Simmons Pet Food
B2B private-label and contract manufacturer of wet and dry pet food, the largest supplier of store-brand wet pet food in North America, producing cans, pouches, cups, trays, kibble, and treats for top retailers and branded pet food companies.
- Company typePrivate
- Founded1949
- HeadquartersSiloam Springs, United States
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Simmons Pet Food does
Simmons Pet Food is a business-to-business private-label and contract manufacturer of wet and dry pet food, operating as a subsidiary of privately-held Simmons Foods, Inc. Founded in 1949 and headquartered in Siloam Springs, Arkansas, the company has grown to become the largest supplier of store-brand wet pet food in North America. Its product portfolio spans wet pet food packaged in cans, pouches, cups, and trays, complemented by dry kibble and jerky treats. Customers consist of major retailers running store-brand pet food programs and branded pet food companies outsourcing manufacturing capacity; the company does not sell directly to consumers.
The company's core technical competency is retort sterilization—a thermal processing technology that achieves commercial sterility without chemical preservatives while maintaining high nutrient bioavailability, with formulations validated at 85-96% digestibility. Research and development is staffed by a team of more than 40 scientists with expertise in pet nutrition, palatability, and food safety. Manufacturing operations are vertically integrated with the parent company's poultry supply chain, providing access to consistent, high-quality protein inputs and a degree of insulation from commodity volatility. The Dubuque, Iowa facility represents a $100 million-plus investment delivering 408 million units of annual capacity, and the recent closure of the Streetsville, Ontario site reflects an active consolidation toward higher-capacity, more efficient locations.
Revenue is generated through negotiated B2B supply agreements based on volumes and product specifications rather than retail pricing. The company operates multiple production facilities across North America and employs approximately 487 dedicated staff, with senior commercial, operational, and technical leadership refreshed through recent executive hires and promotions. Industry positioning is reinforced by executive leadership of the Pet Food Institute, signaling engagement in category advocacy, standards-setting, and regulatory matters.
Simmons Pet Food firmographics
Firmographics- Name
- Simmons Pet Food
- Legal name
- Simmons Foods, Inc.
- Website
- https://simmonspetfood.com
- Company type
- Private
- Founded year
- 1949
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- B2B private-label and contract manufacturer of wet and dry pet food, the largest supplier of store-brand wet pet food in North America, producing cans, pouches, cups, trays, kibble, and treats for top retailers and branded pet food companies.
- Ownership category
- akta.pro rank
Simmons Pet Food industry classification
Industry- Product category
- Pet Food Manufacturing
- NAICS
- Dog and Cat Food Manufacturing (311111), Animal Food Manufacturing (31111)
- SIC
- Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)
- akta.pro primary industry
- Wet/Canned & Pouch Food (Dog & Cat) (CRADAFAB)
- akta.pro secondary industries
- Wet & Canned Pet Food (AFADAFAB), Custom & Private-Label Pet Food Manufacturing (AFADAFAO), Dry Pet Food (Kibble) (AFADAFAA)
Keywords
Where Simmons Pet Food is headquartered
LocationHeadquarters
- HQ city
- Siloam Springs
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
Simmons Pet Food business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Contract Manufacturing Services: B2B private-label and contract manufacturing of wet pet food for retailers and brands. Revenue generated through manufacturing fees, production contracts, and long-term supply agreements with major retailers.
- Private Label Production: Produces premium and value-focused pet food products sold under retailer/store brand names. Revenue based on production volume and product specifications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Contract manufacturing services for private-label wet pet food |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Simmons Pet Food product offering
Product offeringCore offering
Simmons Pet Food is a B2B private-label and contract manufacturer of wet pet food for cats and dogs, producing premium and value-focused formulations in cans, pouches, and cups. It also manufactures dry kibble and jerky treats for private-label and contract customers. The company supplies top brands and retailers across North America using retort sterilization for commercial sterility and in-house R&D, palatability, and nutrition services.
Product overview
Simmons Pet Food is a private-label and contract manufacturer of wet and dry pet food, operating as a single-product manufacturing platform rather than a software platform. The company's core offerings include wet pet food in multiple formats (cans, pouches, and cups), dry kibble, and jerky treats. Products are available in both premium and value-focused tiers. Simmons supplies top brands and retailers with these products, positioning itself as a B2B manufacturing partner rather than a consumer-facing product company.
Differentiator
Problem solved
Functional benefit
Products and services
- Wet Pet Food (Cans) Private-label and contract-manufactured wet pet food packaged in cans, available in premium and value-focused formulations for cats and dogs, using retort sterilization for commercial sterility without preservatives.
- Wet Pet Food (Pouches) Private-label and contract-manufactured wet pet food packaged in pouches, offering convenient single-serve and multi-serve formats for cats and dogs.
- Wet Pet Food (Cups) Private-label and contract-manufactured wet pet food packaged in cups, providing single-serve portion-controlled formats for cats and dogs.
- Dry Pet Food (Kibble) Dry kibble pet food manufactured for private-label and contract customers, producing premium and value-focused formulations for cats and dogs.
- Jerky Treats Jerky pet treats produced for private-label and contract manufacturing customers across dog and cat treat categories.
Quantifiable outcome
- 85-96% digestibility for wet pet foods across dry matter, energy, crude protein, and crude fat
- +2 more outcomes
Companies that use Simmons Pet Food
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Simmons Pet Food technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Simmons Pet Food partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered flagship, core and minor.
- Pet Food Institute (PFI)flagshipScott Salmon, President of Simmons Pet Food, elected as Chair of Pet Food Institute for 2025-2026 term. PFI represents pet food manufacturers across the U.S., ensuring safe and nutritious pet food production. Focus areas include pet food safety, advocacy, education, and promotion of pet well-being.
- Pet Sustainability CoalitioncoreSimmons Pet Food renewed membership in Pet Sustainability Coalition, demonstrating commitment to sustainability initiatives in pet food manufacturing.
- Morris Animal FoundationcoreLeah Lambrakis serves as Board Trustee for Morris Animal Foundation, supporting animal health research and welfare initiatives.
- Pet Food Association of CanadacoreLeah Lambrakis joined the Board of Directors of Pet Food Association of Canada, contributing to industry standards and advocacy in Canadian pet food market.
- Greater Dubuque Development CorporationcorePartnership with Greater Dubuque Development Corporation for establishment of $100 million pet food operation. Rick Dickinson, President & CEO, provided support for facility location and community integration.
- HARK of Northwest ArkansasminorHARK of Northwest Arkansas assisted with donation and distribution of over 30,000 pounds of dry pet food to shelters and organizations helping those in need.
- Endeavor FoundationminorEndeavor Foundation assisted with donation and distribution of over 30,000 pounds of dry pet food to shelters and organizations helping those in need during COVID-19 pandemic.
Scale indicators10 records
Recent moves8 records
Expansion highlights4 records
Simmons Pet Food competitors and assessment
Company assessmentEmerging players
- Freshpet: Freshpet is a branded fresh and refrigerated pet food company. While it sells under its own brand rather than as a co-manufacturer, it competes directly with wet pet food categories where Simmons supplies private label and is reshaping consumer expectations for fresh formats.
- Wellness Pet Company: Wellness Pet Company (Wellness, Holistic Select, Old Mother Hubbard) is a premium and natural pet food brand with wet and dry lines. It competes with Simmons' private-label premium wet offerings and uses co-manufacturers for some of its production.
Direct peers
- Diamond Pet Foods: Diamond Pet Foods manufactures premium and value dry and wet pet foods for private-label and partner brands. It operates multi-state U.S. plants and competes with Simmons for retailer private-label and contract manufacturing volume.
- Tuffy's Pet Foods: Tuffy's is a U.S. private-label and contract manufacturer of dry and wet pet food (kibble, baked, wet) serving major retailers and brands. Like Simmons, Tuffy's is a co-manufacturer focused on store-brand and partner-brand volume rather than a flagship consumer brand.
- C.J. Foods: C.J. Foods is a contract and private-label manufacturer of dry and wet pet food and treats headquartered in Kansas. It targets the same retailer/brand customers as Simmons with a similar co-manufacturing model.
- Triple T Foods: Triple T Foods is a contract manufacturer of dry and wet pet food and treats based in Illinois. It competes with Simmons for retailer private-label wet pet food contracts and offers similar co-manufacturing capabilities and ingredient sourcing.
- Alphia: Alphia (formed via the merger of Alphia and Crosswind Pet Foods) is one of the largest U.S. contract manufacturers of dry and wet pet food and treats. It directly competes with Simmons for retailer store-brand pet food business with comparable scale and multi-format capabilities.
Broad incumbents
- Nestlé Purina PetCare: Purina is the largest global branded pet care company with broad wet and dry food, treats, and nutrition offerings. It competes with Simmons both as a branded wet food manufacturer and increasingly as a co-manufacturer/insourcer for some retailer private-label programs.
- Hill's Pet Nutrition: Hill's (a Colgate-Palmolive division) is a science-led premium pet food maker with both dry and canned/wet offerings. It competes with Simmons for premium wet pet food shelf and veterinary-channel customers.
- Mars Petcare: Mars Petcare (Pedigree, Royal Canin, Whiskas, etc.) is a global wet and dry pet food leader. It competes across wet categories where Simmons supplies private label and operates at much larger scale as a branded incumbent.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Simmons Pet Food social profiles
Digital presenceSimmons Pet Food financial estimates
Financial estimateRevenue estimate
Valuation estimate
Simmons Pet Food leadership team
Management profileNumber of profiles
Profiles8 records
Simmons Pet Food funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Simmons Pet Food M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Simmons Pet Food
What does Simmons Pet Food do?
Simmons Pet Food is a B2B private-label and contract manufacturer of wet pet food for cats and dogs, producing premium and value-focused formulations in cans, pouches, and cups. It also manufactures dry kibble and jerky treats for private-label and contract customers. The company supplies top brands and retailers across North America using retort sterilization for commercial sterility and in-house R&D, palatability, and nutrition services.
Is Simmons Pet Food a public or private company?
Simmons Pet Food is a private company. It is classified as family owned and is currently operating.
When was Simmons Pet Food founded?
Simmons Pet Food was founded in 1949. It employs 251 to 500 people.
Where is Simmons Pet Food based?
Simmons Pet Food is headquartered in Siloam Springs, United States, in the North America region.
How does Simmons Pet Food make money?
Two revenue lines are on record. Contract Manufacturing Services are the primary driver. The others are private Label Production.
Who are Simmons Pet Food's main competitors?
Emerging players on record are Freshpet and Wellness Pet Company. Direct peers are Diamond Pet Foods, Tuffy's Pet Foods, C.J. Foods, Triple T Foods and Alphia. Broad incumbents are Nestlé Purina PetCare, Hill's Pet Nutrition and Mars Petcare.
Does Simmons Pet Food have an API?
No public API is recorded for Simmons Pet Food.
What industry is Simmons Pet Food in?
Simmons Pet Food's product category is Pet Food Manufacturing. Its primary akta.pro industry code is CRADAFAB, Wet/Canned & Pouch Food (Dog & Cat), with a secondary code of AFADAFAB, Wet & Canned Pet Food. Its NAICS code is 311111 and its SIC code is 2030.