Sensotix GmbH

What Sensotix GmbH does

Sensotix GmbH (legal entity Sensotix FlexCo) is a privately held, 100% founder-owned consulting and software company headquartered in Vienna, Austria. Founded in 2017, the company operates with a team of six employees and serves clients primarily in the DACH region (Austria, Germany, Switzerland). Sensotix targets two main verticals: commercial insurance companies and industrial fleet/equipment operators, offering digitalization solutions that connect physical assets to digital workflows through its proprietary SMARTSTICKER platform — QR-code and NFC-enabled smart stickers that deliver service information, damage reporting, and contact options without requiring app installation or login.

The company's product portfolio is modular and built around SMARTSTICKER, with adjacent modules including Schadensmeldung (insurance damage reporting), Smarter Rechenkern (a DMN/Decision Model Notation-based calculation engine for premium computation), Digitaler Lohnsummenbogen (digital payroll form for liability insurance renewals), Smarte Datenanalyse (AI/ML-driven data analysis and dashboards), Smarter Flottenmanagement (fleet service management), and Beratung Versicherungen (insurance consulting). Technology infrastructure runs on Kubernetes cloud via Google Cloud (Sensotix is a certified Google Cloud Partner since November 2023), with GDPR-compliant encrypted data handling and app-free customer interaction design.

Sensotix generates revenue through a mix of custom software development and consulting services (project-based) and licensing of proprietary solutions like SMARTSTICKER and the DMN-based Rechenkern (subscription/recurring). Pricing is quote-based and tailored to enterprise client requirements, with multi-year contracts typical. Distribution is primarily direct enterprise sales supplemented by a cooperation partner network (Call-us Assistance, faktorzehn, SoftProject, DEKRA, pielaco, New Players Network) and Google Cloud's partner ecosystem. Named customers include Helvetia Versicherungen AG, HDI Versicherung, Medela, RKBGamo, Felbermayr, AIDA Cruises, OEBG Power, MDP Group, Provob Baubegleitung, and Wohnbuddy. The company is bootstrapped with no external VC or PE funding.

Name

Sensotix GmbH

Legal name

Sensotix FlexCo

Website

https://sensotix.com

Company type

Private

Operating status

Operating

Short description

Sensotix GmbH is a Vienna-based, founder-owned B2B consulting and software firm that builds the SMARTSTICKER platform — QR-code/NFC smart stickers and modular insurance and fleet digitalization tools — serving commercial insurers and industrial enterprises in the DACH region.

Ownership category

akta.pro rank

Product category

Insurance Digitalization Software

NAICS

Computer Systems Design and Related Services (54151)

akta.pro primary industry

Regulatory Reporting & Compliance Automation (FinCEN/CTR/SAR, EMIR/MiFID, etc.) (FSAGAFAG)

Keywords

• QR-code service stickers
• Insurance digitalization
• DMN calculation engine
• Enterprise consulting software
• Fleet service management

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Software Development & Consulting: Custom software development, consulting, and project-based services for digital transformation solutions including SMARTSTICKER implementation, data analysis, and insurance process automation.
2. Product Licensing: Licensing of proprietary solutions like SMARTSTICKER platform and DMN-based calculation engine to enterprise clients.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Sensotix FlexCo develops and licenses the SMARTSTICKER platform — a QR-code and NFC-based smart sticker solution that delivers app-free, login-free digital services (service info, damage reporting, spare parts ordering, contact options) directly on physical assets such as vehicles, industrial equipment, and insurance policies. The company complements this platform with a DMN-based calculation engine, digital payroll reporting for insurance, AI/ML-driven data analytics, and bespoke insurance and digitalization consulting for enterprise clients.

Product overview

Sensotix GmbH offers a modular platform centered on the SMARTSTICKER product — a QR-code-based smart sticker that enables app-free, login-free digital services directly on physical equipment, vehicles, and insurance policies. The core SMARTSTICKER platform is supported by several modules: the Smarter Servicesticker for equipment/vehicle service information, Schadensmeldung über SMARTSTICKER for insurance damage reporting, Smarter Rechenkern for DMN-based premium calculation, Digitaler Lohnsummenbogen for digital payroll data submission, Smarte Datenanalyse for AI/ML-driven data analytics, Beratung Versicherungen for insurance consulting, and Smarter Flottenmanagement for fleet service management. The Rechenkern and analytics modules integrate with the sticker-based customer-facing solutions to automate backend processes.

Differentiator

Problem solved

Functional benefit

Brands

• SMARTSTICKER: A smart service sticker with QR code functionality that provides digital access to user manuals, videos, spare part ordering, damage reports, and contact options directly on devices or vehicles without requiring an app or login.

Products and services

• SMARTSTICKER (Smart Service Sticker) A QR-code and NFC-enabled smart sticker applied to physical assets (vehicles, industrial equipment) that delivers service information, damage reporting, spare-part ordering, and contact options to the end user via a simple scan — no app installation or login required. Data transmission is encrypted and GDPR-compliant; no personal data is stored on the sticker itself.
• Schadensmeldung über SMARTSTICKER (Smart Damage Reporting) An insurance-specific SMARTSTICKER solution that enables policyholders to report vehicle damage by scanning a QR code placed in the car. Damage details and photos are encrypted and transmitted to the insurer without requiring app installation or login. Designed for fleet and motor insurance carriers such as Helvetia.
• Smarter Rechenkern (DMN Calculation Engine) An open-standard DMN (Decision Model Notation) calculation engine that serves simultaneously as a graphical model, documentation, and executable software code. Used for insurance premium calculation and other rule-based computations, providing a shared communication basis between business and IT teams without vendor lock-in.
• Digitaler Lohnsummenbogen (Digital Payroll Form) A QR-code-based digital process that allows commercial policyholders to submit annual revenue and payroll data for liability insurance renewals without installing an app or using a customer portal. The integrated Rechenkern calculates the new premium and transmits the data for automated policy issuance.
• Smarte Datenanalyse (Smart Data Analysis) A data analysis service that cleanses, analyzes, and visualizes customer data using R, Knime, Power BI, Excel, Quarto, and Python. Delivers actionable insights through interactive dashboards and automated reports, applying AI/ML methods for predictive model development and data-driven decision support.
• Beratung Versicherungen – Firmenkunden (Insurance Consulting for Corporate Clients) Insurance-industry consulting services leveraging over eight years of market expertise to analyze existing commercial insurance processes, identify digitalization potential, and develop customized solution concepts for commercial insurance brokers and carriers.

Quantifiable outcome

• High customer satisfaction through digital self-service without app installation
• +2 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Google CloudcoreTechnology or Integration · 1 November 2023Sensotix is a certified Google Cloud Partner (November 2023). They host applications on Kubernetes Cloud Infrastructure and access Google's global partner network for cloud-based solution delivery.
• Call-us AssistanceminorStrategic or Co-development PartnerCooperation partner for assistance services integration.
• faktorzehnminorStrategic or Co-development PartnerCooperation partner for factor ten solutions.
• SoftProjectminorImplementation/ SI/ Consulting PartnerCooperation partner for software project implementation.
• DEKRAminorStrategic or Co-development PartnerCooperation partner for testing and certification services.
• pielacominorStrategic or Co-development PartnerCooperation partner in thepielaco network.
• New Players Network (NPN)minorGTM or Marketing PartnerCooperation partner in the new players network for market development.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Faktor Zehn GmbH: Specialist vendor of factor-based insurance calculation platforms and consulting for insurers. Directly comparable to Sensotix's DMN-based Rechenkern and insurance consulting practice, and is also a listed Sensotix cooperation partner.
• SoftProject GmbH: Provider of low-code business rules and process automation tools (X4 Suite), comparable to Sensotix's DMN-based calculation engine. Also a listed Sensotix implementation/consulting partner, indicating adjacent solution footprints.

Broad incumbents

• Guidewire Software: Global leader in core insurance software (PolicyCenter, ClaimCenter, BillingCenter). Represents the dominant incumbent platform that Sensotix's modular insurance automation competes against in mid-market and large European carriers.
• msg group: Large German-headquartered IT services and software group with deep insurance industry coverage (msg life, msg nexinsure). A broad incumbent offering competing consulting and software for European insurers that Sensotix also targets.
• adesso SE: Major European IT services firm with a sizable insurance vertical practice providing consulting, custom software, and digital transformation services to insurance carriers, directly competing for Sensotix's target buyer.
• Sapiens International Corporation: Global provider of software solutions for insurance carriers (policy, claims, underwriting, reinsurance). A broader incumbent whose footprint overlaps Sensotix's insurance process automation modules.
• Duck Creek Technologies: Cloud-based insurance core systems provider (Policy, Billing, Claims) serving P&C carriers. Represents a SaaS-native incumbent competing for the same insurance modernization wallet Sensotix addresses with its DMN engine.

Emerging players

• FRISS: Specialist in insurance fraud detection and risk scoring for P&C insurers. Comparable as an emerging, vertical-focused InsurTech vendor targeting European carriers with modular, analytics-driven solutions similar in spirit to Sensotix's data analytics offering.
• KERV (formerly EVRYTHNG): Product digital identity / IoT data platform that turns physical products into connected digital assets. Conceptually comparable to SMARTSTICKER's physical-digital bridging use case, but at a larger scale and broader product/brand scope.
• Scanbuy: Enterprise QR code and mobile engagement platform used for product authentication, service information, and consumer engagement. Comparable technology base to SMARTSTICKER but oriented toward consumer marketing rather than B2B insurance/industrial workflows.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sensotix GmbH