Shakedown Sound & Lighting

What Shakedown Sound & Lighting does

Shakedown Sound & Lighting is a privately held event production and AV services company headquartered in Markham, Ontario, operating with approximately 8 employees. The firm delivers four integrated service lines — Event Production, System Design, Installation, and Equipment Rental — covering the full AV lifecycle from initial design and permanent venue installation through event-day production and one-off rental engagements. Its equipment inventory spans premium professional AV brands including JBL, Martin, Chauvet, ETC, Yamaha, Shure, Midas, Crown, Barco, Christie, Panasonic, Extron, Le Maître, and Kad Truss, encompassing audio reinforcement, lighting, video projection and LED walls, staging/truss, and signal processing. Shakedown serves enterprise and institutional clients including major Canadian banks (CIBC, RBC, TD), multinationals (Honda, Nike, Imperial Oil, Universal Music), healthcare and education institutions (Sunnybrook, George Brown College), media (Fairchild TV), and municipal governments (City of Markham, City of Oshawa).

The business model is a professional services / equipment rental hybrid. Pricing is quote-based and not publicly disclosed, with packages built around event duration, equipment selection, and service requirements. The company recommends booking five months in advance during peak seasons, suggesting demand-led capacity planning rather than a transactional sales motion. Go-to-market is sales-led and direct: outreach to corporate clients and event planners, with full-service delivery (planning, setup, on-site technical management) executed by Shakedown's own staff across Canada. Geographic reach is documented as Canada-wide, with completed installations in Ontario, Ottawa, Regina, Calgary, and Victoria.

The company's value proposition rests on being a single-vendor, full-service provider that consolidates audio, lighting, video, staging, and event management under one team. Marketing and customer acquisition rely primarily on direct sales and the corporate website (which showcases client logos as social proof), with no disclosed investment in paid channels, content marketing beyond a basic blog/portfolio presence, or partnership-driven distribution. There is no public disclosure of ownership structure, funding history, or financial metrics, and no evidence of M&A, leadership changes, or institutional investment relationships.

Name

Shakedown Sound & Lighting

Legal name

Shakedown Sound & Lighting

Website

https://shakedownsound.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Shakedown Sound & Lighting is a privately held Canadian event production and AV services firm (Markham, Ontario; ~8 employees) offering integrated event production, system design, installation, and equipment rental using premium brands to enterprise clients across Canada.

Ownership category

akta.pro rank

Product category

Event Production Services

NAICS

Motion Picture and Sound Recording Industries (512)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Staging, Scenic & Set Fabrication (Stages, Backdrops, Scenic Builds) (THAHAEAC)

akta.pro secondary industries

Production Equipment & Technical Services (Camera/Lighting/Grip, Virtual Production) (MPAAAMAH), Backline & Musical Instrument Rental (MPAGAKAJ)

Keywords

• Event production services
• Audio visual rental
• Lighting and staging
• AV system design
• Venue installation services

Headquarters

HQ city

Markham

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Equipment Rental: Flexible equipment rental solutions providing access to high-quality audio, lighting, video, and staging gear without ownership commitment. Equipment includes JBL sound systems, Martin lighting fixtures, Panasonic projectors, and Kad Truss staging. Delivered and set up across Canada.
2. Event Production Services: Comprehensive event production services including planning, scheduling, on-site management, and technical execution. Services cover lighting design, video displays, professional audio, and custom staging solutions for events of any size.
3. System Design: Custom AV system design services creating cutting-edge audio, video, lighting, and staging solutions for unique needs. Designers work from concept to testing to build reliable, user-friendly systems.
4. Installation Services: Custom AV and staging installation services for venues and facilities, from small boardrooms to large auditoriums. Handles design, installation, and testing to ensure user-friendly and future-proof systems.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels1 record

Core offering

Shakedown Sound & Lighting is a full-service event production company that delivers integrated audio, lighting, video, and staging solutions for events of any scale. The company offers four core service lines: Event Production (end-to-end production management with on-site technicians), Equipment Rental (audio, lighting, video, and staging gear from premium brands), System Design (custom AV system design from concept to testing), and Installation (permanent AV and staging installations for venues from boardrooms to auditoriums).

Product overview

Shakedown Sound & Lighting is a full-service event production company offering an integrated portfolio of four core services: Event Production (seamless production with audio, lighting, video, and staging), Installation (custom AV and staging systems for venues), Rental (flexible equipment access), and System Design (custom AV solutions). These services work together as an end-to-end production solution, from initial system design and installation through to event-day production and equipment rental.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Production Full-service event production delivering audio, lighting, video, and staging solutions with professional planning, scheduling, and on-site management for corporate, social, and public events of any scale.
• Equipment Rental Flexible equipment rental providing access to high-quality event production gear including JBL sound systems, Martin lighting fixtures, Panasonic projectors, and Kad Truss staging without ownership commitment. Equipment is delivered and set up across Canada.
• System Design Custom AV system design creating cutting-edge audio, video, lighting, and staging solutions tailored to unique requirements using brands like Yamaha, Barco, and ETC. Designers work from concept to testing to build reliable, user-friendly systems.
• Installation Custom AV and staging system installations for venues, from boardrooms to large auditoriums, including design, installation, and testing services to ensure user-friendly and future-proof systems.

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Others

• GearSource: Global used professional AV equipment marketplace connecting rental houses, production companies, and venues. Ecosystem participant — comparable in that it serves the same equipment-rental supply chain Shakedown depends on for inventory.
• Allied Esports & Entertainment / Event Production peers: Adjacent live event and experiential production operator; included as a thematically comparable publicly-traded event production peer for benchmark purposes rather than direct competitive overlap.

Broad incumbents

• PRG (Production Resource Group): World's largest provider of entertainment and event production solutions, offering audio, lighting, video, and rigging for concerts, corporate events, and broadcasts. Overlaps across the entire AV/event production stack but with global, much larger-scale operations.
• Freeman: Global event and experiential marketing production company with comprehensive AV, staging, and event services. Overlaps on corporate event production and venue installations, but operates at significantly larger scale across multiple continents.
• Encore Global: Largest provider of event technology, AV production, and venue services globally (formerly PSAV). Direct overlap in event AV rental, staging, and venue installation services across hotels, convention centers, and corporate clients.

Direct peers

• Total Show Technology: US-based full-service event production and AV rental company serving corporate meetings, trade shows, and live events with audio, video, lighting, and staging. Comparable mid-tier event production peer with similar end-to-end service model.
• AVFX: US-based AV production and event staging company providing audio, video, lighting, and scenic services for corporate events, conferences, and live broadcasts. Comparable mid-sized specialty AV producer with similar service mix.
• Solotech: Canadian-headquartered AV and live event production company offering equipment rental, system design, and event production services across North America. Direct comparable given overlapping full-service model and Canadian corporate client base.
• Christie Lites: North American lighting equipment rental and production company serving concerts, corporate events, and theatrical productions. Comparable on lighting inventory depth and event production execution, though more concert/theatre focused.
• Showpro Event Productions: Canadian event production company delivering audio, lighting, video, staging, and AV rental for corporate and live events. Closely comparable Canadian peer in scale, service portfolio, and target customer segments.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/shakedown-sound-&-lighting

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shakedown Sound & Lighting