SNOWCREEK ATHLETIC CLUB, LLC

What SNOWCREEK ATHLETIC CLUB, LLC does

Snowcreek Athletic Club, LLC is a privately held, membership-based athletic and wellness club operating a single facility at 51 Club Drive in Mammoth Lakes, California, at approximately 7,880 feet elevation. The club provides a multi-discipline wellness offering spanning gym access, 30+ weekly group fitness classes (yoga, TRX, PiYo, Pilates, Turbo Kick, Barre, Boot Camp), a 57-foot heated indoor pool, tennis and pickleball courts, a full-size basketball gymnasium, personal training, and youth programming. It is structured as a set of sub-brands under one roof, including Double Eagle Spa (massage, facials, body therapies and exclusive skincare retail from GM Collins, Jurlique, and Farm House Fresh), Mammoth Lakes Jiu-Jitsu, Snowcreek Dance Academy, Summit Physical Therapy (Dr. Bryan Dennison, tDPT), Hummingbird Pilates, and a Trampoline Club.

The business model combines recurring monthly subscriptions (Gold Membership from $89/month, Super Spa Membership at $108/month, Jiu-Jitsu at $129/month adult / $119/month youth, Trampoline from $49/month) with one-time transactional revenue (day passes at $30 adult, 10/20/30-day bundles at $250/$420/$600, à la carte spa services priced $105–$225, personal training at $40–$135 per session, gift cards, and retail product sales). Customer acquisition is driven primarily through three lodging-partner distribution agreements — Snowcreek Resort, Mammoth Reservations, and Mammoth Sierra Reservations — that grant free club access to guests, supplemented by community partnerships (High Sierra Striders, High Sierra Triathletes, Mammoth Lakes Pickleball Club) and direct on-site sales plus Mindbody online booking. Primary customer segments are local Eastern Sierra residents, Mammoth Lakes visitors and vacationers, families and children in youth programs, wellness/spa clients, and endurance athletes leveraging altitude training. The club employs approximately 14 staff across general management, fitness instruction, spa, and physical therapy operations.

Name

SNOWCREEK ATHLETIC CLUB, LLC

Legal name

Snowcreek Athletic Club, LLC

Website

https://snowcreekathleticclub.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Snowcreek Athletic Club is a privately held membership-based fitness, spa, and wellness club in Mammoth Lakes, California, serving local residents, resort visitors, families, and endurance athletes through gym access, group classes, spa services, martial arts, and physical therapy.

Ownership category

akta.pro rank

Headquarters

HQ city

MAMMOTH LAKES, California

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Monthly Memberships: Auto-paid monthly memberships including Gold Membership starting at $89/month. Includes unlimited club use, all group fitness classes, pools, jacuzzi, steam rooms, full-size basketball court, racquetball, pickleball, cardio equipment, and weight training facilities.
2. Day Use & Multi-Day Passes: One-time use passes for non-members: 1-day pass $30 adults, $20 under 18. Multi-day passes provide better value: 10-day $250, 20-day $420, 30-day $600.
3. Spa Services: Double Eagle Spa offers massages (50-80 min, $145-$225), facials ($145-$225), body therapies ($105-$195), and a Super Spa Membership at $108/month auto-pay. Spa treatments provide one-time revenue and drive membership upsell.
4. Physical Therapy: Summit Physical Therapy operated by Dr. Bryan Dennison provides physical therapy services at the facility, generating professional services revenue.
5. Spa Products Retail: Retail sales of exclusive spa product lines including GM Collins, Jurlique, and Farm House Fresh. Also includes sports apparel and accessories from the retail shop.
6. Martial Arts Program: Mammoth Lakes Jiu-Jitsu program with monthly memberships at $129, sign-up fee $99, and $20 drop-in fee. Black belts train free.
7. Youth Programs: Children's programs including swim lessons, martial arts ($119/month), dance classes, and tennis camps for youth.
8. Personal Training: One-on-one and group personal training sessions with certified trainers. Rates range from $40-$135 per session depending on duration and group size.
9. Gift Cards: Gift cards available for purchase covering day passes, memberships, fitness classes, retail store, spa treatments, products, personal training, and trampoline sessions.

Pricing tiers

Distribution channels4 records

Marketing channels5 records

Core offering

Snowcreek Athletic Club operates a comprehensive membership-based fitness and wellness facility in Mammoth Lakes, California, selling recurring gym memberships, day/multi-day passes, group fitness classes, full-service spa treatments, personal training, swim lessons, martial arts, dance, tennis, pickleball, children's programs, and physical therapy. The Double Eagle Spa sub-brand provides massage, facial, and body therapy services, supported by exclusive product lines (GM Collins, Jurlique, Farm House Fresh). A network of lodging partnerships delivers complimentary access to resort guests as a customer acquisition channel.

Product overview

Snowcreek Athletic Club is a comprehensive multi-service fitness and wellness facility in Mammoth Lakes, California, offering a unified platform of health and recreation services. The core offering centers on the Athletic Club Membership providing gym access, group fitness classes (Yoga, TRX, PiYo, Pilates, Turbo kick, Boot Camp Blast, Barre), and aquatic facilities. This is complemented by the Double Eagle Spa sub-brand offering massage, facial, and body therapy treatments, and the Super Spa Membership add-on providing monthly spa treatments at discounted rates. Additional specialized programs include Mammoth Lakes Jiu-Jitsu for martial arts training, Snowcreek Dance Academy for dance instruction, tennis and pickleball courts, year-round swim programs in a heated indoor pool, and children's programming. The club also offers Personal Training sessions and Physical Therapy services. All services can be purchased individually or bundled through various membership tiers (Gold, monthly, day passes) and gift cards.

Differentiator

Problem solved

Functional benefit

Brands

• Double Eagle Spa: Full-service spa offering massage, facials, body therapies, and skincare products. Located within Snowcreek Athletic Club.
• Snowcreek Dance Academy
• Mammoth Lakes Jiu-Jitsu
• Summit Physical Therapy

Products and services

• Snowcreek Athletic Club Membership Monthly auto-paid club membership providing unlimited access to the full Snowcreek Athletic Club facility — gym, group fitness classes, heated indoor and outdoor pools, jacuzzi, steam rooms, full-size basketball court, racquetball, pickleball, and cardio/weight training equipment. Sold primarily to individual adults and households in the Mammoth Lakes area.
• Day Use and Multi-Day Passes Single-visit and bundled access passes allowing non-members to use the club facilities. Day passes target short-stay visitors; multi-day passes provide discounted per-day rates for extended vacationers. Transferable between users with no expiration date.
• Double Eagle Spa Services Full-service spa offering massages (Swedish, deep tissue, sports recovery), facials (Sierra Cleansing, Hydrating 5 Rose, Collagen 90-11, Sea C Spa, Derma Radiance), and body therapies (Vichy Shower, cupping, scraping, basic tan). Spa guests receive complimentary club facility day pass.
• Super Spa Membership Recurring spa membership at $108/month with 5-month minimum. Includes one monthly 50-minute Creekside massage or Sierra Cleansing facial, the ability to bank unused treatments, 15% discount on additional spa services, and full club facility access on treatment days.
• Mammoth Lakes Jiu-Jitsu Brazilian Jiu-Jitsu training program operated by Program Director Eric Leach. Offers youth classes (Tiny Tigers ages 5–7, Dragons ages 7+) and adult/teen classes for all levels. Operates at 7,900+ ft elevation, positioning it as one of the highest-elevation jiu-jitsu academies in the country.
• Snowcreek Dance Academy Dance instruction program offering Creative Movement (ages 3–6), Lyrical Mix (ages 7–10), Jazz, Lyrical, and Hip Hop (ages 10+) classes for children and adults.
• Personal Training One-on-one and small group personal training sessions with certified trainers (Alana Levin, Tiffany Noel, Denise Barger, Bohdi Silva). Sessions available in 30-minute, 60-minute, and 90-minute durations, in private, semi-private, and group formats at $40–$135 per session.
• Summit Physical Therapy Physical therapy practice operated by Dr. Bryan Dennison (tDPT, CSCS), offering manual therapy and sports rehabilitation services at the Snowcreek Athletic Club facility.
• Tennis Programs Seasonal outdoor tennis programming on five courts, including court reservations, tennis clinics, and youth camps for ages 4 and up. Guest rate $30 per person per day.
• Pickleball Outdoor pickleball (2 courts, seasonal) plus indoor pickleball in the gymnasium during noon–3 PM open play. Members play free; non-members $30 outdoor / $25 indoor.
• Swim Programs Year-round swim lessons and youth swim club operating in the 57-foot heated indoor pool. Private and semi-private lessons available by appointment.
• Group Fitness Classes Over 30 weekly group fitness classes including Yoga, TRX, PiYo Live, POP Pilates, Turbo Kick, Boot Camp Blast, and Barre. Included with Gold Membership and available to day-pass holders.
• Pilates and Yoga Classes Group Pilates and yoga instruction offered through Hummingbird Pilates (Kelly O'Neil), serving beginners through advanced practitioners with certified instruction.
• Children's Programs Age-specific youth programming including swim lessons, Kids Jiu-Jitsu ($119/month), youth tennis camps, dance classes, and trampoline activities for children ages 3 and up.
• Gift Cards Gift cards redeemable across day passes, memberships, fitness classes, retail store purchases, spa treatments, spa products, personal training, and trampoline sessions. Available for purchase online via Mindbody or at the on-site service desk.

Quantifiable outcome

• Day pass value provides significant savings for multi-day visitors: 30-day pass at $20/day vs $30 single day
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• Snowcreek Resort Vacation RentalscoreGTM or Marketing PartnerPrimary lodging partner providing free club access to guests who book vacation rentals. Reservations: 1-800-544-6007 or www.SnowcreekResort.com. This partnership drives significant visitor traffic and membership awareness.
• Mammoth ReservationscoreGTM or Marketing PartnerLodging partner offering complimentary daily access to Snowcreek Athletic Club for guests. Reservations: 1-800-223-3032 or www.mammothreservations.com.
• Mammoth Sierra ReservationscoreGTM or Marketing PartnerLodging partner providing free access to indoor pool, fitness classes, gym equipment, yoga, cycle and pilates studios, steam/sauna and more for guests staying at their Mammoth Mountain lodging properties.
• Double Eagle Spa at June LakeminorStrategic or Co-development PartnerSister resort location approximately 22 miles from Snowcreek Athletic Club. Features Double Eagle Spa, Eagle's Landing Restaurant, lodging, and fitness facilities. Gift certificates are not interchangeable between locations.
• Mammoth Lakes Jiu-Jitsu / Eric LeachcoreStrategic or Co-development PartnerBrazilian Jiu-Jitsu program operated by Eric Leach as Program Director. Hosts youth classes (Tiny Tigers 5-7 years, Dragons 7+ years) and adult/teen classes. Trains at one of the highest-elevation academies in the country (7,900+ feet). Website: www.mammothlakesjiujitsu.com.
• Hummingbird Pilates (Kelly O'Neil)minorStrategic or Co-development PartnerIndependent Pilates instructor operating at Snowcreek Athletic Club. Contact: Kelly O'Neil at 805-216-2868 or mammothpilates.com.
• GM CollinsminorGTM or Marketing PartnerExclusive French Canadian family brand for high-end dermo and medical skincare products sold at Double Eagle Spa. Recognized for creating premium skincare products.
• JurliqueminorGTM or Marketing PartnerExclusive Australian biodynamic skincare brand available only at Double Eagle Spas. Provides award-winning 5 Rose Facials using botanicals grown in Adelaide Hills. Products address high-altitude skincare needs.
• Farm House FreshminorGTM or Marketing PartnerNewest skincare line featuring freshly harvested botanical extracts with high nutrition. Certified organic, cruelty-free, and made in USA. Proceeds go to animal rescue organizations.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Equinox Fitness Clubs: Premium national fitness club brand with full-service amenities including spa and group classes; relevant comparable on premium-membership positioning and spa/fitness bundling even though not mountain-resort focused.
• Life Time Fitness: National membership-based fitness operator offering gyms, classes, spa, and family programming; broader incumbent competing for the same member wallet share though lacking Snowcreek's hyper-local mountain positioning.

Direct peers

• Jackson Hole Athletic Club: Private athletic club in Jackson, WY, offering fitness, aquatics, and group programming to a mountain-resort demographic; closely comparable single-facility mountain-club model.
• Snowmass Club: Private member-owned athletic and social club near Aspen serving the Snowmass ski community with fitness, spa, tennis, and aquatics; nearly identical resort-town private club profile.
• The Athletic & Swim Club: Independent member-owned athletic and aquatics club; comparable subscription-based community fitness/aquatics model with family programming, even if not mountain-located.
• Telluride Sports Club: Independent athletic club in Telluride, CO, offering fitness, classes, and community programs to a ski-resort population; small-town mountain club analogous to Snowcreek.
• Vail Athletic Club: Membership-based fitness and aquatics facility in Vail, CO, offering group classes, swim, and family programs to a ski-resort population; same mountain-resort member club model as Snowcreek.
• The Aspen Club & Spa: Private membership-based athletic club and spa in Aspen, CO, serving a mountain resort community with fitness, spa, aquatics, and family programming — directly comparable in product mix and high-altitude resort positioning to Snowcreek.
• Sun Valley Club: Member-owned private club in Sun Valley, ID, with fitness, spa, tennis, dining, and aquatics serving a mountain resort community — same comprehensive amenities under one membership umbrella.

Regional players

• Big Sky Resort Athletic Center: On-mountain fitness/aquatics facility at Big Sky Resort in Montana serving resort guests and locals; comparable high-altitude resort fitness offering but tied to a single resort operator rather than an independent member club.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/SnowcreekAthleticClub
• Instagraminstagram.com/snowcreekac
• LinkedInlinkedin.com/company/snowcreek-athletic-club-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SNOWCREEK ATHLETIC CLUB, LLC