Serjusmig

What Serjusmig does

Serjusmig (legal name: Sindicato dos Servidores da Justiça do Estado de Minas Gerais) is a Brazilian non-profit labor union representing public servants of the Court of Justice of the State of Minas Gerais (TJMG). Founded as the official union for this employee category, the organization is headquartered at Rua Guajajaras, 1984 - Barro Preto in Belo Horizonte and operates an additional 10 regional offices across Minas Gerais (Governador Valadares, Juiz de Fora, Manhuaçu, Montes Claros, Patos de Minas, Poços de Caldas, Pouso Alegre, Teófilo Otoni, Uberaba, and Uberlândia).

The union's service offering is built around member representation and benefit administration rather than technology products. Core services include a Legal Department (Departamento Jurídico) for labor representation and judicial actions, a Health Plan partnership with Unimed including dental services (Consultório Odontológico), career advancement support (Planos de Carreiras / vertical promotion guidance), a Retiree Support Center (NAS), a Worker Health Center (NST) for moral harassment prevention, residential lodging for members from the interior, and a network of 65 categories of commercial convênio partnerships offering member discounts. The organization is also affiliated with the national federation FENAJUD, the research institute DIEESE, and the parliamentary advisory body DIAP, and maintains a financial partnership with Sicoob Credjus.

Serjusmig is funded through sindical contributions (union membership dues) collected from its represented public servants, with revenue not publicly disclosed. It operates with a lean 13-employee core staff (per input data), supported by an elected directorate led by President Eduardo Couto. The organization publishes regular news, podcasts (Café Político), and printed guides, and engages in active legislative advocacy at the state and federal levels, most recently around PL 1893/2026 concerning collective bargaining rights. Member communications span a website (4,749+ articles since 2015), Instagram, YouTube, Twitter/X, Facebook, WhatsApp, and regional in-person events.

Name

Serjusmig

Legal name

Sindicato dos Servidores da Justiça do Estado de Minas Gerais

Website

https://serjusmig.org.br

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Serjusmig is a Brazilian non-profit labor union representing public servants of the Court of Justice of Minas Gerais (TJMG), funded by member dues and delivering legal representation, health plan administration, career advocacy, and 65 categories of member benefit partnerships across 11 regional offices.

Ownership category

akta.pro rank

Product category

Public Sector Labor Union

NAICS

Labor Unions and Similar Labor Organizations (81393), Professional Employer Organizations (561330)

SIC

Services-Membership Organizations (8600), Services-Legal Services (8111)

akta.pro industry

PRIMARYBPACAHAB

Professional Employer Organization (PEO) / Co-Employment Services

Business & Public Services/HR, Staffing & Recruitment Services/Employer of Record (EOR) & Global Employment / PEO Services

SECONDARYBPACAHAH

Workforce Compliance & Employment Law Risk Management (Local Labor Law, Tax, Statutory)

Business & Public Services/HR, Staffing & Recruitment Services/Employer of Record (EOR) & Global Employment / PEO Services

SECONDARYBPAHAAAD

Employment & Labor Law

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Legal Services

Keywords

• Labor union services
• Judicial worker representation
• Legal advocacy services
• Collective bargaining
• Member benefit programs

Headquarters

HQ city

Belo Horizonte

HQ country

Brazil

HQ region

Latin America

Offices12 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Union Membership Fees (Contribuição Sindical): Serjusmig operates as a labor union financed through membership fees (syndical contributions) collected from its represented public servants of the judiciary. Members pay regular contributions to fund union activities including legal representation, advocacy, health services, and member benefits.

Distribution channels3 records

Marketing channels6 records

Core offering

Serjusmig is a non-profit labor union representing public servants of the Court of Justice of Minas Gerais (TJMG). It provides legal representation in labor disputes, administers a Unimed health plan and dental clinic, conducts collective bargaining with the TJMG employer, and delivers member benefits including a 65-category discount partnership network and dedicated retiree and worker-health support centers. The union operates from its Belo Horizonte headquarters and 11 regional offices across the state of Minas Gerais.

Product overview

Serjusmig (Sindicato dos Servidores da Justiça do Estado de Minas Gerais) is a labor union representing justice sector workers in Minas Gerais, Brazil. Rather than a technology product company, it operates as a membership-based service organization offering legal representation, health plan administration, career advocacy, and various benefit programs. The union maintains a network of eleven regional offices throughout the state and provides services through specialized departments including a Legal Department, Health Plan Division, Career Planning Support, Retiree Support Center (NAS), and Worker Health Center (NST). Member benefits include a Unimed health plan partnership, dental services, and approximately 65 commercial partnership agreements (convênios) offering discounts on various products and services.

Differentiator

Problem solved

Functional benefit

Products and services

• Legal/Juridical Services Department (Departamento Jurídico) Legal representation in labor disputes, judicial actions, administrative procedures, and legislative guidance for SERJUSMIG members, delivered by an in-house team of multiple attorneys.
• Health Plan Administration (Plano de Saúde - Unimed partnership) Administers a Unimed health plan for SERJUSMIG members, handling enrollment, billing, and member support through a dedicated Plano de Saúde department.
• Dental Clinic (Consultório Odontológico) In-house dental clinic offering dental care services to union members under the management of the Odontológico department.
• Career Plans Advocacy (Planos de Carreiras) Advocacy and guidance on career advancement for TJMG servers, including vertical promotion (Promoção Vertical) processes, legislative support, and career plan explanations.
• Convênios (Discount Partnership Network) Network of 65 partnership categories providing SERJUSMIG members with discounts at gyms, gas stations, healthcare providers, and other commercial establishments across Minas Gerais.
• Retiree Support Center (Núcleo de Aposentados - NAS) Dedicated support center providing social activities, welfare programs, and advocacy for retired TJMG servers affiliated with SERJUSMIG.
• Worker Health Center (Núcleo de Saúde do Trabalhador - NST) Workplace health support center addressing moral and sexual harassment, psychological support, and occupational health guidance for SERJUSMIG members in TJMG.
• Residencial Alojamento (Lodging Facility) Lodging accommodation provided by SERJUSMIG for members from interior regions of Minas Gerais who need to visit the capital city.
• Sports, Recreation and Culture Programs Sports, recreation, leisure, and cultural programs for SERJUSMIG members, including a theater course offering and broader cultural activities.

Quantifiable outcome

• 4,749 news articles published on website showing continuous member communication
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• FENAJUD (Federação Nacional dos Trabalhadores do Judiciário nos Estados)coreStrategic or Co-development PartnerSerjusmig is affiliated with FENAJUD, the National Federation of Judiciary Workers in States. FENAJUD coordinates national advocacy efforts, provides training resources, organizes national events like the Marcha da Classe Trabalhadora, and represents member unions in federal policy discussions affecting judiciary workers across Brazil.
• DIEESE (Departamento Intersindical de Estatística e Estudos Socioeconômicos)coreStrategic or Co-development PartnerDIEESE is an inter-union research institute providing socioeconomic analysis, statistics, and studies. Serjusmig uses DIEESE data for collective bargaining negotiations, salary analysis, and advocacy materials to support workers' demands.
• DIAP (Departamento Intersindical de Assessoria Parlamentar)coreStrategic or Co-development PartnerDIAP is an inter-union parliamentary advisory department that provides legislative tracking and political analysis. Serjusmig uses DIAP services to monitor bills affecting public servants and coordinate union political strategy.
• Sicoob CredjusminorChannel Partner/ Reseller/ DistributorSicoob Credjus is a credit cooperative offering financial services to union members including credit, savings, and insurance products with preferential rates for Serjusmig affiliates.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Others

• DIEESE: Departamento Intersindical de Estatística e Estudos Socioeconômicos, the inter-union research institute that provides Serjusmig with socioeconomic data and analysis for collective bargaining. Ecosystem-level enabler rather than a competing union, with thematic and operational alignment to union-side research and advocacy.
• DIAP: Departamento Intersindical de Assessoria Parlamentar, the inter-union parliamentary advisory body that tracks legislation affecting public servants. Serjusmig subscribes to its services; functionally an adjacent enabling organization rather than a peer union.

Broad incumbents

• CUT: Central Única dos Trabalhadores, one of Brazil's largest labor union federations. Operates at a much broader scale across industries and sectors, providing political and organizational coordination that shapes the environment in which state-level unions like Serjusmig operate.
• Fenajud: Federação Nacional dos Trabalhadores do Judiciário nos Estados, the national federation of which Serjusmig is an affiliate. Provides nationwide coordination, training platforms, and federal-level advocacy for affiliated state judiciary unions, making it a broader-scope incumbent in the same ecosystem.

Direct peers

• Sindijufe-MG: Sindicato dos Trabalhadores do Judiciário Federal e Ministério Público da União em Minas Gerais, representing federal judiciary and MPU workers in Minas Gerais. Operates in the same state as Serjusmig with overlapping beneficiary populations, though at the federal rather than state-tier judicial level.
• Sisejufe: Sindicato dos Servidores das Justiças Federais no Estado do Rio de Janeiro, representing federal judiciary workers in Rio de Janeiro. Directly comparable in mandate (judiciary worker representation), collective bargaining function, and member-benefit delivery model, with the distinction of federal vs. state jurisdiction.
• Sindilegis: Sindicato dos Servidores do Poder Legislativo Federal e do Tribunal de Contas da União, representing federal legislative and audit court workers. Comparable public-sector union model serving a different branch of government but with analogous collective bargaining, legal aid, and member-benefit functions.
• Sintrajud: Sindicato dos Trabalhadores do Judiciário do Estado de São Paulo, the analogous labor union representing judiciary workers of the São Paulo Court of Justice (TJSP). Closest functional peer to Serjusmig, differing only by state (São Paulo vs. Minas Gerais) and serving a comparably structured membership base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Serjusmig
• YouTubeyoutube.com/channel/UCdMglw8xMkh5dOuqBRR0vPg
• Facebookfacebook.com/serjusmig
• Instagraminstagram.com/serjusmig
• LinkedInlinkedin.com/company/serjusmig

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Serjusmig