Stone Crest, Inc.
Stone Crest, Inc. is a privately held, 13-person residential real estate brokerage in New York City, serving individual buyers, sellers, and renters in Manhattan and Brooklyn through an IDX-enabled listing platform and commission-based agent-led transactions.
- Company typePrivate
- Founded-
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Stone Crest, Inc. does
Stone Crest, Inc. is a privately held residential real estate brokerage founded in 2003 and headquartered at 246 West 80th Street on the Upper West Side of Manhattan. The firm specializes in Manhattan and Brownstone Brooklyn residential transactions, serving individual buyers, sellers, and renters through a combination of direct agent relationships and a self-serve web platform. Its customer base spans mid-market apartment renters through luxury condo/co-op buyers, with rental listings ranging from approximately $2,750 to $20,000 per month and luxury sales listings reaching $47 million to $128 million.
The company's core technology is an IDX-enabled listing platform hosted at scrny.com, which aggregates MLS/RLS data via its membership in the Real Estate Board of New York (REBNY), alongside company-exclusive listings. The platform supports filtering by neighborhood, bedrooms, bathrooms, price, property type, and building features, and includes listing-alert functionality. Agents (including broker Forrest Zlochiver and listing agents Tzoor Vaza and Sadie Taylor) work directly with clients to facilitate transactions, supported by educational content resources such as Buyer's, Seller's, Renter's, and Neighborhood Guides covering 70+ NYC neighborhoods.
Stone Crest operates a traditional commission-based revenue model, earning transaction fees on both sales (typically 3-6% of sale price, split between listing and buying agents) and rentals (typically one month's rent or approximately 15% of annual rent). The go-to-market motion is sales-led and agent-driven, supplemented by organic SEO through content marketing and IDX/MLS syndication. With approximately 13 employees, no institutional funding, and no disclosed parent or subsidiary structure, the firm operates as an independent, relationship-driven brokerage with no announced technology roadmap, AI capabilities, or expansion initiatives beyond its existing Manhattan/Brooklyn footprint.
Stone Crest, Inc. firmographics
Firmographics- Name
- Stone Crest, Inc.
- Legal name
- Stone Crest Inc
- Website
- https://scrny.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Stone Crest, Inc. is a privately held, 13-person residential real estate brokerage in New York City, serving individual buyers, sellers, and renters in Manhattan and Brooklyn through an IDX-enabled listing platform and commission-based agent-led transactions.
- Ownership category
- akta.pro rank
Where Stone Crest, Inc. is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Stone Crest, Inc. business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Real Estate Sales Commission: Commission-based revenue from residential property sales transactions. The company facilitates buying and selling of luxury condos, coops, and townhouses in Manhattan and Brooklyn. Typically earns percentage-based commissions on completed transactions.
- Real Estate Rental Commission: Commission-based revenue from residential rental transactions. The company places renters in apartments throughout Manhattan and Brooklyn, earning fees typically equal to one month's rent or a percentage of the annual lease.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Multi-year contract | Real estate sales transactions |
| Transaction based/ take rate | Multi-year contract | Real estate rental transactions |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Stone Crest, Inc. product offering
Product offeringCore offering
Stone Crest, Inc. is a Manhattan-based residential real estate brokerage representing buyers, renters, and landlords in the sale and rental of condos, co-ops, and townhouses across Manhattan and Brownstone Brooklyn. The firm operates an IDX-enabled website that aggregates MLS listings, company exclusives, and other broker listings, supported by a licensed broker and listing agents who handle transactions directly. Established in 2003, the company is independently owned and operates with a small team of 13 employees.
Product overview
Stone Crest, Inc. operates a real estate platform focused on residential properties in the New York area. The core offerings consist of two interconnected listing platforms: a Sales Listings Platform displaying properties for sale (condos, co-ops, townhouses) and a Rentals Listings Platform for rental apartments, both accessible through the scrny.com website with comprehensive search and filtering capabilities. Supporting these listings are content resources including a Buyer's & Renter's Guide, Neighborhood Guide, and Useful Links section that provide educational information about the NYC real estate market and specific neighborhoods.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Sales Listings Platform IDX-enabled property search platform surfacing MLS listings, company exclusives, open houses, featured listings, and other broker listings for buyers in Manhattan and Brownstone Brooklyn.
- Rentals Listings Platform IDX-enabled rental listings platform displaying available rentals and supporting renters in locating apartments in Manhattan and Brownstone Brooklyn.
- Buyer's & Renter's Guide Educational and informational guide providing practical content for individuals buying and renting NYC residential real estate.
Companies that use Stone Crest, Inc.
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Stone Crest, Inc. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Stone Crest, Inc. partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- REBNY (Real Estate Board of New York)coreMember of the Real Estate Board of New York (REBNY), using the RLS (REBNY Listing Service) IDX data feed to display listings on their website. Stone Crest Inc. is listed as an IDX data display company for REBNY listings.
Scale indicators4 records
Recent moves4 records
Expansion highlights3 records
Stone Crest, Inc. competitors and assessment
Company assessmentDirect peers
- BOND New York: Boutique NYC brokerage focused on Manhattan and Brooklyn residential sales and rentals. Comparable scale, geographic concentration, and boutique service model.
- Corcoran Group: Major NYC-headquartered residential brokerage with deep Manhattan and Brooklyn coverage. Closely comparable in product mix (sales + rentals, IDX website, neighborhood expertise) and target customer.
- The Modlin Group: Small, boutique NYC real estate firm operating in Manhattan and Brooklyn with similar size and luxury focus. Comparable in service intensity and scale.
- Brown Harris Stevens: Luxury-focused NYC brokerage with strong Manhattan and Brooklyn presence, including Brownstone Brooklyn. Directly comparable in positioning toward upscale residential sales and rentals.
- Halstead Real Estate: NYC residential brokerage specializing in Manhattan and Brooklyn sales and rentals. Comparable neighborhood focus, IDX-driven website, and mid-market to luxury coverage.
- Sotheby's International Realty - NYC: Luxury international brokerage brand with significant NYC presence in Manhattan and Brooklyn. Comparable in luxury segment, referral network, and white-glove positioning.
Broad incumbents
- Compass: Largest residential brokerage in NYC with a tech-enabled platform and thousands of agents. Direct competitor in Manhattan and Brooklyn sales and rentals, with vastly greater scale and marketing spend.
- Prudential Douglas Elliman (legacy): Affiliated regional brokerage operating in NYC residential market. Comparable in transaction-based commission model and customer base.
- Douglas Elliman: Long-established NYC and East Coast residential brokerage with extensive Manhattan and Brooklyn listings and a large agent roster. Comparable in target market and service offerings.
Others
- Compass (placeholder - already listed): Removed duplicate entry.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Stone Crest, Inc. social profiles
Digital presenceStone Crest, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stone Crest, Inc. leadership team
Management profileNumber of profiles
Profiles3 records
Stone Crest, Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stone Crest, Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stone Crest, Inc.
What does Stone Crest, Inc. do?
Stone Crest, Inc. is a Manhattan-based residential real estate brokerage representing buyers, renters, and landlords in the sale and rental of condos, co-ops, and townhouses across Manhattan and Brownstone Brooklyn. The firm operates an IDX-enabled website that aggregates MLS listings, company exclusives, and other broker listings, supported by a licensed broker and listing agents who handle transactions directly. Established in 2003, the company is independently owned and operates with a small team of 13 employees.
Is Stone Crest, Inc. a public or private company?
Stone Crest, Inc. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Stone Crest, Inc. founded?
Stone Crest, Inc. was founded in -1. It employs 11 to 50 people.
Where is Stone Crest, Inc. based?
Stone Crest, Inc. is headquartered in New York, United States, in the North America region.
How does Stone Crest, Inc. make money?
Two revenue lines are on record. Real Estate Sales Commission is the primary driver. The others are real Estate Rental Commission.
Who are Stone Crest, Inc.'s main competitors?
Direct peers on record are BOND New York, Corcoran Group, The Modlin Group, Brown Harris Stevens, Halstead Real Estate and Sotheby's International Realty - NYC. Broad incumbents are Compass, Prudential Douglas Elliman (legacy) and Douglas Elliman. Compass (placeholder - already listed) is listed as an others.
Does Stone Crest, Inc. have an API?
No public API is recorded for Stone Crest, Inc..