Name

Simama Project

Legal name

The Simama Project

Website

https://simamaproject.org

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Child Welfare and Education Services

NAICS

Individual and Family Services (6241), Child and Youth Services (62411)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Family & Parenting Support Services (BPAGAEAC)

akta.pro secondary industries

Family & Parent Support Services (Parent Coaching, Advocacy) (EDAJALAK), Homeless, Foster Care & Highly Mobile Youth Education Services (EDAJAEAG), Child Protection & Child Rights (BPAGABAG)

Keywords

• Child welfare services
• Educational sponsorship programs
• Residential care services
• Youth mentorship programs
• Community outreach services

Headquarters

HQ city

Nanyuki

HQ country

Kenya

HQ region

Africa

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. Individual Donations: Tax-deductible donations from individuals supporting child sponsorship and general operations. The organization states that 100% of donations go directly to the Simama Project in Kenya.
2. Corporate and Foundation Grants: Funding from organizations and partners such as WomenOne who provide programmatic funding and sponsorship support for children.
3. Sponsorship Programs: Child sponsorship donations providing education, housing, food, and support services to sponsored children.

Pricing tiers

Distribution channels4 records

Marketing channels4 records

Core offering

The Simama Project provides a comprehensive 'whole child' support model for vulnerable children and youth in Nanyuki, Kenya, including residential care at Transition Homes, full educational sponsorships (tuition, uniforms, boarding, supplies), three meals per day, counseling and mentorship through the Center of Worth, life-skills outreach in local schools, and a Youth Transition Program. Services are provided free to beneficiaries and funded by individual donations, corporate/foundation grants, and child sponsorships routed through Simama International, a U.S. 501(c)(3).

Product overview

Simama Project is a charitable non-profit organization operating as a single unified program rather than a platform architecture. The organization offers an integrated portfolio of child welfare and education support services including the Transition Home (residential care), Education Sponsorship Program, Center of Worth (counseling and mentorship), Youth Transition Program, Community Outreach Program, and Food Program. These programs work together under a 'whole child' model to address the complex needs of vulnerable children in Nanyuki, Kenya, providing comprehensive support from rescue and rehabilitation through academic sponsorship to post-secondary transition.

Differentiator

Problem solved

Functional benefit

Products and services

• Transition Home A safe residential care program providing housing, meals, counseling, and social services to vulnerable children who have been exposed to risks such as abandonment, neglect, street life, abuse, or early marriage, helping them transition back into a normal school schedule and family environment.
• Education Sponsorship Program Comprehensive educational support providing scholarships that cover tuition fees, uniforms, school supplies, boarding costs, food, mentoring, and tutoring services for students in need. As of October 2025, 240 students received full-year educational sponsorship through this program.
• Center of Worth A dedicated facility providing individual and group counseling, life skills workshops, mentorship programs, and education tutoring services to address the emotional, social, and behavioral needs of children and youth. Pairs a counselor and an older student with every younger student as mentors and tutors.
• Youth Transition Program Equips youth with skills for independence and employability, focusing on career guidance, first aid training, computer skills classes, and internship placement to help students succeed beyond secondary school. As of October 2025, 22 students participated in this program.
• Community Outreach Program Partners with local schools to provide life skills empowerment services, including sessions on self-esteem, time management, peer pressure, mental health, relationships, and general education on various topics. During June-October 2025, 12 outreach sessions engaged 1,114 participants in local schools.
• Food Program Provides three full meals per day to children under Simama's care, addressing nutrition barriers to education and ensuring children can focus on their studies. Funded through a $30/month 'Monthly Hunger Support' sponsorship that covers feeding one child for a month.

Quantifiable outcome

• Each year of education increases future income by 10-20% (UNESCO statistic)
• +3 more outcomes

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered major, core and notable.

• WomenOnemajorStrategic or Co-development PartnerWomenOne is a nonprofit devoted to creating positive change in the lives of women and girls globally through access to quality education. Partnership began in 2015 through the Center of Worth initiative to help girls facing challenges joining school. As of 2023, the initiative provided direct sponsorship to 205 girls in high school and offered module-based life skills training, tutoring, and counseling services.
• Education Our Gift Foundation (EOG)coreStrategic or Co-development PartnerSimama International serves as the fiscal sponsor and partner of EOG which supports similar programs in nearby Nyeri, Kenya.
• Daraja AcademymajorStrategic or Co-development PartnerA girl's secondary school in Nanyuki where Simama Project founder Matt Orcutt originally volunteered, establishing the foundation for the organization's creation. Victoria Gichuhi, Principal of Daraja Academy, serves on Simama's Board of Directors.
• Government Agencies (Kenya)coreStrategic or Co-development PartnerCollaboration with National Government, Ministry of Labour and Social Protection - State Department of Children Services offices for case management and child protection coordination.
• Halo FoundationnotableStrategic or Co-development PartnerA key partner mentioned alongside WomenOne that has supported Simama Project over the years through encouragement, financial support, psycho-social support for children, and referrals.

Scale indicators11 records

Recent moves7 records

Expansion highlights3 records

Direct peers

• Compassion International: Largest child sponsorship NGO globally, providing integrated educational, nutritional, medical, and spiritual support to vulnerable children in developing countries through individual sponsorships. Operates a near-identical model to Simama's $500–$1,000 community sponsorship tier, but at vastly greater scale.
• Holt International: Child welfare organization focused on international adoption, family preservation, and child sponsorship programs in multiple countries. Comparable in combining child protection, family reintegration, and educational sponsorship.
• WE Charity / WE Movement: International charity and educational partner operating development and child-welfare programs with school-construction and sponsorship components in Kenya, Ecuador, and elsewhere. Direct overlap on Kenyan operations and youth transition programming.
• SOS Children's Villages: Global nonprofit providing residential family-based care for children without parental care, plus youth transition and family-strengthening programs. Closely comparable to Simama's Transition Home and Youth Transition Program components.
• ChildFund International: Child-focused international development organization using sponsorships to fund education, healthcare, and child protection in 23 countries including several in Africa. Direct match on whole-child sponsorship plus community-development approach.
• Watoto Child Care Ministries: Uganda-based holistic-care nonprofit operating residential homes, education programs, and community outreach for vulnerable African children. Near-identical integrated residential + educational sponsorship model, anchored in East Africa.

Regional players

• Starehe Girls Centre: Kenyan boarding secondary school providing fully subsidized education to disadvantaged girls selected from across Kenya, with full residential and psychosocial support. Comparable end-beneficiary and whole-student model, though delivered as a single institution rather than a multi-program nonprofit.

Broad incumbents

• World Vision: One of the world's largest humanitarian NGOs, running child sponsorship, education, and child-protection programs across Sub-Saharan Africa including Kenya. Comparable mission and target population, but operates a much broader portfolio (disaster relief, economic development, advocacy).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/simama-project

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Simama Project