Simply Speaking
Simply Speaking is a founder-owned private speech-language pathology practice founded in 2022 by Katie Gambardella, M.S., CCC-SLP, in Boxford, Massachusetts. It delivers in-home, Zoom-based teletherapy, hybrid, and parent-coaching services to children ages three and up across Massachusetts on a private-pay basis.
- Company typePrivate
- Founded2022
- HeadquartersBoxford, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Simply Speaking does
Simply Speaking is a private speech-language pathology practice founded in 2022 by Katie Gambardella, M.S., CCC-SLP, operating from Boxford, Massachusetts. The practice delivers speech and language therapy to children ages three and up across the Massachusetts area, with condition coverage spanning articulation and phonology disorders, expressive and receptive language delays, social pragmatic language deficits, stuttering, autism spectrum disorder (ASD), executive functioning challenges, and augmentative and alternative communication (AAC). A single licensed clinician provides all clinical services, supported by a website, phone line, and email channel for intake and scheduling.
Service delivery is structured around four modalities: in-home therapy, teletherapy via Zoom, a hybrid model combining both, and dedicated virtual parent-coaching sessions. The underlying technology stack is minimal, consisting of Zoom for live remote sessions and a standard website with a contact form; no proprietary platform, mobile app, or API is offered. The practice operates on a private-pay-only basis, providing monthly Superbills so families can seek out-of-network insurance reimbursement, and does not contract directly with insurers.
The go-to-market model is direct-to-consumer and locally distributed, with referrals and search-driven website traffic as the primary acquisition channels. The customer base is entirely individual families, with named testimonials from clients in Wilmington, Newbury, Danvers, and Boston. There is no external funding, no parent company, no partnerships, and no disclosed revenue, positioning the firm as a founder-owned solo practice with capacity structurally limited to one clinician's billable hours.
Simply Speaking firmographics
Firmographics- Name
- Simply Speaking
- Legal name
- Simply Speaking
- Website
- https://simplyspeakingspeechtherapy.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Simply Speaking is a founder-owned private speech-language pathology practice founded in 2022 by Katie Gambardella, M.S., CCC-SLP, in Boxford, Massachusetts. It delivers in-home, Zoom-based teletherapy, hybrid, and parent-coaching services to children ages three and up across Massachusetts on a private-pay basis.
- Ownership category
- akta.pro rank
Simply Speaking industry classification
Industry- Product category
- Pediatric Speech Therapy Services
- NAICS
- Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340)
- SIC
- Services-Home Health Care Services (8082), Services-Health Services (8000)
- akta.pro primary industry
- Teletherapy / Remote Speech-Language Therapy (School-Age) (EDAKAEAL)
- akta.pro secondary industries
- Speech Sound Disorders (Articulation/Phonology) Intervention (EDAKAEAD), Language Disorders Intervention (Receptive/Expressive, Morphology/Syntax/Semantics) (EDAKAEAE), Fluency (Stuttering/Cluttering) Services (School-Age) (EDAKAEAG)
Keywords
Where Simply Speaking is headquartered
LocationHeadquarters
- HQ city
- Boxford
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Simply Speaking business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Speech Therapy Services: Private pay only model where families pay out-of-pocket for speech and language therapy sessions. The company provides monthly Superbills to families seeking out-of-network insurance reimbursement. No direct insurance billing is accepted.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Private pay therapy services |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels2 records
Simply Speaking product offering
Product offeringCore offering
Simply Speaking is a private speech-language pathology practice providing speech and language therapy to children ages three and up in Massachusetts. Services are delivered through in-home visits, teletherapy via Zoom, a hybrid model combining both approaches, and virtual parent coaching sessions. The practice operates on a private pay basis and does not accept insurance directly, instead providing monthly Superbills to families seeking out-of-network insurance reimbursement.
Product overview
Simply Speaking is a private speech and language therapy practice providing personalized therapeutic services to children ages three and up. The company offers four primary service delivery models—in-home therapy, teletherapy via Zoom, hybrid (combination of in-person and remote), and parent coaching—along with specialized therapy modules covering articulation and phonology, expressive and receptive language, social pragmatic language, autism spectrum disorders, stuttering, executive functioning, and augmentative alternative communication (AAC). The practice emphasizes a compassionate, evidence-based approach combining play, music, and literacy to address each child's specific communication needs.
Differentiator
Problem solved
Functional benefit
Products and services
- In-Home Speech and Language Therapy Services In-home speech and language therapy sessions delivered in the child's natural home environment, designed for comfortable learning and active family involvement during therapy sessions. Targeted at families with children ages 3 and up in the Massachusetts area.
- Teletherapy Services Remote speech and language therapy sessions delivered via the Zoom platform, implementing the same therapy plan as in-person sessions with active family participation. Targeted at families who prefer or require virtual service delivery.
- Hybrid Services Blended service model combining in-home and teletherapy visits, with the frequency and mix of each modality tailored to each child's individual needs.
- Parent Coaching Services Virtual coaching sessions providing parents with insights, guidance, and actionable strategies to support their child's speech and language development at home. Designed to facilitate carryover of therapy gains into daily routines.
Companies that use Simply Speaking
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
Simply Speaking technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Simply Speaking partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights3 records
Simply Speaking competitors and assessment
Company assessmentDirect peers
- Great Speech: Virtual speech therapy provider for children and adults with a network of licensed SLPs. Comparable to Simply Speaking's teletherapy delivery and pediatric focus.
- Connected Speech Pathology: Telepractice speech therapy provider offering online SLP services across multiple states. Comparable to Simply Speaking's teletherapy arm and pediatric caseload.
- Better Speech: Online speech therapy service offering sessions with licensed SLPs for kids and adults. Directly comparable teletherapy business model and SLP service offering.
- Expressable: Online pediatric speech therapy platform delivering family-centered SLP services via teletherapy. Closest national-scale analog to Simply Speaking's hybrid in-home/teletherapy model for children.
- Small Talk Pediatric Therapy: Pediatric speech and language therapy practice offering in-person and virtual services to children. Comparable practice model, age range, and service structure to Simply Speaking.
- Chatterboxes Pediatric Speech Therapy: Pediatric-focused private speech therapy practice serving multiple age groups with similar articulation, language, and social-pragmatic services to Simply Speaking.
Emerging players
- eLuma Online Therapy: Teletherapy provider serving K-12 schools with speech, occupational, and mental health services. Comparable to Simply Speaking's teletherapy delivery and pediatric SLP scope, though school-contract-based.
Regional players
- Boston Speech Therapy: Greater Boston area pediatric speech therapy practice offering in-home and clinic-based services. Direct regional competitor to Simply Speaking within the Massachusetts market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Simply Speaking social profiles
Digital presenceSimply Speaking compliance and trust
Trust signalCompliance1 record
Simply Speaking financial estimates
Financial estimateRevenue estimate
Valuation estimate
Simply Speaking leadership team
Management profileNumber of profiles
Profiles1 record
Simply Speaking funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Simply Speaking M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Simply Speaking
What does Simply Speaking do?
Simply Speaking is a private speech-language pathology practice providing speech and language therapy to children ages three and up in Massachusetts. Services are delivered through in-home visits, teletherapy via Zoom, a hybrid model combining both approaches, and virtual parent coaching sessions. The practice operates on a private pay basis and does not accept insurance directly, instead providing monthly Superbills to families seeking out-of-network insurance reimbursement.
Is Simply Speaking a public or private company?
Simply Speaking is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Simply Speaking founded?
Simply Speaking was founded in 2022. It employs 11 to 50 people.
Where is Simply Speaking based?
Simply Speaking is headquartered in Boxford, United States, in the North America region.
How does Simply Speaking make money?
One revenue line is on record: speech Therapy Services.
Who are Simply Speaking's main competitors?
Direct peers on record are Great Speech, Connected Speech Pathology, Better Speech, Expressable, Small Talk Pediatric Therapy and Chatterboxes Pediatric Speech Therapy. eLuma Online Therapy is listed as an emerging player. Boston Speech Therapy is listed as a regional player.
Does Simply Speaking have an API?
No public API is recorded for Simply Speaking.
What industry is Simply Speaking in?
Simply Speaking's product category is Pediatric Speech Therapy Services. Its primary akta.pro industry code is EDAKAEAL, Teletherapy / Remote Speech-Language Therapy (School-Age), with a secondary code of EDAKAEAD, Speech Sound Disorders (Articulation/Phonology) Intervention. Its NAICS code is 621340 and its SIC code is 8082.