scherer Reisen in regional passenger bus and tour services.
• Eurobus: German bus operator providing charter, tour, and scheduled services. Directly comparable to Scherer Reisen in bus charter for groups, schools, and senior trips across German regions.
• Müller Bus Touristik: Mid-sized German bus operator providing charter, tour, and scheduled services. Comparable to Scherer Reisen in fleet operations, charter, and school/senior group travel across regional Germany.
• VIAS Bus: Regional German bus operator running scheduled and charter services. Comparable to SVG Scherer in operating regional ÖPNV routes with a modern bus fleet in defined German corridors.

Broad incumbents

• FlixMobility (FlixBus): Europe's largest intercity bus operator with strong digital booking and national network. Comparable to Scherer Reisen in passenger bus transportation but operates at far larger scale and competes for both group/intercity and increasingly regional concession work in Germany.
• DB Regio: Deutsche Bahn's regional bus and rail subsidiary operating scheduled public transport across Germany. Directly comparable to SVG Scherer's ÖPNV operations in Mainz/Koblenz/Trier and competes for the same public-service concession contracts.

Regional players

• Blaguss Reisen: Austrian bus and tour operator offering charter, line, and travel services. Comparable to Scherer Reisen in group travel, charter, and scheduled bus services, but primarily serves Austria rather than Germany.
• Verkehrsbetriebe Hamburg-Holstein (VHH): Northern German public bus operator with scheduled and on-demand services. Comparable business model to SVG Scherer's scheduled ÖPNV operations, though geographically focused on the Hamburg metropolitan area rather than Rhineland-Palatinate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/scherer-reisen

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Scherer Reisen