Schloss-Schule Kirchberg

What Schloss-Schule Kirchberg does

Schloss-Schule Kirchberg is a private, state-recognized Gymnasium with an integrated boarding school located in Kirchberg an der Jagst, Baden-Württemberg, Germany. Founded in 1914 and operated by Schloss-Schule Kirchberg gemeinnützige GmbH under the Schloss-Schule Kirchberg an der Jagst Stiftung (a non-profit foundation supervised by Regierungspräsidium Stuttgart), the school serves approximately 330 students — roughly 100 boarders from 14 countries plus around 230–250 local day students — through small classes averaging 17 students with a 20-student maximum. The core product portfolio comprises the Gymnasium pathway (preparation for the German Abitur), the boarding house with 24/7 supervision, a specialized German Language Course for international students aged 13-18 targeting B2 proficiency, plus an MINT/STEM track, the SKIL individualized learning concept for grades 5-7, and a Model 10 Plus bridging program for Realschule graduates.

The school differentiates itself through reform pedagogy and niche sports-integrated programs: an Equestrian Boarding School (Reitsportinternat) operated with Reitsportzentrum Fundis providing dressage, show jumping and eventing instruction, and a Basketball talent program in cooperation with professional club HAKRO Merlins Crailsheim. Underlying technology is non-proprietary and operational rather than product-defining — IServ for school management and communications, a 360° virtual tour, and standard marketing/analytics stack (Matomo, Microsoft Clarity, Meta Pixel, Google Ads, CleverReach).

The business model is a recurring subscription tuition structure with no third-party resellers. Boarding tuition ranges from €3,265 to €3,400 per month billed in 12 installments, varying by grade level; local Schloss-Schul-Profil day students pay €208 (Kirchberg residents) to €219 (non-subsidized municipalities) monthly; external pupils without the profile pay €104–115. Pricing is complemented by sibling discounts (20% second child, 40% each additional), partial scholarships (merit, social, equestrian, island talent, Amalie Pfündel), and tax deductibility under German law (Section 10 (1) No. 9 EStG). Direct-to-consumer GTM via a year-round personalized admission funnel — inquiry, counseling, on-site tour, optional trial stay, contract signing — with international recruitment supported by an English-language website and specialized international admissions lead.

Name

Schloss-Schule Kirchberg

Legal name

Schloss-Schule Kirchberg gemeinnützige GmbH

Website

https://schloss-schule.de

Company type

Private

Founded year

1914

Operating status

Operating

Headcount range

11–50 employees

Short description

Schloss-Schule Kirchberg is a private German Gymnasium and boarding school in Baden-Württemberg, founded 1914, serving ~330 students (~100 boarders from 14 countries plus local day students) through small classes and sports-integrated pathways (equestrian, basketball, international German language) under a non-profit foundation.

Ownership category

akta.pro rank

Product category

Private Boarding School Education

NAICS

Elementary and Secondary Schools (6111), Sports and Recreation Instruction (611620)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAJABAB

Nonsectarian Independent Boarding Schools

Education/K–12 / Primary & Secondary Education/Private & Independent K–12 Schools

SECONDARYEDAJALAM

After-School Academic Support Programs (Centers & Clubs)

Education/K–12 / Primary & Secondary Education/K–12 Educational Support Services (Tutoring & Counseling)

Keywords

• Private boarding school
• Gymnasium education
• Secondary education
• International student programs
• Equestrian academy

Headquarters

HQ city

Kirchberg an der Jagst

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Boarding School Tuition: Monthly parental contributions for boarding students covering accommodation, meals (5 daily), homework supervision, study support, weekend care, and round-the-clock supervision. Prices vary by grade level: €3,265/month for grades 1-6, €3,350/month for grades 7-9, €3,400/month for grades 10-12 (12 installments annually).
2. Local Student Tuition (Schloss-Schul-Profil): Monthly fees for day students in the Schloss-Schul-Profil covering small class sizes (max 20 students): €208/month for Kirchberg residents, €219/month for non-subsidized municipalities. External pupil tuition without profile: €104-115/month.
3. German Language Course for International Students: One-year intensive German language course (September-July) for international students aged 13-18, reaching B2 level, with approximately 30 lessons per week plus supervised study time, integrated into regular boarding school life.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

Schloss-Schule Kirchberg operates a private, state-recognized Gymnasium (grammar school) integrated with a full boarding school (Internat) for approximately 330 students, including around 100 boarders and 230 local day students from Kirchberg and surrounding communities. The school offers small class sizes (average 17, maximum 20 students), reform pedagogical approach with individual potential development, and 24/7 supervised boarding care including five daily meals, homework supervision, and study support. Specialized talent programs include equestrian sports via partnership with Reitsportzentrum Fundis, basketball development with HAKRO Merlins Crailsheim, and a one-year intensive German language course for international students aged 13-18.

Product overview

Schloss-Schule Kirchberg is a boarding school and private grammar school (Gymnasium) founded in 1914, operated by a non-profit foundation. The institution offers an integrated boarding school experience combining small-class grammar school education with comprehensive boarding care. The core product portfolio includes the Gymnasium with boarding facilities, the specialized Equestrian Boarding School (Reitsportinternat) in cooperation with Reitsportzentrum Fundis, Basketball Program partnership with HAKRO Merlins Crailsheim, and a dedicated German Language Course for international students aged 13-18. Academic programs feature MINT (STEM) education, the SKIL personalized learning concept for grades 5-7, and Model 10 Plus bridging program for Realschule graduates. A 360° virtual tour enables remote campus exploration.

Differentiator

Problem solved

Functional benefit

Products and services

• Boarding School (Internat) Full boarding school program offering 24/7 care with accommodation, five freshly cooked meals daily, structured daily schedules, and comprehensive supervision by qualified educators and tutors. Internatsleiterin Melanie Wies leads boarding operations. Pricing: €3,265/month (grades 1-6), €3,350/month (grades 7-9), €3,400/month (grades 10-12), billed in 12 annual installments.
• Gymnasium (Grammar School) State-recognized private grammar school with reform pedagogical approach, small class sizes (average 17 students, max 20), individual potential recognition and development, and preparation for the German Abitur university entrance qualification. Local student fees: €208/month (Kirchberg residents) or €219/month (non-subsidized municipalities); external pupils: €104-115/month.
• Equestrian Boarding School (Reitsportinternat) Specialized equestrian sports program in partnership with Reitsportzentrum Fundis. Offers dressage, show jumping, and eventing training from beginner to competition level. Features include year-round indoor arena (40x20m), outdoor jumping field, extensive stables, and own riding club (Reitverein Schloss-Schule Kirchberg/Jagst e.V.) for tournament participation.
• Basketball Program Basketball talent development program in cooperation with HAKRO Merlins Crailsheim (professional basketball club). Offers school attendance combined with professional training and development structures for young players.
• German Language Course for International Students One-year intensive German language and cultural preparation program for international students aged 13-18 with no prior German knowledge required. Includes approximately 30 lessons per week plus 7.5 hours supervised study time, with gradual integration into regular German school life. Target outcome: B2 language level proficiency.

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• HAKRO Merlins CrailsheimcoreStrategic or Co-development PartnerProfessional basketball partnership providing training opportunities and development structures for young basketball players at the boarding school. Through close cooperation with the HAKRO Merlins, boarding students benefit from first-class development structures and a high-level sporting environment.
• Reitsportzentrum Fundis (Martin Fundis)coreStrategic or Co-development PartnerInternational S-class show jumper and dressage rider operating the equestrian training center. Provides professional riding instruction (dressage, show jumping, eventing), competition support, and access to training facilities including year-round indoor arena (40x20m), extensive stables, grass show jumping field, sand outdoor arena, and vast open space. School horses housed at the center.
• Die Internate Vereinigung e.V. (DIV)coreStrategic or Co-development PartnerGerman Boarding Schools Association - professional network of German boarding schools, organizing comparative tournaments and educational exchange between member institutions.
• Deutsche Reiterliche Vereinigung e.V. (FN)minorStrategic or Co-development PartnerGerman Equestrian Federation - national governing body for equestrian sports, supporting continuous improvement and development of the equestrian program.
• Reitverein Schloss-Schule Kirchberg/Jagst e.V.coreStrategic or Co-development PartnerOwn riding club founded for participation in equestrian tournaments. Free membership for Schloss-Schüler. Martin Fundis serves as riding instructor.
• Bundesagentur für Arbeit (Federal Employment Agency)minorStrategic or Co-development PartnerGovernment employment agency providing career guidance support in grades 10 and 12, including individual counseling appointments.
• Schloss-Schul-VereincoreStrategic or Co-development PartnerAlumni and supporters association promoting cohesion among former students and supporting the school ideally and materially. Awards scholarships, supports special projects, funds climbing wall and Steinway grand piano, and organizes career information events.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Birklehof Internat: Co-educational boarding school in Baden-Württemberg with state-recognized Gymnasium and reform pedagogical approach. Closely overlaps with Schloss-Schule Kirchberg's target families in southern Germany.
• Stiftung Louisenlund: Northern German private boarding school with Gymnasium and IB program operated by a non-profit foundation. Directly competes for the same German affluent family and international student segments.
• Schloss Torgelow: Private boarding school in Mecklenburg-Vorpommern offering Gymnasium and talent-development programs. Comparable in combining academic and extracurricular specialization with premium boarding tuition.
• Schule Schloss Salem: One of Germany's most prestigious private boarding schools (Gymnasium plus Internat), founded 1920 in Baden-Württemberg. Comparable in mission, small-class reform pedagogy, and premium boarding positioning to Schloss-Schule Kirchberg.
• Kolleg St. Blasien: Private Catholic boarding school (Gymnasium plus Internat) in Baden-Württemberg. Competes for boarding school families in the same region with similar academic and extracurricular offerings.
• Landesschule Pforta: State-run elite boarding school (Gymnasium) in Saxony-Anhalt with long heritage. Comparable in its traditional, prestigious boarding-school model with strong academic outcomes.
• Internat Solling: Co-educational private boarding school in Lower Saxony with Gymnasium and reform pedagogical focus. Comparable in scale, mission, and boarding model to Schloss-Schule Kirchberg.

Broad incumbents

• Aiglon College: Swiss international boarding school with strong reputation for combining academics and outdoor/sports programs. Comparable as a premium international competitor for the same global family segment.

Others

• Upper Canada College: Prestigious Canadian independent boarding school. Comparable in combining elite academics with athletics and a strong alumni network, though operating in a different geographic market.

Regional players

• Internat Schloss Rohlstorf: Private boarding school in Schleswig-Holstein with similar Gymnasium-plus-Internat offering. Operates in a different geography but addresses the same niche of premium German boarding education.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCVDG_luQR_R0EYFmtiY8c5A
• Facebookfacebook.com/SchlossSchuleKirchberg
• LinkedInlinkedin.com/school/schloss-schule-kirchberg
• Instagraminstagram.com/schloss.schule

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Schloss-Schule Kirchberg