Shimadzu Oceania Pty Limited Medical Systems
Shimadzu Oceania Pty Limited is the Australasian medical imaging subsidiary of Japan's Shimadzu Corporation, distributing and servicing angiography, fluoroscopy, mobile X-ray, dental CBCT, and mammography systems across Australia and New Zealand through direct enterprise field sales.
- Company typePrivate
- Founded1996
- HeadquartersRydalmere (Sydney), Australia
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Shimadzu Oceania Pty Limited Medical Systems does
Shimadzu Oceania Pty Limited Medical Systems is the Australasian medical imaging subsidiary of Japan's Shimadzu Corporation (founded 1875), established in 1996 and headquartered in Rydalmere, NSW, Australia. The company distributes, sells, and services a comprehensive portfolio of medical imaging systems across Australia and New Zealand through six regional offices (Sydney, Melbourne, Brisbane, Adelaide, Perth, Auckland) using a direct enterprise field sales model with 96 employees.
The product portfolio spans interventional angiography (Trinias with AI-enhanced SCORE Opera image processing delivering 40%+ X-ray dose reduction), fluoroscopy (FLEXAVISION F4, Sonialvision G4), general radiography (RADspeed Pro series), mobile X-ray (MobileDaRt Evolution MX9 with 8,000+ cumulative units sold worldwide), mammography (Planmed Clarity), extremity CT (Planmed Verity), C-arms (Genoray Oscar series), and dental imaging (Planmeca CBCT/OPG and Genoray Papaya series). The company also distributes third-party flat panel detectors from Canon and Konica Minolta alongside its own Shimadzu-branded detectors. Proprietary technologies include SCORE Opera AI deep-learning image processing, RSM real-time DSA technique, Planmeca CALM motion correction, and Ultra Low Dose CBCT protocols.
The business operates three revenue streams: capital equipment hardware sales (the largest), recurring technical support and service contracts across the installed base, and software subscriptions via SCORE Link for ongoing algorithm updates. Pricing is quote-based and not publicly disclosed. Customers are primarily large institutional healthcare providers: acute-care hospitals, interventional cardiology departments, radiology departments, dental practices, and emergency/trauma centers. The company maintains an e-learning platform for clinical training, participates in industry trade shows (IRSA), and is geographically restricted from North America and China markets.
Shimadzu Oceania Pty Limited Medical Systems firmographics
Firmographics- Name
- Shimadzu Oceania Pty Limited Medical Systems
- Legal name
- Shimadzu Oceania Pty Limited
- Website
- https://shimadzumedical.com.au
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Shimadzu Oceania Pty Limited is the Australasian medical imaging subsidiary of Japan's Shimadzu Corporation, distributing and servicing angiography, fluoroscopy, mobile X-ray, dental CBCT, and mammography systems across Australia and New Zealand through direct enterprise field sales.
- Ownership category
- akta.pro rank
Shimadzu Oceania Pty Limited Medical Systems industry classification
Industry- Product category
- Medical Imaging Equipment
- NAICS
- Computer Systems Design and Related Services (54151), Other Computer Related Services (541519)
- SIC
- Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Interventional Radiology & Image-Guided Therapy Systems (HLAHABAG)
- akta.pro secondary industry
- Imaging Interoperability & Standards Enablement (DICOM/HL7/FHIR/IHE) (HLACALAJ)
Keywords
Where Shimadzu Oceania Pty Limited Medical Systems is headquartered
LocationHeadquarters
- HQ city
- Rydalmere (Sydney)
- HQ country
- Australia
- HQ region
- Oceania
Offices6 records
Markets served
Shimadzu Oceania Pty Limited Medical Systems business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Medical Imaging Equipment Sales: Sale of medical imaging systems including angiography, fluoroscopy, general X-ray, mobile X-ray, C-arms, mammography, dental imaging (OPG/CBCT), and flat panel detectors. Products are sold as complete systems or components.
- Technical Support and Service: Technical service and customer support for installed equipment. Contact numbers provided for Australia (1800 819 422) and New Zealand (0800 127 446).
- Software Subscriptions (SCORE Link): Annual subscription service for regular software updates ensuring systems are always current with latest software versions.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Shimadzu Oceania Pty Limited Medical Systems product offering
Product offeringCore offering
Shimadzu Oceania is the Australian and New Zealand subsidiary of Shimadzu Corporation, distributing and servicing a comprehensive portfolio of medical imaging systems. Core offerings include angiography systems (Trinias), fluoroscopy and remote R/F systems (FLEXAVISION, Sonialvision), general radiography (RADspeed Pro series), mobile X-ray (MobileDaRt Evolution), C-arms, dental CBCT/OPG systems (Planmeca, Genoray), mammography (Planmed Clarity), extremity CT (Planmed Verity), and wireless flat panel detectors (Shimadzu, Canon, Konica Minolta). The company also provides technical support, training via an e-learning platform, and subscription-based software updates.
Product overview
Shimadzu Oceania Medical Systems is a comprehensive medical imaging solutions provider offering a broad portfolio of interventional, diagnostic, and mobile X-ray systems alongside dental imaging equipment. The core product lines include Trinias angiography systems with AI-enhanced imaging, FLEXAVISION R/F systems, and general radiography solutions (RADspeed Pro series). The mobile imaging portfolio spans the MobileDaRt Evolution MX9/MX8 and MobileArt Evolution systems. Dental imaging is delivered through Planmeca (CBCT, panoramic, cephalometric) and Genoray (Papaya series) product lines. The company also distributes third-party flat panel detectors from Canon, Konica Minolta, and its own Shimadzu brand. Supporting software includes Planmeca Romexis for image management, Canon CXDI Control Software, and Shimadzu VXvue for DR operations. The portfolio serves interventional cardiology, interventional radiology, vascular surgery, fluoroscopy, general X-ray, mammography, dental imaging, and extremity CT applications.
Differentiator
Problem solved
Functional benefit
Products and services
- Trinias Angiography System
- FLEXAVISION F4 Remote R/F System
- Sonialvision G4 RF System
- RADspeed Pro XF Floor-Mounted DR System
- RADspeed Pro SR5 General Radiographic System
- MobileDaRt Evolution MX9 Mobile X-ray System
- MobileArt Evolution MX8 Mobile X-ray System
- MobileArt eco MUX 10 Mobile X-ray System
- Planmed Clarity Digital Mammography System
- Planmed Verity Extremity CT Scanner
- Genoray Oscar 15 C-arm System
- Genoray Oscar Prime C-arm System
- Planmeca Viso CBCT System
- Planmeca ProMax 3D Plus CBVT System
- Planmeca ProMax 3D Mid CBVT System
- Planmeca ProMax 2D Panoramic Imaging System
- Planmeca ProCeph Cephalostat
- Planmeca ProOne Panoramic Imaging System
- Genoray Papaya 3D Plus Dental Imaging System
- Genoray Papaya 3D Premium Plus Dental Imaging System
- Genoray Papaya 2D Plus Dental Imaging System
- Planmeca Romexis Imaging Software
Quantifiable outcome
- X-ray dose reduced by 40% or more in Trinias angiography systems
- +4 more outcomes
Companies that use Shimadzu Oceania Pty Limited Medical Systems
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
Shimadzu Oceania Pty Limited Medical Systems technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability19 records
Feature8 records
Shimadzu Oceania Pty Limited Medical Systems partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Austin HealthmoderateCollaboration with Austin Health in Melbourne on the 'Yuki' digital system project. The project aims to build a digital system providing precise, real-time information about patients undergoing heart procedures, alerting staff of anticipated problems. Named 'Yuki' meaning 'snow' in Japanese.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Shimadzu Oceania Pty Limited Medical Systems competitors and assessment
Company assessmentDirect peers
- Philips Healthcare: Direct competitor in interventional and diagnostic imaging with established ANZ distribution. Overlaps with Shimadzu in interventional cardiology/radiology and enterprise hospital sales.
- Hologic: Women's health and mammography specialist with established ANZ distribution. Directly competes with Planmed Clarity in the breast imaging segment and with broader Shimadzu hospital imaging sales motions.
- Fujifilm Healthcare: Multi-modality imaging vendor active in Australia/New Zealand, offering digital radiography, endoscopy, and enterprise imaging IT. Direct overlap with Shimadzu's mobile X-ray, DR, and fluoroscopy portfolio.
- Canon Medical Systems: Imaging equipment OEM whose Canon-branded flat panel detectors are also distributed by Shimadzu Oceania. Competes head-to-head in angiography, CT, and digital radiography across AU/NZ hospital accounts.
- GE HealthCare: Global medical imaging OEM with a deep AU/NZ presence offering CT, MR, X-ray, angiography, and ultrasound. Directly competes with Shimadzu across angiography, fluoroscopy, general radiography, and mobile X-ray, and represents the principal large-OEM competitor in Australian tenders.
- Siemens Healthineers: Major imaging equipment manufacturer with significant operations in Australia/New Zealand, competing in angiography, fluoroscopy, CT, and digital radiography. Comparable enterprise go-to-market and integrated AI imaging software stack.
- Carestream Health: Specialized digital radiography and medical imaging IT vendor with ANZ presence. Overlaps with Shimadzu in general X-ray, mobile X-ray, and DR detector/wireless FPD product categories.
Broad incumbents
- Agfa HealthCare: Enterprise imaging IT and DR hardware vendor with AU/NZ operations. Overlaps with Shimadzu in DR detectors, radiography, and PACS/image management adjacencies.
Others
- Konica Minolta Healthcare: Flat panel detector and DR vendor whose AeroDR3 detectors are distributed by Shimadzu Oceania. Listed as a peer because it is both a supply partner and a competing imaging hardware vendor in adjacent accounts.
Emerging players
- Mindray: Chinese medical device vendor expanding in ANZ with competitively priced ultrasound, patient monitoring, and DR systems. Increasingly competing with Shimadzu on price-sensitive tenders and mobile X-ray.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Shimadzu Oceania Pty Limited Medical Systems social profiles
Digital presenceShimadzu Oceania Pty Limited Medical Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shimadzu Oceania Pty Limited Medical Systems leadership team
Management profileNumber of profiles
Shimadzu Oceania Pty Limited Medical Systems funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shimadzu Oceania Pty Limited Medical Systems M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shimadzu Oceania Pty Limited Medical Systems
What does Shimadzu Oceania Pty Limited Medical Systems do?
Shimadzu Oceania is the Australian and New Zealand subsidiary of Shimadzu Corporation, distributing and servicing a comprehensive portfolio of medical imaging systems. Core offerings include angiography systems (Trinias), fluoroscopy and remote R/F systems (FLEXAVISION, Sonialvision), general radiography (RADspeed Pro series), mobile X-ray (MobileDaRt Evolution), C-arms, dental CBCT/OPG systems (Planmeca, Genoray), mammography (Planmed Clarity), extremity CT (Planmed Verity), and wireless flat panel detectors (Shimadzu, Canon, Konica Minolta). The company also provides technical support, training via an e-learning platform, and subscription-based software updates.
Is Shimadzu Oceania Pty Limited Medical Systems a public or private company?
Shimadzu Oceania Pty Limited Medical Systems is a private company. It is classified as corporate owned and is currently operating.
When was Shimadzu Oceania Pty Limited Medical Systems founded?
Shimadzu Oceania Pty Limited Medical Systems was founded in 1996. It employs 51 to 100 people.
Where is Shimadzu Oceania Pty Limited Medical Systems based?
Shimadzu Oceania Pty Limited Medical Systems is headquartered in Rydalmere (Sydney), Australia, in the Oceania region.
How does Shimadzu Oceania Pty Limited Medical Systems make money?
Three revenue lines are on record. Medical Imaging Equipment Sales are the primary driver. The others are technical Support and Service and software Subscriptions (SCORE Link).
Who are Shimadzu Oceania Pty Limited Medical Systems's main competitors?
Direct peers on record are Philips Healthcare, Hologic, Fujifilm Healthcare, Canon Medical Systems, GE HealthCare, Siemens Healthineers and Carestream Health. Agfa HealthCare is listed as a broad incumbent. Konica Minolta Healthcare is listed as an others. Mindray is listed as an emerging player.
Does Shimadzu Oceania Pty Limited Medical Systems have an API?
No public API is recorded for Shimadzu Oceania Pty Limited Medical Systems.
What industry is Shimadzu Oceania Pty Limited Medical Systems in?
Shimadzu Oceania Pty Limited Medical Systems's product category is Medical Imaging Equipment. Its primary akta.pro industry code is HLAHABAG, Interventional Radiology & Image-Guided Therapy Systems, with a secondary code of HLACALAJ, Imaging Interoperability & Standards Enablement (DICOM/HL7/FHIR/IHE). Its NAICS code is 54151 and its SIC code is 3841.