IIDA at Indiana University Campus Center

What IIDA at Indiana University Campus Center does

The Eskenazi School of Art, Architecture + Design is an academic unit within Indiana University Bloomington's College of Arts and Sciences, offering undergraduate and graduate degrees across six programs: Architecture, Comprehensive Design, Fashion Design, Interior Design, Merchandising, and Studio Art (with nine sub-disciplines including ceramics, painting, photography, and graphic design). The school serves prospective undergraduate and graduate students admitted through Indiana University's standard admissions process, as well as rural Indiana communities receiving design services through the Rural Placemaking Studio and the ServeDesign Center. The school does not sell commercial software or technology products; its "technology" footprint consists of academic infrastructure including four fabrication labs, the Eskenazi Technology and Innovation Lab (ETIL), the Grunwald Gallery, the Sage Historic Costume Collection, and associated digital and physical studio resources.

The school traces its lineage to IU's 1895 Department of Freehand and Mechanical Drawing, the third art department in the United States, and was reorganized as the Eskenazi School in 2016 before being renamed in 2019 following a $20 million gift from Sidney and Lois Eskenazi. The Mies van der Rohe Building, constructed from original Mies van der Rohe plans and dedicated in 2021, serves as the school's flagship facility. Beyond on-campus instruction at Bloomington and the J. Irwin Miller Architecture Program in Columbus, Indiana, the school operates a mobile service model through the Rural Placemaking Studio, which partners with 16 rural Indiana communities for creative placemaking and design projects.

Revenue mechanics are those of a public university academic department: tuition and fees allocated through Indiana University, grants (including READI 2.0 Arts & Culture, Amazon Research Awards, and Mexico's Sistema Nacional de Creadores de Arte), and philanthropy, with the Eskenazi family's $35 million in cumulative giving standing as the largest single donor commitment. The go-to-market is admissions-led rather than commercial: prospective students are recruited through campus visits, undergraduate and graduate application processes, and outreach programs, while community partners are engaged through the IU Center for Rural Engagement and the ServeDesign Center. The school is not a revenue-generating enterprise; its budget is consolidated within Indiana University.

Name

IIDA at Indiana University Campus Center

Legal name

Eskenazi School of Art, Architecture + Design (Indiana University Bloomington)

Website

https://soaad.indiana.edu

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

The Eskenazi School of Art, Architecture + Design is an academic unit within Indiana University Bloomington offering undergraduate and graduate degrees in architecture, studio art, fashion design, interior design, merchandising, and comprehensive design. It serves prospective students and rural Indiana community partners through the Rural Placemaking Studio.

Ownership category

akta.pro rank

Product category

Higher Education — Art, Architecture, and Design

NAICS

Colleges, Universities, and Professional Schools (6113), Fine Arts Schools (61161)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Architecture Schools (within Arts & Design institutions) (EDAHAJAG)

Keywords

• Art and design education
• Interior design programs
• Architecture degree programs
• Studio art instruction
• Fashion design programs

Headquarters

HQ city

Bloomington

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others

Revenue model

1. Tuition and Fees: Revenue from undergraduate and graduate education programs including architecture, studio art, fashion design, interior design, and merchandising
2. Grants and Research Funding: External funding including READI 2.0 Arts & Culture grants ($158,413 for Rural Placemaking Studio), Amazon Research Awards, and Sistema Nacional de Creadores de Arte grants
3. Philanthropy and Endowments: Major gifts from donors including $20 million from Sidney and Lois Eskenazi for school renaming and Mies van der Rohe Building construction, plus $15 million for museum renovation

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

The Eskenazi School delivers accredited undergraduate and graduate degree programs in Architecture, Comprehensive Design, Fashion Design, Interior Design, Merchandising, and Studio Art, taught by 80+ faculty across facilities including the Mies van der Rohe Building, Fine Arts Building, and the J. Irwin Miller Architecture Program in Columbus. Instruction is supported by fabrication labs, the Eskenazi Technology and Innovation Lab (ETIL), the Elizabeth Sage Historic Costume Collection, and the Grunwald Gallery. The school also operates the Rural Placemaking Studio, providing design and placemaking services to rural Indiana communities through the IU Center for Rural Engagement partnership.

Product overview

The Eskenazi School of Art, Architecture + Design is an academic institution within Indiana University Bloomington offering undergraduate and graduate degree programs across six major areas: Architecture, Studio Art (encompassing multiple disciplines), Fashion Design, Interior Design, Merchandising, and Comprehensive Design. The school operates several galleries (Grunwald Gallery, Miller M.Arch Gallery, Sage Collection) and centers (Eskenazi Technology and Innovation Lab, Center for Innovative Merchandising, ServeDesign Center). It does not offer commercial technology products or software services.

Differentiator

Problem solved

Functional benefit

Products and services

• Architecture Program (including M.Arch and Miller M.Arch) NAAB- and STEM-recognized architecture education offering M.Arch and undergraduate pathways, taught by faculty at IU Bloomington and the J. Irwin Miller Architecture Program in Columbus, Indiana, using facilities including fabrication labs and the Miller M.Arch Gallery.
• Comprehensive Design B.S. Undergraduate bachelor of science degree in Comprehensive Design offered by the Eskenazi School for students seeking an integrated design education.
• Fashion Design B.A. Undergraduate bachelor of arts degree in Fashion Design leveraging the Elizabeth Sage Historic Costume Collection and supporting student engagement with the Fashion Scholarship Fund case study competition.
• Interior Design B.S. Undergraduate CIDA-accredited-equivalent bachelor of science degree in Interior Design offered at IU Bloomington, supporting careers in interior design practice and the IIDA student chapter at the IU Campus Center.
• Merchandising B.S. Undergraduate bachelor of science degree in Merchandising preparing students for fashion industry careers and supporting competition pipelines including the Fashion Scholarship Fund and Virgil Abloh Post Modern Scholar scholarships.
• Studio Art B.A. and B.F.A. Undergraduate bachelor of arts and bachelor of fine arts degrees in Studio Art covering nine studio areas: ceramics, digital art, fibers, graphic design, metalsmithing + jewelry design, painting, photography, printmaking, and sculpture.
• M.F.A. in Studio Art Graduate master of fine arts degree in Studio Art providing advanced studio-based research and exhibition opportunities for artists.
• Master of Design Leadership (M.DL) Graduate master of design leadership degree preparing students for design leadership roles across industries.
• Accelerated Master's Program (A.M.P.) Accelerated graduate pathway allowing qualified students to complete a master's degree on an accelerated schedule.
• Rural Placemaking Studio Community-engagement service that pairs Eskenazi School faculty and students with 16 rural Indiana communities annually for creative placemaking, plaza design, and downtown revitalization, operated jointly with the IU Center for Rural Engagement through the IU ServeDesign Center.
• Center for Innovative Merchandising School-affiliated center supporting innovation in merchandising practice, curriculum, and industry partnerships.

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and secondary.

• IU Center for Rural EngagementcoreStrategic or Co-development Partner · 1 January 2024Collaboration between the IU ServeDesign Center at the Eskenazi School and the IU Center for Rural Engagement to operate the Rural Placemaking Studio, connecting faculty and students with rural Indiana communities seeking to strengthen quality of place through art and design.
• Rural Indiana CommunitiescoreStrategic or Co-development Partner16 rural Indiana organizations partner annually with the Rural Placemaking Studio for creative placemaking and design initiatives, including towns like Edinburgh, Loogootee, Elnora, and Montgomery working on plaza designs and downtown revitalization.
• FAR Center for Contemporary ArtssecondaryStrategic or Co-development PartnerBloomington gallery that generously provided space for M.F.A. painting guild exhibition 'Figurative Painting Today' as a fundraiser for booth fees at Expo Chicago.
• CenterstonesecondaryImplementation/ SI/ Consulting PartnerCenterstone's Community Engagement Center expansion project in Columbus, Indiana, where Miller Architecture Program graduate Jacquelyn Brice serves as architect-of-record, working with United Way of Bartholomew County.
• United Way of Bartholomew CountysecondaryStrategic or Co-development PartnerPartnership with Centerstone and IU Miller Architecture Program for funding the expansion of the Community Engagement Center to serve people experiencing homelessness in Columbus.
• IU Health Bloomington HospitalsecondaryStrategic or Co-development PartnerAnnual art competition collaboration between IU Health and the IU Eskenazi Museum of Art, awarding winner exhibition opportunity and honorarium for artwork related to health and wellness.
• City of BloomingtonsecondaryStrategic or Co-development PartnerCollaboration on public art installations including 'Undulate' sculpture at Hopewell Commons designed by faculty Jon Racek, and the opening ceremony for new park spaces.
• Fashion Scholarship FundsecondaryGTM or Marketing PartnerNonprofit organization that awards scholarships to fashion industry students; Eskenazi School merchandising program offers a dedicated course preparing students for FSF case study competition.
• Columbia University LeRoy Neiman GallerysecondaryGTM or Marketing PartnerExhibition venue hosting Assistant Professor Dominic Mangila's 'Magma' exhibition exploring abstraction in painting, installation, and video.

Scale indicators6 records

Recent moves15 records

Expansion highlights10 records

Direct peers

• University of Illinois School of Art + Design: Public Big Ten university art and design school offering undergraduate and graduate programs across studio art, graphic design, and design research. Comparable as a Midwest public-university art school competing for the same regional applicant pool.
• Carnegie Mellon University College of Fine Arts: Private research university college of fine arts offering programs in art, design, music, and drama within a major research institution. Comparable as a college housing architecture-adjacent design, fine art, and interdisciplinary programs.
• Ohio State University Department of Art: Public Big Ten university art department with BFA and MFA programs across studio art disciplines. Comparable Midwest public-university positioning and program structure to Eskenazi School's studio art offerings.
• University of Texas at Austin Department of Art and Art History: Public flagship university art department offering BFA, BA, and MFA programs across studio art disciplines. Comparable as a major public-university art program with similar scale and breadth of studio offerings.
• Cornell University College of Architecture, Art, and Planning: Ivy League university college combining architecture, art, and planning programs at a leading research university. Comparable as a multi-disciplinary college housing architecture, studio art, and design leadership within a major research institution.
• University of Michigan Stamps School of Art & Design: Public Big Ten university art and design school offering BFA, MFA, and interdisciplinary design programs. Most structurally comparable peer as a state-university art and design college competing for similar student demographics and faculty talent.
• University of Wisconsin-Madison Art Department: Public Big Ten university art department offering BA, BFA, BS, and MFA programs in studio art and design. Comparable as a Midwest flagship public university art program with similar program mix and curricular scope.
• Purdue University Department of Art and Design: Indiana-based public university art and design programs at Purdue, located within driving distance of IU Bloomington. Comparable as a competing in-state public-university art school with overlapping faculty and applicant pools.
• Virginia Commonwealth University School of the Arts: Public university school of the arts consistently ranked among top U.S. art and design programs, offering BFA, MFA, and design degrees across multiple disciplines. Comparable scale, program breadth, and public-university positioning to Eskenazi School.

Broad incumbents

• Rhode Island School of Design (RISD): Leading private art and design college offering BFA, MFA, and continuing education across studio art, architecture, and design. Comparable program portfolio and applicant pool, though a private institution rather than a public university school.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCplwcxG427DpCVBYJw0iv5w
• Facebookfacebook.com/IUSchoolofArtandDesign
• LinkedInlinkedin.com/company/iidaiub
• Instagraminstagram.com/iuartanddesign

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IIDA at Indiana University Campus Center