Школа PRO

What Школа PRO does

Школа PRO is a Ukrainian boutique educational institution founded in 2021 and structured as a sole proprietorship (ФОП Проць Г.В.) registered in Sambir, Lviv Oblast. It operates as a single-product company offering one intensive course — 'Product Manager in a Pharmaceutical Company' — a 2-month online program comprising 13 lectures and 3 workshops held twice weekly, culminating in an in-person marketing plan defense in Kyiv. The course targets medical representatives and aspiring marketers seeking to transition into product management roles at Ukrainian pharmaceutical companies, with documented alumni placement at ЮРІЯ-ФАРМ, Фармак, Biocodex Україна, ВІСТА, and Berlin-Chemie.

The school's primary asset is its faculty: 9 instructors, including Director Yuriy Markevych (20+ years in pharma, formerly head of departments at Фармак and ЮРІЯ-ФАРМ), drawn from leadership roles at top Ukrainian and international pharma companies. The technology stack is minimal — a SendPulse-hosted website (schoolpro.sitepulse.com.ua) paired with Telegram for student communication — with no proprietary platform, AI tooling, or app infrastructure disclosed. The business model is a one-time tuition payment per cohort at 25,000 UAH (or 15,000 UAH early bird / 25% referral discount), distributed exclusively online to individual students in Ukraine. The company has run 3 cohorts since 2021 (the 2nd and 3rd in 2024) and is actively recruiting for 2025, but operates at micro-scale with only 7 employees and no external funding, partnerships, or institutional backing.

Name

Школа PRO

Legal name

ФОП Проць Г.В.

Website

https://schoolpro.sitepulse.com.ua

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Ukrainian boutique education provider offering a 2-month intensive online course in pharmaceutical marketing, targeting medical representatives seeking to transition into product management roles at Ukrainian pharmaceutical companies.

Ownership category

akta.pro rank

Product category

Professional Education

NAICS

Business Schools and Computer and Management Training (6114)

akta.pro primary industry

Pharmaceuticals & Biotechnology (EDABALAU)

Keywords

• Pharmaceutical marketing training
• Product management education
• Professional development courses
• Pharma industry courses
• Marketing certification programs

Headquarters

HQ city

Sambir

HQ country

Ukraine

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure, Others

Revenue model

1. Course Tuition Fees: Primary revenue stream from paid educational courses in pharmaceutical marketing. Full course price is 25,000 UAH (2024 pricing). Early bird discount available at 15,000 UAH for applications submitted 3 weeks before course start. Referral discount of 25% offered when bringing a colleague who also passes the interview.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Школа PRO delivers a practical intensive two-month online course titled "Product Manager in a Pharmaceutical Company" (Продакт-менеджер у фармкомпанії), consisting of 13 lectures and 3 workshops conducted twice weekly, followed by an in-person marketing plan defense in Kyiv. The course teaches pharmaceutical marketing fundamentals, brand management, market analytics, competitive analysis, positioning, communication channels, and digital pharma marketing, targeting medical representatives and aspiring product managers in the pharmaceutical industry.

Product overview

Школа PRO offers a single unified educational product: the 'Продакт-менеджер у фармкомпанії' (Product Manager in a Pharmaceutical Company) course. This is a two-month intensive online program consisting of 13 lectures and 3 workshops held twice weekly. The course is designed for medical representatives and those aspiring to become product managers in pharmaceutical companies, covering pharmaceutical marketing fundamentals, brand building, market analysis, competitive analysis, positioning, digital marketing, budget planning, and product launches. The program culminates in an offline defense of a marketing promotion plan, after which graduates receive a certificate and recommendation letter.

Differentiator

Problem solved

Functional benefit

Products and services

• Course "Product Manager in a Pharmaceutical Company" (Курс "Продакт-менеджер у фармкомпанії") A practical intensive two-month online course in pharmaceutical marketing for beginners, consisting of 13 theoretical lectures and 3 practical workshops held twice weekly (Tuesdays and Thursdays), covering pharmaceutical marketing fundamentals, brand management, strategy creation, drug launch processes, digital marketing in pharma, market analytics, and financial planning. Students complete a marketing plan as a capstone project and defend it offline in Kyiv, receiving a certificate and recommendation letter upon successful completion. Targeted at medical representatives and aspiring pharmaceutical product managers.

Quantifiable outcome

• Graduates receive certification and recommendation letter upon successful marketing plan defense
• +1 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Netology: Major Russian/CIS online education platform with marketing and management tracks. Comparable in online intensive course model and target learner (early/mid-career) but operates at much larger scale and broader curriculum.
• Skillbox: Largest online education platform in the CIS offering marketing and management courses. Broader scope and much larger scale than Школа PRO, but competes for the same career-development learner in overlapping subject areas.
• Prometheus: Ukrainian MOOC platform offering free and paid courses across professional categories. Comparable as a Ukrainian education provider; differs by broad academic coverage rather than a regulated-industry specialization.

Emerging players

• Hillel IT School: Ukrainian education network focused on IT and adjacent professions. Comparable Ukraine-based intensive course format; differs by IT specialization but shares demographic of career-switching professionals.
• CPhI Academy: Training arm of the global CPhI pharmaceutical events network. Comparable pharma-specific training audience, but typically delivers short conference-style sessions rather than multi-week cohort programs.

Direct peers

• SKVOT: Ukrainian creative and marketing training school. Comparable on geography, audience profile (career switchers), and intensive short-course format; differs by creative versus regulated-pharma specialization.
• Laba: Ukrainian online education platform offering intensive courses including marketing tracks. Closely comparable in online course structure, Ukrainian market, and pricing; Laba is broader in scope but similar in cohort-based intensive model.
• PharmaTrain: European federation providing standardized training in pharmaceutical medicine and drug development. Most directly comparable as a pharma-specific professional training organization, though operating at a broader scope and without Ukraine geographic focus.
• WebPromoExperts Academy: Ukrainian digital marketing education platform explicitly cited in the Школа PRO data (Oleksii Dyban completed their Internet Marketing Director course). Closest direct competitor in Ukrainian-language marketing education.
• Projector Institute: Leading Ukrainian creative and marketing design school offering short intensive courses. Comparable course format, Ukraine-based audience, and pricing tier; differs by creative-design vs pharma specialization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@pharmaschoolpro
• Facebookfacebook.com/pharmschoolpro
• LinkedInlinkedin.com/company/pharmschoolpro
• Instagraminstagram.com/pharmaschoolpro

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Школа PRO