Shopping Jequiti

What Shopping Jequiti does

Shopping Jequiti operates under the legal name Villa Jequitimar and is an open-air beachfront shopping, dining, and entertainment destination located on Praia de Pernambuco in Guarujá, São Paulo, Brazil. The venue is part of the larger Complexo Jequitimar and is physically integrated with the Hotel Jequitimar Resort & Spa, which operates under the Accor hospitality brand. The destination offers approximately 50+ retail stores alongside a mix of casual cafés and refined restaurants, supported by amenities such as electric vehicle charging facilities, with Pão de Açúcar serving as a recently renovated anchor tenant.

The underlying asset is a curated retail real estate platform rather than a technology or product company; the website is built on Wix and was created by La Playa Group. Marketing is conducted through organic social channels (Instagram, TikTok, Facebook, YouTube) and an events calendar titled 'Acontece na Villa.' The business serves two primary customer segments: tourists and beach visitors seeking a sophisticated open-mall experience, and families and local residents from Guarujá and surrounding São Paulo coastal areas.

The revenue model is the standard landlord model for an open mall — the operator earns rental income from the ~50+ tenant stores, gastronomy outlets, and entertainment operators that lease space within the complex. Pricing is set independently by individual tenants; the venue does not disclose revenue and no financial statements are public. The 1-10 employee headcount reflects the property management entity rather than the broader tenant workforce. The strategic positioning rests on the irreplaceability of the beachfront real estate and the captive demand from co-located hotel guests.

Name

Shopping Jequiti

Legal name

Villa Jequitimar

Website

https://shoppingjequiti.com.br

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Shopping Jequiti (Villa Jequitimar) is an open-air beachfront mall on Praia de Pernambuco in Guarujá, São Paulo, integrated with Hotel Jequitimar Resort & Spa by Accor. It houses 50+ retail and dining tenants serving tourists, beach visitors, and local families, operating on a rental-income landlord model.

Ownership category

akta.pro rank

Product category

Open-Air Shopping Mall

NAICS

General Merchandise Retailers (455), Food and Beverage Retailers (445)

SIC

Retail-Variety Stores (5331), Retail-Eating & Drinking Places (5810)

akta.pro industry

PRIMARYCRAGAFAH

Regional Department Store–Anchored Multi-Category Retail (Store-in-Store)

Consumer Products & Retail/General Merchandise & Department Stores/Regional Department Stores

SECONDARYTHAFACAH

Hotel & Resort Restaurants

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Full-Service Restaurants (Casual & Fine Dining)

Keywords

• Open mall shopping
• Beachfront retail center
• Shopping destination
• Dining entertainment venue
• Resort integrated retail

Headquarters

HQ city

Guarujá, São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Marketing or Sales, Personnel

Distribution channels1 record

Marketing channels5 records

Core offering

Shopping Jequiti (Villa Jequitimar) operates an open-air shopping mall destination on Praia de Pernambuco in Guarujá, São Paulo, Brazil. The venue hosts approximately 50+ retail stores and gastronomy outlets, offering shopping, dining, and entertainment experiences to tourists and local residents. It is part of the Complexo Jequitimar and is directly integrated with the Hotel Jequitimar Resort & Spa by Accor, providing a combined hospitality-retail beachfront destination.

Product overview

Villa Jequitimar is an open mall shopping destination in Guarujá, São Paulo, Brazil. It operates as a single unified retail and lifestyle destination offering diverse shopping stores, gastronomy options, and entertainment experiences. The mall is part of the Complexo Jequitimar and integrated with Hotel Jequitimar Resort & Spa by Accor, creating a combined hospitality and retail complex. The venue features multiple retail stores, restaurants, and services including electric vehicle charging facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Villa Jequitimar Open Mall An open-air mall destination located on Praia de Pernambuco in Guarujá, São Paulo, offering approximately 50+ retail stores, gastronomy outlets, and entertainment experiences. The mall is part of the Complexo Jequitimar and physically integrated with Hotel Jequitimar Resort & Spa by Accor. It serves tourists, beach visitors, local families, and resort hotel guests with shopping, dining, and entertainment in a sophisticated beachfront setting.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core, minor and major.

• Hotel Jequitimar Resort & Spa by AccorcoreStrategic or Co-development PartnerVilla Jequitimar is an integral part of the Complexo Jequitimar, directly integrated with the Hotel Jequitimar Resort & Spa by Accor. Hotel guests have seamless access to the shopping, dining, and entertainment experiences offered at the open mall, creating a comprehensive resort destination experience.
• La Playa GroupminorOthersLa Playa Group created and developed the Villa Jequitimar website, providing digital presence and online brand representation for the open mall destination.
• Pão de AçúcarmajorOthersPão de Açúcar operates an anchor store within Villa Jequitimar. The store recently underwent renovations with a new layout, serving as a key retail tenant and draw for shoppers visiting the open mall.

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Unibail-Rodamco-Westfield: Global premier shopping mall operator with premium destinations. Comparable as a large-scale multi-category retail destination operator, though operating at global scale rather than a single Brazilian beachfront asset.
• Simon Property Group: Largest US shopping mall REIT operating premium retail destinations. Comparable as a multi-tenant mall operator with anchor-tenant-driven traffic models, though operating at portfolio scale across multiple geographies.

Direct peers

• Ancar Ivanhoe: Brazilian shopping center operator with regional malls. Comparable as a multi-tenant retail destination operator serving similar middle-class Brazilian consumer segments with mixed retail and dining offerings.
• BR Malls: Brazilian shopping mall operator managing regional destinations with mixed retail, dining, and entertainment tenants. Directly comparable business model of operating multi-tenant retail destinations, with a similarly diversified category tenant mix.
• Iguatemi Group: Brazilian mall operator focused on premium and lifestyle shopping destinations with strong tenant curation. Closely comparable as a premium-positioned multi-category retail destination operator, particularly relevant given Villa Jequitimar's premium beachfront positioning.
• Multiplan: Brazil's largest shopping mall operator with 20+ malls across premium markets. Comparable as a multi-category retail destination operator targeting middle-to-upper-class consumers, though at significantly greater scale than Villa Jequitimar's single-property footprint.
• GPS (formerly Sonae Sierra Brasil): Brazilian shopping mall operator managing regional destinations. Comparable as a retail destination operator with multi-category tenant mix, though GPS focuses on enclosed mall formats versus Villa Jequitimar's open mall concept.

Others

• Pão de Açúcar (GPA): Major Brazilian grocery retail chain and the anchor tenant at Villa Jequitimar. Included as an OTHERS peer given the strategic tenant relationship rather than direct competition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/villajequitimar
• Facebookfacebook.com/villajequitimar
• Instagraminstagram.com/villajequitimar
• TikToktiktok.com/villajequitimar
• LinkedInlinkedin.com/company/shopping-jequiti

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shopping Jequiti