What Grupo Serca does

Grupo Serca Automoción is a Spanish automotive aftermarket distribution group headquartered in Esplugues de Llobregat (Barcelona), operating as an association of more than 58 independent distributor member firms with presence across Spain and Portugal. The group serves more than 2,000 affiliated independent vehicle repair workshops through 260+ distribution points and over 320,000 m² of warehousing, carrying approximately 390,000 SKUs in stock. It is a founding member of Nexus Automotive International, the global aftermarket network spanning 90+ countries, and operates three branded workshop networks — SPG Talleres (premium), Nexus Auto, and Profesional Plus — that provide standardized services and brand identity to independent repair shops competing against manufacturer-authorized dealer networks.

The group's product and service portfolio combines a portfolio of proprietary own-brand product lines (Serca, Textor, Drive+, Olsen's, DYS, SauberParts, and SAUBER MECALIFT workshop machinery) with third-party component supply, alongside a suite of workshop-facing services: the Programa de Gestión workshop management software, the Sercatt technical consulting and diagnostic assistance service, the Plataforma Técnica technical information platform, in-person and online training programs (including Next Academy VR), and the ServiceNext platform (NextGo, Next Assist). Distribution is structured B2B2C: the 58+ member companies purchase parts and supplies centrally and resell them to affiliated workshops, while end consumers access the network through branded SPG Talleres, Nexus Auto, and Profesional Plus workshops.

Revenue is generated primarily through spare parts distribution to workshops, sale of own-brand products, training programs, and recurring software/service subscriptions tied to the workshop network. The group reports approximately 1,350 professionals and €600 million in annual billing, with Premier sponsor relationships with Brembo, Bosch, and Bilstein Group anchoring supplier-side partnerships. Marketing is anchored by annual congresses (SERCA Congress, SPG Talleres Congress), the quarterly trade publication El Periódico del Taller, trade show presence (Motortec), and ESG positioning via ISO 9001/14001/45001 certifications, the Premio Empresa Sostenible 2023, and collaboration with UN Global Compact Spain, ICEX, and Fundación ICO.

Name

Grupo Serca

Legal name

VETURILO, S.A.

Website

https://serca.es

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Grupo Serca Automoción is a Spanish automotive aftermarket distribution network of 58+ member companies serving 2,000+ affiliated workshops across Spain and Portugal via 260+ distribution points. It supplies spare parts, proprietary brands, workshop management software, technical consulting, and training services to independent vehicle repair businesses.

Ownership category

akta.pro rank

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Spare Parts Distribution: Grupo Serca distributes automotive spare parts through a network of 58+ member companies with 260+ distribution points, supplying over 2,000 affiliated workshops. Revenue is generated through the sale of spare parts to workshops and end consumers, with approximately 390,000 SKUs in stock.
2. Own-Brand Product Lines: Sale of proprietary product brands including Serca (batteries, oils, lighting, coolants, machinery, accessories), Textor (fluids and automotive chemicals), Drive+ (brake pads, filters, brake discs), Olsen's (alternators/starters, paint), DYS (automotive parts), and SauberParts (shock absorbers, valves).
3. Workshop Services and Software: Serca provides workshops with management software, technical support (Sercatt), technical information platform, prior appointment scheduling, and budget management tools. These services support workshop retention and loyalty within the distribution network.
4. Training and Professional Development: Both in-person and online training for mechanics and workshop professionals, including technical courses, virtual reality-based training (Next Academy VR), and certification programs. Provided to workshops within the network as well as the broader market.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

Grupo Serca is an automotive aftermarket distribution group that aggregates 58+ independent distributor member companies operating 260+ sales points across Spain and Portugal to supply spare parts and workshop services to more than 2,000 affiliated independent repair workshops. Its offering spans own-brand product lines (Serca, Textor, Drive+, Olsen's, DYS, SauberParts, SAUBER MECALIFT), three branded workshop networks (SPG Talleres, Nexus Auto, Profesional Plus), workshop management software, technical consulting (Sercatt), training (including Next Academy VR), and mobility solutions (Movidis). The group holds approximately 390,000 SKUs in stock across more than 320,000 m² of warehouse space and reports ~1,350 professionals and 600 million euros annual turnover.

Product overview

Grupo Serca is a distribution group for automotive spare parts and workshop services operating in Spain and Portugal, formed by over 58 companies with more than 250 sales points supplying a network of over 2,000 associated workshops. The product portfolio consists of multiple own-brand product lines (Serca, Textor, Drive+, Olsen's, SauberParts, DYS, SAUBER MECALIFT) covering vehicle parts, machinery, and workshop equipment. The service offering includes workshop management software, technical consulting (Sercatt), training programs, and three workshop networks (SPG Talleres, Nexus Auto, Profesional Plus). The company also provides mobility solutions through Movidis and participates in the international Nexus Automotive International network.

Differentiator

Problem solved

Functional benefit

Brands

• Serca: Main own brand offering batteries, oils, lighting, antifreeze, machinery, and accessories for vehicles and workshops.
• Textor
• Drive+
• Olsen's
• DYS
• Sauber Parts
• SAUBER MECALIFT
• Sercatt
• SPG Talleres
• Nexus Auto
• Profesional Plus
• Movidis
• NextGo

Products and services

• Serca Own-Brand Products Primary own-brand product line covering batteries, oils, lighting, antifreeze, machinery, and accessories for vehicle maintenance and repair, sold through the group's distribution network to affiliated workshops.
• Textor Own-Brand Products Own-brand product line with over 100 references covering oils, distilled water, closed-circuit fluids, wiper blades, and cleaning and conservation products for heavy-duty, light, and agricultural vehicles, plus transmissions, motorcycles, and industrial machinery.
• Drive+ Own-Brand Products Leading aftermarket brand offering brake pads, filters, brake discs, wiper blades, and cleaning and conservation products for passenger cars.
• Olsen's Own-Brand Products Own-brand product line with over 2,000 references covering alternators, starters, paint products, machinery, and accessories for European and Asian vehicles.
• SauberParts Own-Brand Products Own-brand high-quality shock absorbers and valves manufactured with premium components, focused on innovation and cutting-edge design for road performance.
• SAUBER MECALIFT Workshop Machinery Own-brand workshop machinery range covering air conditioning, alignment, bodywork, testers, lifting, exhaust gas analysis, tools, hydraulics, cleaning, lubrication, pneumatics, pre-ITV inspection, wheels, and welding equipment.
• Serca Workshop Management Software (Programa de Gestión Serca) Workshop management software designed for mechanical workshops, offering the simplest and most agile management solution for vehicle repair shops across appointment scheduling, budgeting, and operations management.
• Sercatt Technical Consulting Service Technical consulting and assistance service for workshops staffed by repair professionals, providing real-time fault tracking, multi-brand diagnostic support, electrical schematics, technical data, fault code interpretation, and mounting/dismounting process guidance.
• Formación Serca Training Programs Technical training programs for automotive repair professionals, including in-person courses, online courses, and VR-based training (Next Academy), designed to improve diagnostic and repair skills and keep workshops updated on the latest vehicle technologies.
• SPG Talleres Workshop Network Premium branded workshop network that provides affiliated independent workshops with standardized services, parts supply, software, training, and marketing support under the SPG Talleres identity.
• Nexus Auto Workshop Network Branded workshop network within the Grupo Serca ecosystem that links affiliated workshops to the international Nexus Automotive International aftermarket network.
• Profesional Plus Workshop Network Branded workshop network operated by Grupo Serca alongside SPG Talleres and Nexus Auto, providing affiliated workshops with standardized services, parts supply, and operational support.
• Movidis Mobility Solutions Mobility and logistics solutions service providing quality spare parts availability and fleet management (via Leaseway) to workshops across the Grupo Serca network.
• DYS Own-Brand Products Own-brand automotive parts product line that is part of the Grupo Serca portfolio alongside Serca, Textor, Drive+, Olsen's, and SauberParts.
• Sertec E-commerce System Electronic commerce system facilitating online communication and spare parts purchasing for member workshops in the Grupo Serca network.

Quantifiable outcome

• 600 million euros in annual revenue across 58+ companies supplying 2,000+ workshops

Named customers22 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered flagship, core and minor.

• Nexus Automotive International (N!)flagshipStrategic or Co-development PartnerGrupo Serca is the founding member (socio fundador) of Nexus Automotive International, representing the Iberian aftermarket at the international level. This partnership provides access to a global aftermarket ecosystem, cross-border supplier relationships, international congresses (NEXUS Climate Day, NEXUS Business Forum), and shared best practices across 90+ countries.
• ServiceNext (NextGo, Next Assist, Next Academy)coreTechnology or IntegrationServiceNext provides integrated services to workshop networks managed by Grupo Serca, including NextGo (All-in-One workshop management), Next Assist (technical assistance), and Next Academy with VR training. These tools are presented at SPG Talleres congresses and used across all three workshop networks.
• MovidiscoreStrategic or Co-development PartnerMovidis, a Grupo Serca brand, provides mobility solutions including fleet management and logistics services (Leaseway). It positions itself as the logistical partner ensuring parts availability for workshops across the network.
• FrakmentaminorStrategic or Co-development PartnerReferenced as a workshop service solution offered through the Nexus Auto network to provide additional business support to affiliated workshops.
• ID RECHANGE (NEXUSAUTO France)coreStrategic or Co-development PartnerID RECHANGE drives NEXUSAUTO France, a sister network to Nexus Auto managed by Grupo Serca in Spain. Carlos Palancar, responsible for workshop networks in Spain and Portugal, attended the 10th anniversary convention of NEXUSAUTO France in Parc Astérix, demonstrating active cross-border network collaboration.
• Pacto Mundial de la ONU España / ICEX / Fundación ICOcoreStrategic or Co-development PartnerGrupo Serca collaborates in the 'Programa de Capacitación: Proveedores Sostenibles' (Sustainable Suppliers Training Program) alongside the UN Global Compact Spain, ICEX, and ICO Foundation. The program has trained over 6,700 supplier companies across 87 countries on sustainability, ESG principles, and ODS integration.
• BremboflagshipGTM or Marketing PartnerBrembo is a premier sponsor of Grupo Serca and a key supplier of braking components. Brembo also contributes to workshop training programs organized by Serca distributors (e.g., Recambios Valladolid), and Grupo Serca publishes editorial content on Brembo's sustainability strategy.
• BoschflagshipGTM or Marketing PartnerPremier sponsor of Grupo Serca and key supplier of automotive technology and diagnostic equipment to the workshop network.
• Bilstein GroupflagshipGTM or Marketing PartnerPremier sponsor and supplier of suspension components to the Grupo Serca network.
• AutelminorStrategic or Co-development PartnerAutel participates in technical training days organized by Serca distributor Recambios Valladolid alongside Brembo, providing diagnostic equipment training to affiliated workshops.
• CorresponsablesminorGTM or Marketing PartnerGrupo Serca's Director General Lluís Tarrés was interviewed by sustainability media outlet Corresponsables on the role of the aftermarket in sustainable mobility, raising the group's ESG profile.
• Karit, Solidarios por la PazminorOthersGrupo Serca supports the NGO Karit, Solidarios por la Paz in creating a mechanics workshop-school in Burkina Faso, contributing to social development and vocational training in emerging markets.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Others

• Nexus Automotive International: Nexus Automotive International is the global aftermarket alliance of which Grupo Serca is the founding member. It is comparable as the international platform that enables Grupo Serca's cross-border supplier relationships and benchmarking, though it is a partner/cooperative rather than a direct competitor.

Broad incumbents

• LKQ Corporation: LKQ is one of the largest global distributors of aftermarket automotive parts, with operations across Europe and North America. It is comparable to Grupo Serca as a multi-brand wholesale parts distributor serving independent workshops, though at materially larger scale and with a broader geographic footprint than the Iberian-focused Serca.
• Genuine Parts Company (NAPA): Genuine Parts Company distributes automotive replacement parts through the NAPA network and other brands, including European operations. Comparable to Grupo Serca as a multi-brand parts distributor serving independent workshops with own-brand product lines, though primarily North American in focus.
• Alliance Automotive Group: Alliance Automotive Group is a major European aftermarket parts distributor with operations across multiple countries, including Iberia via networks such as Groupauto. Comparable to Grupo Serca as a wholesale distributor of automotive parts to independent workshops, but operating at a much larger multinational scale.

Direct peers

• ATR International (AGRA/ATR): ATR International is an international aftermarket alliance of parts distributors serving independent workshops. It is a direct peer to Nexus Automotive International (and therefore to Grupo Serca as a founding member), competing for international supplier partnerships and workshop network services.
• AD International: AD International is a worldwide network of independent automotive parts distributors serving repair shops. Comparable to Grupo Serca because of its shared business model of aggregating independent distributors, providing own-brand products, and offering technical and marketing services to affiliated workshops.
• TEMOT International: TEMOT is a global aftermarket distribution network serving independent parts distributors and workshops, with a structure similar to Nexus Automotive International. Comparable to Grupo Serca because both operate multi-country networks aggregating independent distributors and supporting affiliated workshops.
• Groupauto Unión Ibérica: Groupauto Unión Ibérica is a competing Iberian distributor network for automotive spare parts, formed by independent distributors serving affiliated workshops. It is the closest direct peer to Grupo Serca in Spain and Portugal, competing on member-distributor coverage, workshop networks, and own-brand portfolios.
• ID RE CHANGE (NEXUSAUTO France): ID RE CHANGE drives the NEXUSAUTO France workshop network, which is a sister network to Nexus Auto (managed by Grupo Serca in Iberia). Comparable as an affiliated workshop network operator under the broader Nexus Automotive International umbrella, sharing brand identity and supplier relationships with Grupo Serca.

Regional players

• Recalvi: Recalvi is an Iberian automotive aftermarket distributor headquartered in Spain, operating a network of distribution centers and affiliated workshops. Comparable to Grupo Serca as a Spanish-headquartered parts distributor serving independent workshops in the Iberian market, though with a smaller scale.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

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• Instagraminstagram.com/grupo_serca

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grupo Serca