SELAH SUE
Selah Sue is a Belgian solo musician and songwriter who sells original soul, R&B, and pop albums in vinyl, CD, and Blu-ray formats through her official website, with additional revenue from streaming on Spotify and Apple Music and live touring, operating under the Because Music label.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingServices
What SELAH SUE does
Selah Sue is a Belgian musician and songwriter operating as an individual artist enterprise based in Bertem, Belgium, with a five-person operation. The company sells a catalog of original music spanning soul, R&B, and pop genres, including a self-titled debut, Reason, Persona (with a standard and a deluxe edition), Movin', and a live release titled As One. Products are offered in multiple physical formats — CD, single and double vinyl, and Blu-ray — priced from €10 to €29, alongside digital streaming availability on Spotify and Apple Music via lnk.to links.
The business runs on a direct-to-consumer model anchored by the official website (selahsue.com), which functions as the primary hub for commerce, music links, tour information, and newsletter capture through the Because TV platform. Recorded-music rights and catalog copyright are held by Because Music, an independent record label that acts as the strategic parent and distribution partner. The artist maintains an active touring practice with a dedicated tour section on the website, representing a live-performance revenue channel alongside physical and streaming sales.
The target customer is the general music consumer — fans purchasing collectible physical music editions, streaming listeners, and live concert attendees. There are no enterprise customers, no B2B channel, and no disclosed financial metrics. The operation is small in scale (5 employees, single creative principal, finite catalog), privately held, and dependent on the Because Music relationship for rights administration and broader distribution reach.
SELAH SUE firmographics
Firmographics- Name
- SELAH SUE
- Legal name
- Selah Sue
- Website
- https://selahsue.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Selah Sue is a Belgian solo musician and songwriter who sells original soul, R&B, and pop albums in vinyl, CD, and Blu-ray formats through her official website, with additional revenue from streaming on Spotify and Apple Music and live touring, operating under the Because Music label.
- Ownership category
- akta.pro rank
SELAH SUE industry classification
Industry- Product category
- Recorded Music
- NAICS
- Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)
- SIC
- Phonograph Records & Prerecorded Audio Tapes & Disks (3652)
- akta.pro primary industry
- Merchandising & Onsite Retail (Concert Merch, Pop-ups) (MPAGAAAJ)
- akta.pro secondary industry
- Download Stores & Digital Music Retail (Transactional) (MPAIACAM)
Keywords
SELAH SUE business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Others
Revenue model
- Music Sales (Physical): Direct sales of music releases including CDs, vinyl records, and Blu-ray discs through the artist's official website and potentially other retail channels.
- Digital Streaming: Music available on streaming platforms including Spotify and Apple Music, generating per-stream revenue.
- Tour and Live Performances: Revenue generated from live concerts and touring activities, with a dedicated tour section on the website.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | LP/Vinyl Records |
| Unit Pricing | Pay-as-you-go | CD Albums |
| Unit Pricing | Pay-as-you-go | Deluxe/Bundle Editions |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
SELAH SUE product offering
Product offeringCore offering
Selah Sue sells music releases in physical formats (CD, vinyl LP, double vinyl, and Blu-ray) directly through the official website shop, and distributes music digitally via streaming platforms (Spotify, Apple Music). The catalog includes studio albums (Selah Sue, Reason, Persona, Movin') and a live album (As One). Revenue is also generated from live concert touring.
Product overview
Selah Sue is a Belgian musician and songwriter offering a discography of studio and live albums. The product portfolio consists of music releases available in multiple formats including CD, vinyl (standard and double), and Blu Ray. Albums include the self-titled debut, Reason, Persona (with standard and deluxe editions), Movin', and As One (Live). Music streaming links are also provided for listening.
Differentiator
Problem solved
Functional benefit
Products and services
- Selah Sue (Self-Titled) Vinyl LP Self-titled debut studio album by Selah Sue released on vinyl LP format, priced at €20. Targeted at music fans and vinyl collectors.
- Selah Sue (Self-Titled) CD Self-titled debut studio album by Selah Sue released on CD format, priced at €10. Targeted at music fans and CD collectors.
- Reason Double Vinyl Studio album 'Reason' released on double vinyl format, priced at €25. Targeted at music fans and vinyl collectors.
- Persona Standard Edition CD Standard edition of the 'Persona' studio album on CD format, priced at €10. Targeted at music fans.
- Persona Standard Edition Vinyl Standard edition of the 'Persona' studio album on vinyl, priced at €22. Targeted at music fans and vinyl collectors.
- Persona Deluxe Edition (CD or LP) Deluxe edition of the 'Persona' studio album, available on CD (€18) or LP (€29). Targeted at dedicated fans and collectors seeking premium content.
- Movin' LP Studio album 'Movin'' released on vinyl LP format, priced at €24. Targeted at music fans and vinyl collectors.
- Movin' CD Studio album 'Movin'' released on CD format, priced at €16. Targeted at music fans.
- As One (Live) CD & Blu-ray Live concert album 'As One' released as a CD and Blu-ray bundle, priced at €18. Targeted at fans seeking live concert footage and audio.
- As One (Live) Double Black Vinyl Live concert album 'As One' released on double black vinyl format, priced at €29. Targeted at collectors seeking premium live recordings.
Companies that use SELAH SUE
Customer profileSegments1 record
Ideal customer profiles1 record
SELAH SUE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SELAH SUE partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Because MusicminorBecause Music is identified as the record label/copyright holder for Selah Sue. The label manages distribution and rights for her music catalog. The partnership appears to be a traditional record label relationship where the label holds the copyright and commercial rights to her artistic works.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
SELAH SUE competitors and assessment
Company assessmentDirect peers
- Tamino: Belgian singer-songwriter whose soul/indie sound and international touring pattern closely overlap with Selah Sue. Both occupy the niche of Belgian-rooted, soul-leaning artists with European tour circuits.
- Angèle: Belgian pop/soul artist with an active international touring profile and a comparable multi-album D2C catalog. Same home-market context and similar indie-label distribution pattern make her a strong direct peer.
- Stromae: Belgian singer-songwriter with similar soul/electronic/pop crossover and international touring footprint. Both operate out of Belgium with multi-album catalogs and global streaming reach, making Stromae the closest geographic and stylistic comparison.
- LP (Laura Pergolizzi): US-based singer-songwriter with a soul/pop catalog and global touring presence. Similar independent-leaning distribution model and stylistic positioning around soul-infused pop make LP a strong direct peer.
- Mø: Danish pop/soul artist with multi-album catalog and international touring history. Similar position as a Scandinavian-rooted artist with cross-genre pop appeal and D2C physical distribution.
- Jessie Ware: British soul/pop artist with multiple studio albums and a continuous touring record. Comparable genre space and catalog maturation profile position her as a relevant peer for trajectory comparison.
- AURORA: Norwegian singer-songwriter with international streaming and touring reach and an indie-label distribution model. Comparable scale and similar position as a non-Anglophone European artist with global soul/art-pop appeal.
- Christine and the Queens: French singer-songwriter in the soul/pop space with international touring and Because Music label ties. The shared label relationship and stylistic positioning make her a directly comparable artist.
- Jorja Smith: British soul/R&B singer-songwriter with a similar catalog depth and international touring profile. Comparable genre positioning and indie-to-major label distribution path make her a relevant peer.
- Corinne Bailey Rae: British soul/R&B singer-songwriter with an established catalog and international touring footprint. Closely overlapping genre and career-stage profile make her a useful comparator for catalog economics.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
SELAH SUE social profiles
Digital presenceSELAH SUE financial estimates
Financial estimateRevenue estimate
Valuation estimate
SELAH SUE leadership team
Management profileNumber of profiles
SELAH SUE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SELAH SUE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SELAH SUE
What does SELAH SUE do?
Selah Sue sells music releases in physical formats (CD, vinyl LP, double vinyl, and Blu-ray) directly through the official website shop, and distributes music digitally via streaming platforms (Spotify, Apple Music). The catalog includes studio albums (Selah Sue, Reason, Persona, Movin') and a live album (As One). Revenue is also generated from live concert touring.
Is SELAH SUE a public or private company?
SELAH SUE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SELAH SUE founded?
SELAH SUE was founded in -1. It employs 1 to 10 people.
How does SELAH SUE make money?
Three revenue lines are on record. Music Sales (Physical) is the primary driver. The others are digital Streaming and tour and Live Performances.
Who are SELAH SUE's main competitors?
Direct peers on record are Tamino, Angèle, Stromae, LP (Laura Pergolizzi), Mø, Jessie Ware, AURORA, Christine and the Queens, Jorja Smith and Corinne Bailey Rae.
Does SELAH SUE have an API?
No public API is recorded for SELAH SUE.
What industry is SELAH SUE in?
SELAH SUE's product category is Recorded Music. Its primary akta.pro industry code is MPAGAAAJ, Merchandising & Onsite Retail (Concert Merch, Pop-ups), with a secondary code of MPAIACAM, Download Stores & Digital Music Retail (Transactional). Its NAICS code is 459 and its SIC code is 3652.