Seafood Industry Australia

Name

Seafood Industry Australia

Legal name

Seafood Industry Australia Pty Ltd

Website

https://seafoodindustryaustralia.com.au

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Industry Association Services

NAICS

Aquaculture (11251), Fish and Seafood Merchant Wholesalers (42446)

SIC

Food And Kindred Products (2000)

akta.pro primary industry

Aquaculture Harvest, Processing & Packing (Farmed Finfish/Shellfish; On-Farm Plants) (AFANADAL)

akta.pro secondary industry

Seafood Wholesale (Fresh & Frozen) (AFAIADAD)

Keywords

• Industry advocacy
• Seafood industry representation
• Trade association services
• Membership services
• Industry development

Headquarters

HQ city

North Ryde BC

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Fees: SIA operates as a member-based organization with members from wild-caught, aquaculture, and post-harvest sectors of the Australian seafood industry. Membership fees fund the organization's advocacy and representation activities.
2. Government Grants: SIA receives government grants for specific projects and initiatives including AgUP grants ($385,000 for SeaWork platform), market transparency grants ($861,773), and grants from the National Foundation for Australia-China Relations.
3. eShop Product Sales: SIA operates an eShop selling merchandise and products to members and the public, with prices in Australian Dollars exclusive of GST.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels11 records

Core offering

Seafood Industry Australia (SIA) is the national peak-body for the Australian seafood industry, providing policy advocacy, member representation, training programs (TrainStation), mental health support, workforce platforms, and consumer education initiatives on behalf of wild-catch, aquaculture, and post-harvest sector members. It operates as a not-for-profit industry association funded primarily through membership fees, government grants, and program income.

Product overview

Seafood Industry Australia operates as a national peak-body representing the Australian seafood industry with a portfolio of digital platforms, programs, and events. The core offerings include seafoodcareers.com.au (training and recruitment), ExportingSeafood.com.au (export resources), and Stay Afloat (mental health support). Supporting programs include Sea Safe (safety), the Seafood Directions Conference (biennial event), SeaWork (labour platform), the Great Australian Seafood consumer brand, and the Southern Rock Lobster Marketing Toolkit. These products serve industry members from wild-caught, aquaculture, and post-harvest sectors through workforce development, trade support, health and safety, and consumer marketing.

Differentiator

Problem solved

Functional benefit

Products and services

• TrainStation Online training and certification portal offering courses for seafood industry workers across wild-catch, aquaculture, and post-harvest sectors.
• Mind the Meal Gap National consumer education campaign promoting Australian seafood consumption and connecting consumers with locally sourced seafood.
• Seafood Industry Australia eShop

Quantifiable outcome

• Commonwealth-managed fisheries maintained sustainability certification for 8 consecutive years - unprecedented internationally
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• National Foundation for Australia-China RelationscoreOthers · 21 February 2025SIA awarded grant to strengthen relationships and exchanges between Australia's seafood industry and key stakeholders in China over three years. Funding to develop industry knowledge and capability for risk-informed engagement with China and showcase Australian seafood excellence.
• Australian Food & Wine Collaboration GroupcoreStrategic or Co-development Partner · 10 August 2023Collaborative trade development program bringing together Australian agriculture, food and wine industries for joint market access initiatives. SIA participates in trade missions to Japan, Malaysia, Taiwan, South Korea, and India. Program received $600,000 ATMAC grant for high-growth market targeting.
• Fisheries Research and Development Corporation (FRDC)coreStrategic or Co-development Partner · 11 May 2022FRDC is a key funding partner and support agency for Seafood Directions Conference (2022, 2024, 2026). SIA and FRDC jointly launched seafoodcareers.com.au training and recruitment platform. FRDC has been involved in Seafood Directions since its establishment in 1999.
• Coalition Government (Australian Government)coreOthers · 11 May 2022Federal government provided $385,000 AgUP grant to develop SeaWork employment platform for labor retention and training. Minister David Littleproud and Assistant Minister Jonno Duniam supported the initiative to help seafood industry retain and grow workforce.
• Australian Government (Market Transparency Grants)minorOthers · 11 May 2022SIA awarded $861,773 (GST incl) grant as part of $5.94 million for projects to improve market transparency across perishable agricultural goods supply chains. Funding to harmonize audit standards for seafood retailers.
• Queensland Government (Palaszczuk Government)coreOthers · 9 August 2021Queensland Government contributed $59,000 towards Stay Afloat mental health program expansion into Queensland, building on existing NSW, Victoria, and Darwin locations. Minister Mark Furner announced the funding as part of Queensland's backing for commercial fishers.
• Queensland Seafood Marketers AssociationminorStrategic or Co-development Partner · 9 August 2021President Marshall Betzel welcomed Stay Afloat program expansion to Queensland, representing Queensland seafood industry perspective and supporting mental health initiatives for commercial fishers.
• Stay Afloat Program PartnerscoreStrategic or Co-development Partner · 8 February 2021Stay Afloat mental health program operates in NSW, Victoria, Darwin, and Queensland with support from Australian Government's Mental Health Program. The program creates networks of trusted industry advocates and connects fishers with support services.
• Dinko TunaminorStrategic or Co-development Partner · 10 December 2019Dinko Tuna is a member company managed by Lukina Lukin - the only woman running a tuna farm in Australia. The company unveiled new processing facility with -60 degree celsius freezing capability and has partnered with Nutrisea consultant for fish nutrition and value-adding.
• Commonwealth Fisheries AssociationcoreStrategic or Co-development Partner · 14 October 2019Joint advocacy partner representing Commonwealth fisheries. Both organizations collaborate on policy positions, regulatory matters, and industry representation including joint press releases on marine park plans and data capture investments.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/seafoodaus
• YouTubeyoutube.com/channel/UCTjPihkEe00n7IRCRIhTltw
• Facebookfacebook.com/Seafood-Industry-Australia-1618151388470957
• LinkedInlinkedin.com/company/seafoodindustryaustralia
• Instagraminstagram.com/seafoodindustryaustralia

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Seafood Industry Australia